Welcome!

Agile Computing Authors: Pat Romanski, Mark Herring, LeanTaaS Blog, Derek Weeks, Yeshim Deniz

Blog Feed Post

Digital Transformation's Impact on Enterprise Mobility and App Design Strategies

Peter Rogers
My friend and colleague, the Chief Technologist of Studio 13 at Cognizant, Peter Rogers, shares his insights on digital transformation and mobile strategies in this guest post.  He digs deep into the technologies involved in a digital transformation and the role of mobility?  This article is a real geekfest so be prepared to think and learn!

There is something strange in the air...like that feeling before a storm. You can feel the electric charge in the atmosphere and that anticipation of the mother of all storms, but, nothing comes. Instead there is just a prolonged feeling of anticipation of something coming down the line that will change everything. This is how it feels with "digital transformation" in the vast majority of companies across Europe today.

The first problem is what exactly is "digital."  For all intents and purposes a company has to define their own meaning for "digital." Most of the definitions I have found seem to hinge around the core concepts of Multi-Channel or even Omni-Channel support for emerging business and technology interfaces. This definition seems to go in a few different directions which may sound familiar:

  • Responsive Web Design being used to hit every channel possible
  • Mobile-First approach being used to target the mobile device demographic first
  • Something called 'Beyond-Mobile-First', which seems to end up in a debate about Internet of Things and touching on Google Glass

Let's now take a look at a few of the trends in mobility today and how they relate to digital transformation.  There are strong movements in mobility towards the concepts of backbone and angular due to the fact they are HTML5 frameworks that offer built in governance. Certainly there is a growing realization that the "30 second App" market is dead and we should instead be focusing on what happens 6 months down the line. Life cycle management is the new "30 second App" and that means frameworks need to support built in governance.

Architecturally speaking, best practices are an API driven approach with a 4-tier architecture supporting data transformation and high end scalability. Whilst many people are looking at accelerators for both the client tier and the service tier (cross platform code, design time APIs, App Factories, templates, Cloud Build farms, intelligent next generation scripting languages and Cloud cross-compilation), we often forget about the data itself.

Angular teaches us not only about Test Driven Development but also of the importance of Data Driven Development which means a data model is agreed upfront and then a globalized development team can work independently against the same data contract. Just as important is the data transformation tier, as championed by companies like MoovWeb with their Responsive Delivery solution powered by Tritium.

End-to-end holistic JavaScript solutions are certainly starting to become commonplace, with embedded JavaScript offering the same stack for implicit wearable devices. An often forgotten factor is mobile data virtualization as championed by companies like KidoZen. Particularly relevant in business verticals with many duplicate and disparate backend systems is the ability to virtualize and abstract data sources along with integrate into complex legacy Enterprise backends using transformational logic on complex system responses. WOW!  What a mouthful!

I often talk about Mobile Backend as a Service as a Cloud technology but I realized I have been underselling it from a business potential. Digital Transformation will need to be enacted through an actualization of Omni-Channel that strongly takes into account the socialization and connectedness of people, powered by a duology of API Gateways and Mobile Backend as a Service.

I have identified three key factors in a digital practice:

  1. Firstly the biggest challenge is the organizational, political and human effects of a digital transformation. 
  2. Secondly, you have to find the right experts in the field (Social, Mobile, Analytics, Cloud, Business Process Management, Technology, Strategy, Data Transformation) and elevate your current thought process up. The easy solution is of course just to downscale your thoughts and pick anti-expert generalists who view everything on a lower level of cognitive reasoning. I can see lots of organizations sadly settling for this approach and getting average results. 
  3. Thirdly you need to define the channels that you are actually targeting and the love you wish to give them.

Does this sound like your definition of a Digital Transformation and Mobile Strategy, "Multi-channel powered by Responsive Web Design (RWD) or Responsive Design with Server Side Components (RESS) for all the different channel end points. This is achieved by pushing a common presentational layer to all the clients and then allowing the client to adapt it using media queries. RESS allows for a mixture of adaptive and responsive behavior by adding in device families and adaptive knowledge which is shared between the client and the server." If this is your definition, then there is more work to do. Here are some reasons.

Mobile-First made people optimize for the mobile end point first, which had the tangible benefit that the other endpoints are all optimized as a result. However, with the advent of the Internet of Things people are already thinking about "next channels."

The Internet of Things is about the ambient quantification and associated predictive analytics applied to the Big Data models that will couple Artificial Intelligence systems to subsequently guide your life choices. If you think that sounds like mumbo jumbo then just wait till your watch warns you of your blood sugar level.

Beyond-Mobile-First and Omni-Channel means we need to think about all of our channel endpoints and give them all the optimal experience. This pretty much necessitates a client-side rendering approach with (adaptive) Responsive Delivery Cloud Transformation solutions as a fallback for dumb clients (no offense intended). I certainly see cross-compiled JavaScript and JSON as a viable Omni-channel solution and most IoT hardware vendors actually have chipsets that can run embedded JavaScript now.

Future channels include: automobiles; implicit wearable devices; explicit wearable devices; virtual reality devices; TVs; game consoles; eReaders; low end tablets; advertising boards; and even clothing. I actually had a programmable T-Shirt from CyberPunk 15 years ago - you could program different sequences which looked amazing in nightclubs (at least to me).

