Click here to close now.


Agile Computing Authors: Elizabeth White, Tim Hinds, Victoria Livschitz, Liz McMillan, Ian Khan

Related Topics: SYS-CON ITALIA, Containers Expo Blog


Cloud Computing: Making Analytics in the Cloud a Reality

There will soon be a myriad of announcements of DBMS offerings in the cloud

There will soon be a myriad of announcements of DBMS offerings in the cloud. Many of these will NOT be marriages made in heaven. However, the most innovative new DBMS software combined with new cloud computing services are here today and truly take advantage of the cloud architecture in order to change the economics and the responsiveness of business analytics.

My belief is that cloud computing will change the economics of business intelligence (BI) and enable a variety of new analytic data management projects and business possibilities. It does so by making the hardware, networking, security, and software needed to create data marts and data warehouses available on demand with a pay-as-you-go approach to usage and licensing.

A computing cloud, such as the Amazon Elastic Compute Cloud, is composed of thousands of commodity servers running multiple virtual machine instances (VMs) of the applications hosted in the cloud. As customer demand for those applications changes, new servers are added to the cloud or idled and new VMs are instantiated or terminated.

Cloud computing infrastructure differs dramatically from the infrastructure underlying most in-house data warehouses and data marts. There are no high-end servers with dozens of CPU cores, SANs, replicated systems, or proprietary data warehousing appliances available in the cloud. Therefore, a new DBMS software architecture is required to enable large volumes of data to be analyzed quickly and reliably on the cloud's commodity hardware. Recent DBMS innovations make this a reality today, and the best cloud DBMS architectures will include:

  1. Shared-nothing, massively parallel processing (MPP) architecture. In order to drive down the cost of creating a utility computing environment, the best cloud service providers use huge grids of identical (or similar) computing elements. Each node in the grid is typically a compute engine with its own attached storage. For a cloud database to successfully "scale out" in such an environment, it is essential that the database have a shared-nothing architecture utilizing the resources (CPU, memory, and disk) found in server nodes added to the cluster. Most databases popularly used in BI today have shared-everything or shared-storage architectures, which will limit their ability to scale in the cloud.

  2. Automatic high availability. Within a cloud-based analytic database cluster, node failures, node changes, and connection disruptions can occur. Given the vast number of processing elements within a cloud, these failures can be made transparent to the end user if the database has the proper built-in failover capabilities. The best cloud databases will replicate data automatically across the nodes in the cloud cluster, be able to continue running in the event of 1 or more node failures ("k-safety"), and be capable of restoring data on recovered nodes automatically -- without DBA assistance. Ideally, the replicated data will be made "active" in different sort orders for querying to increase performance.

  3. Ultra-high performance. One of the game-changing advantages of the cloud is the ability to get an analytic application up quickly (without waiting for hardware procurement). However, there can be some performance penalty due to Internet connectivity speeds and the virtualized cloud environment. If the analytic performance is disappointing, the advantage is lost. Fortunately, the latest shared-nothing columnar databases are designed specifically for analytic workloads, and they have demonstrated dramatic performance improvements over traditional, row-oriented databases (as verified by industry experts, such as Gartner and Forrester, and by customer benchmarks). This software performance improvement, coupled with the hardware economies of scale provided by the cloud environment, results in a new economic model and competitive advantage for cloud analytics.

  4. Aggressive compression. Since cloud costs are typically driven by charges for processor and disk storage utilization, aggressive data compression will result in very large cost savings. Row-oriented databases can achieve compression factors of about 30% to 50%; however, the addition of necessary indexes and materialized views often swells databases to 2 to 5 times the size of the source data. But since the data in a column tends to be more similar and repetitive than attributes within rows, column databases often achieve much higher levels of compression. They also don't require indexes. The result is normally a 4x to 20x reduction in the amount of storage needed by columnar databases and a commensurate reduction in storage costs.

