David Linthicum, the highly popular SOA thought leader and practitioner, is keynoting this afternoon here in San Jose, CA, on November 19 at the 14th International SOA World Conference & Expo.

'While everyone wants to do SOA right the first time, the typical results are not always stellar,' says Linthicum. 'The pitfalls of building any complex architecture, including SOA,' he adds, 'are something that the SOA practitioners must contend with, and most are ill-equipped.'



Linthicum's keynote, titled "SOA By the Numbers," will be a must-attend for those looking to get SOA right the first time.

David S. Linthicum is an internationally known thought leader in the EAI, SOA, enterprise architecture, and Web 2.0 spaces. He is a sought-after consultant, speaker, and writer, and formed David S. Linthicum, LLC (www.davidlinthicum.com), a leading consulting organization focusing on enterprise architecture, SOA, and use of the next-generation Web within the enterprise.

In his career, Linthicum has assisted in the formation of many of the ideas for modern distributed computing including Enterprise Application Integration (EAI) and B2B application integration. Additionally, Linthicum has several blogs and is a regular contributor to a number of top tier industry publications like SOAWorld Magazine. Linthicum has authored ten books, including the ground-breaking Enterprise Application Integration and B2B Application Integration.