Welcome!

Agile Computing Authors: Liz McMillan, Corey Roth, Pat Romanski, Elizabeth White, Yeshim Deniz

Related Topics: @CloudExpo, Microservices Expo, Containers Expo Blog, Agile Computing, @DXWorldExpo, SDN Journal

@CloudExpo: Article

Self-Service IT with Cloud Computing | Part 1

Popular trends such as mobility, social media, Big Data and cloud computing are combined to create a “revolution“ in IT

Self-service is a traditional element for humans. A typical and successful example of self-service is vendor machines that dispenses drinks. Coca-Cola (among others) operates a large number of self-service machines all over the world, in public places such as universities, museums, and sport arenas. People are used to dealing with the machines as they are simple to use and easy to find. In today's world, there is a huge variety of self-service machines that are not limited to soft drinks. There are self-service machines for snacks, chewing gum and you can even buy pizzas from self-service machines.

Automated Teller Machines (ATMs) have revolutionized the way we deal with money. The only question is, why is there no self-service IT available yet? A self-service IT where you can use the benefits of self-service machines: insert money, press a button and get the service you need. It should be as fast and simple as with a soda vending machine. But is this type of service delivery actually possible? In the following series of articles we will look at self-service IT and what is necessary for it.

In the past few years, a very popular trend has emerged in IT: cloud computing. However, cloud computing is not the only popular trend; we can see many more trends on the horizon. The market research firm IDC calls this "the third platform." In the third platform, popular trends such as mobility, social media, Big Data and cloud computing are combined to create a "revolution" in IT. This trend is supposed to dramatically change the IT landscape as we know it today.

A vision of a company, where self-service IT is implemented, would look like the following: the IT department is reducing the time they invest in operational tasks such as maintaining their servers and applying patches. Core tasks of the IT department would shift toward providing more and more services for their end users. End users in different departments within an enterprise could use these services out-of-the box. This means that they don't need to call someone in the IT department to create new instances or applications. If the marketing department needs a new website for a product launch, they go to their self-service platform (which is ideally integrated in the internal portal) and launch the new website. The website is automatically configured and the corporate identity is applied. These services are basically available within minutes. The IT department now works on providing more templates and more applications that are available for the user out-of-the box. This reduces the time-to-market and improves the possibilities in the IT department.

In many companies today, this process is done the following way today: if the marketing department needs a new website for a product launch, they talk to the IT department. The IT department now prepares an instance - either virtual or dedicated. The level of automation can vary, but often it‘s not that automated. The process to create a new marketing website might take some days or even weeks. IT departments are overloaded with tasks that are actually repeatable and can be automated. Automating these processes can significantly improve the IT power of an enterprise, which could lead to an uptake in competition (Stelzer & Heinrich, 2011).

Cloud computing is a strong driver for self-service IT. If we look at popular platforms such as Amazon Web Services[1], platforms are basically easy to use. To get started with Amazon Web Services, nothing is needed except a valid credit card. To register, it takes a mere 10 minutes and you‘re ready to go. However, in most cases corporate environments don't use these services we call public cloud (Meir-Huber, 2011) nowadays. Large enterprises want to have their IT often with a familiar outsourcing provider or even insourced. This is what we call private cloud. If we talk about private cloud, we also need a high level of self-service and all aspects of the cloud basically apply to private cloud as well. Right now, we have some mature platforms for private cloud computing. Popular companies such as VMware or Microsoft provide some of them; others are open source platforms like OpenStack or Eucalyptus. These platforms basically provide Infrastructure as a Service tools. If other platforms such as Platform as a Service or even Software as a Service are needed, they are not as mature as Infrastructure as a Services. Additional work is required to achieve that.

(Miller & Cardoso , 2012) describes self-service IT as "Internet-Based Self-Services" and outlines the importance of self-services:

"Many worldwide economies have moved away from manufacturing and became service-oriented. As a consequence, research on Internet-based Self-Services (ISS) will foster the uptake of service exports and trading since they can replace many face-to-face interactions and make service transactions more accurate, convenient and faster." (Miller & Cardoso , 2012)

By this, (Miller & Cardoso , 2012) states that self-services will allow companies to replace face-to-face interactions for processes with automated processes. This will improve the company processes, making them more accurate, more convenient and faster. (Miller & Cardoso , 2012) also describes that there is a research gap so far in self-services, since this type of service has to be developed by someone - and this costs time and money. They suggest using different tools to create self-services out of models.

To read the entire series on self-service IT, have a look at the posts here: http://cloudvane.com/tag/self-service-it

More Stories By Mario Meir-Huber

Mario Meir-Huber studied Information Systems at the University of Linz. He worked in the IT sector for some years before founding CodeForce, an IT consulting and services company together with Andreas Aschauer. Since the advent of Cloud Computing, he has been passionate about this technology. He talks about Cloud Computing at various international events and conferences and writes for industry-leading magazines on cloud computing. He is Cloud Computing expert in various independent IT organizations and wrote a book on Cloud Computing covering all topics of the Cloud. You can follow Mario on Twitter (@mario_mh) or read his Blog at http://cloudvane.wordpress.com.

