|By Marketwired .||
|April 1, 2014 12:02 PM EDT||
PHOENIX, AZ -- (Marketwired) -- 04/01/14 -- SocialWhirled today introduces the SocialWhirled Canvas Collection, a new suite of tools built on the 2014 CODiE award-winning marketing and advertising campaign platform. Powerful yet easy-to-use, Canvases streamline and simplify campaign creation and management across the social, mobile and digital landscapes, freeing brands from creative limitations while improving efficiency and effectiveness.
After listening to CMOs, chief digital officers and brand managers of companies and agencies, SocialWhirled heard loud and clear that they need ways to uniquely market their brands and differentiate from other brands without being stuffed into traditional templates. To answer this need, SocialWhirled came up with the SocialWhirled Canvas Collection to streamline campaign development and provide unlimited flexibility and creativity beyond typical template limitations.
Case in point comes from Phoenix-based Local Motors, open-source hardware innovator and pioneer of co-creation and micro-manufacturing in the design and development of game changing vehicles. In preparing for promotions to support Arizona Bike Week, Local Motors was looking for a tool to help coordinate consistent campaigns across its various social, mobile and digital sites simultaneously. "We wanted to be able to reach a dispersed audience with a personalized, consistent message across social media, mobile sites and digitally," said Amy Romano, director of strategic communications & public relations for Local Motors. "We are excited to be among the first to use the SocialWhirled Canvas Collection to control the look, feel and messaging of our entire campaign from a single dashboard, and hope to amplify our reach and avoid ending up with silo'd efforts."
"Local Motors understands digital marketing and is one of the more innovative start-ups we've met, as evidenced by the strong partnerships it has created with brands such as GE, BMW and the U. S. Army," said Andy Lombard, SocialWhirled CEO. "We're elated to work with Local Motors and support its efforts to tie together campaigns for complete, synchronized execution across its social, mobile and digital platforms."
The SocialWhirled Canvas Collection is a bold, new integrated suite of tools that meets these needs by extending campaign reach while providing complete creative control. Specific features include:
- Social-Mobile-Digital Extensions. Each Canvas campaign can be published simultaneously across social media, mobile and digital platforms. Built on Bootstrap and with social connect integration via Facebook, LinkedIn, Google Plus and Twitter, Canvases is the only suite of tools which connects campaigns across the social, mobile and digital landscape, ensuring a consistent brand presence across all channels.
- Socially Enabled Widgets. Canvases harness the power of social media with built-in features including video players, voting capabilities, commenting, share buttons and custom Facebook applications. Additionally, the suite of tools streamlines the campaign management process with moderation functionality available from within the SocialWhirled dashboard.
- Content Marketing Tools. Transform content marketing, with tools to manage, publish and deliver content quicker and easier than ever before. Canvases include targeting and segmentation tools, form captures, offers, A/B testing, landing pages, multiple language capability, easy data exports and more.
- Powerful Analytics. Each Canvas comes complete with the award-winning SocialWhirled dashboard, which pairs analytics with social insights, including interest and attribute data -- all from one location.
"The SocialWhirled Canvas Collection gets marketers out of the dreaded template world while improving ROI on campaigns that span social, mobile and digital," added Lombard. "This customization, cross-platform synchronization and complete creative control is really the best of all worlds and results in an almost immediate jump in ROI."
The SocialWhirled Canvas Collection is available now. For more details, please visit http://canvases.socialwhirled.com/.
SocialWhirled is an award-winning, cloud-based platform that allows for easy creation and management of marketing and advertising campaigns across the social-mobile-digital landscape. Its powerful suite of tools, called the SocialWhirled Canvas Collection, frees brands from creative limitations while improving efficiency and effectiveness. Brands from a wide variety of industries utilize SocialWhirled to drive deeper engagement, extend reach, capture interest and attribute data, continually target leads, measure marketing's impact and increase ROI -- all from one product suite.
"There's a growing demand from users for things to be faster. When you think about all the transactions or interactions users will have with your product and everything that is between those transactions and interactions - what drives us at Catchpoint Systems is the idea to measure that and to analyze it," explained Leo Vasiliou, Director of Web Performance Engineering at Catchpoint Systems, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York Ci...
Jan. 18, 2017 01:00 PM EST Reads: 5,580
In his General Session at 16th Cloud Expo, David Shacochis, host of The Hybrid IT Files podcast and Vice President at CenturyLink, investigated three key trends of the “gigabit economy" though the story of a Fortune 500 communications company in transformation. Narrating how multi-modal hybrid IT, service automation, and agile delivery all intersect, he will cover the role of storytelling and empathy in achieving strategic alignment between the enterprise and its information technology.
Jan. 18, 2017 01:00 PM EST Reads: 4,380
The 20th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held June 6-8, 2017, at the Javits Center in New York City, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Containers, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal ...
Jan. 18, 2017 01:00 PM EST Reads: 5,090
Discover top technologies and tools all under one roof at April 24–28, 2017, at the Westin San Diego in San Diego, CA. Explore the Mobile Dev + Test and IoT Dev + Test Expo and enjoy all of these unique opportunities: The latest solutions, technologies, and tools in mobile or IoT software development and testing. Meet one-on-one with representatives from some of today's most innovative organizations
Jan. 18, 2017 12:15 PM EST Reads: 1,497
20th Cloud Expo, taking place June 6-8, 2017, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy.
