Click here to close now.

Welcome!

Web 2.0 Authors: Pat Romanski, Dan Ristic, Carmen Gonzalez, Jayaram Krishnaswamy, Jnan Dash

Related Topics: Java, AJAX & REA

Java: Article

Sun’s JavaOne 2009: Business As Usual

New product announcements this year included JavaFX 1.2

In the wake of Oracle's acquisition of Sun Microsystems, many of us questioned whether we would actually see the company's annual JavaOne developer conference and exhibition take place.

Industry commentators and analysts have been postulating over possible the emergence of a new and more commercially driven iteration of the Java programming language and platform. Initial signs of this becoming a reality have come with the announcement of a new Java Store to showcase applications in front the 800 million desktop Java technology users worldwide. So it seemed that overall, it's business at usual at Sun.


Larry Ellison & Scott McNealy at JavaOne 2009 (Photographer: John Todd / Don Feria)

According to the company, the Java Store will contain personal productivity, business and entertainment software presented in an simple user interface that allows users to install applications by dragging them directly onto their computer desktop. Consumers can visit http://store.java.com to sign up for a chance to participate in the Java Store private beta program and developers can visit http://java.sun.com/warehouse to submit applications for the Java Warehouse.

"Java is one of the most ubiquitous and widespread technology platforms the world has ever seen - and its future has never been brighter," said Sun President and CEO Jonathan Schwartz. "The innovations that will be unveiled today, in particular the Java Store, will represent the beginning of a new era for the Java community - one defined by technical brilliance, market innovation and new business opportunities."

The reach of the Java platform now includes: more than 6.5 million Java developers worldwide and more than 7 billion Java devices, including more than 2.6 million mobile devices, 40 million TV set-top boxes and 800 million Java desktops.

Sun's consumer-facing storefront has been brought to light in direct response to what Sun describes as the increasing number of Java developers who have embraced its technology, but have been frustrated at the lack of a clear route to monetization of their work. Built to house Java SE (standard edition) and JavaFX rich Internet applications, Sun hopes that both corporate Java shops and small software startups alike will be able to reach a widening customer audience through this new channel. The Java Store will begin life as a private beta program before its full international roll out. Developers can submit applications to the store's 'Java Warehouse' and, if selected by Sun, their software can progress upward for distribution in the Java Store where it can be delivered to end users via the Java Runtime Environment (JRE).

Frank Cohen, CEO and Founder of PushToTest, produced an excellent set of show comments over the period of the week. Among Cohen's highlighted notes was the fact that Sun Chairman Scott McNealy told the audience "All the way to Mars and the four corners of the world, I'm proud of what you have done with Java."

Cohen himself notes that, "Java is the front-end and middleware in BlueRay video disc players. Demonstrations of JavaFX technology showed very good integration between the user experience and the media delivered on the disc. The BlueRay experience is headed towards what we experience on the desktop: multiple applications open at the same time, alerts, windows, and what looks like a file system."

New product announcements this year included JavaFX 1.2, which includes new cross platform User Interface (UI) controls, faster application start-up, streaming media support and other performance enhancements across desktop, browser and mobile. In addition, JavaFX TV and the Java FX Authoring Tool were previewed at the show. Sun says this is extending the JavaFX vision to bring rich and expressive interactive content to the TV and set-top box environments and allow designers and web developers to visually create JavaFX applications.

"The latest version of JavaFX, combined with updates to Java SE, delivers an enhanced user experience for JavaFX applications," said Jeet Kaul, senior vice president of Java technologies at Sun. "JavaFX opens a vast global market for developers and content authors who want to deploy rich, expressive applications, services and experiences across all the screens of their customers' lives. We continue to strengthen the JavaFX ecosystem by helping to enable more people to create content across more device types and establishing a channel, the Java Store, for developers and ISVs to directly deploy JavaFX applications to hundreds of millions of worldwide Java technology users."

