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New York Yankees Great Mariano Rivera to Celebrate the Holidays at Harman Flagship Store on Madison Avenue

HARMAN:

   
WHAT:

Harman is hosting “Mariano Rivera Day” honoring former Yankees great and JBL brand ambassador Mariano Rivera.  Mo will sign autographs and receive a Fan MO-saic that was created by his fans through Instagram.

 

Gift givers who visit the store on Saturday from 10 AM to 1 PM can Instagram their favorite part of the Harman Store by tagging @JBLaudio and using #HarmanStore and will automatically be entered for a chance to win one of only 42 custom, limited-edition, Mariano Rivera JBL Synchros S700 headphones, featuring his number, signature and the New York Yankees logo.  The Synchros S700 are the first headphones to leverage Harman’s proprietary technology from its professional JBL audio speakers, creating an incredibly life-like listening experience.  

 

 
WHEN:

Saturday, December 7, 2013

Instagram promotion 10AM – 1PM EST
VIP fans reception and presentation 1PM - 2PM EST
Autographs 2PM - 3PM EST
 
WHERE:

HARMAN Flagship Store

527 Madison Avenue (at 54th Street)

New York
 
MORE:

What does “Mo listen to?” - A video short (http://youtu.be/tm4aE440n9E) of the role that music plays throughout the “day in the life” of Mariano will be featured.

 

Follow the conversation on Twitter, Instagram and Facebook at #harmanstore (Harman Store).

 
B-roll, quotes and photos will be available post-event, upon request.
 

About HARMAN

HARMAN is the "official sound partner of the New York Yankees.” HARMAN designs, manufactures, and markets a wide range of infotainment and audio solutions for the automotive, consumer, and professional markets. It is a recognized world leader across its customer segments with premium brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon®, and Mark Levinson® and leading-edge connectivity, safety and audio technologies. The company is admired by audiophiles across multiple generations and supports leading professional entertainers and the venues where they perform. More than 25 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. HARMAN has a workforce of about 14,900 people across the Americas, Europe, and Asia and reported sales of $4.5 billion for the twelve months ended September 30, 2013. The company’s shares are traded on the New York Stock Exchange under the symbol NYSE:HAR.

© 2013 HARMAN International Industries, Incorporated. All rights reserved.

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