Click here to close now.



Welcome!

Agile Computing Authors: Elizabeth White, Liz McMillan, Xenia von Wedel, Sanjay Zalavadia, Dana Gardner

Related Topics: Agile Computing

Agile Computing: Article

Bringing Business Value - Integrating Web 2.0 Tools in the Enterprise

From Web 2.0 to Enterprise 2.0

Web 2.0 tools are doing a wonderful job of providing consumers with cool and productive new ways of performing common, simple tasks over the Internet. These tools primarily perform a single task such as allowing consumers to manage their photos, read their favorite newsfeeds, express themselves online through blogs, and communicate with friends via social networks. However, the business environment is usually much more complex since the end user needs to accomplish a series of tasks. As a result, the solutions used in a business environment tend to be broader in scope and require tools with richer functionality and higher standards of robustness and security.

 Another key difference is that enterprise “communities” already exist and tools are used to improve the degree of collaboration between the members of this “community.” In contrast, consumer communities were formed when social networking tools such as Facebook or Twitter were created.

For example, a marketing department may leverage such tools to drive increased collaboration between its extended team, which includes its marketing department, design/interactive agency and public relations agency. This “virtual community” of people around a business relationship already interacts with each other via phone, email and instant messaging – the new tools just integrate into these communications and make them better. In contrast, the Facebook community of thousands of people only came together and started interacting with each other after a critical mass of users decided to use that tool. These differences imply that if you wanted to take Web 2.0 collaboration technologies and deploy them within your business environment, they will not realize their expected potential unless they are fully integrated into the organization’s business process. Let’s look at it more closely.

A project involves a team of people working together to ensure that the tasks on hand are completed on time. The project manager creates a project plan and then works with each team member to ensure that they clearly understand their tasks, schedules, and dependencies. In addition, project managers and team members must continuously communicate with each other to ensure they are all on the same page with respect to project specifications, revisions, and assumptions. Finally project managers must communicate and collaborate with team members to understand the status of their tasks to make sure the project is on plan or it needs to be updated with new schedules. All these activities require extensive collaboration between the players, which today happens via email, meetings, and other ad-hoc tools. Since the schedule updates, documents, and project plans are communicated today via different methods, they usually fall out of sync – so everyone is no longer on the same page. The following figure depicts this issue.



Introducing stand-alone wikis and forums may drive collaboration within project teams, but they still maintain communication and collaboration of various things on different tracks and do not help to keep team members on the same page with respect to schedules, dependencies, and project specifications. True team collaboration can only be achieved by bringing these elements together under the same umbrella, where projects are planned and executed so that users’ opinions, knowledge, and feedback will add value on top of the essential project management tools the organization requires. This integration can streamline project management and collaboration and make it efficient, leading to a more predictable and successful execution of projects – after all a successful project is 20 percent planning and 80 percent execution.

Loosely integrating these capabilities does not solve the problem. As long as schedules, dependencies, project documents and team communication is managed in different software tools, the potential for these elements falling out of sync remains very high. When things are not on the same page, the project is very likely to fall behind schedule, suffer quality issues, or even fail.

Web 2.0 technologies applied to enterprise solutions is called Enterprise 2.0 – a combination of innovative, collaborative and easy-to-use Web 2.0 tools with powerful, robust and process-driven enterprise software. Enterprise 2.0 addresses business processes that require collaboration. Collaborative project execution is an example of an application of such technology. These solutions seamlessly integrate collaboration technology into project management processes to ensure that the entire project team is on the same page and executing the plan. The team members get an email from the system containing an embedded form querying them about task status and they reply back to this email with the status data. The systems automatically consolidate all the email responses and use them to keep the project status current; project tracking becomes automatic and managers save a lot of time by not having to chase team members to understand where they are with their tasks. The solutions then automatically provide alerts and highlights to allow managers to stay on top of their project's ever-changing status and proactively eliminate unpleasant surprises. This allows them to focus on addressing issues to keep the project on track rather than collecting project status data.

These solutions also leverage team-sharing technology to store/share documents, notes, and discussion threads with each individual work item within the project plan, providing team members an easy way to share their knowledge and remain in sync with each other for every task that they are responsible for. As a result, everyone within the team is on the same page, so more time is spent on project execution rather than managing team members and their individual knowledge and tasks. These tools provide a range of options for the team, making it that much easier to understand their directives, voice their opinions, and provide timely feedback.

There is no trivial transition from Web 2.0 to Enterprise 2.0 – however, the example above shows how they can enable and empower an existing business “community” only when they are fully integrated with the business processes.

More Stories By Avinoam Nowogrodski

Avinoam Nowogrodski is the CEO of Clarizen (www.clarizen.com), a provider of Project Execution solutions. Clarizen has seen tremendous interest in its product by focusing on collaborative project execution, rather than project planning.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


