|By Michael Sheehan||
|July 25, 2008 10:15 AM EDT||
Michael Sheehan's GoGrid Blog
The Cloud just got another potential injection of PR from Apple as well with their announcement of MobileMe. Apple has brought a new technology term, the 'Cloud' - previously reserved for developers, IT managers and the like - to the main-stream public. We all know that the term 'Cloud Computing' is relatively new to the Technology buzz. But just how new is it?
I spent some time analyzing search trends of different computing keywords to try to put everything in perspective. Google trends is a nice too that gives insight into broad search patterns.
We all know that the term “Cloud Computing” is relatively new to the Technology buzz. But just how new is it? For starters, I ran a quick comparison of “Cloud Computing,” “Grid Computing” and “Utility Computing”.
The term Grid Computing has been around for a while (even before Google Trends tracking shows it). But as you can see from the graphic above, it is trending downwards. Utility Computing has pretty much remained below the radar in comparison. But, the newcomer Cloud Computing, which made its full entrance into this trend analysis around 2007 is rapidly gaining momentum. 2008 seems to be a pivotal time where it surpassed Grid Computing (and continues to grow).
Cloud computing is relatively new as a server hosting term. People are starting to loosely associate it with traditional hosted server solutions. So to put this all in perspective as well as add some other “hot” keywords in to the mix, I trended the following:
- Cloud computing
- Grid computing
- Dedicated server
The results were quite interesting:
My read on this is as follows:
- Cloud Computing and Virtualization are the next hot hosting platforms. It is important to keep in mind that the term “Virtualization” can apply to many things, not simply hosting, in fact, Virtualization within the hosting environment is comparable to Cloud Computing. Virtualization has existed for some time, but mainly within a host’s computer (e.g., a desktop). But as Parallels, VMWare, Xen and even Microsoft’s Hyper-V gain momentum as virtualized servers within a hosted environment, this term will continue to grow. See the chart below for further details (VMware is the clear leader but Hyper-V is clearly going to gain market-share quickly).
- The Dedicated server term is slowly starting to lose ground vs. Virtualization and Cloud Computing, but it is fairly obvious that it is still a term that people know and look for. There are always developers or companies who will ONLY go with a dedicated server for one reason or another. I predict, though, that as they start getting on the virtualization and cloud bandwagons, that this term will continue to erode. Another term “VPS” (Virtual Private Server) is fairly common among hosting solutions but differs from Virtualization in many ways. With a VPS, you share resources with the other clients on a particular server, whereas Virtualized servers (like GoGrid which is built on top of Xen) dedicate RAM and CPU usage to the predefined server instances running on a particular node. To again put it all into perspective, see the chart below. VPS is one of the terms that seems to be remaining steady as a searched term. This is most likely due to the fact that most of the main-stream hosting providers offer VPS hosting as their “bread & butter.”
In general, these terms all seem to be converging, which means only one thing, confusion and clutter within the marketplace. With so many options now available, potential server customers are presented with even more choices, and these choices frequently can’t be directly compared. One can look at RAM allocation, Hard Drive sizes and CPU speeds as sort of a rudimentary measure, but that is where the simple comparisons end. Now one is forced to choose between scalability options, server and data persistence, operating system images, peripherals (like firewalling and load-balancing), data storage, clone-ability…the list goes on. Attempts are being made to standardize these comparisons with check-lists, but since the market is so new and mutating with new entrants and updated feature sets, the IT Professional may be challenged when making decisions.
Lastly to put things all in perspective a bit, I ran a couple of other search terms, comparing “Twitter” against Cloud, Grid and Utility Computing…the results aren’t surprising (the green line is Twitter):
And put the iPhone into the mix and everything drops off the map (note, this graph is just for Cloud, Grid, Twitter and iPhone - iPhone is the green line below):
Also, the Cloud just got another potential injection of PR from Apple as well with their announcement of MobileMe. To take directly from the source:
“MobileMe stores all your email, contacts, and calendars on a secure online server — or “cloud” — and pushes them down to your iPhone, iPod touch, Mac, and PC. When you make a change on one device, the cloud updates the others.”
Apple has brought a new technology term, the “Cloud”, previously reserved for developers, IT managers and the like to the main-stream public. Watch the cloud continue to grow now almost exponentially, I predict, even down to common-place iconography:
So, how can you “keep your head out of the clouds” with all of this clutter? I can offer the following points to help:
- Look beyond the hardware - it’s becoming virtualized and virtually upgraded constantly; some companies will tout just one piece of the mix, look at Support, the company’s history, their Terms of Service or Service Level Agreements as other non-tangible measures
- Don’t just jump on the bandwagon - a solution for one company or competitor may not be the solution for you; shop carefully
- Get involved with the community - the fact that you are reading this article means that you are doing the right thing in doing your research first. Read blogs and forums as well as attend meetings to talk to end users
- Don’t over-extend your resources - IT budgets are tight so make your decision based on that. Dedicated servers are frequently premium monthly payments; virtualized hosting can even be price by usage
- Follow the K.I.S.S. rule - keep things simple; over-engineered network topologies can actually hurt your presence.