  5. Standards-based connectivity. While there are a number of special-purpose file systems that have been developed for the cloud environment that can provide high performance, they lack the standard connectivity needed to support general-purpose business analytics. The broad base of analytic users will use existing commercial ETL and reporting software that depend on SQL, JDBC, ODBC, and other DBMS connectivity standards to load and query cloud databases. Therefore, it's imperative for cloud databases to support these connection standards to enable widespread use of analytic applications.
In summary, cloud databases with the architectural characteristics described above will be able to not just run in the cloud, but thrive there by:

  • "Scaling out," as the cloud itself does
  • Running fast without high-end or custom hardware
  • Providing high availability in a fluid computing environment
  • Minimizing data storage, transfer, and CPU utilization (to keep cloud computing fees low)

More Stories By Jerry Held

Jerry Held is Executive Chairman of Vertica and CEO of the Held Consulting Group, a firm that provides strategic consulting to CEOs and senior executives of technology firms ranging from startups to very large organizations and private equity firms. Prior to his current position, Held was a senior executive at both Oracle Corp. and Tandem Computers.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.

@ThingsExpo Stories
Mobile messaging has been a popular communication channel for more than 20 years. Finnish engineer Matti Makkonen invented the idea for SMS (Short Message Service) in 1984, making his vision a reality on December 3, 1992 by sending the first message ("Happy Christmas") from a PC to a cell phone. Since then, the technology has evolved immensely, from both a technology standpoint, and in our everyday uses for it. Originally used for person-to-person (P2P) communication, i.e., Sally sends a text message to Betty – mobile messaging now offers tremendous value to businesses for customer and empl...
As enterprises capture more and more data of all types – structured, semi-structured, and unstructured – data discovery requirements for business intelligence (BI), Big Data, and predictive analytics initiatives grow more complex. A company’s ability to become data-driven and compete on analytics depends on the speed with which it can provision their analytics applications with all relevant information. The task of finding data has traditionally resided with IT, but now organizations increasingly turn towards data source discovery tools to find the right data, in context, for business users, d...
Apps and devices shouldn't stop working when there's limited or no network connectivity. Learn how to bring data stored in a cloud database to the edge of the network (and back again) whenever an Internet connection is available. In his session at 17th Cloud Expo, Bradley Holt, Developer Advocate at IBM Cloud Data Services, will demonstrate techniques for replicating cloud databases with devices in order to build offline-first mobile or Internet of Things (IoT) apps that can provide a better, faster user experience, both offline and online. The focus of this talk will be on IBM Cloudant, Apa...
Organizations already struggle with the simple collection of data resulting from the proliferation of IoT, lacking the right infrastructure to manage it. They can't only rely on the cloud to collect and utilize this data because many applications still require dedicated infrastructure for security, redundancy, performance, etc. In his session at 17th Cloud Expo, Emil Sayegh, CEO of Codero Hosting, will discuss how in order to resolve the inherent issues, companies need to combine dedicated and cloud solutions through hybrid hosting – a sustainable solution for the data required to manage I...
SYS-CON Events announced today that MobiDev, a software development company, will exhibit at the 17th International Cloud Expo®, which will take place November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software development company with representative offices in Atlanta (US), Sheffield (UK) and Würzburg (Germany); and development centers in Ukraine. Since 2009 it has grown from a small group of passionate engineers and business managers to a full-scale mobile software company with over 150 developers, designers, quality assurance engineers, project manage...
The broad selection of hardware, the rapid evolution of operating systems and the time-to-market for mobile apps has been so rapid that new challenges for developers and engineers arise every day. Security, testing, hosting, and other metrics have to be considered through the process. In his session at Big Data Expo, Walter Maguire, Chief Field Technologist, HP Big Data Group, at Hewlett-Packard, will discuss the challenges faced by developers and a composite Big Data applications builder, focusing on how to help solve the problems that developers are continuously battling.
Clearly the way forward is to move to cloud be it bare metal, VMs or containers. One aspect of the current public clouds that is slowing this cloud migration is cloud lock-in. Every cloud vendor is trying to make it very difficult to move out once a customer has chosen their cloud. In his session at 17th Cloud Expo, Naveen Nimmu, CEO of Clouber, Inc., will advocate that making the inter-cloud migration as simple as changing airlines would help the entire industry to quickly adopt the cloud without worrying about any lock-in fears. In fact by having standard APIs for IaaS would help PaaS expl...
SYS-CON Events announced today that Cloud Raxak has been named “Media & Session Sponsor” of SYS-CON's 17th Cloud Expo, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Raxak Protect automates security compliance across private and public clouds. Using the SaaS tool or managed service, developers can deploy cloud apps quickly, cost-effectively, and without error.
