Welcome!

Agile Computing Authors: Yeshim Deniz, Elizabeth White, Liz McMillan, Pat Romanski, Andy Thurai

Related Topics: Containers Expo Blog, Java IoT, Agile Computing, @CloudExpo

Containers Expo Blog: Article

The Future of Virtualization: Six Predictions

The virtualization industry has seen its fair share of change in the past year or so

VMBlog.com

The virtualization industry has seen its fair share of change in the past year or so, with Microsoft releasing its long-awaited Hyper-V and VMware taking on new leadership and potentially a new direction. The action is set to continue in 2009, with further developments and trends emerging to shape the impact of the impact of the technology.

Here are six predictions for the coming year:

Prediction #1: The sky’s the limit for Cloud Computing

The vendor landscape will dramatically change as we see a significant increase in the opportunities available to providers of cloud-based services. This will impact all types of service providers: web and managed hosters; telcos and ISPs; independent software vendors offering their software as a service; online services companies; traditional systems integrators; value-added resellers that are becoming managed service providers, and cost-plus service providers. A full range of offerings must be available.  These will largely run on Linux as it is much more prevalent in this space.

For the cloud model to be profitable, efficiency is key, so service providers need to automate as much of the full lifecycle as possible. Customers should be able to place orders and get fulfilment and basic support without human intervention, and all billing and usage accounting needs to be completed automatically. Delegating authority to the customer also plays a significant role in making this model work – the customer should be able to perform simple administrator tasks such as resetting passwords and ordering more disk space without needing costly support calls or input from service provider staff.

Prediction #2: VMware becomes the new operating system choice

In the longer term, as the virtualization market matures, VMware will be positioned as an OS vendor and may release more general OS APIs. This will up the stakes in the competition with Microsoft, who will likely respond by directing more of its resources to competing with VMware.  This is likely to significantly damage VMware’s position, which customers may want to bear in mind when considering a move to the VMware platform.

Prediction #3: In contrast, the third big name in the virtualization industry, Citrix, is likely to remain an infrastructure software vendor, continuing to focus on supporting Microsoft. This will lead the company to reduce its emphasis on the Xen hypervisor or drop it altogether in favor of Hyper-V.

Prediction #4: Automation re-shapes the hypervisor competition

The battle between hypervisor vendors is currently being fought around core performance and base features.  This will not be settled as quickly as many are predicting; and before it is, the crux of the competition will shift to integrated automation.  This technology will become increasingly important due to the complexity associated with the management of virtualized infrastructures.  It will need to able to automate more than just the virtual aspects of the IT environment though and it is important that hypervisor vendors recognize that without automation, virtualized infrastructures will be unserviceable.

Prediction #5: Desktop virtualization adoption becomes widespread

Be it on the client or server side, virtualization on the desktop is currently only used in limited niche scenarios: testing and development, demonstrations, running Windows on Macs, and VDI for call centers.  This will gradually change as understanding of the relevance and potential benefits of the technology increases.  A range of uses will find traction with the mainstream market, for example: streaming desktops and desktop mobility, or improving desktop manageability.

Prediction #6: Hyper-V take adoption is slow

It will take much longer than has been widely speculated for Hyper-V to achieve significant production adoption.  Organizations will not really start to run large numbers of Hyper-V-based VMs in production until Microsoft addresses major issues such as the lack of core features, incomplete tools, the perception that Hyper-V is only for Windows and that Windows is not solid, and the lack of clear differentiation for the product.  VMware will also play a part in slowing the adoption of Hyper-V through aggressive marketing and sales.  This does not mean that widespread adoption of the technology will not happen eventually though – Microsoft is persistent.

Final Remarks: The Bigger Picture

There will be a general shift in the market as enterprises become disillusioned about the additional costs and complexities introduced alongside the benefits of virtualization implementations.  As understanding of the technology and options increases, businesses will start looking for very specific solutions to their very specific problems, carefully examining where they will see real return on investment and evaluating the true total costs of ownership.  Virtualization technology itself is still developing though, and the areas of potential application are expanding, with opportunities for virtualizing mobile phones and other such devices currently in the exploratory stage.


