Welcome!

Agile Computing Authors: AppNeta Blog, Carmen Gonzalez, Yeshim Deniz, Elizabeth White, Liz McMillan

News Feed Item

Emeli Sandé & Jaguar to Make London Feel Exhilarated

LONDON, July 30, 2014 /PRNewswire/ --


  • Jaguar marks the launch of the new XE sports saloon with FEEL XE 
  • Emeli Sandé to perform the first FEEL XE project on 08 September, an audio-visual spectacle that will be seen and heard across the Thames 
  • Emeli is inviting members of the public to influence her special new track via social media using #FEELXE 
  • The FEEL XE platform will express the feeling of Exhilaration at the heart of the XE 
  • Jaguar to also collaborate on certain projects with Stella McCartney and Idris Elba for FEEL XE  

Jaguar today launches FEEL XE, a platform created to harness the spirit of British creativity and innovation using an inspiring collective of figures from the worlds of music, film and design.

     (Photo: http://photos.prnewswire.com/prnh/20140730/699805 )

Jaguar will be collaborating with artists and personalities including Emeli Sandé, Stella McCartney and Idris Elba to create experiences that express the 'Exhilaration' that is at the heart of the XE, the brand's new mid-sized premium sports saloon.

Multi-platinum, British singer songwriter Emeli Sandé will create the first FEEL XE project. Emeli and Jaguar are looking to the public for inspiration as Emeli begins to write a FEEL XE song about the feeling of Exhilaration to support the reveal of the Jaguar XE. In order to secure inspiration Emeli and Jaguar will ask the public "What makes you feel Exhilarated?"

Using #FEELXE the public can share words, pictures, sounds and films with Emeli through social media (Twitter, Facebook and Instagram) that express what makes them feel Exhilarated. As Exhilaration can mean many different things to many different people, Emeli and Jaguar are expecting a diverse range of submissions.

In reference to her involvement in the project, Emeli said: "I'm excited about working with Jaguar on the FEEL XE campaign and with an incredible British brand. The new XE is innovative in its design and I can't wait to start collaborating with the world, looking at what defines Exhilaration for them, and premiering the track in London at what is going to be an incredible event!"

Emeli's FEEL XE track will be performed for the first time at a secret location alongside the Thames on 08 September as part of a spectacular, audio-visual event. The conclusion of this performance will mark the global reveal of Jaguar's new XE mid-sized premium sports saloon, part of a series of dramatic Jaguar XE stunts and events across the Capital.

The XE is a true sports saloon that has been designed, engineered and manufactured in the UK. With class-leading design and innovation, Jaguar is delivering game-changing driving experience and performance, qualities that FEEL XE will express through creative interpretations of the feeling of Exhilaration.

Emmy nominated British actor Idris Elba will create a FEEL XE project with his production company Green Door Pictures. It will be inspired by his passion for cars and innovation, an interest that he first explored in the recent BBC2 'King Of Speed' series. Idris commented: "I have a passionate, personal connection to cars, and when I think of Exhilaration I am immediately drawn towards the defining points in my life and the role that cars have played in these moments."

Renowned British designer Stella McCartney, whose FEEL XE project will follow Emeli's, said: "I'm passionate about British design and innovation. I'm proud to be involved in the Jaguar FEEL XE campaign and look forward to this exciting partnership."

Fiona Pargeter, PR Director for Jaguar Land Rover, commented: "XE is a very special car and we wanted to ensure it had a very special launch. We are very excited to be working with such amazing global talent to create interesting and engaging experiences that we can share around the world. Emeli is an incredible artist and one who embodies the creativity and elegance that is at the heart of the Jaguar brand and the new XE."

Between now and 08 September the public can see how Emeli Sandé is being inspired by the social media community on Jaguar's Facebook page (http://www.facebook.com/Jaguar) via exclusive behind-the-scenes footage and interviews. Further FEEL XE projects involving Stella McCartney and Idris Elba will be announced in due course.

NOTES TO EDITORS 

ABOUT JAGUAR LAND ROVER 

Jaguar Land Rover is the UK's largest premium automotive manufacturing business, built around two iconic British car brands. All its vehicles are engineered and designed in Britain. While it has ambitious plans for global growth, the heart of the business remains in the UK, with billions of pounds invested in state-of-the-art production, research and development facilities. In 2013, Jaguar Land Rover sold 425,006 vehicles - up 19% from the previous year - in more than 170 countries. The company employs 30,000 people globally.