Jan. 18, 2017 12:00 PM EST Reads: 4,215
SYS-CON Events announced today that Super Micro Computer, Inc., a global leader in Embedded and IoT solutions, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 7-9, 2017, at the Javits Center in New York City, NY. Supermicro (NASDAQ: SMCI), the leading innovator in high-performance, high-efficiency server technology, is a premier provider of advanced server Building Block Solutions® for Data Center, Cloud Computing, Enterprise IT, Hadoop/Big Data, HPC and E...
Jan. 18, 2017 12:00 PM EST Reads: 5,742
SYS-CON Events announced today that Linux Academy, the foremost online Linux and cloud training platform and community, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Linux Academy was founded on the belief that providing high-quality, in-depth training should be available at an affordable price. Industry leaders in quality training, provided services, and student certification passes, its goal is to c...
Jan. 18, 2017 12:00 PM EST Reads: 1,927
WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web communications world. The 6th WebRTC Summit continues our tradition of delivering the latest and greatest presentations within the world of WebRTC. Topics include voice calling, video chat, P2P file sharing, and use cases that have already leveraged the power and convenience of WebRTC.
Jan. 18, 2017 10:30 AM EST Reads: 3,096
"Matrix is an ambitious open standard and implementation that's set up to break down the fragmentation problems that exist in IP messaging and VoIP communication," explained John Woolf, Technical Evangelist at Matrix, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Jan. 18, 2017 09:45 AM EST Reads: 11,543
Buzzword alert: Microservices and IoT at a DevOps conference? What could possibly go wrong? In this Power Panel at DevOps Summit, moderated by Jason Bloomberg, the leading expert on architecting agility for the enterprise and president of Intellyx, panelists peeled away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud enviro...
Jan. 18, 2017 09:00 AM EST Reads: 4,535
WebRTC sits at the intersection between VoIP and the Web. As such, it poses some interesting challenges for those developing services on top of it, but also for those who need to test and monitor these services. In his session at WebRTC Summit, Tsahi Levent-Levi, co-founder of testRTC, reviewed the various challenges posed by WebRTC when it comes to testing and monitoring and on ways to overcome them.
Jan. 18, 2017 08:15 AM EST Reads: 5,963
"A lot of times people will come to us and have a very diverse set of requirements or very customized need and we'll help them to implement it in a fashion that you can't just buy off of the shelf," explained Nick Rose, CTO of Enzu, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jan. 18, 2017 07:45 AM EST Reads: 4,623
DevOps is being widely accepted (if not fully adopted) as essential in enterprise IT. But as Enterprise DevOps gains maturity, expands scope, and increases velocity, the need for data-driven decisions across teams becomes more acute. DevOps teams in any modern business must wrangle the ‘digital exhaust’ from the delivery toolchain, "pervasive" and "cognitive" computing, APIs and services, mobile devices and applications, the Internet of Things, and now even blockchain. In this power panel at @...
Jan. 18, 2017 06:45 AM EST Reads: 2,758
Every successful software product evolves from an idea to an enterprise system. Notably, the same way is passed by the product owner's company. In his session at 20th Cloud Expo, Oleg Lola, CEO of MobiDev, will provide a generalized overview of the evolution of a software product, the product owner, the needs that arise at various stages of this process, and the value brought by a software development partner to the product owner as a response to these needs.
Jan. 18, 2017 06:30 AM EST Reads: 1,183
WebRTC services have already permeated corporate communications in the form of videoconferencing solutions. However, WebRTC has the potential of going beyond and catalyzing a new class of services providing more than calls with capabilities such as mass-scale real-time media broadcasting, enriched and augmented video, person-to-machine and machine-to-machine communications. In his session at @ThingsExpo, Luis Lopez, CEO of Kurento, introduced the technologies required for implementing these idea...
Jan. 18, 2017 06:30 AM EST Reads: 4,625
The WebRTC Summit New York, to be held June 6-8, 2017, at the Javits Center in New York City, NY, announces that its Call for Papers is now open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 20th International Cloud Expo and @ThingsExpo. WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web co...
Jan. 18, 2017 05:45 AM EST Reads: 2,905
Internet of @ThingsExpo, taking place June 6-8, 2017 at the Javits Center in New York City, New York, is co-located with the 20th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. @ThingsExpo New York Call for Papers is now open.
Jan. 18, 2017 05:15 AM EST Reads: 3,584
Who are you? How do you introduce yourself? Do you use a name, or do you greet a friend by the last four digits of his social security number? Assuming you don’t, why are we content to associate our identity with 10 random digits assigned by our phone company? Identity is an issue that affects everyone, but as individuals we don’t spend a lot of time thinking about it. In his session at @ThingsExpo, Ben Klang, Founder & President of Mojo Lingo, discussed the impact of technology on identity. Sho...
Jan. 18, 2017 03:45 AM EST Reads: 4,021
Technology vendors and analysts are eager to paint a rosy picture of how wonderful IoT is and why your deployment will be great with the use of their products and services. While it is easy to showcase successful IoT solutions, identifying IoT systems that missed the mark or failed can often provide more in the way of key lessons learned. In his session at @ThingsExpo, Peter Vanderminden, Principal Industry Analyst for IoT & Digital Supply Chain to Flatiron Strategies, will focus on how IoT depl...
Jan. 18, 2017 02:30 AM EST Reads: 1,871
Data is an unusual currency; it is not restricted by the same transactional limitations as money or people. In fact, the more that you leverage your data across multiple business use cases, the more valuable it becomes to the organization. And the same can be said about the organization’s analytics. In his session at 19th Cloud Expo, Bill Schmarzo, CTO for the Big Data Practice at Dell EMC, introduced a methodology for capturing, enriching and sharing data (and analytics) across the organization...
Jan. 18, 2017 02:15 AM EST Reads: 3,232