Welcome!

Agile Computing Authors: Elizabeth White, Yeshim Deniz, Liz McMillan, Pat Romanski, Andy Thurai

News Feed Item

MOKO Social Media Announces Updates on the REC*IT Launch Initiative

NEW YORK, Aug. 15, 2014 /PRNewswire/ -- MOKO Social Media Limited (NASDAQ GM: MOKO; ASX: MKB), a provider of highly tailored mobile social community platforms for organized groups, today released the following business update. As planned, the Q3 2014 debut of MOKO's anticipated mobile app, REC*IT, is live and on schedule to meet the demand of U.S. college students. REC*IT's formal launch initiative commences on September 1, 2014.

MOKO Social Media Limited

"We are proud of MOKO's University Relationship Team, which has been diligently guiding on-campus rec directors through the pre-launch set-up process. We are also pleased to report that many of America's most prominent colleges and universities are participating including: Duke, The Ohio State University, University of Michigan, Georgetown University, University of Florida, NYU and Texas A&M amongst others. We only expect for this list, and the subsequent mobile communities, to increase." said Ian Rodwell, CEO of MOKO Social Media.

REC*IT Launch Operational Highlights

  • REC*IT "Starter Kits" are being shipped to universities across the country to educate and encourage students to download the REC*IT mobile app.
  • Recreation directors at all participating schools will receive REC*IT banded posters, banners, postcards, apparel, and instructions on how to utilize the REC*IT "starter kits."
  • A REC*IT sweepstakes, offering one student free tuition for a year up to $30,000, will launch on September 1, 2014 in coordination with the 2014 school year.
  • Direct email campaigns aimed at acquiring downloads from current and potential IMLeagues users will be implemented in September 2014.
  • An "Explainer Video" has been developed to educate all active intramural athletes and rec center directors about the features and benefits of REC*IT. This video will be live on a REC*IT branded Vimeo page in September 2014.
  • Campus rec centers have eagerly provided MOKO with positive REC*IT product content, which is continuously used to populate REC*IT's social media channels in an effort to create conversations and increase engagement between REC*IT users.

Sweepstakes

In order to enter the REC*IT "Win Your Tuition For A Year" sweepstakes, students will download the REC*IT app and then log into their IMLeagues account. The sweepstakes will run from September 1-November 23, with a winner being randomly drawn and announced on November 24. The sweepstakes will be the lead message in MOKO's communication strategy through all marketing channels to incentivize target customers to download and engage with the REC*IT app.

"After over a year of hard work in research and development, the REC*IT app is finally ready to be formally launched," said Rodwell. "We are very proud of the product that has been created and will use the following months to determine user adoption and metrics. We are excited about the next phase in delivering on our Company's business plan."

About MOKO Social Media

MOKO Social Media is the creator of customized mobile applications designed to impact large organized groups and associations through the identification of common interests. Moko provides these tailored groups with the tools to continuously share content, engage, and interact efficiently with others in a community of similar passions, unlike previous social network offerings. These customized mobile platform solutions are developed entirely by MOKO and distributed at no charge to these groups and their members in return for exclusive access and advertising rights. Given the audiences impacted, MOKO commercializes these products with premium targeted mobile advertising.

Moko's technology is currently represented by four products in development for launch in the United States: REC*IT, RunHaven, VOYCIT and Blue Nation Review.  For more information please visit www.mokosocialmedia.com.

Special Note on Forward-Looking Statements

This press release contains information that constitutes forward-looking statements and uses forward-looking terminology such as "anticipate" "propose" "expect" and "will," negatives of such terms or other similar statements. You should not place undue reliance on any forward-looking statement due to its inherent risk and uncertainties, both general and specific. Although we believe the assumptions on which the forward-looking statements are based are reasonable and within the bounds of our knowledge of our business and operations as of the date hereof, any or all of those assumptions could prove to be inaccurate. Risk factors that could contribute to such differences include the performance of the United States and global capital markets and companies in our sector, as well as factors relating to the performance of our business, including intense competition we face; failure to innovate and provide products and services that are useful to users; our ongoing need for capital for investment in new and existing business strategies and new products, services and technologies, including through acquisitions; our dependence on advertising revenues; the potential for declines in our revenue growth rate and downward pressure on our operating margin in the future; increased regulatory scrutiny that may negatively impact our business; legal proceedings that may result in adverse outcomes; failure to maintain and enhance our brand; uncertainty as to our ability to protect and enforce our intellectual property rights; and uncertainty as to our ability to attract and retain qualified executives and personnel. The forward-looking information provided herein represents the Company's estimates as of the date of the press release, and subsequent events and developments may cause the Company's estimates to change. The Company specifically disclaims any obligation to update the forward-looking information in the future. Therefore, this forward-looking information should not be relied upon as representing the Company's estimates of its future intentions as of any date subsequent to the date of this press release.

