|By Business Wire||
|January 9, 2014 09:43 PM EST||
Day two of the 2014 International CES® brought leaders from Twitter, Facebook, MediaLink, Salesforce Exact Marketing Cloud, MillerCoors and Ford to the CES stage during the Brand Matters keynote, while tech policy issues were addressed during select SuperSessions. The diverse range of the 2014 CES demonstrates that every major technology company participates in the show by exhibiting, speaking, sponsoring, attending or holding co-located events and business meetings. Owned and produced by the Consumer Electronics Association (CEA)®, the 2014 CES, the world’s gathering place for all who thrive on the business of consumer technologies, runs through Friday, January 10.
“Innovation is the lifeblood of the consumer technology industry and the show floor and conference sessions at the 2014 International CES are invigorating and energizing as fresh ideas, breakthrough technologies and new ways of doing things come to life,” said Karen Chupka, senior vice president, International CES and corporate business strategy, CEA. “From the biggest technology companies in the world to startup entrepreneurs, CES shows off the industry’s latest developments and discoveries on the show floor and through our dynamic conference programming.”
Michael E. Kassan, chairman and CEO of MediaLink, moderated back-to-back discussions on brand marketing in a connected world during the Brand Matters keynote. The first panel featured Dick Costolo, CEO of Twitter and Maurice Lévy, chairman and CEO of the Publicis Groupe. The conversation explored integrated marketing strategies that connect with consumers across platforms, and the importance of trust and privacy when engaging directly with consumers. “In a digital world, successful campaigns approach marketing as content, rather than as disruptions to content,” said Costolo. “Message amplification via social networks and the ability to leverage the second screen are also key to brand marketing success.” As marketers focus more energy on mobile strategies and social media, they must be mindful of data security and consumer privacy. Lévy, said, “Many consumers choose not to opt out of targeted marketing in their social media feeds because they don’t want to miss out on useful information, or on building relationships with brands or on special offers.”
The second panel featured executives from Salesforce ExactTarget Marketing Cloud, MillerCoors, Ford Motor Co., and Facebook. Participants on both panels discussed the importance of creating integrated marketing campaigns across platforms that include clients, advertising agencies and media – all working together to speak to consumers. The panel agreed that it’s almost impossible to work in silos, and that today boundaries are blurred.
Gary Shapiro, president and CEO, CEA hosted U.S. Secretary of Commerce Penny Pritzker on the CES stage during the “Innovation: Keeping America Open for Business SuperSession” to talk about ways to spur economic growth. Secretary Pritzker opened saying she was amazed by the show and that “to see innovation and entrepreneurship come to life in front of me at the show is a Commerce Secretary’s dream.” She is committed to pushing her office’s strategic focus on innovation and said that she “wants everyone walking through the department of my office to know that America is open for business, and that we are very committed to expediting and supporting advanced manufacturing.” The Secretary’s highest business priorities are free trade and immigration reform. When asked about how America is perceived in other countries, the Secretary said, “The world is thirsty for our type of entrepreneurship.”
New Federal Communications Commission (FCC) Chairman Tom Wheeler made his first CES appearance as FCC Chairman during a one-on-one conversation with Shapiro. Shapiro opened the discussion by praising Wheeler for “hitting the ground running” and for focusing on big issues that need to be tackled, like the upcoming TV broadcast spectrum Incentive auctions. In the next 18 months, the FCC will undertake three spectrum auctions, the H Block auction in two weeks, the 1755-1850 MHz band auction this summer, and the TV broadcast spectrum incentive auctions in mid-2015. Wheeler said that “there has never been a time of greater opportunity for broadcasters” in regard to the auctions. In addition to broadcasters having the opportunity to sell their spectrum, the FCC is changing rules so that broadcasters can share spectrum in the 6 MHz band. Wheeler said that he hopes that broadcasters will see this as a “risk free opportunity.” Among many goals, Wheeler hopes that during his tenure as chairman, the FCC will accomplish the TV broadcast spectrum incentive auctions and also use broadband networks to change the nature of education through supporting eRate to connect schools.
The “CES 2015: How Today's Emerging Technologies will Affect Tomorrow's Devices SuperSession” featured executives from some of the top names in the world of emerging technology who discussed what will take center stage at CES in the years to come. Brian Heater, director of media at Engadget, moderated the SuperSession, which included panelists from Leap Motion; Oculus VR; Pebble Technology; and 3D Systems Inc. The panelists touted CES as the place where startups can make their business a success, since “high tech is high touch.” Looking towards the future, Pebble will focus on applications that sync with its smart watch, Oculus will concentrate on its consumer product, 3D Systems will focus on where 3D printing will be in the home and Leap Motion will continue to embed into new form factors.
