|By Kenneth Oestreich||
|August 24, 2008 06:30 AM EDT||
Kenneth Oestriech's Blog
I've been taken aback lately by the tacit assumption that cloud-like (IaaS and PaaS) services have to be provided by folks like Amazon, Terremark and others. It's as if these providers do some black magic that enterprises can't touch or replicate. However, history has taught the IT industry that what starts in the external domain eventually makes its way into the enterprise, and vice-versa.
I've been taken aback lately by the tacit assumption that cloud-like (IaaS and PaaS) services have to be provided by folks like Amazon, Terremark and others. It's as if these providers do some black magic that enterprises can't touch or replicate.
However, history's taught the IT industry that what starts in the external domain eventually makes its way into the enterprise, and vice-versa. Consider Google beginning with internet search, and later offering an enterprise search appliance. Then, there's the reverse: An application, say a CRM system, leaves the enterprise to be hosted externally as SaaS, such as SalesForce.com. But even in this case, the first example then recurs -- as SalesForce.com begins providing internal Salesforce.com appliances back to its large enterprise customers!
I am simply trying to challenge the belief that cloud-like architectures have to remain external to the enterprise. They don't. I believe it's inevitable that they will soon find their way into the enterprise, and become a revolutionary paradigm of how *internal* IT infrastructure is operated and managed.
With each IT management conversation I've had, the concept that I recently put forward is becoming clearer and more inevitable. That an "internal cloud" (call it a cloud architecture or utility computing) will penetrate enterprise datacenters.
Limitations of "external" cloud computing architectures
Already, a number of authorities have pretty clearly outlined the pros and cons of using external service providers as "cloud" providers. For reference, there is the excellent "10 reasons enterprises aren't ready to trust the cloud" by Stacey Higginbotham of GigaOM, as well as a piece by Mike Walker of MSDN regarding "Challenges of moving to the cloud”. So it stands that innovation will work around these limitations, borrowing from the positive aspects of external service providers, omitting the negatives, and offering the result to IT Ops.
Is an "internal" cloud architecture possible and repeatable?
So here is my main thesis: that there are software IT management products available today (and more to come) that will operate *existing* infrastructure in a manner identical to the operation of IaaS and PaaS. Let me say that again -- you don't have to outsource to an "external" cloud provider as long as you already own legacy infrastructure that can be re-purposed for this new architecture.
This statement -- and associated enabling software technologies -- is beginning to spell the beginning of the final commoditization of compute hardware. (BTW, I find it amazing that some vendors continue to tout that their hardware is optimized for cloud computing. That is a real oxymoron)
As time passes, cloud-computing infrastructures (ok, Utility Computing architectures if you must) coupled with the trend toward architecture standardization, will continue to push the importance of specialized HW out of the picture. Hardware margins will continue to be squeezed. (BTW, you can read about the "cheap revolution" in Forbes, featuring our CEO Bill Coleman).
As the VINF blog also observed, regarding cloud-based architectures:
You can build your own cloud, and be choosy about what you give to others. Building your own cloud makes a lot of sense, it’s not always cheap but its the kind of thing you can scale up (or down..) with a bit of up-front investment, in this article I’ll look at some of the practical; and more infrastructure focused ways in which you can do so.
Even back in February, Mike Nygard observed reasons and benefits for this trend:
Your “cloud platform” is essentially an internal shared services system where you can actually and practically implement a “platform” team that operates and capacity plans for the cloud platform; they manage its availability and maintenance day-day and expansion/contraction.
Why should a company build its own cloud, instead of going to one of the providers?
We are seeing the beginning of an inflection point in the way IT is managed, brought on by (1) the interest (though not yet adoption) of cloud architectures, (2) the increasing willingness to accept shared IT assets (thanks to VMware and others), and (3) the budding availability of software that allows “cloud-like” operation of existing infrastructure, but in a whole new way.
