|By PR Newswire||
|July 29, 2014 07:01 PM EDT||
LONDON, July 30, 2014 /PRNewswire/ --
- Jaguar marks the launch of the new XE sports saloon with FEEL XE
- Emeli Sandé to perform the first FEEL XE project on 08 September, an audio-visual spectacle that will be seen and heard across the Thames
- Emeli is inviting members of the public to influence her special new track via social media using #FEELXE
- The FEEL XE platform will express the feeling of Exhilaration at the heart of the XE
- Jaguar to also collaborate on certain projects with Stella McCartney and Idris Elba for FEEL XE
Jaguar today launches FEEL XE, a platform created to harness the spirit of British creativity and innovation using an inspiring collective of figures from the worlds of music, film and design.
Jaguar will be collaborating with artists and personalities including Emeli Sandé, Stella McCartney and Idris Elba to create experiences that express the 'Exhilaration' that is at the heart of the XE, the brand's new mid-sized premium sports saloon.
Multi-platinum, British singer songwriter Emeli Sandé will create the first FEEL XE project. Emeli and Jaguar are looking to the public for inspiration as Emeli begins to write a FEEL XE song about the feeling of Exhilaration to support the reveal of the Jaguar XE. In order to secure inspiration Emeli and Jaguar will ask the public "What makes you feel Exhilarated?"
Using #FEELXE the public can share words, pictures, sounds and films with Emeli through social media (Twitter, Facebook and Instagram) that express what makes them feel Exhilarated. As Exhilaration can mean many different things to many different people, Emeli and Jaguar are expecting a diverse range of submissions.
In reference to her involvement in the project, Emeli said: "I'm excited about working with Jaguar on the FEEL XE campaign and with an incredible British brand. The new XE is innovative in its design and I can't wait to start collaborating with the world, looking at what defines Exhilaration for them, and premiering the track in London at what is going to be an incredible event!"
Emeli's FEEL XE track will be performed for the first time at a secret location alongside the Thames on 08 September as part of a spectacular, audio-visual event. The conclusion of this performance will mark the global reveal of Jaguar's new XE mid-sized premium sports saloon, part of a series of dramatic Jaguar XE stunts and events across the Capital.
The XE is a true sports saloon that has been designed, engineered and manufactured in the UK. With class-leading design and innovation, Jaguar is delivering game-changing driving experience and performance, qualities that FEEL XE will express through creative interpretations of the feeling of Exhilaration.
Emmy nominated British actor Idris Elba will create a FEEL XE project with his production company Green Door Pictures. It will be inspired by his passion for cars and innovation, an interest that he first explored in the recent BBC2 'King Of Speed' series. Idris commented: "I have a passionate, personal connection to cars, and when I think of Exhilaration I am immediately drawn towards the defining points in my life and the role that cars have played in these moments."
Renowned British designer Stella McCartney, whose FEEL XE project will follow Emeli's, said: "I'm passionate about British design and innovation. I'm proud to be involved in the Jaguar FEEL XE campaign and look forward to this exciting partnership."
Fiona Pargeter, PR Director for Jaguar Land Rover, commented: "XE is a very special car and we wanted to ensure it had a very special launch. We are very excited to be working with such amazing global talent to create interesting and engaging experiences that we can share around the world. Emeli is an incredible artist and one who embodies the creativity and elegance that is at the heart of the Jaguar brand and the new XE."
Between now and 08 September the public can see how Emeli Sandé is being inspired by the social media community on Jaguar's Facebook page (http://www.facebook.com/Jaguar) via exclusive behind-the-scenes footage and interviews. Further FEEL XE projects involving Stella McCartney and Idris Elba will be announced in due course.
NOTES TO EDITORS
ABOUT JAGUAR LAND ROVER
Jaguar Land Rover is the UK's largest premium automotive manufacturing business, built around two iconic British car brands. All its vehicles are engineered and designed in Britain. While it has ambitious plans for global growth, the heart of the business remains in the UK, with billions of pounds invested in state-of-the-art production, research and development facilities. In 2013, Jaguar Land Rover sold 425,006 vehicles - up 19% from the previous year - in more than 170 countries. The company employs 30,000 people globally.