The second annual CEA MoDev Hackathon featured nearly 100 award winning developers competing individually and as teams for up to $100,000 in cash and prizes. Apps were awarded for innovative integration with Microsoft, Amazon, Samsung, Sony and Modev. App Projects from Travel Channel Cities Metro, Travel Offers, Travel Swipe, Travel Channel Navigator and Travel Live were awarded top honors. The Journey Live app was selected as the grand prize winner.
Day two of the International CES wrapped with the Leaders in Technology dinner which featured keynote speaker Bre Pettis, CEO and co-founder of MakerBot, a leader in desktop 3D printing. Underscoring this hot trend, for the first time there is a 3D Printing TechZone at CES with more than 30 companies showing the latest technology. Pettis discussed how MakerBot got to the 2010 CES by winning a booth at a CE Week competition and how CES has helped his company grow. “We have a very engaged community that is sharing designs and is busy making things,” he explained. He went on to describe three new 3D printers that MakerBot is launching at the 2014 CES and detailed the products the printers can create including prosthetics that kids normally can't afford and a soccer ball that generates light based on its kinetic activity. Pettis then described MakerBot’s philanthropic goal of providing a printer to every school in America.
Day three of the 2014 CES was highlighted by the Last Gadget Standing and Mobile Apps Showdown competitions. The Last Gadget Standing competition challenged contenders to present fast-paced product demos to a live CES audience. Co- hosts Gary Dell’Abate and Jon Hein from SiriusXM Radio’s Howard Stern channels hosted the competition, and winners were selected through an applause-o-meter. The winner of the product “most likely to change the face of technology,” was a Bluetooth-enabled deadbolt that is managed through a smart phone. A separate online vote awarded the top prize to the Skulpt Aim, a body fat/muscle-quality measurement device. A full list of finalists is available here.
Password Box, a password management app with a social twist, took home the top prize at the 2014 Mobile Apps Showdown sponsored by Living in Digital Times. The fully-encrypted app lets you instantly login to your go-to websites and apps without having to type in your password. You can also track credit cards, passports and other sensitive data and securely share information with friends through the app. Emceed by Gary Dell'Abate and Jon Hein from Sirius XM, the showdown featured four-minute elevator-pitch-style presentations from 10 semifinalist app developers, selected ahead of time by a team of expert panelists and Living in Digital Times readers. The winner was chosen by crowd applause. Ballerz, an app that helps players find pickup basketball games in their area based on skill level, was the online showdown winner. Ballerz was developed by a group of active duty naval officers who found that playing sports reduced stress and boosted morale on the base. A complete list of semi-finalists and ”app-reneurs” can be found online.
Note to Editors: The official name of the global technology event is “International CES.” Subsequent references to the show can be shortened to “CES.” Please do not use “Consumer Electronics Show” to refer to the International CES.
The International CES is the world’s gathering place for all who thrive on the business of consumer technologies. It has served as the proving ground for innovators and breakthrough technologies for more than 40 years—the global stage where next-generation innovations are introduced to the marketplace. As the largest hands-on event of its kind, CES features all aspects of the industry. And because it is owned and produced by the Consumer Electronics Association (CEA), the technology trade association representing the $208 billion U.S. consumer electronics industry, it attracts the world’s business leaders and pioneering thinkers to a forum where the industry’s most relevant issues are addressed. Follow CES online at www.CESweb.org and through social media: http://www.cesweb.org/social.
2014 International CES
January 7-10, 2014, Las Vegas, NV
CEA Winter Break
March 18-21, 2014, Vail, CO
Digital Patriots Dinner
April 29, 2014, Washington, DC
CES on the Hill
April 30, 2014, Washington, DC
2014 Technology & Standards Spring Forum
May 19-23, 2014, Seattle, WA
June 23-27, 2014, New York, NY
CE Week Exhibits
June 25-26, 2014, New York, NY
- CE Week Exhibits
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at @ThingsExpo, James Kirkland, Red Hat's Chief Architect for the Internet of Things and Intelligent Systems, described how to revolutionize your archit...
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It is one thing to build single industrial IoT applications, but what will it take to build the Smart Cities and truly society-changing applications of the future? The technology won’t be the problem, it will be the number of parties that need to work together and be aligned in their motivation to succeed. In his session at @ThingsExpo, Jason Mondanaro, Director, Product Management at Metanga, discussed how you can plan to cooperate, partner, and form lasting all-star teams to change the world and it starts with business models and monetization strategies.
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The Internet of Everything (IoE) brings together people, process, data and things to make networked connections more relevant and valuable than ever before – transforming information into knowledge and knowledge into wisdom. IoE creates new capabilities, richer experiences, and unprecedented opportunities to improve business and government operations, decision making and mission support capabilities.
