Welcome!

Agile Computing Authors: Elizabeth White, Liz McMillan, Jeev Trika, Karyn Jeffery, Yakov Fain

Blog Feed Post

Searchmetrics US sales revenue doubles in 12 months

Company CTO and Founder relocates from Germany to new Silicon Valley office

New York - May 8, 2014 - Digital marketing software and services company, Searchmetrics, which operates a global, enterprise Search Engine Optimization (SEO) SaaS platform for brands and agencies, has seen its US sales revenue double in the last 12 months.

The company has extended its presence in the USA by opening a new US office in Silicon Valley and has expanded its US team to support further growth.

Founded in Germany and with offices in Berlin, New York, London and Paris, and now a new office in San Mateo, California, the company's Searchmetrics Suite software is used by enterprises across the globe to optimize their SEO, content, social media and mobile marketing. It provides a solid foundation for developing and tracking cross-channel digital marketing campaigns.

Searchmetrics, which is already a market leader in Europe, now has 15% of its enterprise customers based in the US. Companies such as Symantec, eBay, Macmillan Publishers and Become.com are among the high profile users of the Searchmetrics Suite™. The company's rapid growth is being driven both by customers who are new to enterprise SEO software, as well as many who are upgrading to Searchmetrics from competitors.

Searchmetrics owns and operates its own data, presenting history of up to seven years for over half a billion keywords. This enables users to accurately determine their site's visibility.

The reasons given by customers for choosing Searchmetrics are: accuracy of data, reliability of recommendations, quick administration, powerful reporting, financial transparency and a user-friendly interface. Additionally, Searchmetrics is known for its superior innovation having recently brought out content and site structure optimization as well as SEO Optimization on the URL level.

"We love Searchmetrics at TripAdvisor. It makes it simple to track our rankings and act quickly to maximize traffic" said Luc Levesque, VP of SEO at TripAdvisor. "I've been really impressed with the technical strength and innovation in the product and the level of support we get from the whole Searchmetrics team."

To support its growing customer base, the company has strengthened the US customer success team under the new leadership of industry veteran Don Lee. It provides training and best practices to users to best utilize the functionality of its software. It has also appointed new sales and support staff in the US.

Underlining the growing focus on the US market, Searchmetrics' CTO and Founder, Marcus Tober, has relocated to the company's new US headquarters in Silicon Valley.

"The US is a key market for us and we're investing resources to build on our success here," said Tober. "Our new office means we are situated near some of the world's biggest technology companies as well as many thousands of start-ups. For me it is a priority to spend more time in the US in order to be closer to our US customers and to ensure we are understanding and meeting their needs now and in the future."

Buoyed by the positive growth and expectations, Searchmetrics has secured further funding of 8.5m$ from its investors Neuhaus Partners, Iris Capital and Holtzbrinck Digital.

Mr Volker Smid, member of the executive board at Holtzbrinck Publishing Group, said "Searchmetrics is our most promising global investment. Its innovative, data driven approach has resulted in market dominance in Europe and a very rapid, recent growth in the USA. The new developments on the horizon are very inspiring and we are committed to supporting and financing the long term value being created by Searchmetrics."

Tom Schuster, CEO of Searchmetrics said: "We have re-organized our business and resources to ensure we are in the best position possible to deliver market leading SEO and digital marketing technology to US customers and to support them with a superior customer service level. Satisfying the increased demand in the US is currently our primary business goal."

About Searchmetrics
Searchmetrics is the pioneer and leading global enterprise platform for international SEO. It operates the Searchmetrics Suite™, an innovative, interactive enterprise level Search Engine Optimization (SEO) platform for companies and online marketing agencies. Searchmetrics offers a holistic consulting approach to helping companies and online agencies develop and execute, intelligent, long-term digital marketing strategies encompassing SEO, content and inbound marketing and social media.

The company's flagship Searchmetrics Suite™ platform helps customers to define their individual business goals ‒ such as increased ROI ‒ and achieve them by delivering customized insights, forecasts, and recommendations. It provides detailed analysis and data in SEO, social media, content marketing and mobile to create a solid foundation for cross-channel digital marketing campaigns. The Searchmetrics Suite™ allows users to shape their own online visibility and differentiate themselves from potential competitors. Through individually scalable traffic and revenue forecasts and simulations, customers can identify how and where they need to develop their online presence, take appropriate action and track their performance against their goals.

The company has offices in Berlin, London, New York, San Mateo and Paris and operates its SaaS software directly as well as through a network of partners and an online shop. The fast-growing company currently has more than 100 employees. It is backed by the venture capitalist companies Holzbrinck Digital, Neuhaus Partners and Iris Capital. Many respected brands, such as T-Online, eBay, Siemens and Symantec rely on Searchmetrics to ensure they have excellent visibility through intelligent online marketing strategies.

Media Contact
Uday Radia
CloudNine PR Agency
[email protected]
+44(0)7940 584161

Source: RealWire

Read the original blog entry...

More Stories By RealWire News Distribution

RealWire is a global news release distribution service specialising in the online media. The RealWire approach focuses on delivering relevant content to the receivers of our client's news releases. As we know that it is only through delivering relevance, that influence can ever be achieved.

