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Jeremy Geelan wrote: In response to inquiries and suggestions from readers this lexicon has recently...


2008 East
DIAMOND SPONSOR:
Data Direct
Frontiers in Data Access: The Coming Wave in Data Services
PLATINUM SPONSORS:
Red Hat
The Opening of Virtualization
Intel
Virtualization – Path to Predictive Enterprise
Green Hills
IT Security in a Hostile World
JBoss / freedom oss
Practical SOA Approach
GOLD SPONSORS:
Software AG
The Art & Science of SOA: How Governance Enables Adoption
PlateSpin
Effective Planning for Virtual Infrastructure Growth
Fujitsu
Automated Business Process Discovery & Virtualization Service
Ceedo
Workspace Virtualization
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2008 East
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Think Fast: Accelerate AJAX Development with Appcelerator
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The Ultimate Framework for Creating Personalized Web 2.0 Mashups
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AJAX and Social Computing for the Enterprise
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Enterprise Comet: Real–Time, Real–Time, or Real–Time Web 2.0?
Nexaweb
Now Playing: Desktop Apps in the Browser!
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jMaki as an AJAX Mashup Framework
POWER PANELS:
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What Lies Beyond AJAX?
KEYNOTES:
Douglas Crockford
Can We Fix the Web?
Anthony Franco
2008: The Year of the RIA
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Selecting an Open Source Content Management Solution
Using Web 2.0 to Drive Online Sales

When it comes to Content Management Solutions (CMS), “one size” does not fit all. When considering open source CMS for a real-world client experience, it’s necessary to focus on the project needs, evaluate various CMS solutions in the context of these project needs, and to explore experiences with the strengths and weaknesses of the solutions.

One example we found was at the Sports Club/LA, a company that operates upscale fitness facilities in numerous cities including Boston, Manhattan, Miami, San Francisco, and Los Angeles. They have over 40,000 active gym members and offer a variety of fitness programs, including yoga, pilates, and personal trainer services. Despite a customer base that is increasingly Web-savvy, the company had never invested in a significant Web presence. Its new management decided that this situation had to change, and commissioned a new e-business Website to drive online sales and generate leads through the Web, and also reflect the upscale nature of the brand with an attractive design.

In particular, this project imposed the following requirements on a content management system:

Robust Low-Cost Content Approval and Publishing: The company has clubs nationwide that publish their own content: local news, promotions and events, as well as activity calendars, which must be kept up to date. This dynamic content is managed by dozens of administrators across the country. It has to be very easy to create, get approval, and publish to the Website. Commercial CMS solutions such as Interwoven or Vignette were too expensive and beyond the budget range for the project.

About Vinod Pabba
Vinod Pabba is CEO and co-founder of Inkriti Solutions, a technology consulting company and provider of Web 2.0 Solutions for customer-centric e-business. An entrepreneur with expertise in information technology and outsourcing businesses, he has nearly a decade of brand management, account management, and new solutions development expertise. Prior to Inkriti, Vinod founded and operated the software company Amandee in 2000. He holds a masters degree in engineering from Stanford and an undergraduate degree from the Indian Institute of Technology (IIT), in Chennai, India.

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