JAGUAR XE CONFIRMED AS NEW NAME FOR PREMIUM SPORTS SALOON WITH STATE-OF-THE-ART 'INGENIUM' ENGINE FAMILY 

  • Jaguar announces the name of its all-new mid-sized premium sports saloon as the Jaguar XE
  • The Jaguar XE will be the first aluminium monocoque product in the segment and is set to be the most advanced, efficient and refined sports saloon in its class
  • This will be the first product from the new advanced aluminium architecture which was showcased for the first time in the C-X17 concept car at the Frankfurt Auto Show in 2013
  • The new family of high-output, fuel-efficient petrol and diesel engines will be named Ingenium. The Jaguar XE will be the first user of the Ingenium engines in four-cylinder two-litre petrol and diesel variants. They will be built at Jaguar Land Rover's new UK Engine Manufacturing Facility
  • The full engine line-up will enable Jaguar to offer vehicles with class-leading performance, including top speeds of over 300km/h (186mph), and emissions lower than 100g of CO2 per km

NEW JAGUAR XE TECHNOLOGY PACKAGE ANNOUNCED  

  • The world premiere of the all-new Jaguar XE will be held in London on September 8th
  • The XE will be a true sports saloon with class-leading dynamics, refinement and technology
  • Precise handling and high-quality ride is assured with Integral Link rear suspension; a layout designed for optimum performance, comfort and control
  • The finely-honed F-TYPE-derived front suspension delivers accurate and immediate response
  • State-of-the-art electric power steering system delivers renowned Jaguar feel and response
  • World-first All Surface Progress Control system ensures rear-wheel drive traction from standstill even in extreme conditions

THE NEW ALUMINIUM-INTENSIVE JAGUAR XE: THE MOST FUEL EFFICIENT JAGUAR EVER TO ACHIEVE OVER 75MPG 

  • The Jaguar XE brings new levels of aluminium-intensive lightweight construction expertise to the segment
  • Projected to deliver fuel economy of over 75mpg* (less than 4 litres/100km) on EU combined cycle
  • The high strength, rigid body enables world class driving dynamics - with supple ride and precise handling
  • All-new modular architecture developed around Jaguar's fifth-generation bonded and riveted aluminium technology
  • New aluminium alloy invented: RC5754 uses highly recycled aluminium to dramatically reduce energy consumption and lifecycle CO2

*subject to certification

 

EMELI SANDE SOCIAL MEDIA:
Twitter: @emelisande
Facebook: http://www.facebook.com/emelisande
Instagram: http://instagram.com/emelisande

JAGUAR CHANNELS:
Facebook: http://www.facebook.com/Jaguar
Twitter: http://twitter.com/Jaguar
Instagram: http://instagram.com/Jaguar
YouTube: http://www.youtube.com/JaguarCars

FOR FURTHER INFORMATION PLEASE CONTACT:
Juliet Fairbairn
[email protected]
+44-(0)24-76-565-571
Claudia Davies
[email protected]
+44-207-292-6200

