|By David Weinberger||
|May 21, 2014 12:04 PM EDT||
Judith Donath is giving a book talk to launch The Social Machine. I read it this weekend and it is a rich work that explores the ways in which good design can improve our online sociality. I’m a fan of Judith’s and am looking forward to seeing what 25-minutes’ worth of ideas she selects to talk about tonight, given the richness of her book.
NOTE: Live-blogging. Getting things wrong. Missing points. Omitting key information. Introducing artificial choppiness. Over-emphasizing small matters. Paraphrasing badly. Not running a spellpchecker. Mangling other people’s ideas and words. You are warned, people.
Judith begins by saying that the theme of the book is the importance of online social interaction and designing for it. Our interfaces may look sophisticated but they’re primitive when it comes to enabling social interaction. She uses a Mark Twain story ["Was the World Made for Man?"] about an oyster’s point of view to remind us that online design isn’t really all that evolved. One big issue: We can’t see the interactions.
We like being with other people, Judith remindsd us. We like seeing how they look, feeling the energy in a room, etc. This is hard to perceive when you’re looking at screen. Our computers connect us to tremendous crowds, but we don’t see the level of activity or the patterns. She shows a work from 25 years ago when she spent a summer in Japan. Her friends were in Boston on computers. The “who” command let her see who was online and how active they were; it was an old-style computer print-out of a list. She came back from Japan trying to design a more useful display. In the early 1990s she came up with “Visual Who,” a text-based visualization of the people online, filterable by interests, etc. She shows some other ways of displaying social network maps, but such maps aren’t yet integrated into the social network interfaces. Maps like these would help manage Facebook’s privacy settings, she ways. Or we could use them as an interface for keeping up with people we haven’t interacted with in a while, etc.
Legibility is a huge issue, she says. Information is non-spatial, so it can be hard to parse. Judith points to the Talk pages where Wikipedia pages are discussed and edited. Fernanda Viegas and Martin Wattenberg did a visualization (History Flow) of the edits on the Chocolate article. This lets you see what’s controversial and what isn’t. They then took the same data and looked not at every edit, but sampled it at fixed times. It’s a much smoother diagram. That shows the reader’s experience, while the first version showed the writers’ version.
Now Judith talks about “Beyond Being There” (a paper by Hollan, Nielsen, Stornetta, et al.). We can do things with these tools that we can’t do face-to-face. (The fact that we’re in public looking at our cell phones indicates that we’re getting some meaningful social connection that way, she says.) Judith shows the interface to “Talking Circles,” [pdf] an interface for audio conferences. It consists of colored circles. When someone speaks, their circle’s inside moves with their voice. Circles that are near each other are able to hear each other. As they move away, they can’t hear each other. So you could have a private conversation over this digital medium.
These interfaces change the social dynamics around a space. E.g., the “Like” economy induces some to use Intagram to try to gather more likes. Judith points to the Karrie Karahalios and Viega’s Conversation Clock“, a table top that shows who spoke when and who overlapped (interrupted) another. E.g., the fact that we’re all being watched (or think we are — Judith references the Panopticon) shapes our behavior. She points to the EU’s decision that Google has to remove links upon user request.
Judith points to a portrait of Queen Elizabeth I, who looks young in a painting done when she was 65. If you think about data as portraying someone, you become aware of the triangle of subject, audience, and painter, each with their own interests. (She says that two years ago another portrait of Elizabeth from the same time and studio shows her looking very old indeed.)
When you think about doing portraits with data, you have to ask how to make something expressive. She points to “The Rhythm of Salience,” a project she created using an existing conversation database. She picked out words that she identified as being about the individuals. At heart, a portrait takes what’s representative of someone, exaggerates it, and shows the salience. She shows the Caricature Generator by Susan Brennan. You can do the same thing with words, e.g. Themail by Fernanda Viegas and Scott Golder. People save their email, but generally they don’t use their archives. People are more interested in keeping the patterns of relationships than in the individual emails. So, Themail shows a histogram of the month-to-month relationship with anyone in your archive. The column shows the volume of messages, but the words that compose the bars show you the dominant words. [I didn't get that exactly right. Sorry]
All of these raise enormous questions, she says.
Q&A [extra special abbreviated version]
Q: [me] Is this change good? Or pathological? You show an incredibly fluid environment; is this changing our f2f relationships?
A: Jane Jacobs wrote the Life and Death of Great American Cities not to judge cities but to make them better. My book tries to show ways we can use design to make our social relationships better. Right now we deal with one another differently f2f and in the real world. In 10 years, that distinction will be much less pronounced. E.g., as Google Glass type products and better interfaces will have much more important affects on f2f. That’s why it’s important that we think about these issues now.
Colin Maclay: And as danah boyd says, for the youth it’s not offline or online life. It’s just life.
Q: What’s the difference between info that you put up and info about you that others post and use?