Where does GoGrid come into play? For starters, it offers “control in the cloud” by crystallizing real, on-demand servers into an experience that is simple, scaleable and powerful. If you want to visit Cloud Computing in a way that is both understandable and attainable, look no further than GoGrid.
|Michael Sheehan 06/17/08 03:30:10 PM EDT|
Thank you for pointing out your earlier research. I tried to come at it a bit differently about how cloud computing is becoming more mainstream, especially in the wake of Apple's "cloud" references at the WWDC keynote.
|Guy Tel-Zur 06/13/08 03:20:54 AM EDT|
The trends issue was discussed at my blog already in October 2007:
Container technology is shaping the future of DevOps and it’s also changing the way organizations think about application development. With the rise of mobile applications in the enterprise, businesses are abandoning year-long development cycles and embracing technologies that enable rapid development and continuous deployment of apps. In his session at DevOps Summit, Kurt Collins, Developer Evangelist at Built.io, examined how Docker has evolved into a highly effective tool for application delivery by allowing increasingly popular Mobile Backend-as-a-Service (mBaaS) platforms to quickly crea...
Nov. 26, 2015 07:00 PM EST Reads: 320
Cloud computing delivers on-demand resources that provide businesses with flexibility and cost-savings. The challenge in moving workloads to the cloud has been the cost and complexity of ensuring the initial and ongoing security and regulatory (PCI, HIPAA, FFIEC) compliance across private and public clouds. Manual security compliance is slow, prone to human error, and represents over 50% of the cost of managing cloud applications. Determining how to automate cloud security compliance is critical to maintaining positive ROI. Raxak Protect is an automated security compliance SaaS platform and ma...
Nov. 26, 2015 04:00 PM EST Reads: 375
Internet of @ThingsExpo, taking place June 7-9, 2016 at Javits Center, New York City and Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 18th International @CloudExpo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo New York Call for Papers is now open.
Nov. 26, 2015 03:30 PM EST Reads: 521
The cloud. Like a comic book superhero, there seems to be no problem it can’t fix or cost it can’t slash. Yet making the transition is not always easy and production environments are still largely on premise. Taking some practical and sensible steps to reduce risk can also help provide a basis for a successful cloud transition. A plethora of surveys from the likes of IDG and Gartner show that more than 70 percent of enterprises have deployed at least one or more cloud application or workload. Yet a closer inspection at the data reveals less than half of these cloud projects involve production...
Nov. 26, 2015 03:30 PM EST Reads: 441
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo 2016 in New York and Silicon Valley. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound cha...
Nov. 26, 2015 03:15 PM EST Reads: 517
We are rapidly moving to a brave new world of interconnected smart homes, cars, offices and factories known as the Internet of Things (IoT). Sensors and monitoring devices will touch every part of our lives. Let's take a closer look at the Internet of Things. The Internet of Things is a worldwide network of objects and devices connected to the Internet. They are electronics, sensors, software and more. These objects connect to the Internet and can be controlled remotely via apps and programs. Because they can be accessed via the Internet, these devices create a tremendous opportunity to inte...
Nov. 26, 2015 02:15 PM EST Reads: 496
Today air travel is a minefield of delays, hassles and customer disappointment. Airlines struggle to revitalize the experience. GE and M2Mi will demonstrate practical examples of how IoT solutions are helping airlines bring back personalization, reduce trip time and improve reliability. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Dr. Sarah Cooper, M2Mi’s VP Business Development and Engineering, explored the IoT cloud-based platform technologies driving this change including privacy controls, data transparency and integration of real time context with p...
Nov. 26, 2015 01:00 PM EST Reads: 389
We all know that data growth is exploding and storage budgets are shrinking. Instead of showing you charts on about how much data there is, in his General Session at 17th Cloud Expo, Scott Cleland, Senior Director of Product Marketing at HGST, showed how to capture all of your data in one place. After you have your data under control, you can then analyze it in one place, saving time and resources.
Nov. 26, 2015 12:00 PM EST Reads: 146
The Internet of Things (IoT) is growing rapidly by extending current technologies, products and networks. By 2020, Cisco estimates there will be 50 billion connected devices. Gartner has forecast revenues of over $300 billion, just to IoT suppliers. Now is the time to figure out how you’ll make money – not just create innovative products. With hundreds of new products and companies jumping into the IoT fray every month, there’s no shortage of innovation. Despite this, McKinsey/VisionMobile data shows "less than 10 percent of IoT developers are making enough to support a reasonably sized team....