SYS-CON Events announced today that ProfitBricks, the provider of painless cloud infrastructure, will exhibit at SYS-CON's 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. ProfitBricks is the IaaS provider that offers a painless cloud experience for all IT users, with no learning curve. ProfitBricks boasts flexible cloud servers and networking, an integrated Data Center Designer tool for visual control over the cloud and the best price/performance value available. ProfitBricks was named one of the coolest Clo...
SYS-CON Events announced today that IBM Cloud Data Services has been named “Bronze Sponsor” of SYS-CON's 17th Cloud Expo, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. IBM Cloud Data Services offers a portfolio of integrated, best-of-breed cloud data services for developers focused on mobile computing and analytics use cases.
Learn how IoT, cloud, social networks and last but not least, humans, can be integrated into a seamless integration of cooperative organisms both cybernetic and biological. This has been enabled by recent advances in IoT device capabilities, messaging frameworks, presence and collaboration services, where devices can share information and make independent and human assisted decisions based upon social status from other entities. In his session at @ThingsExpo, Michael Heydt, founder of Seamless Thingies, will discuss and demonstrate how devices and humans can be integrated from a simple clust...
Who are you? How do you introduce yourself? Do you use a name, or do you greet a friend by the last four digits of his social security number? Assuming you don’t, why are we content to associate our identity with 10 random digits assigned by our phone company? Identity is an issue that affects everyone, but as individuals we don’t spend a lot of time thinking about it. In his session at @ThingsExpo, Ben Klang, Founder & President of Mojo Lingo, will discuss the impact of technology on identity. Should we federate, or not? How should identity be secured? Who owns the identity? How is identity ...
You have your devices and your data, but what about the rest of your Internet of Things story? Two popular classes of technologies that nicely handle the Big Data analytics for Internet of Things are Apache Hadoop and NoSQL. Hadoop is designed for parallelizing analytical work across many servers and is ideal for the massive data volumes you create with IoT devices. NoSQL databases such as Apache HBase are ideal for storing and retrieving IoT data as “time series data.”
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
“The Internet of Things transforms the way organizations leverage machine data and gain insights from it,” noted Splunk’s CTO Snehal Antani, as Splunk announced accelerated momentum in Industrial Data and the IoT. The trend is driven by Splunk’s continued investment in its products and partner ecosystem as well as the creativity of customers and the flexibility to deploy Splunk IoT solutions as software, cloud services or in a hybrid environment. Customers are using Splunk® solutions to collect and correlate data from control systems, sensors, mobile devices and IT systems for a variety of Ind...
SYS-CON Events announced today that Solgeniakhela will exhibit at SYS-CON's 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Solgeniakhela is the global market leader in Cloud Collaboration and Cloud Infrastructure software solutions. Designed to “Bridge the Gap” between Personal and Professional Social, Mobile and Cloud user experiences, our solutions help large and medium-sized organizations dramatically improve productivity, reduce collaboration costs, and increase the overall enterprise value by bringing ...
Sensors and effectors of IoT are solving problems in new ways, but small businesses have been slow to join the quantified world. They’ll need information from IoT using applications as varied as the businesses themselves. In his session at @ThingsExpo, Roger Meike, Distinguished Engineer, Director of Technology Innovation at Intuit, will show how IoT manufacturers can use open standards, public APIs and custom apps to enable the Quantified Small Business. He will use a Raspberry Pi to connect sensors to web services, and cloud integration to connect accounting and data, providing a Bluetooth...
SYS-CON Events announced today that Micron Technology, Inc., a global leader in advanced semiconductor systems, will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Micron’s broad portfolio of high-performance memory technologies – including DRAM, NAND and NOR Flash – is the basis for solid state drives, modules, multichip packages and other system solutions. Backed by more than 35 years of technology leadership, Micron's memory solutions enable the world's most innovative computing, consumer,...
Nowadays, a large number of sensors and devices are connected to the network. Leading-edge IoT technologies integrate various types of sensor data to create a new value for several business decision scenarios. The transparent cloud is a model of a new IoT emergence service platform. Many service providers store and access various types of sensor data in order to create and find out new business values by integrating such data.
SYS-CON Media announced that Splunk, a provider of the leading software platform for real-time Operational Intelligence, has launched an ad campaign on Big Data Journal. Splunk software and cloud services enable organizations to search, monitor, analyze and visualize machine-generated big data coming from websites, applications, servers, networks, sensors and mobile devices. The ads focus on delivering ROI - how improved uptime delivered $6M in annual ROI, improving customer operations by mining large volumes of unstructured data, and how data tracking delivers uptime when it matters most.