|By Business Wire
|May 30, 2014 02:20 PM EDT
Starz is offering a multiplatform, nationwide sampling of the first
episode of its highly anticipated STARZ Original Series “Power”
beginning Saturday, May 31 with an exclusive reveal of the 5-minute
opening scene of “Power” on Twitter beginning at 1:00 pm ET today.
“Power” is the first-ever television show to premiere on Twitter using
the service’s new in-line video feature that enables one-touch playback.
The new video experience is based on Twitter Cards, which extends user
interactions beyond favoriting, retweeting and replying and makes it
possible for people to do things like watch videos, download apps, or
view articles and photos –– all from within a Tweet.
Select multichannel video distributors will offer linear, on-demand and
online sampling opportunities of the first episode of “Power,” beginning
May 31, one week in advance of the STARZ series premiere on Saturday,
June 7 at 9:00 pm ET/PT. Approximately 79 million multichannel video
households will have access to the sampling opportunities through select
cable, satellite and telco affiliates in the United States.
The first episode of “Power” will also be available on May 31 at www.starz.com/power,
and online through select STARZ cable, satellite, telco, and online
distributors’ websites including the Starz “Power” Twitter page at https://twitter.com/starz_channel,
Starz “Power” MySpace page, the Starz YouTube page at http://www.youtube.com/user/Starz,
Starz “Power” Facebook page at www.facebook.com/power.starz,
Amazon Instant Video, Vudu, Sony Entertainment Network and CinemaNow.
The series premiere of “Power” will also be available for sampling
through the free STARZ PLAY app for all users in the United States.
“Power” tells the story of a visionary crime drama set in two different
worlds, the glamorous New York club scene and the brutal drug trade.
James “Ghost” St. Patrick has it all: a beautiful wife, a gorgeous
Manhattan penthouse, and the hottest, up-and-coming new nightclub in New
York. His club, Truth, caters to the elite: the famous and infamous
boldface names that run the city that never sleeps. As its success
grows, so do Ghost’s plans to build an empire. However, Truth hides an
ugly reality. It’s a front for Ghost’s criminal underworld; a lucrative
drug network, serving only the wealthy and powerful.
As Ghost is seduced by the prospect of a legitimate life, everything
precious to him becomes unknowingly threatened. Once you’re in, can you
ever get out?
The cast is led by Omari Hardwick (Sparkle, For Colored Girls,
Kick Ass, “Being Mary Jane”) who is joined by Lela Loren (Snitch,
“Gang Related”), Naturi Naughton (Fame, “The Client List,” “Mad
Men”) and Joseph Sikora (Jack Reacher, Safe, “Boardwalk
Empire”). Hardwick stars as main character ‘James “Ghost” St. Patrick’;
Loren plays ‘Angela Valdes’, an old flame of James’s who unexpectedly
reenters his life; Naughton will play ‘Tasha St. Patrick’, wife,
confidant and willing accomplice to James and Sikora plays ‘Tommy Egan’,
childhood best friend and business partner to “Ghost.”
The series is created by Courtney Kemp Agboh (Emmy® nominated
for “The Good Wife”), who will serve as executive producer and
showrunner. Mark Canton (300, Immortals, 300: Rise
of an Empire), Randall Emmett (End of Watch, 2 Guns, Lone
Survivor) and David Knoller (“Big Love,” “Carnivàle”) also serve as
executive producers. The series is being produced in association with
CBS Television Studios.
“Power” premieres on STARZ with an eight hour-long episode first season.
Starz (NASDAQ: STRZA, STRZB) is a leading integrated global media and
entertainment company with operating units that provide premium
subscription video programming on domestic U.S. pay television channels
(Starz Networks), global content distribution (Starz Distribution) and
animated television and movie production (Starz Animation), www.starz.com.
Starz Networks is a leading provider of premium subscription video
programming through the flagship STARZ® and ENCORE®
pay TV networks which showcase premium original programming and movies
to U.S. multichannel video distributors, including cable operators,
satellite television providers, and telecommunications companies. As of
March 31, 2014, STARZ and ENCORE serve a combined 56.3 million
subscribers, including 21.9 million at STARZ, and 34.4 million at
ENCORE, making them the largest pair of premium flagship channels in the
U.S. STARZ® and ENCORE®, along with Starz
Networks’ third network MOVIEPLEX®, air over 1,000
movies monthly across 17 linear networks, complemented by On Demand and
authenticated online offerings through STARZ PLAY, ENCORE PLAY, and
MOVIEPLEX PLAY. Starz Distribution develops, produces and acquires
entertainment content, distributing it to consumers globally on DVD,
digital formats and traditional television. Starz Distribution’s home
video, digital media and worldwide distribution business units
distribute original programming content produced by Starz, as well as
entertainment content for itself and third parties. Starz Animation
produces animated TV and movie content for studios, networks,
distributors and audiences worldwide.
For high-resolution images and other press materials please visit the
Starz Press Room at www.starz.mediaroom.com.
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