While the Java ecosystem has certainly grown in recent times, there are still areas where Java is comparatively at a standstill. For example, there is no Java on iPhone. PushToTest's Cohen noted that Sun tried to put a positive, even an aggressive, spin on the situation. "For example, Jonathan Schwartz told delegates that JavaFX is available on mobile platforms. To prove the point Schwartz had an executive at RIM talk about the Java experience on Blackberry. In a cleverly crafted statement Schwartz said the top selling smartphone - Blackberry - is a Java phone. He said JavaFX runs on Sony Ericsson, Orange and LG phones." Schwartz also told delegates, "We're shooting for 100s of millions, not 10s of millions," as he took a dig at the iPhone.

Microsoft used its session at JavaOne to talk about its work with the Apache Stonehenge project, which is made up of companies and individual developers who share an interest in testing and establishing interoperability of web standards implementations. The company says it is now extremely focused on server side interoperability to connect heterogeneous systems and made its first contributions to Apache at the start of 2009. As the presenters said, "Middleware is really hard to demo, everybody wants the plumbing fixed but nobody wants to meet the plumber."

Microsoft's contribution to Apache was a sample application called StockTrader 2.0 designed to implement WS-* standards and was designed to demonstrate service-oriented architecture design principles. The company says that, "Interoperability work doesn't stop at the end of the standardization process. In fact, that is where it really starts." Microsoft says that it recognizes that customers want to be able to deploy multiple implementations standards and have the ability to choose the best ones for their scenarios and requirements. This in itself will arguably encourage competition, innovation and ensure the production of better quality software in response to real world market forces.

Making much of the deployment flexibility Sun claims is inherent in OpenSolaris, the company detailed its suitability for running on anything from a single core, right up through to a variety of multi-core environments. As well as a re-architecture of its networking components with technology developed out of Sun's Project Crosbow, the new OpenSolaris release will reportedly feature enterprise-level support that is said to put it on an equal footing with Solaris 10. There is also the addition of Sparc processor support, improved storage technology interfacing, virtualization enhancements and "dozens" of enhancements for developers.

Also making headlines at JavaOne was DTrace, Sun's dynamic tracing framework for the Solaris Operating Environment. Although already in existence for half a decade, DTrace is said to "instrument" software applications dynamically. The instrumentation process (or examination and subsequent configuration management driven analysis of code structure if you prefer) once complete allows an application to be explored at its various different layers (if multi-threaded) so that bottlenecks can be identified and latency issues can be addressed. This can all be done live as the application runs and so is playing a higher role in OpenSolaris 2009.06 in terms of its associated developer tools.

Sun used the JavaOne event to reaffirm its position on the Java landscape and make various product level announcements including several technology updates to the its GlassFish Portfolio. This open source, high-performance web application platform is argued to be the industry's most downloaded application server. Built on leading open source projects, Sun says that the GlassFish Portfolio speeds time to market and improves productivity by offering a pre-integrated and fully-tested open source web application platform. Additionally, Sun used the JavaOne show to announced early access of GlassFish v3 containing a full preview of the forthcoming Java Platform Enterprise Edition 6 (Java EE 6) specification.

"Sun offers virtually the most comprehensive software infrastructure solutions for creating and deploying secure and scalable web and enterprise applications. With GlassFish Portfolio, Sun brings additional simplicity and lower TCO to customers by delivering the highest-scaling and best price-performance application platform. Plus, the early access of GlassFish v3 offers developers a head-start on working with all of the new features of the upcoming Java EE 6 specification, including capabilities for profiles, pruning, extensibility and ease of development," said Karen Tegan Padir, vice president, MySQL and Software Infrastructure at Sun.

Finally, Oracle's Larry Ellison did make an appearance at JavaOne 2009 alongside Scott McNealy himself and if you were wondering what Larry's thoughts are on the future for Java this is what he said. "Oracle has invested more in Java (in terms of dollars) than anybody else. I am determined to expand the Java community and to encourage the Open Office group to build rapidly now. If you want to know more about the future for Java - then just look at its past. I expect very few changes apart from an expanded level of enthusiasm for Java from Oracle."

