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Code Halos, Hyper-Personalization and LinkedIn

How Code Halos strategies can be embedded into websites to provide personalized experiences

I write often here about "Code Halos" trends today in mobile apps, websites and across many other channels.  Code Halos are the data that surrounds each of us that includes all the data collected about our clicks, swipes, preferences, transactions, etc., and then used to provide a better and more personalized experience on websites, mobile apps and across many other channels.  In this short video we discuss how Code Halos strategies can be embedded into websites to provide personalized experiences.  Enjoy!

Video Link: http://youtu.be/3Bc-xs_nuRw

*************************************

Kevin Benedict
Writer, Speaker, Senior Analyst
Digital Transformation, EBA, Center for the Future of Work Cognizant
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***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and digital transformation analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

More Stories By Kevin Benedict

Kevin Benedict is an opinionated Senior Analyst at Cognizant's Center for the Future of Work, SAP Mentor Alumnus, speaker, writer, and mobile and digital strategies expert. He is a popular keynote speaker, and in the past three years he has shared his insights into mobile and digital strategies with companies in 17 different countries. He has over 30 years of experience working with enterprise applications, and he is a veteran mobile industry executive. He wrote the Forward to SAP Press' bestselling book on enterprise mobility titled Mobilizing Your Enterprise with SAP, and he has written over 3,000 articles.

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