A: There’s very little use of pseudonymity online. Usually it’s your real name or you’re anonymous. Judith shops online for most of her stuff, and she reads reviews. But she doesn’t write reviews in part because she doesn’t want her deodorant review to come up when people google her. That’s where pseudonyms come in. Pseudonyms don’t guarantee complete anonymity but for everyday use they enable us to gain control over our lives online.
Q: Nicholas Negroponte: You were doing social networking work decades ago. Why is it taking so long for the evolution we’re waiting for?
A: The Web set design back tremendously. The Web made it easy for everyone to participate, but one of the costs was that the simplicity of the interface of the Web made it hard to do design or to have identities online. It slowed down a lot of social design. Also, the world of design is extremely conservative because companies imitate one another.
Q: GPS is causing a generational difference in how we navigate space…
A: Tech is often designed subconsciously so that there are insiders and outsiders. [I've overly shortened this interchange.]
Q: Email vs. text messaging?
A: There are fashions. Also, IM has its uses…
Q: How can sites guarantee what they intend to provide, e.g., privacy? How can they ensure trust? E.g., people have figured out how to take screencaptures of snapchat, subverting the design.
A: Design doesn’t guarantee things. But we should have spaces where we have good enough privacy. We need better interfaces for this. Also, many things you see online don’t let you have a sense of how big your audience is or how permanent will be what you say. Some of the visualizations I’ve talked about give you a sense of the publicness of what you’re saying.
A: About every 7 years, a new avatar-based space comes out, so we’re about due for the next. Our original work with Chat Spaces was in response to The Palace. I’m not a big fan of that type of graphical chat space because they’re trying to reproduce the feeling of being f2f without going “beyond being there. ” E.g., a student [?] wrote a paper on why there are chairs in Second Life. Good question. Q: What about skeuomorphism? That metaphor holds things back. Is it just an art to come up with designs that break the old metaphors?
A: The first part of the book deals with that question. There’s a chapter on metaphor. If your metaphors are too heavy handed, they limit what you can do. E.g., if you use folders, you have to figure out which one to put your email in. If you used labels (tags), you wouldn’t have to make those decisions. A lot of the art of design is learning how to use metaphors so you can do something more abstract while still being legible, and how you can bend the metaphors without breaking them.
Q: How does Internet balkanization affect your viewpoint and affect designers?
A: How do we use language and images to bridge cultures? Designers have to understand what images mean. It’s an enormously difficult problem. It’s crucial to try to be always cognizant of one’s own cultural issues. E.g., Caricatures look different depending on your cultural norms. In the book, I did not write about caricatures of Obama in white and black publications, butepending on what norm you use, you get different results about what’s salient.
Q: If you could give people a visualization of how they behave in negotiations, that could be useful when people get stuck.
A: The Conversation Clock’s design has done some work on this. Who’s saying no? Who’s interrupting. It’s difficult for people to notice.
Q: The iPhone has just moved away from skeuomorphism. Do you know how long it takes for us to move away from this?
A: Much of this has to do with style and fashion.
Data is an unusual currency; it is not restricted by the same transactional limitations as money or people. In fact, the more that you leverage your data across multiple business use cases, the more valuable it becomes to the organization. And the same can be said about the organization’s analytics. In his session at 19th Cloud Expo, Bill Schmarzo, CTO for the Big Data Practice at EMC, will introduce a methodology for capturing, enriching and sharing data (and analytics) across the organizati...
Sep. 28, 2016 02:45 PM EDT Reads: 1,735
SYS-CON Events announced today that Bsquare has been named “Silver Sponsor” of SYS-CON's @ThingsExpo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. For more than two decades, Bsquare has helped its customers extract business value from a broad array of physical assets by making them intelligent, connecting them, and using the data they generate to optimize business processes.
Sep. 28, 2016 02:30 PM EDT Reads: 2,916
SYS-CON Events has announced today that Roger Strukhoff has been named conference chair of Cloud Expo and @ThingsExpo 2016 Silicon Valley. The 19th Cloud Expo and 6th @ThingsExpo will take place on November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. "The Internet of Things brings trillions of dollars of opportunity to developers and enterprise IT, no matter how you measure it," stated Roger Strukhoff. "More importantly, it leverages the power of devices and the Interne...
Sep. 28, 2016 02:30 PM EDT Reads: 3,281
19th Cloud Expo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterpri...
Sep. 28, 2016 02:00 PM EDT Reads: 4,411
In this strange new world where more and more power is drawn from business technology, companies are effectively straddling two paths on the road to innovation and transformation into digital enterprises. The first path is the heritage trail – with “legacy” technology forming the background. Here, extant technologies are transformed by core IT teams to provide more API-driven approaches. Legacy systems can restrict companies that are transitioning into digital enterprises. To truly become a lea...
Sep. 28, 2016 01:57 PM EDT Reads: 170
According to Forrester Research, every business will become either a digital predator or digital prey by 2020. To avoid demise, organizations must rapidly create new sources of value in their end-to-end customer experiences. True digital predators also must break down information and process silos and extend digital transformation initiatives to empower employees with the digital resources needed to win, serve, and retain customers.