You need to choose the channel end points which are of interest to you and not all will be initially successful which is why you need to employ the guidance of technology strategists. Explicit wearable devices like Google Glass are financially prohibitive and the implicit wearable device market is fragmented without a clear leader. The automotive market for apps is not in a good shape due to the financial cost of getting an application released due to security sign-offs. Smart TVs seem to offer a bad form of widgets which you cannot interact with very well and the Angry Birds TV App looks quite prohibitive to one's health.

The future architecture looks to be client controlled rendering with JavaScript based frameworks (Angular, Embedded JavaScript, Cross-Compilation through Hyperloop) that pull the JSON data models they need through a combination of Mobile Backend as a Service and API Gateways. The allows a down-scaling of the traditionally heavy Java EE middle tier and a movement away from the expensive and monolithic server frameworks of yesteryear. Node scales far better than anything other than Scala/Lift and that is just the way the market is going.  We also have to consider the real wow factor of iOS 8 was transient channels which can maintain state between different user channel interactions. We will also see a shift from Customer Relationship Management software to Customer Experience Management software and Digital Enterprise Platforms, of which Adobe is leading the way in terms of mindshare.

I therefore propose the following definition of an effective digital strategy:

"Transient Omni-channel with dedicated channels for most of the following: desktop; mobile; tablets; eReaders; wearables; TVs; automobiles; and PoS. The correct channels are chosen by a business consultant who can accurately map your business model with appropriate technology predication. Builds on top of Cloud-First, Mobile-First, but adds in optimized end-point specific rendering for new channels like small screen wearables. This is achieved by the client pulling data through APIs to offer the very best experience; as opposed to the server pushing non-optimized presentational layers. Powered by a 4-tier architecture that utilizes API Gateways, Mobile Backend as a Service, data transformation and data virtualization. Customer Experience Management works in tandem with Customer Relationship Management to deliver Digital Enterprise Platforms. A focus on connected people and the new business models associated with that brave new world. The experience of the people is key and the way you connect to them and gauge their reactions should shape your business if you are to be successful"

~Peter Rogers, Chief Technologist, Studio 13, Cognizant

************************************************************************
Kevin Benedict
Writer, Speaker, Editor
Senior Analyst, Digital Transformation, EBA, Center for the Future of Work Cognizant
View my profile on LinkedIn
Learn about mobile strategies at MobileEnterpriseStrategies.com
Follow me on Twitter @krbenedict
Join the Linkedin Group Strategic Enterprise Mobility
Join the Google+ Community Mobile Enterprise Strategies
Recommended Strategy Book Code Halos
Recommended iPad App Code Halos for iPads

***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and digital transformation analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

Read the original blog entry...

More Stories By Kevin Benedict

Kevin Benedict is an opinionated futurist, Principal Analyst at the Center for Digital Intelligence™, C4DIGI.com, emerging technologies analyst, and digital transformation and business strategy consultant. In the past 8 years he has taught workshops for large enterprises and government agencies in 18 different countries, and is a keynote speaker at conferences worldwide. He spent nearly 5 years working as a Senior Analyst at Cognizant (CTSH), and 2 years serving in Cognizant's Center for the Future of Work where he wrote many reports, hundreds of articles, interviewed technology experts, and produced videos on the future of digital technologies and their impact on industries. He has written articles published in The Guardian, wrote the Forward to SAP Press' book titled "Mobilizing Your Enterprise with SAP", published over 3,000 articles and was featured as thought leader and digital strategist in the Department of Defense's IQT intelligence journal. Kevin lectures and leads workshops, teaches and consults with companies and government agencies around the world to help develop digital transformation and business strategies. Visit his website at C4DIGI.com.