Nov. 26, 2015 11:00 AM EST Reads: 443
Just over a week ago I received a long and loud sustained applause for a presentation I delivered at this year’s Cloud Expo in Santa Clara. I was extremely pleased with the turnout and had some very good conversations with many of the attendees. Over the next few days I had many more meaningful conversations and was not only happy with the results but also learned a few new things. Here is everything I learned in those three days distilled into three short points.
Nov. 26, 2015 10:00 AM EST Reads: 285
DevOps is about increasing efficiency, but nothing is more inefficient than building the same application twice. However, this is a routine occurrence with enterprise applications that need both a rich desktop web interface and strong mobile support. With recent technological advances from Isomorphic Software and others, rich desktop and tuned mobile experiences can now be created with a single codebase – without compromising functionality, performance or usability. In his session at DevOps Summit, Charles Kendrick, CTO and Chief Architect at Isomorphic Software, demonstrated examples of com...
Nov. 26, 2015 09:45 AM EST Reads: 368
As organizations realize the scope of the Internet of Things, gaining key insights from Big Data, through the use of advanced analytics, becomes crucial. However, IoT also creates the need for petabyte scale storage of data from millions of devices. A new type of Storage is required which seamlessly integrates robust data analytics with massive scale. These storage systems will act as “smart systems” provide in-place analytics that speed discovery and enable businesses to quickly derive meaningful and actionable insights. In his session at @ThingsExpo, Paul Turner, Chief Marketing Officer at...
Nov. 26, 2015 09:30 AM EST Reads: 373
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu’s platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
Nov. 26, 2015 09:00 AM EST Reads: 476
In his General Session at 17th Cloud Expo, Bruce Swann, Senior Product Marketing Manager for Adobe Campaign, explored the key ingredients of cross-channel marketing in a digital world. Learn how the Adobe Marketing Cloud can help marketers embrace opportunities for personalized, relevant and real-time customer engagement across offline (direct mail, point of sale, call center) and digital (email, website, SMS, mobile apps, social networks, connected objects).
Nov. 26, 2015 08:45 AM EST Reads: 267
The Internet of Everything is re-shaping technology trends–moving away from “request/response” architecture to an “always-on” Streaming Web where data is in constant motion and secure, reliable communication is an absolute necessity. As more and more THINGS go online, the challenges that developers will need to address will only increase exponentially. In his session at @ThingsExpo, Todd Greene, Founder & CEO of PubNub, exploreed the current state of IoT connectivity and review key trends and technology requirements that will drive the Internet of Things from hype to reality.
Nov. 26, 2015 06:45 AM EST Reads: 404
Two weeks ago (November 3-5), I attended the Cloud Expo Silicon Valley as a speaker, where I presented on the security and privacy due diligence requirements for cloud solutions. Cloud security is a topical issue for every CIO, CISO, and technology buyer. Decision-makers are always looking for insights on how to mitigate the security risks of implementing and using cloud solutions. Based on the presentation topics covered at the conference, as well as the general discussions heard between sessions, I wanted to share some of my observations on emerging trends. As cyber security serves as a fou...
Nov. 26, 2015 06:15 AM EST Reads: 300
Continuous processes around the development and deployment of applications are both impacted by -- and a benefit to -- the Internet of Things trend. To help better understand the relationship between DevOps and a plethora of new end-devices and data please welcome Gary Gruver, consultant, author and a former IT executive who has led many large-scale IT transformation projects, and John Jeremiah, Technology Evangelist at Hewlett Packard Enterprise (HPE), on Twitter at @j_jeremiah. The discussion is moderated by me, Dana Gardner, Principal Analyst at Interarbor Solutions.
Nov. 26, 2015 03:45 AM EST Reads: 696
Too often with compelling new technologies market participants become overly enamored with that attractiveness of the technology and neglect underlying business drivers. This tendency, what some call the “newest shiny object syndrome” is understandable given that virtually all of us are heavily engaged in technology. But it is also mistaken. Without concrete business cases driving its deployment, IoT, like many other technologies before it, will fade into obscurity.
Nov. 26, 2015 03:00 AM EST Reads: 311
With all the incredible momentum behind the Internet of Things (IoT) industry, it is easy to forget that not a single CEO wakes up and wonders if “my IoT is broken.” What they wonder is if they are making the right decisions to do all they can to increase revenue, decrease costs, and improve customer experience – effectively the same challenges they have always had in growing their business. The exciting thing about the IoT industry is now these decisions can be better, faster, and smarter. Now all corporate assets – people, objects, and spaces – can share information about themselves and thei...
Nov. 26, 2015 02:00 AM EST Reads: 198
The Internet of Things is clearly many things: data collection and analytics, wearables, Smart Grids and Smart Cities, the Industrial Internet, and more. Cool platforms like Arduino, Raspberry Pi, Intel's Galileo and Edison, and a diverse world of sensors are making the IoT a great toy box for developers in all these areas. In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists discussed what things are the most important, which will have the most profound effect on the world, and what should we expect to see over the next couple of years.
Nov. 26, 2015 01:30 AM EST Reads: 439