Click here to close now.

Welcome!

Agile Computing Authors: Pat Romanski, Liz McMillan, Rex Morrow, Datical, Ruxit Blog, Elizabeth White

News Feed Item

Tech Leaders from Twitter, Facebook, MediaLink, Salesforce, MillerCoors and Ford Illuminate CES Keynote Stage; Last Gadget Standing and Mobile Apps Showdown Winners Announced at 2014 CES

Day two of the 2014 International CES® brought leaders from Twitter, Facebook, MediaLink, Salesforce Exact Marketing Cloud, MillerCoors and Ford to the CES stage during the Brand Matters keynote, while tech policy issues were addressed during select SuperSessions. The diverse range of the 2014 CES demonstrates that every major technology company participates in the show by exhibiting, speaking, sponsoring, attending or holding co-located events and business meetings. Owned and produced by the Consumer Electronics Association (CEA)®, the 2014 CES, the world’s gathering place for all who thrive on the business of consumer technologies, runs through Friday, January 10.

“Innovation is the lifeblood of the consumer technology industry and the show floor and conference sessions at the 2014 International CES are invigorating and energizing as fresh ideas, breakthrough technologies and new ways of doing things come to life,” said Karen Chupka, senior vice president, International CES and corporate business strategy, CEA. “From the biggest technology companies in the world to startup entrepreneurs, CES shows off the industry’s latest developments and discoveries on the show floor and through our dynamic conference programming.”

Michael E. Kassan, chairman and CEO of MediaLink, moderated back-to-back discussions on brand marketing in a connected world during the Brand Matters keynote. The first panel featured Dick Costolo, CEO of Twitter and Maurice Lévy, chairman and CEO of the Publicis Groupe. The conversation explored integrated marketing strategies that connect with consumers across platforms, and the importance of trust and privacy when engaging directly with consumers. “In a digital world, successful campaigns approach marketing as content, rather than as disruptions to content,” said Costolo. “Message amplification via social networks and the ability to leverage the second screen are also key to brand marketing success.” As marketers focus more energy on mobile strategies and social media, they must be mindful of data security and consumer privacy. Lévy, said, “Many consumers choose not to opt out of targeted marketing in their social media feeds because they don’t want to miss out on useful information, or on building relationships with brands or on special offers.”

The second panel featured executives from Salesforce ExactTarget Marketing Cloud, MillerCoors, Ford Motor Co., and Facebook. Participants on both panels discussed the importance of creating integrated marketing campaigns across platforms that include clients, advertising agencies and media – all working together to speak to consumers. The panel agreed that it’s almost impossible to work in silos, and that today boundaries are blurred.

Gary Shapiro, president and CEO, CEA hosted U.S. Secretary of Commerce Penny Pritzker on the CES stage during the “Innovation: Keeping America Open for Business SuperSession” to talk about ways to spur economic growth. Secretary Pritzker opened saying she was amazed by the show and that “to see innovation and entrepreneurship come to life in front of me at the show is a Commerce Secretary’s dream.” She is committed to pushing her office’s strategic focus on innovation and said that she “wants everyone walking through the department of my office to know that America is open for business, and that we are very committed to expediting and supporting advanced manufacturing.” The Secretary’s highest business priorities are free trade and immigration reform. When asked about how America is perceived in other countries, the Secretary said, “The world is thirsty for our type of entrepreneurship.”

New Federal Communications Commission (FCC) Chairman Tom Wheeler made his first CES appearance as FCC Chairman during a one-on-one conversation with Shapiro. Shapiro opened the discussion by praising Wheeler for “hitting the ground running” and for focusing on big issues that need to be tackled, like the upcoming TV broadcast spectrum Incentive auctions. In the next 18 months, the FCC will undertake three spectrum auctions, the H Block auction in two weeks, the 1755-1850 MHz band auction this summer, and the TV broadcast spectrum incentive auctions in mid-2015.  Wheeler said that “there has never been a time of greater opportunity for broadcasters” in regard to the auctions. In addition to broadcasters having the opportunity to sell their spectrum, the FCC is changing rules so that broadcasters can share spectrum in the 6 MHz band. Wheeler said that he hopes that broadcasters will see this as a “risk free opportunity.” Among many goals, Wheeler hopes that during his tenure as chairman, the FCC will accomplish the TV broadcast spectrum incentive auctions and also use broadband networks to change the nature of education through supporting eRate to connect schools.