On the positive side, an IT manager running a cloud can finally do real chargebacks to the business units that drive demand. Some do today, but on a larger-grained level... whole servers. With a private cloud, the IT manager could charge by the compute-hour, or by the megabit of bandwidth. He could charge for storage by the gigabyte, and with tiered rates for different availability/continuity guarantees. Even better, he could allow the business units to do the kind of self-service that I can do today with a credit card and The Planet. (OK, The Planet isn't a cloud provider, but I bet they're thinking about it. Plus, I like them.)
How might these "internal clouds" first be used?
Let's be real: there are precious few green-field opportunities where enterprises will simply decide to change their entire IT architecture and operations into this "internal cloud" -- i.e. implement a Utility Computing model out-of-the-gate. But there are some interesting starting points that are beginning to emerge:
- Creating a single-service utility: by this mean that an entire service tier (such as a web farm, application server farm, etc.) moves to being managed in a "cloud" infrastructure, where resources ebb-and-flow as needed by user demand.
- Power-managing servers: using utility computing IT management automation to control power states of machines that are temporarily idle, but NOT actually dynamically provisioning software onto servers. Firms are getting used to the idea of using policy-governed control to save on IT power consumption as they get comfortable with utility-computing principles. They can then selectively activate the dynamic provisioning features as they see fit.
- Using utility computing management/automation to govern virtualized environments: it's clear that once firms virtualize/consolidate, they later realize that there are more objects to manage (virtual sprawl) , rather than fewer; plus, they've created "virtual silos", distinct from the non-virtualized infrastructure they own. Firms will migrate toward an automated management approach to virtualization where -- on the fly -- applications are virtualized, hosts are created, apps are deployed/scaled, failed hosts are automatically re-created, etc. etc. Essentially a services cloud.
It is inevitable that the simplicity, economics, and scalability of externally-provided "clouds" will make their way into the enterprise. The question isn't if, but when.
|sajai krishnan 08/26/08 09:53:44 PM EDT|
As for service providers - I think we will see service providers delivering the typical public service like S3, but could also provide "insourcing" services ... i.e. a service provider managing an dedicated internal cloud for Fortune100 data center in a colo model. I think AT&T's recent Synaptic Hosting is probably headed in that direction.
There are a few different ways to skin this cat in terms of implementation. The key is that the technology matures, and customers get familiar with the commodity scale-out economics, and easy management model that is at the core of this approach.
|amuletc 08/25/08 08:14:58 PM EDT|
By Dan D. Gutierrez
I really like your concept of an "internal cloud"! When my firm launched the web's first Database-as-a-Service offering in 1999, we had a sales option to create a special instance of our product for an enterprise that wanted the convenience of SaaS, but was concerned about privacy and security issues. Bringing in our service as an internal cloud solved these issues. Fast forward nearly 10 years, it is great to see this concept mentioned in this timely article.
Cultural, regulatory, environmental, political and economic (CREPE) conditions over the past decade are creating cross-industry solution spaces that require processes and technologies from both the Internet of Things (IoT), and Data Management and Analytics (DMA). These solution spaces are evolving into Sensor Analytics Ecosystems (SAE) that represent significant new opportunities for organizations of all types. Public Utilities throughout the world, providing electricity, natural gas and water, are pursuing SmartGrid initiatives that represent one of the more mature examples of SAE. We have s...
Nov. 27, 2014 04:00 PM EST Reads: 1,209
The security devil is always in the details of the attack: the ones you've endured, the ones you prepare yourself to fend off, and the ones that, you fear, will catch you completely unaware and defenseless. The Internet of Things (IoT) is nothing if not an endless proliferation of details. It's the vision of a world in which continuous Internet connectivity and addressability is embedded into a growing range of human artifacts, into the natural world, and even into our smartphones, appliances, and physical persons. In the IoT vision, every new "thing" - sensor, actuator, data source, data con...