Contact
Kayla Inserra
Account Supervisor
SpecOps Communications
212.518.7721
[email protected]

Photo - http://photos.prnewswire.com/prnh/20140815/136570

 

SOURCE MOKO Social Media Limited

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

IoT & Smart Cities Stories
Disruption, Innovation, Artificial Intelligence and Machine Learning, Leadership and Management hear these words all day every day... lofty goals but how do we make it real? Add to that, that simply put, people don't like change. But what if we could implement and utilize these enterprise tools in a fast and "Non-Disruptive" way, enabling us to glean insights about our business, identify and reduce exposure, risk and liability, and secure business continuity?
DXWorldEXPO LLC announced today that Telecom Reseller has been named "Media Sponsor" of CloudEXPO | DXWorldEXPO 2018 New York, which will take place on November 11-13, 2018 in New York City, NY. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
Digital Transformation: Preparing Cloud & IoT Security for the Age of Artificial Intelligence. As automation and artificial intelligence (AI) power solution development and delivery, many businesses need to build backend cloud capabilities. Well-poised organizations, marketing smart devices with AI and BlockChain capabilities prepare to refine compliance and regulatory capabilities in 2018. Volumes of health, financial, technical and privacy data, along with tightening compliance requirements by...
In this Women in Technology Power Panel at 15th Cloud Expo, moderated by Anne Plese, Senior Consultant, Cloud Product Marketing at Verizon Enterprise, Esmeralda Swartz, CMO at MetraTech; Evelyn de Souza, Data Privacy and Compliance Strategy Leader at Cisco Systems; Seema Jethani, Director of Product Management at Basho Technologies; Victoria Livschitz, CEO of Qubell Inc.; Anne Hungate, Senior Director of Software Quality at DIRECTV, discussed what path they took to find their spot within the tec...
To Really Work for Enterprises, MultiCloud Adoption Requires Far Better and Inclusive Cloud Monitoring and Cost Management … But How? Overwhelmingly, even as enterprises have adopted cloud computing and are expanding to multi-cloud computing, IT leaders remain concerned about how to monitor, manage and control costs across hybrid and multi-cloud deployments. It’s clear that traditional IT monitoring and management approaches, designed after all for on-premises data centers, are falling short in ...
DXWordEXPO New York 2018, colocated with CloudEXPO New York 2018 will be held November 11-13, 2018, in New York City and will bring together Cloud Computing, FinTech and Blockchain, Digital Transformation, Big Data, Internet of Things, DevOps, AI, Machine Learning and WebRTC to one location.
Discussions of cloud computing have evolved in recent years from a focus on specific types of cloud, to a world of hybrid cloud, and to a world dominated by the APIs that make today's multi-cloud environments and hybrid clouds possible. In this Power Panel at 17th Cloud Expo, moderated by Conference Chair Roger Strukhoff, panelists addressed the importance of customers being able to use the specific technologies they need, through environments and ecosystems that expose their APIs to make true ...
"Space Monkey by Vivent Smart Home is a product that is a distributed cloud-based edge storage network. Vivent Smart Home, our parent company, is a smart home provider that places a lot of hard drives across homes in North America," explained JT Olds, Director of Engineering, and Brandon Crowfeather, Product Manager, at Vivint Smart Home, in this SYS-CON.tv interview at @ThingsExpo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
We are seeing a major migration of enterprises applications to the cloud. As cloud and business use of real time applications accelerate, legacy networks are no longer able to architecturally support cloud adoption and deliver the performance and security required by highly distributed enterprises. These outdated solutions have become more costly and complicated to implement, install, manage, and maintain.SD-WAN offers unlimited capabilities for accessing the benefits of the cloud and Internet. ...
Business professionals no longer wonder if they'll migrate to the cloud; it's now a matter of when. The cloud environment has proved to be a major force in transitioning to an agile business model that enables quick decisions and fast implementation that solidify customer relationships. And when the cloud is combined with the power of cognitive computing, it drives innovation and transformation that achieves astounding competitive advantage.