The “CES 2015: How Today's Emerging Technologies will Affect Tomorrow's Devices SuperSession” featured executives from some of the top names in the world of emerging technology who discussed what will take center stage at CES in the years to come. Brian Heater, director of media at Engadget, moderated the SuperSession, which included panelists from Leap Motion; Oculus VR; Pebble Technology; and 3D Systems Inc. The panelists touted CES as the place where startups can make their business a success, since “high tech is high touch.” Looking towards the future, Pebble will focus on applications that sync with its smart watch, Oculus will concentrate on its consumer product, 3D Systems will focus on where 3D printing will be in the home and Leap Motion will continue to embed into new form factors.

The second annual CEA MoDev Hackathon featured nearly 100 award winning developers competing individually and as teams for up to $100,000 in cash and prizes. Apps were awarded for innovative integration with Microsoft, Amazon, Samsung, Sony and Modev. App Projects from Travel Channel Cities Metro, Travel Offers, Travel Swipe, Travel Channel Navigator and Travel Live were awarded top honors. The Journey Live app was selected as the grand prize winner.

Day two of the International CES wrapped with the Leaders in Technology dinner which featured keynote speaker Bre Pettis, CEO and co-founder of MakerBot, a leader in desktop 3D printing. Underscoring this hot trend, for the first time there is a 3D Printing TechZone at CES with more than 30 companies showing the latest technology. Pettis discussed how MakerBot got to the 2010 CES by winning a booth at a CE Week competition and how CES has helped his company grow. “We have a very engaged community that is sharing designs and is busy making things,” he explained. He went on to describe three new 3D printers that MakerBot is launching at the 2014 CES and detailed the products the printers can create including prosthetics that kids normally can't afford and a soccer ball that generates light based on its kinetic activity. Pettis then described MakerBot’s philanthropic goal of providing a printer to every school in America.

Day three of the 2014 CES was highlighted by the Last Gadget Standing and Mobile Apps Showdown competitions. The Last Gadget Standing competition challenged contenders to present fast-paced product demos to a live CES audience. Co- hosts Gary Dell’Abate and Jon Hein from SiriusXM Radio’s Howard Stern channels hosted the competition, and winners were selected through an applause-o-meter. The winner of the product “most likely to change the face of technology,” was a Bluetooth-enabled deadbolt that is managed through a smart phone. A separate online vote awarded the top prize to the Skulpt Aim, a body fat/muscle-quality measurement device. A full list of finalists is available here.

Password Box, a password management app with a social twist, took home the top prize at the 2014 Mobile Apps Showdown sponsored by Living in Digital Times. The fully-encrypted app lets you instantly login to your go-to websites and apps without having to type in your password. You can also track credit cards, passports and other sensitive data and securely share information with friends through the app. Emceed by Gary Dell'Abate and Jon Hein from Sirius XM, the showdown featured four-minute elevator-pitch-style presentations from 10 semifinalist app developers, selected ahead of time by a team of expert panelists and Living in Digital Times readers. The winner was chosen by crowd applause. Ballerz, an app that helps players find pickup basketball games in their area based on skill level, was the online showdown winner. Ballerz was developed by a group of active duty naval officers who found that playing sports reduced stress and boosted morale on the base. A complete list of semi-finalists and ”app-reneurs” can be found online.

Note to Editors: The official name of the global technology event is “International CES.” Subsequent references to the show can be shortened to “CES.” Please do not use “Consumer Electronics Show” to refer to the International CES.

