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Pivotal Changes the Economics of Big Data Forever with New "Pivotal Big Data Suite" Offering

Industry's First Big Data "Mega Bundle" Gives Customers Easy and Flexible Access to Pivotal's Hadoop Data Platform, MPP Relational Database and In-Memory Transaction Database with a Single Subscription Price

SAN FRANCISCO, April 2, 2014 /PRNewswire/ --


  • Pivotal today announced the availability of the Pivotal Big Data Suite, an annual subscription based software, support, and maintenance package that bundles Pivotal Greenplum Database, Pivotal GemFire, Pivotal SQLFire, Pivotal GemFire XD, Pivotal HAWQ, and Pivotal HD into a flexible pool of big and fast data products for customers.
  • The Pivotal Big Data Suite includes an enterprise-class, advanced set of technologies that fully support Apache Hadoop and HDFS. With a cumulative contract minimum, Pivotal will make Pivotal HD, the world's most advanced distribution of Apache Hadoop, available on an unlimited basis at no extra cost, including support. This gives customers a unique opportunity to use any combination of Pivotal HD and Pivotal's world-class big and fast data products in one offering.
  • Unlike multi-vendor, patchwork heterogeneous solutions, the Pivotal Big Data Suite delivers a unified set of capabilities grounded in over three decades of expertise, development, and market leading data management and analytical intelligence. It allows companies to use the technologies that are right for their business, without fear of penalty or waste of investment.
  • Pivotal Big Data Suite is available today. Priced aggressively, the subscription is based on the number of cores on two and three year terms and requires a cumulative contract minimum.
Pivotal today introduced the industry's first big data "Mega Bundle" that gives customers easy and flexible access to Pivotal's Hadoop data platform, MPP relational database and in-memory transaction database with a single subscription price. More at

Pivotal today announced the availability of the Pivotal™ Big Data Suite, an annual subscription based software, support, and maintenance package that bundles Pivotal Greenplum Database, Pivotal GemFire, Pivotal SQLFire, Pivotal GemFire XD, Pivotal HAWQ, and Pivotal HD into a flexible pool of big and fast data products for customers. Pivotal Big Data Suite is available today and is available through an aggressively priced subscription model based on the number of cores on two and three year terms.

The merging of traditional and next-generation data infrastructure technologies is defined as a "Business Data Lake" - a business priority for CIOs in 2014 and beyond and something that can be uniquely delivered by a company like Pivotal with broad data and analytics expertise. The Pivotal Big Data Suite fills a much-needed gap in the market, helping enterprise companies to capitalize on explosive data growth by offering a multi-faceted data portfolio with a "use it as you need it" pricing model. This enables organizations to flexibly move their investment from one technology to another within the suite, at any time. Per core pricing ensures that data that is simply being stored is not taxed, which will be important as enterprises seek to consolidate more and more information into a Business Data Lake. With the Pivotal Big Data Suite, data driven companies now have the ability to store everything, analyze anything and build the right thing without fear or penalty when making data technology investment decisions.

Unlimited, Fully Supported Apache Hadoop
In the face of today's corporate mandate to manage, store and analyze big data, Hadoop has emerged as a leading tool used increasingly by enterprises around the world as the core of their data management solution. With the rapid proliferation of Hadoop-based data storage requirements, traditional software consumption models are significant, cost-prohibitive obstacles to enterprise success in big data. Only Pivotal offers an unlimited subscription to Pivotal HD, today's leading enterprise Hadoop distribution. With the Pivotal Big Data Suite, unlimited Pivotal HD empowers enterprises to stretch their Business Data Lakes to store everything and analyze anything, without fear of runaway license and support costs.

The Pivotal Big Data Suite ties all of the company's leading data technologies together, enabling customers to leverage any one, whenever and wherever they need it. Existing Pivotal Greenplum Database customers can continue to leverage the powerful analytical data capabilities they love, while, at the same time, allow them to extend the use of the Pivotal data portfolio: everything from real time in-memory capabilities via Pivotal GemFire®, Pivotal SQLFire to Pivotal GemFire XD to lightning-fast queries via Pivotal HAWQ™ over Pivotal HD. Unified, simplified, and flexible licensing gives organizations the agility to use the technology that is right for their business.

Enabling the Data Driven Enterprise and Leveraging Cloud Computing

Data sits at the center of any business, the lens through which modern disruptors unearth answers to their most important business questions and the basis for the creation of a new class of applications that better serve the needs of customers. In addition to the Pivotal Big Data Suite, Pivotal leverages Pivotal One, the world's first comprehensive multi-cloud enterprise platform-as-a-service, and their agile development unit, Pivotal Labs, to deliver the most robust and compelling offering for customers to transform their business  and find value in today's era of the cloud.

Supporting Quotes

Shawn Rogers Vice President Research at Enterprise Management Associates
"The Pivotal Big Data Suite meets the needs of companies demanding flexibility and innovation concurrently. The suite delivers an array of functionality combined with a subscription-based model that allows customers to leverage the technology they need without traditional licensing constraints. By providing unlimited and supported Pivotal HD, Pivotal has found a way to encourage data growth and reduce risk for its customers enabling them to thrive and innovate."

Paul Maritz, CEO, Pivotal
"Enterprise customers are ready to move onto the next generation of data computing that gives them the speed, scale and efficiency they need to stay relevant in the market. They should be able to take advantage of modern database technologies and use them collectively without fear of penalty or waste of investment. With the Pivotal Big Data Suite, we are taking the lead for the industry by removing the technical barriers to data off the plates of our customers. Now the choice isn't about Hadoop or a SQL database, in-memory or real-time processing, but efficiency and value."

Pivotal Big Data Suite is available now. For pricing please visit


About Pivotal
Pivotal, committed to open source and open standards, recently introduced Pivotal One, the world's first comprehensive multi-cloud Enterprise PaaS. The company is also a leading provider of application and data infrastructure software, agile development services, and data science consulting. To learn more visit Follow Pivotal on Twitter @gopivotal, LinkedIn, and G+

© 2014 Pivotal Software, Inc.  All rights reserved. 

Pivotal, GemFire and HAWQ are trademarks or registered trademarks of Pivotal Software, Inc. in the U.S. and/or other countries.

This release contains "forward-looking statements" as defined under the Federal Securities Laws.  Actual results could differ materially from those projected in the forward-looking statements as a result of certain risk factors, including but not limited to: (i) adverse changes in general economic or market conditions; (ii) delays or reductions in information technology spending; (iii) the relative and varying rates of product price and component cost declines and the volume and mixture of product and services revenues; (iv) competitive factors, including but not limited to pricing pressures and new product introductions; (v) component and product quality and availability; (vi) fluctuations in VMware, Inc.'s operating results and risks associated with trading of VMware stock; (vii) the transition to new products, the uncertainty of customer acceptance of new product offerings and rapid technological and market change; (viii) risks associated with managing the growth of our business, including risks associated with acquisitions and investments and the challenges and costs of integration, restructuring and achieving anticipated investments and the challenges and costs of integration, restructuring and achieving anticipated synergies; (ix) the ability to attract and retain highly qualified employees; (x) insufficient, excess or obsolete inventory; (xi) fluctuating currency exchange rates; (xii) threats and other disruptions to our secure data centers or networks; (xiii) our ability to protect our proprietary technology; (xiv) war or acts of terrorism; and (xv) other one-time events and other important factors disclosed previously and from time to time in the filings EMC Corporation, the parent company of Pivotal, with the U.S. Securities and Exchange Commission.  EMC and Pivotal disclaim any obligation to update any such forward-looking statements after the date of this release.


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