Sep. 28, 2016 01:23 PM EDT Reads: 200
Businesses are struggling to manage the information flow and interactions between all of these new devices and things jumping on their network, and the apps and IT systems they control. The data businesses gather is only helpful if they can do something with it. In his session at @ThingsExpo, Chris Witeck, Principal Technology Strategist at Citrix, will discuss how different the impact of IoT will be for large businesses, expanding how IoT will allow large organizations to make their legacy ap...
Sep. 28, 2016 01:00 PM EDT Reads: 147
Video experiences should be unique and exciting! But that doesn’t mean you need to patch all the pieces yourself. Users demand rich and engaging experiences and new ways to connect with you. But creating robust video applications at scale can be complicated, time-consuming and expensive. In his session at @ThingsExpo, Zohar Babin, Vice President of Platform, Ecosystem and Community at Kaltura, will discuss how VPaaS enables you to move fast, creating scalable video experiences that reach your...
Sep. 28, 2016 01:00 PM EDT Reads: 1,104
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life sett...
Sep. 28, 2016 01:00 PM EDT Reads: 3,546
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
Sep. 28, 2016 12:30 PM EDT Reads: 4,111
SYS-CON Events announced today that SoftLayer, an IBM Company, has been named “Gold Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. SoftLayer, an IBM Company, provides cloud infrastructure as a service from a growing number of data centers and network points of presence around the world. SoftLayer’s customers range from Web startups to global enterprises.
Sep. 28, 2016 12:30 PM EDT Reads: 1,043
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - comp...
Sep. 28, 2016 12:30 PM EDT Reads: 5,098
One of biggest questions about Big Data is “How do we harness all that information for business use quickly and effectively?” Geographic Information Systems (GIS) or spatial technology is about more than making maps, but adding critical context and meaning to data of all types, coming from all different channels – even sensors. In his session at @ThingsExpo, William (Bill) Meehan, director of utility solutions for Esri, will take a closer look at the current state of spatial technology and ar...
Sep. 28, 2016 12:20 PM EDT Reads: 194
The vision of a connected smart home is becoming reality with the application of integrated wireless technologies in devices and appliances. The use of standardized and TCP/IP networked wireless technologies in line-powered and battery operated sensors and controls has led to the adoption of radios in the 2.4GHz band, including Wi-Fi, BT/BLE and 802.15.4 applied ZigBee and Thread. This is driving the need for robust wireless coexistence for multiple radios to ensure throughput performance and th...
Sep. 28, 2016 12:00 PM EDT Reads: 1,658
Fifty billion connected devices and still no winning protocols standards. HTTP, WebSockets, MQTT, and CoAP seem to be leading in the IoT protocol race at the moment but many more protocols are getting introduced on a regular basis. Each protocol has its pros and cons depending on the nature of the communications. Does there really need to be only one protocol to rule them all? Of course not. In his session at @ThingsExpo, Chris Matthieu, co-founder and CTO of Octoblu, walk you through how Oct...
Sep. 28, 2016 12:00 PM EDT Reads: 2,278
What are the new priorities for the connected business? First: businesses need to think differently about the types of connections they will need to make – these span well beyond the traditional app to app into more modern forms of integration including SaaS integrations, mobile integrations, APIs, device integration and Big Data integration. It’s important these are unified together vs. doing them all piecemeal. Second, these types of connections need to be simple to design, adapt and configure...
Sep. 28, 2016 11:49 AM EDT Reads: 281
“We're a global managed hosting provider. Our core customer set is a U.S.-based customer that is looking to go global,” explained Adam Rogers, Managing Director at ANEXIA, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Sep. 28, 2016 11:45 AM EDT Reads: 3,090
Is your aging software platform suffering from technical debt while the market changes and demands new solutions at a faster clip? It’s a bold move, but you might consider walking away from your core platform and starting fresh. ReadyTalk did exactly that. In his General Session at 19th Cloud Expo, Michael Chambliss, Head of Engineering at ReadyTalk, will discuss why and how ReadyTalk diverted from healthy revenue and over a decade of audio conferencing product development to start an innovati...
Sep. 28, 2016 11:45 AM EDT Reads: 2,093
In his general session at 18th Cloud Expo, Lee Atchison, Principal Cloud Architect and Advocate at New Relic, discussed cloud as a ‘better data center’ and how it adds new capacity (faster) and improves application availability (redundancy). The cloud is a ‘Dynamic Tool for Dynamic Apps’ and resource allocation is an integral part of your application architecture, so use only the resources you need and allocate /de-allocate resources on the fly.
Sep. 28, 2016 11:30 AM EDT Reads: 2,858
What happens when the different parts of a vehicle become smarter than the vehicle itself? As we move toward the era of smart everything, hundreds of entities in a vehicle that communicate with each other, the vehicle and external systems create a need for identity orchestration so that all entities work as a conglomerate. Much like an orchestra without a conductor, without the ability to secure, control, and connect the link between a vehicle’s head unit, devices, and systems and to manage the ...
Sep. 28, 2016 11:21 AM EDT Reads: 186