Click here to close now.

Welcome!

Web 2.0 Authors: Liz McMillan, Carmen Gonzalez, Kevin Benedict, Aria Blog, John Treadway

Blog Feed Post

How to Develop Apps for Vehicles

Peter-2.Rogers-2@cognizant.com
Author Peter Rogers
Principal Mobility
Architect, Cognizant
VisionMobile recently published one of the best reports on apps for vehicles that I have read (http://www.visionmobile.com/product/apps-for-cars-mileage-may-vary/).  It is frustrating with how difficult it is to actually get an app approved for use in a car. Here are some of the unique challenges:

·         Safety first considerations (like driver distraction)
·         Long sales and car vendor app approval process
·         Car vendor led UX and ideation processes
·         Low risk strategies for selecting apps
·         Deal negotiation skills requirement
·         Massive market fragmentation.

The analogy VisionMobile offers is one that I remember vividly myself. That of running a small mobile games company (back before the days of iOS and Android App Stores around ) and trying to get a deal with a telecommunications operator in order to convince them to distribute your app on their private App Store.  Often games and applications were embedded into the mobile devices and so you also had the option of trying to get a deal with a mobile phone company (which was equally as hard). 

With the lack of portability of Java ME, mobile device fragmentation and not having the right business skills to win a decent contract meant that the mobile app market was on its last legs before Apple saved the day with the App Store. This is sadly an analogous state of affairs with apps today designed for the automotive industry.

There are 5 ways to develop Apps for vehicels:
  1. Run Apps in the In-Vehicle entertainment systems (Blackberry QNX CAR, Windows Embedded Automotive, Linux Genivi and Android)
  2. Use a link to a smartphone (Airbiquity, OpenCar, CloudCar, SmartDeviceLink / AppLink, MirrorLink, Apple CarPlay, Google Open Automotive Alliance and Windows in the Car)
  3. Remote access to the vehicle through an API (OnStar, General Motors API, Ford Remote API, Airbiquity, reverse engineering of vehicle protocols)
  4. Access to data through the On Board Diagnostics port called OBD-II (Dash Labs, Mojio, Carvoyant and MetroMile)
  5. New and emerging initiatives (W3C Automotive and Web Platform Business Group and OpenXC)

Apple, Google and Microsoft are all making a strong play for a link between the vehicle and their smartphones (#2 above), and effectively using the car as a third party accessory. This actually has the strong benefit that you can upgrade both the hardware and the software easily. It also makes testing easier because you can test on mobile hardware using stubs for the in-vehicle APIs, as opposed to requiring test hardware for the In-Vehicle entertainment systems. 

If we look at the Insurance sector then we can see that remote access through an API or access through OBD-II is going to get better diagnostics for initiatives like pay-as-you-drive insurance (MetroMile). The W3C have a new HTML5 for Automotive initiative (http://www.w3.org/community/autowebplatform/) which doesn’t seem to have produced a specification yet. OpenXC is a hardware module which gives access to vehicle data much like OBD-II but it also offers pluggable open hardware modules.

I also wanted to mention Carvoyant (http://www.carvoyant.com/) which reads data from OBD-II using a Bluetooth dongle and then sends it to a smartphone which in turns sends it to their Backend-as-a-Service.

Carvoyant is a middleware platform providing development tools enabling connected car applications to become a reality for all the cars on the road today.  In plain speak, that means we provide the back end tools helping developers and businesses alike to take advantage of the opportunities a connected car promises to deliver.  Carvoyant services developers creating connected car applications (i.e. apps enhancing how cars interact with the world around us via an internet connection).  Additionally, our platform serves businesses using the connected car to better communicate their offers to their customers. As a Backend-as-a-Service platform Carvoyant breaks down the data silos inherent in the auto industry. Our system collects data from all makes and models of vehicles built since 1996 across a wide variety of hardware devices and sources. This data is normalized and provided to our customers via our API. Today developers are utilizing this data to create the most robust array of apps and services for the connected car. ”


There are five main routes to markets for vehicle apps:
  1. Pre-installation into a vehicle
  2. Through the vehicle manufacturer’s App Store
  3. Write an app that runs on a smartphone and integrates with a vehicle through their private SDK
  4. Write an app that uses OBD-II and requires users to purchase an OBD-II Bluetooth dongle and distribute via a standard App Store
  5. Write an app that uses OBD-II and piggy-backs on top of an over-the-top platform like Dash or Carvoyant 

The first two options require a deal with a vehicle manufacturer. The third option requires a deal with a vehicle manufacturer if you intend to use their private APIs. Only the fourth and fifth options enable you to avoid explicit approval from a vehicle manufacturer but that also means you won't get access to their marketing resources. 

I like the idea of using an OBD-II dongle in the vehicle to talk with the smartphone.  This in turn talks to a cloud service.  If Carvoyant / Dash start to see great success with this over-the-top model then hopefully they can grow the ecosystem. 

