|By PR Newswire||
|January 26, 2014 09:00 AM EST||
ATLANTA, Jan. 26, 2014 /PRNewswire/ -- This January Market, Simmons Bedding Company ("Simmons") reinvents the mattress industry with the introduction of a revolutionary new product line: the smart, self-adjusting ComforPedic iQ™.
ComforPedic iQ is the only mattress to use patented, clinically tested Smart Response™ Technology, a self-calibrating technology that naturally responds and continuously adapts to the body – without motors, buttons, plugs or electronics.
"ComforPedic iQ is a true industry game changer. This product gives consumers an unparalleled level of highly personalized support without asking them to lift a finger," says Jeff Willard, Executive Vice President of Marketing at Simmons. "But the real genius of the ComforPedic iQ Sleep System is in the transformational sleep it provides consumers. Who wouldn't want to fall asleep faster and get better quality sleep every single night?"
In a Temple University School of Medicine study measuring sleep quality of 20 participants, researchers compared the participants' sleep on their relatively new current mattresses to their sleep on a ComforPedic iQ™ sleep system. On average, when sleeping on a ComforPedic iQ sleep system, the participants:
- Fell asleep faster
- Spent less time lying awake
- Experienced increased REM sleep
"This is a revolutionary product, one that has the ability to truly change people's lives," says Scott Smalling, Chief of Specialty Innovations and Founder of ComforPedic. "As seen in these results, ComforPedic iQ is quite literally improving the way people sleep, giving them a natural, permanent solution to their sleep problems."
Because of its unique design, ComforPedic iQ is the first and only mattress endorsed by Dr. Andrew Weil, a world-renowned pioneer and leader in the field of integrative medicine. Dr. Weil, the Founder and Director of the Arizona Center for Integrative Medicine at the University of Arizona Health Sciences Center, is a long-time proponent of the importance of sleep. His website contains over 700 pieces of original content on sleep, and a number of his books and publications offer his perspective on optimum health including sleep. With five consecutive New York Times #1 bestsellers, over 10 million books in print, over 2.8 million monthly site visits and two Time Magazine covers, Dr. Weil is the global authority for advice on leading a healthy lifestyle that takes into account mind, body and spirit.
Says Dr. Weil on his endorsement of ComforPedic iQ: "I am a long-time proponent of the importance of getting enough good-quality sleep and always emphasize its impact on overall health. For those who have struggled with sleep issues, choosing the right mattress is an important step towards getting quality rest. ComforPedic iQ is the first and only mattress I have ever endorsed, because I believe the Smart Response technology provides a practical and effective sleep solution."
Simmons will launch a wide scale, multimedia advertising campaign for ComforPedic iQ in Spring 2014. ComforPedic iQ ads will run on national network and cable television, supplemented by a robust digital campaign via web, social and mobile.
Luxury Meets Technology™ in Simmons' All New Beautyrest Black® Line
This January, Simmons debuts a new twelve-mattress offering to its high-end Beautyrest Black brand. The new Beautyrest Black line pairs the signature high-quality, luxurious fabrics customers have come to expect with unparalleled, state-of-the-art technology. With this "techno-luxe" approach, Beautyrest Black introduces a new standard of modern luxury to the high-end bedding category.
"The redesigned Beautyrest Black line will combine the best of Simmons' two expertise: elegant design and technological prowess. With this "techno-luxe" approach, we are bringing Beautyrest Black – and the bedding industry as a whole – into the era of modern luxury," says Rolf Sannes, Vice President of Beautyrest Brand Management.
The full offering features line-exclusive technologies – both improved brand staples and never-before-seen innovations. Powerful innovation and luxury collide in the new Micro Diamond™ Infused AirCool® Memory Foam. This exclusive foam leverages its diamond particles' conductive properties to effectively move heat away from the body. This technology – often used by tech companies to disperse heat from powerful electronic devices – will make its industry debut in the top seven models of the Beautyrest Black line. These models contain up to 1,000 carats of diamond particles in each queen mattress.