SOURCE Jaguar

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
DevOps is often described as a combination of technology and culture. Without both, DevOps isn't complete. However, applying the culture to outdated technology is a recipe for disaster; as response times grow and connections between teams are delayed by technology, the culture will die. A Nutanix Enterprise Cloud has many benefits that provide the needed base for a true DevOps paradigm.
You think you know what’s in your data. But do you? Most organizations are now aware of the business intelligence represented by their data. Data science stands to take this to a level you never thought of – literally. The techniques of data science, when used with the capabilities of Big Data technologies, can make connections you had not yet imagined, helping you discover new insights and ask new questions of your data. In his session at @ThingsExpo, Sarbjit Sarkaria, data science team lead ...
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform and how we integrate our thinking to solve complicated problems. In his session at 19th Cloud Expo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and sh...
Big Data, cloud, analytics, contextual information, wearable tech, sensors, mobility, and WebRTC: together, these advances have created a perfect storm of technologies that are disrupting and transforming classic communications models and ecosystems. In his session at @ThingsExpo, Erik Perotti, Senior Manager of New Ventures on Plantronics’ Innovation team, provided an overview of this technological shift, including associated business and consumer communications impacts, and opportunities it m...
WebRTC is about the data channel as much as about video and audio conferencing. However, basically all commercial WebRTC applications have been built with a focus on audio and video. The handling of “data” has been limited to text chat and file download – all other data sharing seems to end with screensharing. What is holding back a more intensive use of peer-to-peer data? In her session at @ThingsExpo, Dr Silvia Pfeiffer, WebRTC Applications Team Lead at National ICT Australia, looked at differ...
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo 2016 in New York. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place June 6-8, 2017, at the Javits Center in New York City, New York, is co-located with 20th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry p...
SYS-CON Events announced today that IoT Now has been named “Media Sponsor” of SYS-CON's 20th International Cloud Expo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. IoT Now explores the evolving opportunities and challenges facing CSPs, and it passes on some lessons learned from those who have taken the first steps in next-gen IoT services.
SYS-CON Events announced today that WineSOFT will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Based in Seoul and Irvine, WineSOFT is an innovative software house focusing on internet infrastructure solutions. The venture started as a bootstrap start-up in 2010 by focusing on making the internet faster and more powerful. WineSOFT’s knowledge is based on the expertise of TCP/IP, VPN, SSL, peer-to-peer, mob...
The Internet of Things can drive efficiency for airlines and airports. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Sudip Majumder, senior director of development at Oracle, discussed the technical details of the connected airline baggage and related social media solutions. These IoT applications will enhance travelers' journey experience and drive efficiency for the airlines and the airports.
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, whic...
WebRTC sits at the intersection between VoIP and the Web. As such, it poses some interesting challenges for those developing services on top of it, but also for those who need to test and monitor these services. In his session at WebRTC Summit, Tsahi Levent-Levi, co-founder of testRTC, reviewed the various challenges posed by WebRTC when it comes to testing and monitoring and on ways to overcome them.
SYS-CON Events announced today that CA Technologies has been named “Platinum Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business – from apparel to energy – is being rewritten by software. From ...
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settle...
In his session at @ThingsExpo, Steve Wilkes, CTO and founder of Striim, will delve into four enterprise-scale, business-critical case studies where streaming analytics serves as the key to enabling real-time data integration and right-time insights in hybrid cloud, IoT, and fog computing environments. As part of this discussion, he will also present a demo based on its partnership with Fujitsu, highlighting their technologies in a healthcare IoT use-case. The demo showcases the tracking of patie...
The explosion of new web/cloud/IoT-based applications and the data they generate are transforming our world right before our eyes. In this rush to adopt these new technologies, organizations are often ignoring fundamental questions concerning who owns the data and failing to ask for permission to conduct invasive surveillance of their customers. Organizations that are not transparent about how their systems gather data telemetry without offering shared data ownership risk product rejection, regu...
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
SYS-CON Events announced today that Cloud Academy will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Cloud Academy is the industry’s most innovative, vendor-neutral cloud technology training platform. Cloud Academy provides continuous learning solutions for individuals and enterprise teams for Amazon Web Services, Microsoft Azure, Google Cloud Platform, and the most popular cloud computing technologies. Ge...
20th Cloud Expo, taking place June 6-8, 2017, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy.
Bert Loomis was a visionary. This general session will highlight how Bert Loomis and people like him inspire us to build great things with small inventions. In their general session at 19th Cloud Expo, Harold Hannon, Architect at IBM Bluemix, and Michael O'Neill, Strategic Business Development at Nvidia, discussed the accelerating pace of AI development and how IBM Cloud and NVIDIA are partnering to bring AI capabilities to "every day," on-demand. They also reviewed two "free infrastructure" pr...
Have you ever noticed how some IT people seem to lead successful, rewarding, and satisfying lives and careers, while others struggle? IT author and speaker Don Crawley uncovered the five principles that successful IT people use to build satisfying lives and careers and he shares them in this fast-paced, thought-provoking webinar. You'll learn the importance of striking a balance with technical skills and people skills, challenge your pre-existing ideas about IT customer service, and gain new in...