Click here to close now.

Welcome!

Web 2.0 Authors: Lori MacVittie, Liz McMillan, Carmen Gonzalez, Elizabeth White, Pat Romanski

News Feed Item

Hootsuite Launches EMEA Social Business Event, Connect via Hootsuite: London

Hootsuite Announces Custom Education Programme, Refreshed Branding, New Suggested Content Feature from Connect via Hootsuite: London

LONDON, ENGLAND -- (Marketwired) -- 06/04/14 -- Hootsuite, the world's most widely used social relationship platform, is today making key announcements during its first European business conference Connect via Hootsuite: London (#CvHL). The business event is bringing together global brands, partners and thought leaders to discuss the key industry trends and best practices in social business strategy. Connect via Hootsuite welcomes hundreds of top businesses and social experts to cover topics from crisis communications and security compliance, to social media at scale and driving business ROI. The conference is Hootsuite's first London event following strong 2014 momentum in EMEA.

Regional EMEA Growth

Hootsuite's expansion in EMEA extends the success of the company, founded in 2008 in Vancouver, Canada. Staff in EMEA has tripled to 110 of the company's 530 global staff (2014 YTD). Throughout Europe, Hootsuite now counts 2.5 million users and is available in 16 languages, nine of which are specific to EMEA. Since January 2014, more than 100 new EMEA enterprise customers have signed with Hootsuite, bringing the total to more than 400 in the region, and over 1,300 globally. Key EMEA customers include 1&1 Internet, adidas, BASF, Cambridge University Press, Celesio, Expedia, Nintendo of Europe, UK Ministry of Defense, LateRooms.com, Network Rail, NATO, Swarovski Group, Thales, WDR, Victorinox and Virgin.

Hootsuite has also seen a rapid growth in revenue in EMEA, with an 87 percent jump since Q1 2013. The Hootsuite Enterprise customer base has increased by 131 percent, Hootsuite Pro customers by 49 percent, and Hootsuite Free customers by 54 percent.

"I'm incredibly proud to be a part of Hootsuite's expansion into Europe. Two years ago we on-boarded our first enterprise customer and today, with a strong team of customer success managers and launch specialists throughout the region, we are set up to amplify our customers' success in social business. Hootsuite's accelerated investment in product innovation, coupled with our extensive ecosystem of partners and social networks across the world, will continue to enable our customers to revolutionise the way they communicate," comments Joseph Smith, General Manager Hootsuite EMEA.

Today, Hootsuite has an innovative and thriving ecosystem of 100+ app integrations, technology partnerships, agencies and solution partners. The growing ecosystem enables global brands to scale and flex their business strategies to cater for specific regions. This network of best-in-breed partner integrations accelerates the ability to harness the value of social relationships and drive social transformation across the business. Customers can choose the tools best suited for their business needs, such as video sharing platforms, file repositories, content discovery, marketing automation, as well as CRM platforms, enabling them to leverage their existing investments.

Key announcements from Connect via Hootsuite: London

Custom Education for Enterprises

Hootsuite has announced a new Custom Education programme to better enable and empower enterprise employees to effectively and responsibly engage on social media. In today's rapidly changing digital landscape, training is crucial for any large organisation to keep up and remain competitive. Early adopters are already rolling out Custom Education across their organisation to address this growing skills gap by developing employee skills and competencies, increasing employee engagement online, building brand advocacy and mitigating social media risk. Hootsuite's Custom Education gives clients a bespoke education platform, tailored content and a cutting-edge curriculum that includes selected lessons from the already existing Hootsuite University, online training platform.

A more refined brand

As part of CvHL, Hootsuite has unveiled a brand refresh which represents the flexibility, confidence and simplicity that over nine million people worldwide have come to rely on with Hootsuite. Dee Anna McPherson, VP of Marketing comments: "The Hootsuite brand has always, and will continue to, reflect the fun, lively and approachable culture of the company. However, use of social media is far more sophisticated today and our brand identity needs to represent the way the company, and the market, has matured."

Suggested content publishing feature

Hootsuite has beta-released a suggested content feature within Publisher, which is designed to help businesses discover rich and engaging content that is relevant to their business. With a few keywords, customers can create an entire week's publishing schedule designed to engage prospects around the topics that matter most. Each post is automatically scheduled for the best possible time to go out using Hootsuite's existing auto-scheduling algorithm. Customers can fine tune results by replacing posts, editing their publishing schedule, or personalising the suggested messages. The more they use suggested content the more the system learns the type of articles and posts they prefer. Available now in Pro and Enterprise.