[This appeared originally here and is republished in full by kind permission of the author and of David Marshall, of VMBlog.com.]

More Stories By Serguei Beloussov

Serguei Beloussov is Chairman and CEO at Parallels, a global leader in virtualization and automation software for consumers, businesses and service providers. He's a successful self-made entrepreneur and business executive with an outstanding 15-year track record in building, growing and leading high-performing, multi-national high tech companies in North America, Europe and Asia. Since 2003, under Beloussov’s leadership, Parallels has quickly grown to profitability and #1 market positions with its innovative desktop virtualization, OS containers and control panel product lines. He is also a Founder and major investor in Acronis, a global leader in storage management and disaster recovery software for consumers, SMBs and large enterprises.Previously, Beloussov co-founded and helped grow a PC manufacturing business to $150 million in revenue in less than 3 years, the S&W electronics company to over $500 million in only 8 years, and Solomon Software SEA — each of which has become profitable in the first year since inception. He holds a B.S. in Physics, an M.S. in Physics and Electrical Engineering with High Honors, and a Ph.D. in Computer Science from the Moscow Institute of Physics and Technology.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


IoT & Smart Cities Stories
When talking IoT we often focus on the devices, the sensors, the hardware itself. The new smart appliances, the new smart or self-driving cars (which are amalgamations of many ‘things'). When we are looking at the world of IoT, we should take a step back, look at the big picture. What value are these devices providing. IoT is not about the devices, its about the data consumed and generated. The devices are tools, mechanisms, conduits. This paper discusses the considerations when dealing with the...
Charles Araujo is an industry analyst, internationally recognized authority on the Digital Enterprise and author of The Quantum Age of IT: Why Everything You Know About IT is About to Change. As Principal Analyst with Intellyx, he writes, speaks and advises organizations on how to navigate through this time of disruption. He is also the founder of The Institute for Digital Transformation and a sought after keynote speaker. He has been a regular contributor to both InformationWeek and CIO Insight...
Digital Transformation is much more than a buzzword. The radical shift to digital mechanisms for almost every process is evident across all industries and verticals. This is often especially true in financial services, where the legacy environment is many times unable to keep up with the rapidly shifting demands of the consumer. The constant pressure to provide complete, omnichannel delivery of customer-facing solutions to meet both regulatory and customer demands is putting enormous pressure on...
Machine learning has taken residence at our cities' cores and now we can finally have "smart cities." Cities are a collection of buildings made to provide the structure and safety necessary for people to function, create and survive. Buildings are a pool of ever-changing performance data from large automated systems such as heating and cooling to the people that live and work within them. Through machine learning, buildings can optimize performance, reduce costs, and improve occupant comfort by ...
SYS-CON Events announced today that IoT Global Network has been named “Media Sponsor” of SYS-CON's @ThingsExpo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. The IoT Global Network is a platform where you can connect with industry experts and network across the IoT community to build the successful IoT business of the future.
CloudEXPO New York 2018, colocated with DXWorldEXPO New York 2018 will be held November 11-13, 2018, in New York City and will bring together Cloud Computing, FinTech and Blockchain, Digital Transformation, Big Data, Internet of Things, DevOps, AI, Machine Learning and WebRTC to one location.
Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settlement products to hedge funds and investment banks. After, he co-founded a revenue cycle management company where he learned about Bitcoin and eventually Ethereal. Andrew's role at ConsenSys Enterprise is a mul...
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
DXWorldEXPO | CloudEXPO are the world's most influential, independent events where Cloud Computing was coined and where technology buyers and vendors meet to experience and discuss the big picture of Digital Transformation and all of the strategies, tactics, and tools they need to realize their goals. Sponsors of DXWorldEXPO | CloudEXPO benefit from unmatched branding, profile building and lead generation opportunities.
Disruption, Innovation, Artificial Intelligence and Machine Learning, Leadership and Management hear these words all day every day... lofty goals but how do we make it real? Add to that, that simply put, people don't like change. But what if we could implement and utilize these enterprise tools in a fast and "Non-Disruptive" way, enabling us to glean insights about our business, identify and reduce exposure, risk and liability, and secure business continuity?