Nov. 27, 2014 04:00 PM EST Reads: 1,596
The Internet of Things is tied together with a thin strand that is known as time. Coincidentally, at the core of nearly all data analytics is a timestamp. When working with time series data there are a few core principles that everyone should consider, especially across datasets where time is the common boundary. In his session at Internet of @ThingsExpo, Jim Scott, Director of Enterprise Strategy & Architecture at MapR Technologies, discussed single-value, geo-spatial, and log time series data. By focusing on enterprise applications and the data center, he will use OpenTSDB as an example t...
Nov. 27, 2014 03:00 PM EST Reads: 1,423
How do APIs and IoT relate? The answer is not as simple as merely adding an API on top of a dumb device, but rather about understanding the architectural patterns for implementing an IoT fabric. There are typically two or three trends: Exposing the device to a management framework Exposing that management framework to a business centric logic Exposing that business layer and data to end users. This last trend is the IoT stack, which involves a new shift in the separation of what stuff happens, where data lives and where the interface lies. For instance, it's a mix of architectural styles ...
Nov. 27, 2014 03:00 PM EST Reads: 1,241
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
Nov. 27, 2014 03:00 PM EST Reads: 879
An entirely new security model is needed for the Internet of Things, or is it? Can we save some old and tested controls for this new and different environment? In his session at @ThingsExpo, New York's at the Javits Center, Davi Ottenheimer, EMC Senior Director of Trust, reviewed hands-on lessons with IoT devices and reveal a new risk balance you might not expect. Davi Ottenheimer, EMC Senior Director of Trust, has more than nineteen years' experience managing global security operations and assessments, including a decade of leading incident response and digital forensics. He is co-author of t...
Nov. 27, 2014 01:00 PM EST Reads: 1,623
The Internet of Things will greatly expand the opportunities for data collection and new business models driven off of that data. In her session at @ThingsExpo, Esmeralda Swartz, CMO of MetraTech, discussed how for this to be effective you not only need to have infrastructure and operational models capable of utilizing this new phenomenon, but increasingly service providers will need to convince a skeptical public to participate. Get ready to show them the money!
Nov. 27, 2014 11:00 AM EST Reads: 1,230
The Internet of Things will put IT to its ultimate test by creating infinite new opportunities to digitize products and services, generate and analyze new data to improve customer satisfaction, and discover new ways to gain a competitive advantage across nearly every industry. In order to help corporate business units to capitalize on the rapidly evolving IoT opportunities, IT must stand up to a new set of challenges. In his session at @ThingsExpo, Jeff Kaplan, Managing Director of THINKstrategies, will examine why IT must finally fulfill its role in support of its SBUs or face a new round of...
Nov. 27, 2014 10:00 AM EST Reads: 1,190
One of the biggest challenges when developing connected devices is identifying user value and delivering it through successful user experiences. In his session at Internet of @ThingsExpo, Mike Kuniavsky, Principal Scientist, Innovation Services at PARC, described an IoT-specific approach to user experience design that combines approaches from interaction design, industrial design and service design to create experiences that go beyond simple connected gadgets to create lasting, multi-device experiences grounded in people's real needs and desires.
Nov. 27, 2014 08:00 AM EST Reads: 1,186
Enthusiasm for the Internet of Things has reached an all-time high. In 2013 alone, venture capitalists spent more than $1 billion dollars investing in the IoT space. With "smart" appliances and devices, IoT covers wearable smart devices, cloud services to hardware companies. Nest, a Google company, detects temperatures inside homes and automatically adjusts it by tracking its user's habit. These technologies are quickly developing and with it come challenges such as bridging infrastructure gaps, abiding by privacy concerns and making the concept a reality. These challenges can't be addressed w...
Nov. 27, 2014 07:45 AM EST Reads: 1,480
The Domain Name Service (DNS) is one of the most important components in networking infrastructure, enabling users and services to access applications by translating URLs (names) into IP addresses (numbers). Because every icon and URL and all embedded content on a website requires a DNS lookup loading complex sites necessitates hundreds of DNS queries. In addition, as more internet-enabled ‘Things' get connected, people will rely on DNS to name and find their fridges, toasters and toilets. According to a recent IDG Research Services Survey this rate of traffic will only grow. What's driving t...