More information:


--  Connect Via Hootsuite London:
    https://socialbusiness.hootsuite.com/connectviahootsuite.html 
--  Media Kit: http://media.hootsuite.com/media-kit

About HootSuite

Hootsuite is a global social relationship platform for organisations to collaboratively execute strategies across social networks such as Twitter, Facebook, LinkedIn and Google+ Pages from one secure, web-based dashboard. Advanced functionality includes tools for audience engagement, team collaboration, account security and comprehensive analytics for end-to-end measurement and reporting. Founded in 2008 in Vancouver, the company has more than 9 million users and 744 of the Fortune 1000 companies use Hootsuite. The EMEA headquarters, based in London, currently manages over 400 Enterprise customers. To learn more, visit www.hootsuite.com and follow @HootSuite_UK on Twitter.

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
Wearable technology was dominant at this year’s International Consumer Electronics Show (CES) , and MWC was no exception to this trend. New versions of favorites, such as the Samsung Gear (three new products were released: the Gear 2, the Gear 2 Neo and the Gear Fit), shared the limelight with new wearables like Pebble Time Steel (the new premium version of the company’s previously released smartwatch) and the LG Watch Urbane. The most dramatic difference at MWC was an emphasis on presenting wearables as fashion accessories and moving away from the original clunky technology associated with t...
The WebRTC Summit 2014 New York, to be held June 9-11, 2015, at the Javits Center in New York, NY, announces that its Call for Papers is open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 16th International Cloud Expo, @ThingsExpo, Big Data Expo, and DevOps Summit.
SOA Software has changed its name to Akana. With roots in Web Services and SOA Governance, Akana has established itself as a leader in API Management and is expanding into cloud integration as an alternative to the traditional heavyweight enterprise service bus (ESB). The company recently announced that it achieved more than 90% year-over-year growth. As Akana, the company now addresses the evolution and diversification of SOA, unifying security, management, and DevOps across SOA, APIs, microservices, and more.
GENBAND has announced that SageNet is leveraging the Nuvia platform to deliver Unified Communications as a Service (UCaaS) to its large base of retail and enterprise customers. Nuvia’s cloud-based solution provides SageNet’s customers with a full suite of business communications and collaboration tools. Two large national SageNet retail customers have recently signed up to deploy the Nuvia platform and the company will continue to sell the service to new and existing customers. Nuvia’s capabilities include HD voice, video, multimedia messaging, mobility, conferencing, Web collaboration, deskt...
SYS-CON Media announced today that @WebRTCSummit Blog, the largest WebRTC resource in the world, has been launched. @WebRTCSummit Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. @WebRTCSummit Blog can be bookmarked ▸ Here @WebRTCSummit conference site can be bookmarked ▸ Here
SYS-CON Events announced today that Cisco, the worldwide leader in IT that transforms how people connect, communicate and collaborate, has been named “Gold Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Cisco makes amazing things happen by connecting the unconnected. Cisco has shaped the future of the Internet by becoming the worldwide leader in transforming how people connect, communicate and collaborate. Cisco and our partners are building the platform for the Internet of Everything by connecting the...
Temasys has announced senior management additions to its team. Joining are David Holloway as Vice President of Commercial and Nadine Yap as Vice President of Product. Over the past 12 months Temasys has doubled in size as it adds new customers and expands the development of its Skylink platform. Skylink leads the charge to move WebRTC, traditionally seen as a desktop, browser based technology, to become a ubiquitous web communications technology on web and mobile, as well as Internet of Things compatible devices.
SYS-CON Events announced today that robomq.io will exhibit at SYS-CON's @ThingsExpo, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. robomq.io is an interoperable and composable platform that connects any device to any application. It helps systems integrators and the solution providers build new and innovative products and service for industries requiring monitoring or intelligence from devices and sensors.
Docker is an excellent platform for organizations interested in running microservices. It offers portability and consistency between development and production environments, quick provisioning times, and a simple way to isolate services. In his session at DevOps Summit at 16th Cloud Expo, Shannon Williams, co-founder of Rancher Labs, will walk through these and other benefits of using Docker to run microservices, and provide an overview of RancherOS, a minimalist distribution of Linux designed expressly to run Docker. He will also discuss Rancher, an orchestration and service discovery platf...