@ThingsExpo Stories
In his Opening Keynote at 21st Cloud Expo, John Considine, General Manager of IBM Cloud Infrastructure, led attendees through the exciting evolution of the cloud. He looked at this major disruption from the perspective of technology, business models, and what this means for enterprises of all sizes. John Considine is General Manager of Cloud Infrastructure Services at IBM. In that role he is responsible for leading IBM’s public cloud infrastructure including strategy, development, and offering m...
In his session at 21st Cloud Expo, Raju Shreewastava, founder of Big Data Trunk, provided a fun and simple way to introduce Machine Leaning to anyone and everyone. He solved a machine learning problem and demonstrated an easy way to be able to do machine learning without even coding. Raju Shreewastava is the founder of Big Data Trunk (www.BigDataTrunk.com), a Big Data Training and consulting firm with offices in the United States. He previously led the data warehouse/business intelligence and B...
With tough new regulations coming to Europe on data privacy in May 2018, Calligo will explain why in reality the effect is global and transforms how you consider critical data. EU GDPR fundamentally rewrites the rules for cloud, Big Data and IoT. In his session at 21st Cloud Expo, Adam Ryan, Vice President and General Manager EMEA at Calligo, examined the regulations and provided insight on how it affects technology, challenges the established rules and will usher in new levels of diligence arou...
Nordstrom is transforming the way that they do business and the cloud is the key to enabling speed and hyper personalized customer experiences. In his session at 21st Cloud Expo, Ken Schow, VP of Engineering at Nordstrom, discussed some of the key learnings and common pitfalls of large enterprises moving to the cloud. This includes strategies around choosing a cloud provider(s), architecture, and lessons learned. In addition, he covered some of the best practices for structured team migration an...
The 22nd International Cloud Expo | 1st DXWorld Expo has announced that its Call for Papers is open. Cloud Expo | DXWorld Expo, to be held June 5-7, 2018, at the Javits Center in New York, NY, brings together Cloud Computing, Digital Transformation, Big Data, Internet of Things, DevOps, Machine Learning and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding busin...
No hype cycles or predictions of a gazillion things here. IoT is here. You get it. You know your business and have great ideas for a business transformation strategy. What comes next? Time to make it happen. In his session at @ThingsExpo, Jay Mason, an Associate Partner of Analytics, IoT & Cybersecurity at M&S Consulting, presented a step-by-step plan to develop your technology implementation strategy. He also discussed the evaluation of communication standards and IoT messaging protocols, data...
Smart cities have the potential to change our lives at so many levels for citizens: less pollution, reduced parking obstacles, better health, education and more energy savings. Real-time data streaming and the Internet of Things (IoT) possess the power to turn this vision into a reality. However, most organizations today are building their data infrastructure to focus solely on addressing immediate business needs vs. a platform capable of quickly adapting emerging technologies to address future ...
Recently, REAN Cloud built a digital concierge for a North Carolina hospital that had observed that most patient call button questions were repetitive. In addition, the paper-based process used to measure patient health metrics was laborious, not in real-time and sometimes error-prone. In their session at 21st Cloud Expo, Sean Finnerty, Executive Director, Practice Lead, Health Care & Life Science at REAN Cloud, and Dr. S.P.T. Krishnan, Principal Architect at REAN Cloud, discussed how they built...
22nd International Cloud Expo, taking place June 5-7, 2018, at the Javits Center in New York City, NY, and co-located with the 1st DXWorld Expo will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud ...
22nd International Cloud Expo, taking place June 5-7, 2018, at the Javits Center in New York City, NY, and co-located with the 1st DXWorld Expo will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud ...
DevOps at Cloud Expo – being held June 5-7, 2018, at the Javits Center in New York, NY – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's largest enterprises – and delivering real results. Among the proven benefits,...
@DevOpsSummit at Cloud Expo, taking place June 5-7, 2018, at the Javits Center in New York City, NY, is co-located with 22nd Cloud Expo | 1st DXWorld Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait...
Cloud Expo | DXWorld Expo have announced the conference tracks for Cloud Expo 2018. Cloud Expo will be held June 5-7, 2018, at the Javits Center in New York City, and November 6-8, 2018, at the Santa Clara Convention Center, Santa Clara, CA. Digital Transformation (DX) is a major focus with the introduction of DX Expo within the program. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive ov...
SYS-CON Events announced today that T-Mobile exhibited at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. As America's Un-carrier, T-Mobile US, Inc., is redefining the way consumers and businesses buy wireless services through leading product and service innovation. The Company's advanced nationwide 4G LTE network delivers outstanding wireless experiences to 67.4 million customers who are unwilling to compromise on qua...
SYS-CON Events announced today that Cedexis will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Cedexis is the leader in data-driven enterprise global traffic management. Whether optimizing traffic through datacenters, clouds, CDNs, or any combination, Cedexis solutions drive quality and cost-effectiveness. For more information, please visit https://www.cedexis.com.
SYS-CON Events announced today that Google Cloud has been named “Keynote Sponsor” of SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Companies come to Google Cloud to transform their businesses. Google Cloud’s comprehensive portfolio – from infrastructure to apps to devices – helps enterprises innovate faster, scale smarter, stay secure, and do more with data than ever before.
SYS-CON Events announced today that Vivint to exhibit at SYS-CON's 21st Cloud Expo, which will take place on October 31 through November 2nd 2017 at the Santa Clara Convention Center in Santa Clara, California. As a leading smart home technology provider, Vivint offers home security, energy management, home automation, local cloud storage, and high-speed Internet solutions to more than one million customers throughout the United States and Canada. The end result is a smart home solution that sav...
SYS-CON Events announced today that Opsani will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Opsani is the leading provider of deployment automation systems for running and scaling traditional enterprise applications on container infrastructure.
SYS-CON Events announced today that Nirmata will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Nirmata provides a comprehensive platform, for deploying, operating, and optimizing containerized applications across clouds, powered by Kubernetes. Nirmata empowers enterprise DevOps teams by fully automating the complex operations and management of application containers and its underlying ...
SYS-CON Events announced today that Opsani to exhibit at SYS-CON's 21st Cloud Expo, which will take place on October 31 through November 2nd 2017 at the Santa Clara Convention Center in Santa Clara, California. Opsani is creating the next generation of automated continuous deployment tools designed specifically for containers. How is continuous deployment different from continuous integration and continuous delivery? CI/CD tools provide build and test. Continuous Deployment is the means by which...