If the dark age before the Apple and Android App Stores have taught us anything it is that developers are the key to success and history does have a habit of repeating itself.

***********************************************************
Kevin Benedict
Senior Analyst, Digital Transformation, EBA, Center for the Future of Work Cognizant
View my profile on LinkedIn
Learn about mobile strategies at MobileEnterpriseStrategies.com
Follow me on Twitter @krbenedict
Join the Linkedin Group Strategic Enterprise Mobility
Join the Google+ Community Mobile Enterprise Strategies
Recommended Strategy Book Code Halos
Recommended iPad App Code Halos for iPads

***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and digital transformation analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

Read the original blog entry...

More Stories By Kevin Benedict

Kevin Benedict is the Senior Analyst for Digital Transformation at Cognizant, a writer, speaker and SAP Mentor Alumnus. Follow him on Twitter @krbenedict. He is a popular speaker around the world on the topic of digital transformation and enterprise mobility. He maintains a busy schedule researching, writing and speaking at events in North America, Asia and Europe. He has over 25 years of experience working in the enterprise IT solutions industry.

@ThingsExpo Stories
SYS-CON Events announced today that Site24x7, the cloud infrastructure monitoring service, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Site24x7 is a cloud infrastructure monitoring service that helps monitor the uptime and performance of websites, online applications, servers, mobile websites and custom APIs. The monitoring is done from 50+ locations across the world and from various wireless carriers, thus providing a global perspective of the end-user experience. Site24x7 supports monitoring H...
SYS-CON Events announced today that Intelligent Systems Services will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Established in 1994, Intelligent Systems Services Inc. is located near Washington, DC, with representatives and partners nationwide. ISS’s well-established track record is based on the continuous pursuit of excellence in designing, implementing and supporting nationwide clients’ mission-critical systems. ISS has completed many successful projects in Healthcare, Commercial, Manufacturing, ...
WebRTC is an up-and-coming standard that enables real-time voice and video to be directly embedded into browsers making the browser a primary user interface for communications and collaboration. WebRTC runs in a number of browsers today and is currently supported in over a billion installed browsers globally, across a range of platform OS and devices. Today, organizations that choose to deploy WebRTC applications and use a host machine that supports audio through USB or Bluetooth can use Plantronics products to connect and transit or receive the audio associated with the WebRTC session.
The best mobile applications are augmented by dedicated servers, the Internet and Cloud services. Mobile developers should focus on one thing: writing the next socially disruptive viral app. Thanks to the cloud, they can focus on the overall solution, not the underlying plumbing. From iOS to Android and Windows, developers can leverage cloud services to create a common cross-platform backend to persist user settings, app data, broadcast notifications, run jobs, etc. This session provides a high level technical overview of many cloud services available to mobile app developers, includi...
SYS-CON Events announced today that B2Cloud, a provider of enterprise resource planning software, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. B2cloud develops the software you need. They have the ideal tools to help you work with your clients. B2Cloud’s main solutions include AGIS – ERP, CLOHC, AGIS – Invoice, and IZUM
The WebRTC Summit 2015 New York, to be held June 9-11, 2015, at the Javits Center in New York, NY, announces that its Call for Papers is open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 16th International Cloud Expo, @ThingsExpo, Big Data Expo, and DevOps Summit.
SYS-CON Events announced today that Tufin, the market-leading provider of Security Policy Orchestration Solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. As the market leader of Security Policy Orchestration, Tufin automates and accelerates network configuration changes while maintaining security and compliance. Tufin's award-winning Orchestration Suite™ gives IT organizations the power and agility to enforce security policy across complex, multi-vendor enterprise networks. With more than 1...
As enterprises move to all-IP networks and cloud-based applications, communications service providers (CSPs) – facing increased competition from over-the-top providers delivering content via the Internet and independently of CSPs – must be able to offer seamless cloud-based communication and collaboration solutions that can scale for small, midsize, and large enterprises, as well as public sector organizations, in order to keep and grow market share. The latest version of Oracle Communications Unified Communications Suite gives CSPs the capability to do just that. In addition, its integration ...
SYS-CON Events announced today that Cloudian, Inc., the leading provider of hybrid cloud storage solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Cloudian, Inc., is a Foster City, California - based software company specializing in cloud storage software. The main product is Cloudian, an Amazon S3-compliant cloud object storage platform, the bedrock of cloud computing systems, that enables cloud service providers and enterprises to build reliable, affordable and scalable cloud storage solu...