More Stories By Adrian Bridgwater

Adrian Bridgwater is a freelance journalist and corporate content creation specialist focusing on cross platform software application development as well as all related aspects software engineering, project management and technology as a whole.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


@ThingsExpo Stories
SYS-CON Events announced today that Dyn, the worldwide leader in Internet Performance, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Dyn is a cloud-based Internet Performance company. Dyn helps companies monitor, control, and optimize online infrastructure for an exceptional end-user experience. Through a world-class network and unrivaled, objective intelligence into Internet conditions, Dyn ensures traffic gets delivered faster, safer, and more reliably than ever.
SYS-CON Events announced today that Open Data Centers (ODC), a carrier-neutral colocation provider, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. Open Data Centers is a carrier-neutral data center operator in New Jersey and New York City offering alternative connectivity options for carriers, service providers and enterprise customers.
The WebRTC Summit 2015 New York, to be held June 9-11, 2015, at the Javits Center in New York, NY, announces that its Call for Papers is open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 16th International Cloud Expo, @ThingsExpo, Big Data Expo, and DevOps Summit.
SYS-CON Events announced today that Vitria Technology, Inc. will exhibit at SYS-CON’s @ThingsExpo, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Vitria will showcase the company’s new IoT Analytics Platform through live demonstrations at booth #330. Vitria’s IoT Analytics Platform, fully integrated and powered by an operational intelligence engine, enables customers to rapidly build and operationalize advanced analytics to deliver timely business outcomes for use cases across the industrial, enterprise, and consumer segments.
SYS-CON Events announced today that Alert Logic, the leading provider of Security-as-a-Service solutions for the cloud, has been named “Bronze Sponsor” of SYS-CON's 16th International Cloud Expo® and DevOps Summit 2015 New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY, and the 17th International Cloud Expo® and DevOps Summit 2015 Silicon Valley, which will take place November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that Akana, formerly SOA Software, has been named “Bronze Sponsor” of SYS-CON's 16th International Cloud Expo® New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. Akana’s comprehensive suite of API Management, API Security, Integrated SOA Governance, and Cloud Integration solutions helps businesses accelerate digital transformation by securely extending their reach across multiple channels – mobile, cloud and Internet of Things. Akana enables enterprises to share data as APIs, connect and integrate applications, drive part...
BroadSoft on Tuesday announced that it is a recipient of the 2014 Frost & Sullivan Market Leadership Award in the Hosted/Cloud Internet Protocol (IP) Telephony market for Latin America. According to Frost & Sullivan market research, the Latin America (LATAM) hosted/cloud Internet Protocol (IP) telephony market, including integrated unified communications and collaboration (UC&C) applications, is currently experiencing a rapid growth trajectory and is expected to exhibit a tenfold rise in annual revenues in the 2013-2020 period. With more than 600 cloud deployments internationally, BroadSoft w...
SYS-CON Events announced today that CommVault has been named “Bronze Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY, and the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. A singular vision – a belief in a better way to address current and future data management needs – guides CommVault in the development of Singular Information Management® solutions for high-performance data protection, universal availability and sim...
Temasys has announced senior management additions to its team. Joining are David Holloway as Vice President of Commercial and Nadine Yap as Vice President of Product. Over the past 12 months Temasys has doubled in size as it adds new customers and expands the development of its Skylink platform. Skylink leads the charge to move WebRTC, traditionally seen as a desktop, browser based technology, to become a ubiquitous web communications technology on web and mobile, as well as Internet of Things compatible devices.
SYS-CON Events announced today that SafeLogic has been named “Bag Sponsor” of SYS-CON's 16th International Cloud Expo® New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. SafeLogic provides security products for applications in mobile and server/appliance environments. SafeLogic’s flagship product CryptoComply is a FIPS 140-2 validated cryptographic engine designed to secure data on servers, workstations, appliances, mobile devices, and in the Cloud.