Simmons will launch a wide scale, multimedia advertising campaign for Beautyrest Black in Spring 2014. Like ComforPedic iQ, the Beautyrest Black campaign includes national network and cable advertising, as well as a web, social and mobile-focused digital campaign. The overall campaign will stem from the line's unique ability to marry luxury and technology and challenge consumers to "Dream in Black."
New Beautyrest® Recharge® Hybrid Next Evolution of Simmons' Legendary Hybrid Tradition
Since Simmons' introduction of the industry's first hybrid mattress with the NXG line in 2008, the category's technology and consumer demand have grown exponentially. This Market, Simmons introduces its newest, most innovative hybrid line: Beautyrest Recharge Hybrid.
Building on the legacy of NXG® and Beautyrest TruEnergy®, the line's unique hybrid design fuses AirCool® Memory Foam with Micro GelTouch® with legendary Beautyrest Pocketed Coil® Technology to deliver pressure relief, comfort and conforming back support, providing a complete recharging sleep experience.
The top-of-line model includes Pocketed Micro Coils Micro Diamond™ Infused AirCool® Memory Foam. The conductive property of the 500 carats of diamond particles found in every queen effectively move heat away from the body to assist in providing cool, comfortable sleep.
"Between record-breaking sales and the rapid growth of our brand awareness, 2013 was undoubtedly a monumental year for Simmons. However, we are not a company to reminisce on the success of our past, but relish in the challenge of outdoing ourselves in the future. With the groundbreaking new product lines debuting this Market, I believe it is evident we have done just that," says Tony Smith, President of Simmons.
About Simmons Bedding Company
Atlanta-based Simmons Bedding Company ("Simmons") is one of the world's largest mattress producers and the maker of Beautyrest®. Simmons manufactures and markets a broad range of products including Beautyrest®, Beautyrest TruEnergy®, Beautyrest Black®, ComforPedic® from Beautyrest®, and BeautySleep®. Simmons operates 19 conventional bedding manufacturing facilities across the United States, Canada and Puerto Rico. Simmons also serves as a key supplier of beds to many of the world's leading hotel groups and resort properties. Simmons is committed to developing superior mattresses and promoting a higher-quality sleep, helping ensure consumers around the world are LIVING LIFE FULLY CHARGED®. For more information, visit www.Beautyrest.com, or follow Beautyrest on Facebook, Twitter and YouTube.
This press release includes forward-looking statements that reflect our current views about future events. The forward-looking statements in this press release speak only as of the date of this press release and are expressed in good faith. However, these forward-looking statements are subject to a variety of risks, uncertainties, and other factors that could cause actual results to differ materially from Simmons's expectations, including, but not limited to, operational pressures, including our ability to launch new products on a timely basis, the success of our new products and costs related thereto; our product liability, intellectual property and other litigation claims; and strategic decisions, including potential acquisitions and personnel realignments. We undertake no obligation to update or revise any forward-looking statements, either to reflect new developments or for any other reason.
 The same technology incorporated into ComforPedic iQ's Smart Response technology was first introduced in hospitals to treat bedridden patients. This unique pressure relieving, recalibrating technology is used in hospitals to help alleviate discomfort and immobility illnesses.
 Andrew Weil, M.D., donates all of his after-tax profits from royalties from sales of ComforPedic iQ directly to the Weil Foundation, a not-for profit organization dedicated to supporting integrative medicine through training, education and research.
For more information:
SOURCE Simmons Bedding Company
Today air travel is a minefield of delays, hassles and customer disappointment. Airlines struggle to revitalize the experience. GE and M2Mi will demonstrate practical examples of how IoT solutions are helping airlines bring back personalization, reduce trip time and improve reliability. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Dr. Sarah Cooper, M2Mi’s VP Business Development and Engineering, will explore the IoT cloud-based platform technologies driving this change including privacy controls, data transparency and integration of real time context wi...
