Welcome!

Agile Computing Authors: Liz McMillan, Pat Romanski, Elizabeth White, Dana Gardner, Andy Thurai

News Feed Item

People StyleWatch Introduces “Meet Your Celeb Style Twin” Mobile Shopping Experience in Conjunction with the September Issue

People StyleWatch launches the first shoppable celebrity-inspired mobile shopping experience, “Meet Your Celeb Style Twin,” on August 15. This mobile commerce experience, powered by ShopAdvisor, enables users to shop fashion, accessories and beauty products based on editorial content, as well as fashion and beauty advertisers, featured in the September issue of People StyleWatch.

Users are invited to take a fun, fashionable quiz to determine their go-to style. Then they are matched to their “twin” member of People Stylewatch’s influential Celebrity Style Council which includes Nikki Reed, Kristin Cavallari and more. Users can then shop their “twin’s” looks directly from the experience, seamlessly exploring editors’ picks as well as products from more than 25 advertisers featured in the September issue.

With four collections to help shoppers find their best celebrity style—Casual Chic, Essentials, Night Out and Work It—users can shop fashion, accessories and beauty products directly from a mobile device in three easy steps. It’s a custom-designed mobile shopping experience just in time for fall shopping.

“This is a first for ShopAdvisor where we have partnered with a leading media brand to offer a celebrity-inspired, completely mobile shopping experience,” said Scott Cooper, CEO of ShopAdvisor. “We are thrilled to be working with People StyleWatch, the trusted authority in celebrity fashion, to combine a blend of celebrity-inspired editorial and advertiser merchandise into the perfect native commerce experience for their passionate audience.”

Look for more information and details in the September issue of People StyleWatch and on Twitter @stylewatchmag and on Instagram @peoplestylewatchmag. Go to www.pswcelebstyletwin.com from mobile, tablet or desktop.

About ShopAdvisor

ShopAdvisor, the shopping experience company, partners with leading media brands to embed native commerce into content across all platforms. The company offers a robust platform that renders mobile-optimized shopping experiences curated directly from content, drawing real-time price and retailer availability from their database of over 200M products. ShopAdvisor also offers a mobile app so consumers can shop smarter, whether in store, online, or while reading their favorite magazine.

About People StyleWatch:

Time Inc.’s People StyleWatch is dedicated to making fashion and beauty trends accessible, affordable and fun. First launched as a special newsstand extension of PEOPLE in 2002, People StyleWatch is published 11 times a year, with a guaranteed circulation of 825,000 and reaches 5.8 million readers each month. PeopleStyleWatch.com is the No. 1 fashion and beauty magazine digital destination with more than 1,000,000 followers across social platforms. PeopleStyleWatch.com is part of PEOPLE.com which sees more than 40 million unique visitors across digital platforms monthly, and regularly performs among the brand’s most engaged and trafficked content.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

IoT & Smart Cities Stories
Recently, REAN Cloud built a digital concierge for a North Carolina hospital that had observed that most patient call button questions were repetitive. In addition, the paper-based process used to measure patient health metrics was laborious, not in real-time and sometimes error-prone. In their session at 21st Cloud Expo, Sean Finnerty, Executive Director, Practice Lead, Health Care & Life Science at REAN Cloud, and Dr. S.P.T. Krishnan, Principal Architect at REAN Cloud, discussed how they built...
When talking IoT we often focus on the devices, the sensors, the hardware itself. The new smart appliances, the new smart or self-driving cars (which are amalgamations of many ‘things'). When we are looking at the world of IoT, we should take a step back, look at the big picture. What value are these devices providing. IoT is not about the devices, its about the data consumed and generated. The devices are tools, mechanisms, conduits. This paper discusses the considerations when dealing with the...
Bill Schmarzo, author of "Big Data: Understanding How Data Powers Big Business" and "Big Data MBA: Driving Business Strategies with Data Science," is responsible for setting the strategy and defining the Big Data service offerings and capabilities for EMC Global Services Big Data Practice. As the CTO for the Big Data Practice, he is responsible for working with organizations to help them identify where and how to start their big data journeys. He's written several white papers, is an avid blogge...
Business professionals no longer wonder if they'll migrate to the cloud; it's now a matter of when. The cloud environment has proved to be a major force in transitioning to an agile business model that enables quick decisions and fast implementation that solidify customer relationships. And when the cloud is combined with the power of cognitive computing, it drives innovation and transformation that achieves astounding competitive advantage.
Machine learning has taken residence at our cities' cores and now we can finally have "smart cities." Cities are a collection of buildings made to provide the structure and safety necessary for people to function, create and survive. Buildings are a pool of ever-changing performance data from large automated systems such as heating and cooling to the people that live and work within them. Through machine learning, buildings can optimize performance, reduce costs, and improve occupant comfort by ...
René Bostic is the Technical VP of the IBM Cloud Unit in North America. Enjoying her career with IBM during the modern millennial technological era, she is an expert in cloud computing, DevOps and emerging cloud technologies such as Blockchain. Her strengths and core competencies include a proven record of accomplishments in consensus building at all levels to assess, plan, and implement enterprise and cloud computing solutions. René is a member of the Society of Women Engineers (SWE) and a m...
JETRO showcased Japan Digital Transformation Pavilion at SYS-CON's 21st International Cloud Expo® at the Santa Clara Convention Center in Santa Clara, CA. The Japan External Trade Organization (JETRO) is a non-profit organization that provides business support services to companies expanding to Japan. With the support of JETRO's dedicated staff, clients can incorporate their business; receive visa, immigration, and HR support; find dedicated office space; identify local government subsidies; get...
With 10 simultaneous tracks, keynotes, general sessions and targeted breakout classes, @CloudEXPO and DXWorldEXPO are two of the most important technology events of the year. Since its launch over eight years ago, @CloudEXPO and DXWorldEXPO have presented a rock star faculty as well as showcased hundreds of sponsors and exhibitors! In this blog post, we provide 7 tips on how, as part of our world-class faculty, you can deliver one of the most popular sessions at our events. But before reading...
Digital Transformation: Preparing Cloud & IoT Security for the Age of Artificial Intelligence. As automation and artificial intelligence (AI) power solution development and delivery, many businesses need to build backend cloud capabilities. Well-poised organizations, marketing smart devices with AI and BlockChain capabilities prepare to refine compliance and regulatory capabilities in 2018. Volumes of health, financial, technical and privacy data, along with tightening compliance requirements by...
"Avere Systems deals with data performance optimization in the cloud or on-premise. Even to this day many organizations struggle with what we call the problem of data gravity - 'Where should I put the data?' - because the data dictates ultimately where the jobs are going to run," explained Scott Jeschonek, Director Cloud Solutions at Avere Systems, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.