@ThingsExpo Stories
IoT generates lots of temporal data. But how do you unlock its value? How do you coordinate the diverse moving parts that must come together when developing your IoT product? What are the key challenges addressed by Data as a Service? How does cloud computing underlie and connect the notions of Digital and DevOps What is the impact of the API economy? What is the business imperative for Cognitive Computing? Get all these questions and hundreds more like them answered at the 18th Cloud Expo...
SYS-CON Events announced today that ContentMX, the marketing technology and services company with a singular mission to increase engagement and drive more conversations for enterprise, channel and SMB technology marketers, has been named “Sponsor & Exhibitor Lounge Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York City, New York. “CloudExpo is a great opportunity to start a conversation with new prospects, but what happens after the...
SYS-CON Events announced today the How to Create Angular 2 Clients for the Cloud Workshop, being held June 7, 2016, in conjunction with 18th Cloud Expo | @ThingsExpo, at the Javits Center in New York, NY. Angular 2 is a complete re-write of the popular framework AngularJS. Programming in Angular 2 is greatly simplified. Now it’s a component-based well-performing framework. The immersive one-day workshop led by Yakov Fain, a Java Champion and a co-founder of the IT consultancy Farata Systems and...
Customer experience has become a competitive differentiator for companies, and it’s imperative that brands seamlessly connect the customer journey across all platforms. With the continued explosion of IoT, join us for a look at how to build a winning digital foundation in the connected era – today and in the future. In his session at @ThingsExpo, Chris Nguyen, Group Product Marketing Manager at Adobe, will discuss how to successfully leverage mobile, rapidly deploy content, capture real-time d...
SYS-CON Events announced today that BMC Software has been named "Siver Sponsor" of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2015 at the Javits Center in New York, New York. BMC is a global leader in innovative software solutions that help businesses transform into digital enterprises for the ultimate competitive advantage. BMC Digital Enterprise Management is a set of innovative IT solutions designed to make digital business fast, seamless, and optimized from mainframe to mo...
What a difference a year makes. Organizations aren’t just talking about IoT possibilities, it is now baked into their core business strategy. With IoT, billions of devices generating data from different companies on different networks around the globe need to interact. From efficiency to better customer insights to completely new business models, IoT will turn traditional business models upside down. In the new customer-centric age, the key to success is delivering critical services and apps wit...
Join us at Cloud Expo | @ThingsExpo 2016 – June 7-9 at the Javits Center in New York City and November 1-3 at the Santa Clara Convention Center in Santa Clara, CA – and deliver your unique message in a way that is striking and unforgettable by taking advantage of SYS-CON's unmatched high-impact, result-driven event / media packages.
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, will provide an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life ...
SYS-CON Events announced today that MobiDev will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex software systems for startups and enterprises. Since 2009 it has grown from a small group of passionate engineers and business managers to a full-scale mobile software company with over 200 develope...
SoftLayer operates a global cloud infrastructure platform built for Internet scale. With a global footprint of data centers and network points of presence, SoftLayer provides infrastructure as a service to leading-edge customers ranging from Web startups to global enterprises. SoftLayer's modular architecture, full-featured API, and sophisticated automation provide unparalleled performance and control. Its flexible unified platform seamlessly spans physical and virtual devices linked via a world...
Companies can harness IoT and predictive analytics to sustain business continuity; predict and manage site performance during emergencies; minimize expensive reactive maintenance; and forecast equipment and maintenance budgets and expenditures. Providing cost-effective, uninterrupted service is challenging, particularly for organizations with geographically dispersed operations.
SYS-CON Events announced today TechTarget has been named “Media Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. TechTarget is the Web’s leading destination for serious technology buyers researching and making enterprise technology decisions. Its extensive global networ...
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Commvault is a leading provider of data protection and information management...
As cloud and storage projections continue to rise, the number of organizations moving to the cloud is escalating and it is clear cloud storage is here to stay. However, is it secure? Data is the lifeblood for government entities, countries, cloud service providers and enterprises alike and losing or exposing that data can have disastrous results. There are new concepts for data storage on the horizon that will deliver secure solutions for storing and moving sensitive data around the world. ...
SYS-CON Events announced today Object Management Group® has been named “Media Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that MangoApps will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device. For more information, please visit https://www.mangoapps.com/.
The essence of data analysis involves setting up data pipelines that consist of several operations that are chained together – starting from data collection, data quality checks, data integration, data analysis and data visualization (including the setting up of interaction paths in that visualization). In our opinion, the challenges stem from the technology diversity at each stage of the data pipeline as well as the lack of process around the analysis.
The IoTs will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm and share the must-have mindsets for removing complexity from the development proc...
Designing IoT applications is complex, but deploying them in a scalable fashion is even more complex. A scalable, API first IaaS cloud is a good start, but in order to understand the various components specific to deploying IoT applications, one needs to understand the architecture of these applications and figure out how to scale these components independently. In his session at @ThingsExpo, Nara Rajagopalan is CEO of Accelerite, will discuss the fundamental architecture of IoT applications, ...
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, wh...