Comments (1)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


@ThingsExpo Stories
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, discussed the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
IoT is rapidly becoming mainstream as more and more investments are made into the platforms and technology. As this movement continues to expand and gain momentum it creates a massive wall of noise that can be difficult to sift through. Unfortunately, this inevitably makes IoT less approachable for people to get started with and can hamper efforts to integrate this key technology into your own portfolio. There are so many connected products already in place today with many hundreds more on the h...
When shopping for a new data processing platform for IoT solutions, many development teams want to be able to test-drive options before making a choice. Yet when evaluating an IoT solution, it’s simply not feasible to do so at scale with physical devices. Building a sensor simulator is the next best choice; however, generating a realistic simulation at very high TPS with ease of configurability is a formidable challenge. When dealing with multiple application or transport protocols, you would be...
Detecting internal user threats in the Big Data eco-system is challenging and cumbersome. Many organizations monitor internal usage of the Big Data eco-system using a set of alerts. This is not a scalable process given the increase in the number of alerts with the accelerating growth in data volume and user base. Organizations are increasingly leveraging machine learning to monitor only those data elements that are sensitive and critical, autonomously establish monitoring policies, and to detect...
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settl...
In his session at @ThingsExpo, Dr. Robert Cohen, an economist and senior fellow at the Economic Strategy Institute, presented the findings of a series of six detailed case studies of how large corporations are implementing IoT. The session explored how IoT has improved their economic performance, had major impacts on business models and resulted in impressive ROIs. The companies covered span manufacturing and services firms. He also explored servicification, how manufacturing firms shift from se...
DevOpsSummit New York 2018, colocated with CloudEXPO | DXWorldEXPO New York 2018 will be held November 11-13, 2018, in New York City. Digital Transformation (DX) is a major focus with the introduction of DXWorldEXPO within the program. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of bus...
The Jevons Paradox suggests that when technological advances increase efficiency of a resource, it results in an overall increase in consumption. Writing on the increased use of coal as a result of technological improvements, 19th-century economist William Stanley Jevons found that these improvements led to the development of new ways to utilize coal. In his session at 19th Cloud Expo, Mark Thiele, Chief Strategy Officer for Apcera, compared the Jevons Paradox to modern-day enterprise IT, examin...
IoT solutions exploit operational data generated by Internet-connected smart “things” for the purpose of gaining operational insight and producing “better outcomes” (for example, create new business models, eliminate unscheduled maintenance, etc.). The explosive proliferation of IoT solutions will result in an exponential growth in the volume of IoT data, precipitating significant Information Governance issues: who owns the IoT data, what are the rights/duties of IoT solutions adopters towards t...
Amazon started as an online bookseller 20 years ago. Since then, it has evolved into a technology juggernaut that has disrupted multiple markets and industries and touches many aspects of our lives. It is a relentless technology and business model innovator driving disruption throughout numerous ecosystems. Amazon’s AWS revenues alone are approaching $16B a year making it one of the largest IT companies in the world. With dominant offerings in Cloud, IoT, eCommerce, Big Data, AI, Digital Assista...
Organizations planning enterprise data center consolidation and modernization projects are faced with a challenging, costly reality. Requirements to deploy modern, cloud-native applications simultaneously with traditional client/server applications are almost impossible to achieve with hardware-centric enterprise infrastructure. Compute and network infrastructure are fast moving down a software-defined path, but storage has been a laggard. Until now.
Digital Transformation is much more than a buzzword. The radical shift to digital mechanisms for almost every process is evident across all industries and verticals. This is often especially true in financial services, where the legacy environment is many times unable to keep up with the rapidly shifting demands of the consumer. The constant pressure to provide complete, omnichannel delivery of customer-facing solutions to meet both regulatory and customer demands is putting enormous pressure on...
In his general session at 19th Cloud Expo, Manish Dixit, VP of Product and Engineering at Dice, discussed how Dice leverages data insights and tools to help both tech professionals and recruiters better understand how skills relate to each other and which skills are in high demand using interactive visualizations and salary indicator tools to maximize earning potential. Manish Dixit is VP of Product and Engineering at Dice. As the leader of the Product, Engineering and Data Sciences team at D...
DXWorldEXPO LLC announced today that All in Mobile, a mobile app development company from Poland, will exhibit at the 22nd International CloudEXPO | DXWorldEXPO. All In Mobile is a mobile app development company from Poland. Since 2014, they maintain passion for developing mobile applications for enterprises and startups worldwide.
"Akvelon is a software development company and we also provide consultancy services to folks who are looking to scale or accelerate their engineering roadmaps," explained Jeremiah Mothersell, Marketing Manager at Akvelon, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
IoT is at the core or many Digital Transformation initiatives with the goal of re-inventing a company's business model. We all agree that collecting relevant IoT data will result in massive amounts of data needing to be stored. However, with the rapid development of IoT devices and ongoing business model transformation, we are not able to predict the volume and growth of IoT data. And with the lack of IoT history, traditional methods of IT and infrastructure planning based on the past do not app...
DXWorldEXPO LLC announced today that the upcoming DXWorldEXPO | CloudEXPO New York event will feature 10 companies from Poland to participate at the "Poland Digital Transformation Pavilion" on November 12-13, 2018.
22nd International Cloud Expo, taking place June 5-7, 2018, at the Javits Center in New York City, NY, and co-located with the 1st DXWorld Expo will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud ...
@DevOpsSummit at Cloud Expo, taking place November 12-13 in New York City, NY, is co-located with 22nd international CloudEXPO | first international DXWorldEXPO and will feature technical sessions from a rock star conference faculty and the leading industry players in the world.
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smart...