Jun. 30, 2015 04:21 PM EDT Reads: 686
It is one thing to build single industrial IoT applications, but what will it take to build the Smart Cities and truly society-changing applications of the future? The technology won’t be the problem, it will be the number of parties that need to work together and be aligned in their motivation to succeed. In his session at @ThingsExpo, Jason Mondanaro, Director, Product Management at Metanga, discussed how you can plan to cooperate, partner, and form lasting all-star teams to change the world and it starts with business models and monetization strategies.
Jun. 30, 2015 02:15 PM EDT Reads: 2,179
Internet of Things is moving from being a hype to a reality. Experts estimate that internet connected cars will grow to 152 million, while over 100 million internet connected wireless light bulbs and lamps will be operational by 2020. These and many other intriguing statistics highlight the importance of Internet powered devices and how market penetration is going to multiply many times over in the next few years.
Jun. 30, 2015 01:45 PM EDT Reads: 2,018
Internet of Things (IoT) will be a hybrid ecosystem of diverse devices and sensors collaborating with operational and enterprise systems to create the next big application. In their session at @ThingsExpo, Bramh Gupta, founder and CEO of robomq.io, and Fred Yatzeck, principal architect leading product development at robomq.io, discussed how choosing the right middleware and integration strategy from the get-go will enable IoT solution developers to adapt and grow with the industry, while at the same time reduce Time to Market (TTM) by using plug and play capabilities offered by a robust IoT ...
Jun. 30, 2015 01:45 PM EDT Reads: 1,874
To many people, IoT is a buzzword whose value is not understood. Many people think IoT is all about wearables and home automation. In his session at @ThingsExpo, Mike Kavis, Vice President & Principal Cloud Architect at Cloud Technology Partners, discussed some incredible game-changing use cases and how they are transforming industries like agriculture, manufacturing, health care, and smart cities. He will discuss cool technologies like smart dust, robotics, smart labels, and much more. Prepare to be blown away with a glimpse of the future.
Jun. 30, 2015 10:20 AM EDT Reads: 573
The Internet of Things is not only adding billions of sensors and billions of terabytes to the Internet. It is also forcing a fundamental change in the way we envision Information Technology. For the first time, more data is being created by devices at the edge of the Internet rather than from centralized systems. What does this mean for today's IT professional? In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists addressed this very serious issue of profound change in the industry.
Jun. 30, 2015 09:45 AM EDT Reads: 916
SYS-CON Events announced today that BMC will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. BMC delivers software solutions that help IT transform digital enterprises for the ultimate competitive business advantage. BMC has worked with thousands of leading companies to create and deliver powerful IT management services. From mainframe to cloud to mobile, BMC pairs high-speed digital innovation with robust IT industrialization – allowing customers to provide amazing user experiences with optimized IT per...
Jun. 29, 2015 12:15 PM EDT Reads: 2,654
There will be 150 billion connected devices by 2020. New digital businesses have already disrupted value chains across every industry. APIs are at the center of the digital business. You need to understand what assets you have that can be exposed digitally, what their digital value chain is, and how to create an effective business model around that value chain to compete in this economy. No enterprise can be complacent and not engage in the digital economy. Learn how to be the disruptor and not the disruptee.
Jun. 29, 2015 11:00 AM EDT Reads: 2,175
The Internet of Things is not only adding billions of sensors and billions of terabytes to the Internet. It is also forcing a fundamental change in the way we envision Information Technology. For the first time, more data is being created by devices at the edge of the Internet rather than from centralized systems. What does this mean for today's IT professional? In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists will addresses this very serious issue of profound change in the industry.
Jun. 29, 2015 09:45 AM EDT Reads: 2,513
Business as usual for IT is evolving into a "Make or Buy" decision on a service-by-service conversation with input from the LOBs. How does your organization move forward with cloud? In his general session at 16th Cloud Expo, Paul Maravei, Regional Sales Manager, Hybrid Cloud and Managed Services at Cisco, discusses how Cisco and its partners offer a market-leading portfolio and ecosystem of cloud infrastructure and application services that allow you to uniquely and securely combine cloud business applications and services across multiple cloud delivery models.