SYS-CON Events announced today that Akana, formerly SOA Software, has been named “Bronze Sponsor” of SYS-CON's 16th International Cloud Expo® New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. Akana’s comprehensive suite of API Management, API Security, Integrated SOA Governance, and Cloud Integration solutions helps businesses accelerate digital transformation by securely extending their reach across multiple channels – mobile, cloud and Internet of Things. Akana enables enterprises to share data as APIs, connect and integrate applications, drive part...
SYS-CON Events announced today that Vitria Technology, Inc. will exhibit at SYS-CON’s @ThingsExpo, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Vitria will showcase the company’s new IoT Analytics Platform through live demonstrations at booth #330. Vitria’s IoT Analytics Platform, fully integrated and powered by an operational intelligence engine, enables customers to rapidly build and operationalize advanced analytics to deliver timely business outcomes for use cases across the industrial, enterprise, and consumer segments.
SYS-CON Events announced today that Solgenia will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY, and the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Solgenia is the global market leader in Cloud Collaboration and Cloud Infrastructure software solutions. Designed to “Bridge the Gap” between Personal and Professional Social, Mobile and Cloud user experiences, our solutions help large and medium-sized organizations dr...
SYS-CON Events announced today that Liaison Technologies, a leading provider of data management and integration cloud services and solutions, has been named "Silver Sponsor" of SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York, NY. Liaison Technologies is a recognized market leader in providing cloud-enabled data integration and data management solutions to break down complex information barriers, enabling enterprises to make smarter decisions, faster.
Cloud is not a commodity. And no matter what you call it, computing doesn’t come out of the sky. It comes from physical hardware inside brick and mortar facilities connected by hundreds of miles of networking cable. And no two clouds are built the same way. SoftLayer gives you the highest performing cloud infrastructure available. One platform that takes data centers around the world that are full of the widest range of cloud computing options, and then integrates and automates everything. Join SoftLayer on June 9 at 16th Cloud Expo to learn about IBM Cloud's SoftLayer platform, explore se...
@ThingsExpo has been named the Top 5 Most Influential M2M Brand by Onalytica in the ‘Machine to Machine: Top 100 Influencers and Brands.' Onalytica analyzed the online debate on M2M by looking at over 85,000 tweets to provide the most influential individuals and brands that drive the discussion. According to Onalytica the "analysis showed a very engaged community with a lot of interactive tweets. The M2M discussion seems to be more fragmented and driven by some of the major brands present in the M2M space. This really allows some room for influential individuals to create more high value inter...
The world's leading Cloud event, Cloud Expo has launched Microservices Journal on the SYS-CON.com portal, featuring over 19,000 original articles, news stories, features, and blog entries. DevOps Journal is focused on this critical enterprise IT topic in the world of cloud computing. Microservices Journal offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. Follow new article posts on Twitter at @MicroservicesE
SYS-CON Events announced today the IoT Bootcamp – Jumpstart Your IoT Strategy, being held June 9–10, 2015, in conjunction with 16th Cloud Expo and Internet of @ThingsExpo at the Javits Center in New York City. This is your chance to jumpstart your IoT strategy. Combined with real-world scenarios and use cases, the IoT Bootcamp is not just based on presentations but includes hands-on demos and walkthroughs. We will introduce you to a variety of Do-It-Yourself IoT platforms including Arduino, Raspberry Pi, BeagleBone, Spark and Intel Edison. You will also get an overview of cloud technologies s...
SYS-CON Events announced today that SafeLogic has been named “Bag Sponsor” of SYS-CON's 16th International Cloud Expo® New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. SafeLogic provides security products for applications in mobile and server/appliance environments. SafeLogic’s flagship product CryptoComply is a FIPS 140-2 validated cryptographic engine designed to secure data on servers, workstations, appliances, mobile devices, and in the Cloud.
Containers and microservices have become topics of intense interest throughout the cloud developer and enterprise IT communities. Accordingly, attendees at the upcoming 16th Cloud Expo at the Javits Center in New York June 9-11 will find fresh new content in a new track called PaaS | Containers & Microservices Containers are not being considered for the first time by the cloud community, but a current era of re-consideration has pushed them to the top of the cloud agenda. With the launch of Docker's initial release in March of 2013, interest was revved up several notches. Then late last...
After making a doctor’s appointment via your mobile device, you receive a calendar invite. The day of your appointment, you get a reminder with the doctor’s location and contact information. As you enter the doctor’s exam room, the medical team is equipped with the latest tablet containing your medical history – he or she makes real time updates to your medical file. At the end of your visit, you receive an electronic prescription to your preferred pharmacy and can schedule your next appointment.