|By Business Wire
|July 22, 2014 10:36 AM EDT
Monster Media, an interactive technology pioneer and designer of
award-winning digital out-of-home (DOOH) advertising solutions, has
renewed its Interactive Digital Wall agreement and signed an additional
contract with Clear
Channel Airports (CCA), a brand division of Clear
Channel Outdoor (NYSE:CCO), to roll out a nationwide network of
interactive charging stations adding another layer of convenience to the
evolving passenger travel experience.
The Interactive Charging Station network includes kiosks in three airports: Hartsfield-Jackson Atlanta International Airport (ATL), Chicago O'Hare International Airport (ORD) and Dallas/Fort Worth International Airport (DFW) (Photo: Business Wire)
The Interactive Charging Station network includes kiosks in three select
airports: Hartsfield-Jackson Atlanta International Airport (ATL),
Chicago O’Hare International Airport (ORD) and Dallas/Fort Worth
International Airport (DFW). Kiosks are ADA compliant and patent pending
by Monster Media and use embedded touch-enabled LED screens. They allow
travelers to charge their smartphones, tablets and laptops, keeping
vital lines of communication open to family, friends and business
Wireless’ 4G LTE network will be used to deliver digital ads to the
kiosks, including messages from Verizon.
Clear Channel Airports’ management of advertising programs at ATL, ORD
and DFW offer ideal placement for Monster Media’s charging stations. The
new kiosks feature built-in cameras that allow travelers to snap a quick
selfie to share with their families, friends and colleagues via social
sites. Campaigns can also reach across channels, prompting travelers to
connect to the brand via social media and email when prompted by
on-screen advertising content. The kiosks’ software captures usage
metrics to provide insights on campaign effectiveness to brands.
“This network gives advertisers a powerful new option to deepen their
audience exposure and consumer engagement with extended dwell time, and
at the traveler’s leisure,” said Jon Sayer, president, Clear Channel
Airports. “This work with Monster Media underscores our commitment to
reinventing air travel experience for both maximum convenience and
advertiser benefit while engaging with the connected consumer in
“The interactive charging stations present advertisers with a way to
slow down the busy traveler, present them with a free service, and in
exchange, capture their time and attention to view messages from
advertisers,” said Chris Beauchamp, CEO, Monster Media.
About Monster Media
Monster Media remains the innovator and leader in the out-of-home space,
creating engaging campaigns that can be executed anywhere, at anytime.
Their ability to deliver quality activations and customer service has
allowed them to expand their presence across the globe with network
opportunities including: storefront dominations, airports, shopping
malls, cinemas, sport and entertainment venues and bespoke events.
Since its inception in 2004, Monster Media has executed thousands of
interactive ads globally and is currently working with clients such as:
Kraft, Stoli, HTC, Unilever, Warner Brothers, Marriott, Nokia, IBM, EA
and Esteé Lauder to bring their messages to life. For more information
on Monster Media, please go to: www.monstermedia.net.
Contact: Natalie Brokaw 407 478-8163
Email: [email protected]
About Clear Channel Airports
Dedicated to airport advertising for nearly 40 years, Clear Channel
Airports is the premier innovator of contemporary display concepts. The
Company, a division of Clear Channel Outdoor Holdings, Inc. (NYSE:CCO),
one of the world's largest outdoor advertising companies, currently
operates more than 280 airport programs across the globe and has a
presence in 32 of the top 50 U.S. markets with major airports. More
information can be found on Clear Channel Airports and Clear Channel
Outdoor by visiting www.clearchannelairports.com
Like us on Facebook at facebook.com/CCOutdoor
Follow us on Twitter at twitter.com/CCOutdoorNA
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20140722006139/en/
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