SYS-CON Events announced today that Gridstore™, the leader in hyper-converged infrastructure purpose-built to optimize Microsoft workloads, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Gridstore™ is the leader in hyper-converged infrastructure purpose-built for Microsoft workloads and designed to accelerate applications in virtualized environments. Gridstore’s hyper-converged infrastructure is the industry’s first all flash version of HyperConverged Appliances that include both compute and storag...
SYS-CON Events announced today that IDenticard will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. IDenticard™ is the security division of Brady Corp (NYSE: BRC), a $1.5 billion manufacturer of identification products. We have small-company values with the strength and stability of a major corporation. IDenticard offers local sales, support and service to our customers across the United States and Canada. Our partner network encompasses some 300 of the world's leading systems integrators and security s...
BroadSoft on Tuesday announced that it is a recipient of the 2014 Frost & Sullivan Market Leadership Award in the Hosted/Cloud Internet Protocol (IP) Telephony market for Latin America. According to Frost & Sullivan market research, the Latin America (LATAM) hosted/cloud Internet Protocol (IP) telephony market, including integrated unified communications and collaboration (UC&C) applications, is currently experiencing a rapid growth trajectory and is expected to exhibit a tenfold rise in annual revenues in the 2013-2020 period. With more than 600 cloud deployments internationally, BroadSoft w...
In 2015, 4.9 billion connected "things" will be in use. By 2020, Gartner forecasts this amount to be 25 billion, a 410 percent increase in just five years. How will businesses handle this rapid growth of data? Hadoop will continue to improve its technology to meet business demands, by enabling businesses to access/analyze data in real time, when and where they need it. Cloudera's Chief Technologist, Eli Collins, will discuss how Big Data is keeping up with today's data demands and how in the future, data and analytics will be pervasive, embedded into every workflow, application and infra...
Participants will reach the final if their IoT solution is liked. A community vote will determine the best solutions submitted in each country, after which an expert jury will select the national winners and the best international IoT solution. Each country's best solution can win a national marketing campaign worth up to €30,000 and become a partner in Deutsche Telekom's participating markets. The winning international solution can become partner of Deutsche Telekom Group across all eight countries and reach out to a potential of 10,8 million business customers. Deutsche Telekom Group has a...
Health care systems across the globe are under enormous strain, as facilities reach capacity and costs continue to rise. M2M and the Internet of Things have the potential to transform the industry through connected health solutions that can make care more efficient while reducing costs. In fact, Vodafone's annual M2M Barometer Report forecasts M2M applications rising to 57 percent in health care and life sciences by 2016. Lively is one of Vodafone's health care partners, whose solutions enable older adults to live independent lives while staying connected to loved ones. M2M will continue to gr...
SYS-CON Events announced today that Vicom Computer Services, Inc., a provider of technology and service solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. They are located at booth #427. Vicom Computer Services, Inc. is a progressive leader in the technology industry for over 30 years. Headquartered in the NY Metropolitan area. Vicom provides products and services based on today’s requirements around Unified Networks, Cloud Computing strategies, Virtualization around Software defined Data Ce...
Dave will share his insights on how Internet of Things for Enterprises are transforming and making more productive and efficient operations and maintenance (O&M) procedures in the cleantech industry and beyond. Speaker Bio: Dave Landa is chief operating officer of Cybozu Corp (kintone US). Based in the San Francisco Bay Area, Dave has been on the forefront of the Cloud revolution driving strategic business development on the executive teams of multiple leading Software as a Services (SaaS) application providers dating back to 2004. Cybozu's kintone.com is a leading global BYOA (Build Your O...
VoxImplant has announced full WebRTC support in the newest versions of its Android SDK and iOS SDK. The updated SDKs, which enable audio and video calls on mobile devices, are now compatible with the WebRTC standard to allow any mobile app to communicate with WebRTC-enabled browsers, including Google Chrome, Mozilla Firefox, Opera, and, when available, Microsoft Spartan. The WebRTC-updated SDKs represent VoxImplant's continued leadership in simplifying the development of real-time communications (RTC) services for app developers. VoxImplant (built by Zingaya, the real-time communication servi...
What exactly is a cognitive application? In her session at 16th Cloud Expo, Ashley Hathaway, Product Manager at IBM Watson, will look at the services being offered by the IBM Watson Developer Cloud and what that means for developers and Big Data. She'll explore how IBM Watson and its partnerships will continue to grow and help define what it means to be a cognitive service, as well as take a look at the offerings on Bluemix. She will also check out how Watson and the Alchemy API team up to offer disruptive APIs to developers.
The IoT Bootcamp is coming to Cloud Expo | @ThingsExpo on June 9-10 at the Javits Center in New York. Instructor. Registration is now available at http://iotbootcamp.sys-con.com/ Instructor Janakiram MSV previously taught the famously successful Multi-Cloud Bootcamp at Cloud Expo | @ThingsExpo in November in Santa Clara. Now he is expanding the focus to Janakiram is the founder and CTO of Get Cloud Ready Consulting, a niche Cloud Migration and Cloud Operations firm that recently got acquired by Aditi Technologies. He is a Microsoft Regional Director for Hyderabad, India, and one of the f...