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Web 2.0 Authors: Elizabeth White, Pat Romanski, Liz McMillan, Carmen Gonzalez, AppDynamics Blog

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A Smart Response is the Key to Gaining Value from Big Data

Software AG has announced the establishment of an Intelligent Business Operations (IBO) unit to enable organizations to rapidly respond to big data insights. The technology produced by this unit enables continuous 360° visibility into a running business, including monitoring the performance of business processes and identifying opportunities and risks, combined with the ability to act on these business trends immediately.

IBO-powered solutions, already in use at blue chip customers, offer immense business benefits:

  • Protecting revenue streams and reputation - identifying and solving impending risks with service delivery before impacting customer satisfaction
  • Seizing real-time revenue opportunities - competitiveness based on applying highly personalized sales and marketing promotions to the right mobile customers in exactly the right location at exactly the right time
  • Cost control through optimal operational efficiency - continuously adjust the course & speed of business processes
  • Real-time, continuous Risk Management - identify and mitigate potential regulatory violations before they occur

“Future business success will be based on the ability to detect opportunities in real-time and react to them while that opportunity still exists”, said Software AG CTO for Intelligent Business Operations and Big Data, Dr. John Bates. “This will deliver benefits to provider and consumer alike, no matter what the industry, as operational bottlenecks are removed, costs fall and customer experiences are managed to the level of individualized services. Digital enabled business models are necessary for business success and survival."

Software AG’s Intelligent Business Operations platform brings together a number of leading products into a single in-memory platform. These include Terracotta Universal Messaging and Big Memory for communication, storage and analysis of in-memory big data. Apama for continuous analytics and intelligent actions to find and respond to opportunities and threats. Process Performance Management (PPM) and Optimize to track the historical and live performance of business processes against agreed service levels and Presto for visualization and exploration of business patterns.

By combining these products, IBO enables organizations to move quicker than their competitors, analyzing both real-time and historical data, visualizing the resulting business insights and providing dynamic business processes to rapidly implement the subsequent business decision – all on the same platform.

Supporting this strategic initiative, Software AG has released several new product versions to reflect the required integration of IBO products. This includes the release of version 5.1 of its Apama platform, version 9.5 of Universal Messaging and version 4.1 of Terracotta BigMemory.

With these new releases, real-time applications built using Apama 5.1 can natively read and write to the premier in-memory big data management capability – Terracotta BigMemory. This ensures that the largest data volumes can be analyzed, producing the richest possible dataset the moment it is required. Furthermore, the native messaging layer for Apama and Big Memory is now Universal Messaging – Software AG’s low latency messaging platform, allowing big data to be accessed and distributed to and from any device, platform or application across the enterprise, in real-time. BigMemory 4.1 also adds additional capabilities for in-memory computing, including extended support for .NET/C# and C++ clients and SQL for querying in-memory data beside its JAVA care support. Software AG also introduces BigMemory Hybrid to allow customers to exploit Flash-based storage as an extended in-memory tier- resulting in lower TCO and the same predictable, low latency access at scale, available with pure DRAM-based systems.

Apama 5.1, Universal Messaging 9.5 and BigMemory 4.1 are available now.

More information can be found at: www.softwareag.com/corporate/products/bigdata/default.asp

About Software AG

Software AG (FRA: SOW) helps organizations achieve their business objectives faster. The company's big data, integration and business process technologies enable customers to drive operational efficiency, modernize their systems and optimize processes for smarter decisions and better service. Building on over 40 years of customer-centric innovation, the company is ranked as a leader in 15 market categories, fueled by core product families Adabas and Natural, ARIS, Terracotta, webMethods and also Alfabet and Apama. Software AG has ca. 5,300 employees in 70 countries and had revenues of €1.05 billion in 2012. Learn more at www.softwareag.com.

Software AG - Get There Faster
Software AG | Uhlandstraße 12 | 64297 Darmstadt | Germany

Detailed press information about Software AG including a picture and multimedia database are available at: www.softwareag.com/press

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