JAGUAR XE CONFIRMED AS NEW NAME FOR PREMIUM SPORTS SALOON WITH STATE-OF-THE-ART 'INGENIUM' ENGINE FAMILY
- Jaguar announces the name of its all-new mid-sized premium sports saloon as the Jaguar XE
- The Jaguar XE will be the first aluminium monocoque product in the segment and is set to be the most advanced, efficient and refined sports saloon in its class
- This will be the first product from the new advanced aluminium architecture which was showcased for the first time in the C-X17 concept car at the Frankfurt Auto Show in 2013
- The new family of high-output, fuel-efficient petrol and diesel engines will be named Ingenium. The Jaguar XE will be the first user of the Ingenium engines in four-cylinder two-litre petrol and diesel variants. They will be built at Jaguar Land Rover's new UK Engine Manufacturing Facility
- The full engine line-up will enable Jaguar to offer vehicles with class-leading performance, including top speeds of over 300km/h (186mph), and emissions lower than 100g of CO2 per km
NEW JAGUAR XE TECHNOLOGY PACKAGE ANNOUNCED
- The world premiere of the all-new Jaguar XE will be held in London on September 8th
- The XE will be a true sports saloon with class-leading dynamics, refinement and technology
- Precise handling and high-quality ride is assured with Integral Link rear suspension; a layout designed for optimum performance, comfort and control
- The finely-honed F-TYPE-derived front suspension delivers accurate and immediate response
- State-of-the-art electric power steering system delivers renowned Jaguar feel and response
- World-first All Surface Progress Control system ensures rear-wheel drive traction from standstill even in extreme conditions
THE NEW ALUMINIUM-INTENSIVE JAGUAR XE: THE MOST FUEL EFFICIENT JAGUAR EVER TO ACHIEVE OVER 75MPG
- The Jaguar XE brings new levels of aluminium-intensive lightweight construction expertise to the segment
- Projected to deliver fuel economy of over 75mpg* (less than 4 litres/100km) on EU combined cycle
- The high strength, rigid body enables world class driving dynamics - with supple ride and precise handling
- All-new modular architecture developed around Jaguar's fifth-generation bonded and riveted aluminium technology
- New aluminium alloy invented: RC5754 uses highly recycled aluminium to dramatically reduce energy consumption and lifecycle CO2
*subject to certification
EMELI SANDE SOCIAL MEDIA:
FOR FURTHER INFORMATION PLEASE CONTACT:
As ridesharing competitors and enhanced services increase, notable changes are occurring in the transportation model. Despite the cost-effective means and flexibility of ridesharing, both drivers and users will need to be aware of the connected environment and how it will impact the ridesharing experience. In his session at @ThingsExpo, Timothy Evavold, Executive Director Automotive at Covisint, will discuss key challenges and solutions to powering a ride sharing and/or multimodal model in the a...
Sep. 29, 2016 02:30 AM EDT Reads: 490
Is your aging software platform suffering from technical debt while the market changes and demands new solutions at a faster clip? It’s a bold move, but you might consider walking away from your core platform and starting fresh. ReadyTalk did exactly that. In his General Session at 19th Cloud Expo, Michael Chambliss, Head of Engineering at ReadyTalk, will discuss why and how ReadyTalk diverted from healthy revenue and over a decade of audio conferencing product development to start an innovati...
Sep. 29, 2016 02:30 AM EDT Reads: 2,160
WebRTC adoption has generated a wave of creative uses of communications and collaboration through websites, sales apps, customer care and business applications. As WebRTC has become more mainstream it has evolved to use cases beyond the original peer-to-peer case, which has led to a repeating requirement for interoperability with existing infrastructures. In his session at @ThingsExpo, Graham Holt, Executive Vice President of Daitan Group, will cover implementation examples that have enabled ea...
Sep. 29, 2016 02:00 AM EDT Reads: 1,588
SYS-CON Events announced today that Numerex Corp, a leading provider of managed enterprise solutions enabling the Internet of Things (IoT), will exhibit at the 19th International Cloud Expo | @ThingsExpo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Numerex Corp. (NASDAQ:NMRX) is a leading provider of managed enterprise solutions enabling the Internet of Things (IoT). The Company's solutions produce new revenue streams or create operating...
Sep. 29, 2016 01:45 AM EDT Reads: 2,055
Fifty billion connected devices and still no winning protocols standards. HTTP, WebSockets, MQTT, and CoAP seem to be leading in the IoT protocol race at the moment but many more protocols are getting introduced on a regular basis. Each protocol has its pros and cons depending on the nature of the communications. Does there really need to be only one protocol to rule them all? Of course not. In his session at @ThingsExpo, Chris Matthieu, co-founder and CTO of Octoblu, walk you through how Oct...
Sep. 29, 2016 01:00 AM EDT Reads: 2,301
"My role is working with customers, helping them go through this digital transformation. I spend a lot of time talking to banks, big industries, manufacturers working through how they are integrating and transforming their IT platforms and moving them forward," explained William Morrish, General Manager Product Sales at Interoute, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Sep. 28, 2016 11:30 PM EDT Reads: 3,955
According to Forrester Research, every business will become either a digital predator or digital prey by 2020. To avoid demise, organizations must rapidly create new sources of value in their end-to-end customer experiences. True digital predators also must break down information and process silos and extend digital transformation initiatives to empower employees with the digital resources needed to win, serve, and retain customers.