@ThingsExpo Stories
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform and how we integrate our thinking to solve complicated problems. In his session at 19th Cloud Expo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm ...
The cloud market growth today is largely in public clouds. While there is a lot of spend in IT departments in virtualization, these aren’t yet translating into a true “cloud” experience within the enterprise. What is stopping the growth of the “private cloud” market? In his general session at 18th Cloud Expo, Nara Rajagopalan, CEO of Accelerite, explored the challenges in deploying, managing, and getting adoption for a private cloud within an enterprise. What are the key differences between wh...
SYS-CON Events has announced today that Roger Strukhoff has been named conference chair of Cloud Expo and @ThingsExpo 2016 Silicon Valley. The 19th Cloud Expo and 6th @ThingsExpo will take place on November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. "The Internet of Things brings trillions of dollars of opportunity to developers and enterprise IT, no matter how you measure it," stated Roger Strukhoff. "More importantly, it leverages the power of devices and the Interne...
"We work in the area of Big Data analytics and Big Data analytics is a very crowded space - you have Hadoop, ETL, warehousing, visualization and there's a lot of effort trying to get these tools to talk to each other," explained Mukund Deshpande, head of the Analytics practice at Accelerite, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
The idea of comparing data in motion (at the sensor level) to data at rest (in a Big Data server warehouse) with predictive analytics in the cloud is very appealing to the industrial IoT sector. The problem Big Data vendors have, however, is access to that data in motion at the sensor location. In his session at @ThingsExpo, Scott Allen, CMO of FreeWave, discussed how as IoT is increasingly adopted by industrial markets, there is going to be an increased demand for sensor data from the outermos...
UAS, drones or unmanned aircraft, no matter what you call them — this was their week. Our news stream was flooded with updates on the newly announced rules and regulations for commercial UAS from the FAA. So, naturally we have dedicated this week’s top news round up to highlight some of our favorite UAS stories.
Internet of @ThingsExpo has announced today that Chris Matthieu has been named tech chair of Internet of @ThingsExpo 2016 Silicon Valley. The 6thInternet of @ThingsExpo will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Basho Technologies has announced the latest release of Basho Riak TS, version 1.3. Riak TS is an enterprise-grade NoSQL database optimized for Internet of Things (IoT). The open source version enables developers to download the software for free and use it in production as well as make contributions to the code and develop applications around Riak TS. Enhancements to Riak TS make it quick, easy and cost-effective to spin up an instance to test new ideas and build IoT applications. In addition to...
CenturyLink has announced that application server solutions from GENBAND are now available as part of CenturyLink’s Networx contracts. The General Services Administration (GSA)’s Networx program includes the largest telecommunications contract vehicles ever awarded by the federal government. CenturyLink recently secured an extension through spring 2020 of its offerings available to federal government agencies via GSA’s Networx Universal and Enterprise contracts. GENBAND’s EXPERiUS™ Application...
In addition to all the benefits, IoT is also bringing new kind of customer experience challenges - cars that unlock themselves, thermostats turning houses into saunas and baby video monitors broadcasting over the internet. This list can only increase because while IoT services should be intuitive and simple to use, the delivery ecosystem is a myriad of potential problems as IoT explodes complexity. So finding a performance issue is like finding the proverbial needle in the haystack.
When people aren’t talking about VMs and containers, they’re talking about serverless architecture. Serverless is about no maintenance. It means you are not worried about low-level infrastructural and operational details. An event-driven serverless platform is a great use case for IoT. In his session at @ThingsExpo, Animesh Singh, an STSM and Lead for IBM Cloud Platform and Infrastructure, will detail how to build a distributed serverless, polyglot, microservices framework using open source tec...
Presidio has received the 2015 EMC Partner Services Quality Award from EMC Corporation for achieving outstanding service excellence and customer satisfaction as measured by the EMC Partner Services Quality (PSQ) program. Presidio was also honored as the 2015 EMC Americas Marketing Excellence Partner of the Year and 2015 Mid-Market East Partner of the Year. The EMC PSQ program is a project-specific survey program designed for partners with Service Partner designations to solicit customer feedbac...
Apixio Inc. has raised $19.3 million in Series D venture capital funding led by SSM Partners with participation from First Analysis, Bain Capital Ventures and Apixio’s largest angel investor. Apixio will dedicate the proceeds toward advancing and scaling products powered by its cognitive computing platform, further enabling insights for optimal patient care. The Series D funding comes as Apixio experiences strong momentum and increasing demand for its HCC Profiler solution, which mines unstruc...
The IoT is changing the way enterprises conduct business. In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discussed how businesses can gain an edge over competitors by empowering consumers to take control through IoT. He cited examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He also highlighted how IoT can revitalize and restore outdated business models, making them profitable ...
IoT offers a value of almost $4 trillion to the manufacturing industry through platforms that can improve margins, optimize operations & drive high performance work teams. By using IoT technologies as a foundation, manufacturing customers are integrating worker safety with manufacturing systems, driving deep collaboration and utilizing analytics to exponentially increased per-unit margins. However, as Benoit Lheureux, the VP for Research at Gartner points out, “IoT project implementers often ...
"delaPlex is a software development company. We do team-based outsourcing development," explained Mark Rivers, COO and Co-founder of delaPlex Software, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
In his general session at 18th Cloud Expo, Lee Atchison, Principal Cloud Architect and Advocate at New Relic, discussed cloud as a ‘better data center’ and how it adds new capacity (faster) and improves application availability (redundancy). The cloud is a ‘Dynamic Tool for Dynamic Apps’ and resource allocation is an integral part of your application architecture, so use only the resources you need and allocate /de-allocate resources on the fly.
Connected devices and the industrial internet are growing exponentially every year with Cisco expecting 50 billion devices to be in operation by 2020. In this period of growth, location-based insights are becoming invaluable to many businesses as they adopt new connected technologies. Knowing when and where these devices connect from is critical for a number of scenarios in supply chain management, disaster management, emergency response, M2M, location marketing and more. In his session at @Th...
Machine Learning helps make complex systems more efficient. By applying advanced Machine Learning techniques such as Cognitive Fingerprinting, wind project operators can utilize these tools to learn from collected data, detect regular patterns, and optimize their own operations. In his session at 18th Cloud Expo, Stuart Gillen, Director of Business Development at SparkCognition, discussed how research has demonstrated the value of Machine Learning in delivering next generation analytics to imp...
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life sett...