SYS-CON Events announced today that StorPool Storage will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. StorPool is distributed storage software that allows service providers, enterprises and other cloud builders to run data storage on standard x86 servers, instead of using expensive and inefficient storage arrays (SAN).
GENBAND has announced that SageNet is leveraging the Nuvia platform to deliver Unified Communications as a Service (UCaaS) to its large base of retail and enterprise customers. Nuvia’s cloud-based solution provides SageNet’s customers with a full suite of business communications and collaboration tools. Two large national SageNet retail customers have recently signed up to deploy the Nuvia platform and the company will continue to sell the service to new and existing customers. Nuvia’s capabilities include HD voice, video, multimedia messaging, mobility, conferencing, Web collaboration, deskt...
Sonus Networks introduced the Sonus WebRTC Services Solution, a virtualized Web Real-Time Communications (WebRTC) offer, purpose-built for the Cloud. The WebRTC Services Solution provides signaling from WebRTC-to-WebRTC applications and interworking from WebRTC-to-Session Initiation Protocol (SIP), delivering advanced real-time communications capabilities on mobile applications and on websites, which are accessible via a browser.
SYS-CON Events announced today that Site24x7, the cloud infrastructure monitoring service, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Site24x7 is a cloud infrastructure monitoring service that helps monitor the uptime and performance of websites, online applications, servers, mobile websites and custom APIs. The monitoring is done from 50+ locations across the world and from various wireless carriers, thus providing a global perspective of the end-user experience. Site24x7 supports monitoring H...
SYS-CON Events announced today that Intelligent Systems Services will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Established in 1994, Intelligent Systems Services Inc. is located near Washington, DC, with representatives and partners nationwide. ISS’s well-established track record is based on the continuous pursuit of excellence in designing, implementing and supporting nationwide clients’ mission-critical systems. ISS has completed many successful projects in Healthcare, Commercial, Manufacturing, ...
SYS-CON Events announced today that B2Cloud, a provider of enterprise resource planning software, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. B2cloud develops the software you need. They have the ideal tools to help you work with your clients. B2Cloud’s main solutions include AGIS – ERP, CLOHC, AGIS – Invoice, and IZUM
“With easy-to-use SDKs for Atmel’s platforms, IoT developers can now reap the benefits of realtime communication, and bypass the security pitfalls and configuration complexities that put IoT deployments at risk,” said Todd Greene, founder & CEO of PubNub. PubNub will team with Atmel at CES 2015 to launch full SDK support for Atmel’s MCU, MPU, and Wireless SoC platforms. Atmel developers now have access to PubNub’s secure Publish/Subscribe messaging with guaranteed ¼ second latencies across PubNub’s 14 global points-of-presence. PubNub delivers secure communication through firewalls, proxy ser...
SYS-CON Events announced today that Tufin, the market-leading provider of Security Policy Orchestration Solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. As the market leader of Security Policy Orchestration, Tufin automates and accelerates network configuration changes while maintaining security and compliance. Tufin's award-winning Orchestration Suite™ gives IT organizations the power and agility to enforce security policy across complex, multi-vendor enterprise networks. With more than 1...
VoxImplant has announced full WebRTC support in the newest versions of its Android SDK and iOS SDK. The updated SDKs, which enable audio and video calls on mobile devices, are now compatible with the WebRTC standard to allow any mobile app to communicate with WebRTC-enabled browsers, including Google Chrome, Mozilla Firefox, Opera, and, when available, Microsoft Spartan. The WebRTC-updated SDKs represent VoxImplant's continued leadership in simplifying the development of real-time communications (RTC) services for app developers. VoxImplant (built by Zingaya, the real-time communication servi...
SYS-CON Events announced today that Cloudian, Inc., the leading provider of hybrid cloud storage solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Cloudian, Inc., is a Foster City, California - based software company specializing in cloud storage software. The main product is Cloudian, an Amazon S3-compliant cloud object storage platform, the bedrock of cloud computing systems, that enables cloud service providers and enterprises to build reliable, affordable and scalable cloud storage solu...