Sep. 28, 2016 09:15 PM EDT Reads: 365
If you’re responsible for an application that depends on the data or functionality of various IoT endpoints – either sensors or devices – your brand reputation depends on the security, reliability, and compliance of its many integrated parts. If your application fails to deliver the expected business results, your customers and partners won't care if that failure stems from the code you developed or from a component that you integrated. What can you do to ensure that the endpoints work as expect...
Sep. 28, 2016 08:30 PM EDT Reads: 1,716
In this strange new world where more and more power is drawn from business technology, companies are effectively straddling two paths on the road to innovation and transformation into digital enterprises. The first path is the heritage trail – with “legacy” technology forming the background. Here, extant technologies are transformed by core IT teams to provide more API-driven approaches. Legacy systems can restrict companies that are transitioning into digital enterprises. To truly become a lea...
Sep. 28, 2016 08:15 PM EDT Reads: 355
IoT is fundamentally transforming the auto industry, turning the vehicle into a hub for connected services, including safety, infotainment and usage-based insurance. Auto manufacturers – and businesses across all verticals – have built an entire ecosystem around the Connected Car, creating new customer touch points and revenue streams. In his session at @ThingsExpo, Macario Namie, Head of IoT Strategy at Cisco Jasper, will share real-world examples of how IoT transforms the car from a static p...
Sep. 28, 2016 07:00 PM EDT Reads: 1,630
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
Sep. 28, 2016 06:45 PM EDT Reads: 4,154
From wearable activity trackers to fantasy e-sports, data and technology are transforming the way athletes train for the game and fans engage with their teams. In his session at @ThingsExpo, will present key data findings from leading sports organizations San Francisco 49ers, Orlando Magic NBA team. By utilizing data analytics these sports orgs have recognized new revenue streams, doubled its fan base and streamlined costs at its stadiums. John Paul is the CEO and Founder of VenueNext. Prior ...
Sep. 28, 2016 06:30 PM EDT Reads: 3,124
One of biggest questions about Big Data is “How do we harness all that information for business use quickly and effectively?” Geographic Information Systems (GIS) or spatial technology is about more than making maps, but adding critical context and meaning to data of all types, coming from all different channels – even sensors. In his session at @ThingsExpo, William (Bill) Meehan, director of utility solutions for Esri, will take a closer look at the current state of spatial technology and ar...
Sep. 28, 2016 06:15 PM EDT Reads: 311
The Internet of Things can drive efficiency for airlines and airports. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Sudip Majumder, senior director of development at Oracle, will discuss the technical details of the connected airline baggage and related social media solutions. These IoT applications will enhance travelers' journey experience and drive efficiency for the airlines and the airports. The session will include a working demo and a technical d...
Sep. 28, 2016 06:00 PM EDT Reads: 1,777
What happens when the different parts of a vehicle become smarter than the vehicle itself? As we move toward the era of smart everything, hundreds of entities in a vehicle that communicate with each other, the vehicle and external systems create a need for identity orchestration so that all entities work as a conglomerate. Much like an orchestra without a conductor, without the ability to secure, control, and connect the link between a vehicle’s head unit, devices, and systems and to manage the ...
Sep. 28, 2016 05:15 PM EDT Reads: 266
Businesses are struggling to manage the information flow and interactions between all of these new devices and things jumping on their network, and the apps and IT systems they control. The data businesses gather is only helpful if they can do something with it. In his session at @ThingsExpo, Chris Witeck, Principal Technology Strategist at Citrix, will discuss how different the impact of IoT will be for large businesses, expanding how IoT will allow large organizations to make their legacy ap...
Sep. 28, 2016 05:15 PM EDT Reads: 272
The many IoT deployments around the world are busy integrating smart devices and sensors into their enterprise IT infrastructures. Yet all of this technology – and there are an amazing number of choices – is of no use without the software to gather, communicate, and analyze the new data flows. Without software, there is no IT. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists will look at the protocols that communicate data and the emerging data analy...
Sep. 28, 2016 05:00 PM EDT Reads: 1,726
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Commvault is a leading provider of data protection and information management solutions, helping companies worldwide activate their data to drive more value and business insight and to transform moder...
Sep. 28, 2016 04:30 PM EDT Reads: 2,822
What are the new priorities for the connected business? First: businesses need to think differently about the types of connections they will need to make – these span well beyond the traditional app to app into more modern forms of integration including SaaS integrations, mobile integrations, APIs, device integration and Big Data integration. It’s important these are unified together vs. doing them all piecemeal. Second, these types of connections need to be simple to design, adapt and configure...
Sep. 28, 2016 03:15 PM EDT Reads: 405
Digital innovation is the next big wave of business transformation based on digital technologies of which IoT and Big Data are key components, For example: Business boundary innovation is a challenge to excavate third-party business value using IoT and BigData, like Nest Business structure innovation may propose re-building business structure from scratch, as Uber does in the taxicab industry The social model innovation is also a big challenge to the new social architecture with the design fr...
Sep. 28, 2016 03:15 PM EDT Reads: 1,319