About CES:

The International CES is the world’s gathering place for all who thrive on the business of consumer technologies. It has served as the proving ground for innovators and breakthrough technologies for more than 40 years—the global stage where next-generation innovations are introduced to the marketplace. As the largest hands-on event of its kind, CES features all aspects of the industry. And because it is owned and produced by the Consumer Electronics Association (CEA), the technology trade association representing the $208 billion U.S. consumer electronics industry, it attracts the world’s business leaders and pioneering thinkers to a forum where the industry’s most relevant issues are addressed. Follow CES online at www.CESweb.org and through social media: http://www.cesweb.org/social.

UPCOMING EVENTS

  • 2014 International CES
    January 7-10, 2014, Las Vegas, NV
  • CEA Winter Break
    March 18-21, 2014, Vail, CO
  • Digital Patriots Dinner
    April 29, 2014, Washington, DC
  • CES on the Hill
    April 30, 2014, Washington, DC
  • 2014 Technology & Standards Spring Forum
    May 19-23, 2014, Seattle, WA
  • CE Week
    June 23-27, 2014, New York, NY
    • CE Week Exhibits
      June 25-26, 2014, New York, NY

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
Grow your business with enterprise wearable apps using SAP Platforms and Google Glass. SAP and Google just launched the SAP and Google Glass Challenge, an opportunity for you to innovate and develop the best Enterprise Wearable App using SAP Platforms and Google Glass and gain valuable market exposure. In his session at @ThingsExpo, Brian McPhail, Senior Director of Business Development, ISVs & Digital Commerce at SAP, outlined the timeline of the SAP Google Glass Challenge and the opportunity for developers, start-ups, and companies of all sizes to engage with SAP today.
Cultural, regulatory, environmental, political and economic (CREPE) conditions over the past decade are creating cross-industry solution spaces that require processes and technologies from both the Internet of Things (IoT), and Data Management and Analytics (DMA). These solution spaces are evolving into Sensor Analytics Ecosystems (SAE) that represent significant new opportunities for organizations of all types. Public Utilities throughout the world, providing electricity, natural gas and water, are pursuing SmartGrid initiatives that represent one of the more mature examples of SAE. We have s...
The Internet of Things will put IT to its ultimate test by creating infinite new opportunities to digitize products and services, generate and analyze new data to improve customer satisfaction, and discover new ways to gain a competitive advantage across nearly every industry. In order to help corporate business units to capitalize on the rapidly evolving IoT opportunities, IT must stand up to a new set of challenges. In his session at @ThingsExpo, Jeff Kaplan, Managing Director of THINKstrategies, will examine why IT must finally fulfill its role in support of its SBUs or face a new round of...
Can call centers hang up the phones for good? Intuitive Solutions did. WebRTC enabled this contact center provider to eliminate antiquated telephony and desktop phone infrastructure with a pure web-based solution, allowing them to expand beyond brick-and-mortar confines to a home-based agent model. It also ensured scalability and better service for customers, including MUY! Companies, one of the country's largest franchise restaurant companies with 232 Pizza Hut locations. This is one example of WebRTC adoption today, but the potential is limitless when powered by IoT.
One of the biggest challenges when developing connected devices is identifying user value and delivering it through successful user experiences. In his session at Internet of @ThingsExpo, Mike Kuniavsky, Principal Scientist, Innovation Services at PARC, described an IoT-specific approach to user experience design that combines approaches from interaction design, industrial design and service design to create experiences that go beyond simple connected gadgets to create lasting, multi-device experiences grounded in people's real needs and desires.
The true value of the Internet of Things (IoT) lies not just in the data, but through the services that protect the data, perform the analysis and present findings in a usable way. With many IoT elements rooted in traditional IT components, Big Data and IoT isn’t just a play for enterprise. In fact, the IoT presents SMBs with the prospect of launching entirely new activities and exploring innovative areas. CompTIA research identifies several areas where IoT is expected to have the greatest impact.
The Internet of Things will greatly expand the opportunities for data collection and new business models driven off of that data. In her session at @ThingsExpo, Esmeralda Swartz, CMO of MetraTech, discussed how for this to be effective you not only need to have infrastructure and operational models capable of utilizing this new phenomenon, but increasingly service providers will need to convince a skeptical public to participate. Get ready to show them the money!
SYS-CON Events announced today that MetraTech, now part of Ericsson, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Ericsson is the driving force behind the Networked Society- a world leader in communications infrastructure, software and services. Some 40% of the world’s mobile traffic runs through networks Ericsson has supplied, serving more than 2.5 billion subscribers.