Nov. 27, 2014 07:00 AM EST Reads: 1,454
Scott Jenson leads a project called The Physical Web within the Chrome team at Google. Project members are working to take the scalability and openness of the web and use it to talk to the exponentially exploding range of smart devices. Nearly every company today working on the IoT comes up with the same basic solution: use my server and you'll be fine. But if we really believe there will be trillions of these devices, that just can't scale. We need a system that is open a scalable and by using the URL as a basic building block, we open this up and get the same resilience that the web enjoys.
Nov. 27, 2014 06:45 AM EST Reads: 1,346
Connected devices and the Internet of Things are getting significant momentum in 2014. In his session at Internet of @ThingsExpo, Jim Hunter, Chief Scientist & Technology Evangelist at Greenwave Systems, examined three key elements that together will drive mass adoption of the IoT before the end of 2015. The first element is the recent advent of robust open source protocols (like AllJoyn and WebRTC) that facilitate M2M communication. The second is broad availability of flexible, cost-effective storage designed to handle the massive surge in back-end data in a world where timely analytics is e...
Nov. 27, 2014 06:45 AM EST Reads: 1,288
We are reaching the end of the beginning with WebRTC, and real systems using this technology have begun to appear. One challenge that faces every WebRTC deployment (in some form or another) is identity management. For example, if you have an existing service – possibly built on a variety of different PaaS/SaaS offerings – and you want to add real-time communications you are faced with a challenge relating to user management, authentication, authorization, and validation. Service providers will want to use their existing identities, but these will have credentials already that are (hopefully) i...
Nov. 27, 2014 04:00 AM EST Reads: 1,184
"Matrix is an ambitious open standard and implementation that's set up to break down the fragmentation problems that exist in IP messaging and VoIP communication," explained John Woolf, Technical Evangelist at Matrix, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Nov. 27, 2014 04:00 AM EST Reads: 1,129
P2P RTC will impact the landscape of communications, shifting from traditional telephony style communications models to OTT (Over-The-Top) cloud assisted & PaaS (Platform as a Service) communication services. The P2P shift will impact many areas of our lives, from mobile communication, human interactive web services, RTC and telephony infrastructure, user federation, security and privacy implications, business costs, and scalability. In his session at @ThingsExpo, Robin Raymond, Chief Architect at Hookflash, will walk through the shifting landscape of traditional telephone and voice services ...
Nov. 26, 2014 02:00 PM EST Reads: 1,583
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at Internet of @ThingsExpo, James Kirkland, Chief Architect for the Internet of Things and Intelligent Systems at Red Hat, described how to revolutioniz...
Nov. 24, 2014 07:00 PM EST Reads: 1,703
Bit6 today issued a challenge to the technology community implementing Web Real Time Communication (WebRTC). To leap beyond WebRTC’s significant limitations and fully leverage its underlying value to accelerate innovation, application developers need to consider the entire communications ecosystem.
Nov. 24, 2014 12:00 PM EST Reads: 1,597
The definition of IoT is not new, in fact it’s been around for over a decade. What has changed is the public's awareness that the technology we use on a daily basis has caught up on the vision of an always on, always connected world. If you look into the details of what comprises the IoT, you’ll see that it includes everything from cloud computing, Big Data analytics, “Things,” Web communication, applications, network, storage, etc. It is essentially including everything connected online from hardware to software, or as we like to say, it’s an Internet of many different things. The difference ...
Nov. 24, 2014 11:00 AM EST Reads: 1,723
Cloud Expo 2014 TV commercials will feature @ThingsExpo, which was launched in June, 2014 at New York City's Javits Center as the largest 'Internet of Things' event in the world.
Nov. 24, 2014 09:00 AM EST Reads: 1,755