Jun. 28, 2015 11:00 AM EDT Reads: 2,219
In his General Session at 16th Cloud Expo, David Shacochis, host of The Hybrid IT Files podcast and Vice President at CenturyLink, investigated three key trends of the “gigabit economy" though the story of a Fortune 500 communications company in transformation. Narrating how multi-modal hybrid IT, service automation, and agile delivery all intersect, he will cover the role of storytelling and empathy in achieving strategic alignment between the enterprise and its information technology.
Jun. 27, 2015 10:00 AM EDT Reads: 2,242
Buzzword alert: Microservices and IoT at a DevOps conference? What could possibly go wrong? In this Power Panel at DevOps Summit, moderated by Jason Bloomberg, the leading expert on architecting agility for the enterprise and president of Intellyx, panelists peeled away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud environment, and we must architect and code accordingly. At the very least, you'll have no problem fillin...
Jun. 26, 2015 12:00 PM EDT Reads: 2,225
Growth hacking is common for startups to make unheard-of progress in building their business. Career Hacks can help Geek Girls and those who support them (yes, that's you too, Dad!) to excel in this typically male-dominated world. Get ready to learn the facts: Is there a bias against women in the tech / developer communities? Why are women 50% of the workforce, but hold only 24% of the STEM or IT positions? Some beginnings of what to do about it! In her Opening Keynote at 16th Cloud Expo, Sandy Carter, IBM General Manager Cloud Ecosystem and Developers, and a Social Business Evangelist, d...
Jun. 26, 2015 10:00 AM EDT Reads: 2,096
Converging digital disruptions is creating a major sea change - Cisco calls this the Internet of Everything (IoE). IoE is the network connection of People, Process, Data and Things, fueled by Cloud, Mobile, Social, Analytics and Security, and it represents a $19Trillion value-at-stake over the next 10 years. In her keynote at @ThingsExpo, Manjula Talreja, VP of Cisco Consulting Services, discussed IoE and the enormous opportunities it provides to public and private firms alike. She will share what businesses must do to thrive in the IoE economy, citing examples from several industry sectors.
Jun. 25, 2015 02:00 PM EDT Reads: 2,019
In his keynote at 16th Cloud Expo, Rodney Rogers, CEO of Virtustream, discussed the evolution of the company from inception to its recent acquisition by EMC – including personal insights, lessons learned (and some WTF moments) along the way. Learn how Virtustream’s unique approach of combining the economics and elasticity of the consumer cloud model with proper performance, application automation and security into a platform became a breakout success with enterprise customers and a natural fit for the EMC Federation.
Jun. 25, 2015 01:30 PM EDT Reads: 2,176
SYS-CON Events announced today that the "Second Containers & Microservices Conference" will take place November 3-5, 2015, at the Santa Clara Convention Center, Santa Clara, CA, and the “Third Containers & Microservices Conference” will take place June 7-9, 2016, at Javits Center in New York City. Containers and microservices have become topics of intense interest throughout the cloud developer and enterprise IT communities.
Jun. 22, 2015 02:15 PM EDT Reads: 2,795
SYS-CON Events announced today that the "First Containers & Microservices Conference" will take place June 9-11, 2015, at the Javits Center in New York City. The “Second Containers & Microservices Conference” will take place November 3-5, 2015, at Santa Clara Convention Center, Santa Clara, CA. Containers and microservices have become topics of intense interest throughout the cloud developer and enterprise IT communities.
Jun. 20, 2015 12:00 PM EDT Reads: 3,883
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo in Silicon Valley. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal an...
Jun. 15, 2015 08:45 PM EDT Reads: 4,122
17th Cloud Expo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterprises are using some form of XaaS – software, platform, and infrastructure as a service.
Jun. 15, 2015 07:15 PM EDT Reads: 3,905
The 17th International Cloud Expo has announced that its Call for Papers is open. 17th International Cloud Expo, to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, APM, APIs, Microservices, Security, Big Data, Internet of Things, DevOps and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal today!
Jun. 15, 2015 10:15 AM EDT Reads: 5,994