The Internet of Things is not only adding billions of sensors and billions of terabytes to the Internet. It is also forcing a fundamental change in the way we envision Information Technology. For the first time, more data is being created by devices at the edge of the Internet rather than from centralized systems. What does this mean for today's IT professional? In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists will addresses this very serious issue of profound change in the industry.
SYS-CON Events announced today that BMC will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. BMC delivers software solutions that help IT transform digital enterprises for the ultimate competitive business advantage. BMC has worked with thousands of leading companies to create and deliver powerful IT management services. From mainframe to cloud to mobile, BMC pairs high-speed digital innovation with robust IT industrialization – allowing customers to provide amazing user experiences with optimized IT per...
The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one of the hottest topics in tech? In his session at @ThingsExpo, Chris Gray, Director, Embedded and Internet of Things, discussed the underlying factors that are driving the economics of intelligent systems. Discover how hardware commoditization, the ubiquitous nature of connectivity, and the emergence of Big Data a...
SYS-CON Events announced today that O'Reilly Media has been named “Media Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York City, NY. O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really matter and spurring their adoption by amplifying "faint signals" from the alpha geeks who are creating the future. An active participa...
The world is at a tipping point where the technology, the device and global adoption are converging to such a point that we will see an explosion of a world where smartphone devices not only allow us to talk to each other, but allow for communication between everything – serving as a central hub from which we control our world – MediaTek is at the heart of both driving this and allowing the markets to drive this reality forward themselves. The next wave of consumer gadgets is here – smart, connected, and small. If your ambitions are big, so are ours. In his session at @ThingsExpo, Jack Hu, D...
SYS-CON Events announced today that DragonGlass, an enterprise search platform, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. After eleven years of designing and building custom applications, OpenCrowd has launched DragonGlass, a cloud-based platform that enables the development of search-based applications. These are a new breed of applications that utilize a search index as their backbone for data retrieval. They can easily adapt to new data sets and provide access to both structured and unstruc...
The 4th International Internet of @ThingsExpo, co-located with the 17th International Cloud Expo - to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA - announces that its Call for Papers is open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
We’re entering a new era of computing technology that many are calling the Internet of Things (IoT). Machine to machine, machine to infrastructure, machine to environment, the Internet of Everything, the Internet of Intelligent Things, intelligent systems – call it what you want, but it’s happening, and its potential is huge. IoT is comprised of smart machines interacting and communicating with other machines, objects, environments and infrastructures. As a result, huge volumes of data are being generated, and that data is being processed into useful actions that can “command and control” thi...
As the Internet of Things unfolds, mobile and wearable devices are blurring the line between physical and digital, integrating ever more closely with our interests, our routines, our daily lives. Contextual computing and smart, sensor-equipped spaces bring the potential to walk through a world that recognizes us and responds accordingly. We become continuous transmitters and receivers of data. In his session at @ThingsExpo, Andrew Bolwell, Director of Innovation for HP's Printing and Personal Systems Group, discussed how key attributes of mobile technology – touch input, sensors, social, and ...
All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades. With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo, June 9-11, 2015, at the Javits Center in New York City. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be
WebRTC defines no default signaling protocol, causing fragmentation between WebRTC silos. SIP and XMPP provide possibilities, but come with considerable complexity and are not designed for use in a web environment. In his session at @ThingsExpo, Matthew Hodgson, technical co-founder of the Matrix.org, discussed how Matrix is a new non-profit Open Source Project that defines both a new HTTP-based standard for VoIP & IM signaling and provides reference implementations.
Buzzword alert: Microservices and IoT at a DevOps conference? What could possibly go wrong? In this Power Panel at DevOps Summit, moderated by Jason Bloomberg, the leading expert on architecting agility for the enterprise and president of Intellyx, panelists will peel away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud environment, and we must architect and code accordingly. At the very least, you'll have no problem fil...