Jul. 28, 2015 04:00 PM EDT Reads: 209
The Internet of Things is not only adding billions of sensors and billions of terabytes to the Internet. It is also forcing a fundamental change in the way we envision Information Technology. For the first time, more data is being created by devices at the edge of the Internet rather than from centralized systems. What does this mean for today's IT professional? In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists addressed this very serious issue of profound change in the industry.
Jul. 28, 2015 03:00 PM EDT Reads: 1,245
Discussions about cloud computing are evolving into discussions about enterprise IT in general. As enterprises increasingly migrate toward their own unique clouds, new issues such as the use of containers and microservices emerge to keep things interesting. In this Power Panel at 16th Cloud Expo, moderated by Conference Chair Roger Strukhoff, panelists addressed the state of cloud computing today, and what enterprise IT professionals need to know about how the latest topics and trends affect their organization.
Jul. 28, 2015 02:00 PM EDT Reads: 1,155
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
Jul. 28, 2015 11:45 AM EDT Reads: 402
For IoT to grow as quickly as analyst firms’ project, a lot is going to fall on developers to quickly bring applications to market. But the lack of a standard development platform threatens to slow growth and make application development more time consuming and costly, much like we’ve seen in the mobile space. In his session at @ThingsExpo, Mike Weiner, Product Manager of the Omega DevCloud with KORE Telematics Inc., discussed the evolving requirements for developers as IoT matures and conducted a live demonstration of how quickly application development can happen when the need to comply wit...
Jul. 28, 2015 11:15 AM EDT Reads: 173
Converging digital disruptions is creating a major sea change - Cisco calls this the Internet of Everything (IoE). IoE is the network connection of People, Process, Data and Things, fueled by Cloud, Mobile, Social, Analytics and Security, and it represents a $19Trillion value-at-stake over the next 10 years. In her keynote at @ThingsExpo, Manjula Talreja, VP of Cisco Consulting Services, discussed IoE and the enormous opportunities it provides to public and private firms alike. She will share what businesses must do to thrive in the IoE economy, citing examples from several industry sectors.
Jul. 28, 2015 11:00 AM EDT Reads: 2,024
Growth hacking is common for startups to make unheard-of progress in building their business. Career Hacks can help Geek Girls and those who support them (yes, that's you too, Dad!) to excel in this typically male-dominated world. Get ready to learn the facts: Is there a bias against women in the tech / developer communities? Why are women 50% of the workforce, but hold only 24% of the STEM or IT positions? Some beginnings of what to do about it! In her Opening Keynote at 16th Cloud Expo, Sandy Carter, IBM General Manager Cloud Ecosystem and Developers, and a Social Business Evangelist, d...
Jul. 27, 2015 09:00 PM EDT Reads: 2,036
There will be 150 billion connected devices by 2020. New digital businesses have already disrupted value chains across every industry. APIs are at the center of the digital business. You need to understand what assets you have that can be exposed digitally, what their digital value chain is, and how to create an effective business model around that value chain to compete in this economy. No enterprise can be complacent and not engage in the digital economy. Learn how to be the disruptor and not the disruptee.
Jul. 27, 2015 10:00 AM EDT Reads: 2,017
Akana has released Envision, an enhanced API analytics platform that helps enterprises mine critical insights across their digital eco-systems, understand their customers and partners and offer value-added personalized services. “In today’s digital economy, data-driven insights are proving to be a key differentiator for businesses. Understanding the data that is being tunneled through their APIs and how it can be used to optimize their business and operations is of paramount importance,” said Alistair Farquharson, CTO of Akana.
Jul. 27, 2015 09:00 AM EDT Reads: 229
Business as usual for IT is evolving into a "Make or Buy" decision on a service-by-service conversation with input from the LOBs. How does your organization move forward with cloud? In his general session at 16th Cloud Expo, Paul Maravei, Regional Sales Manager, Hybrid Cloud and Managed Services at Cisco, discusses how Cisco and its partners offer a market-leading portfolio and ecosystem of cloud infrastructure and application services that allow you to uniquely and securely combine cloud business applications and services across multiple cloud delivery models.
Jul. 27, 2015 08:00 AM EDT Reads: 1,890
The enterprise market will drive IoT device adoption over the next five years. In his session at @ThingsExpo, John Greenough, an analyst at BI Intelligence, division of Business Insider, analyzed how companies will adopt IoT products and the associated cost of adopting those products. John Greenough is the lead analyst covering the Internet of Things for BI Intelligence- Business Insider’s paid research service. Numerous IoT companies have cited his analysis of the IoT. Prior to joining BI Intelligence, he worked analyzing bank technology for Corporate Insight and The Clearing House Payment...
Jul. 26, 2015 09:00 PM EDT Reads: 1,550
In his keynote at 16th Cloud Expo, Rodney Rogers, CEO of Virtustream, discussed the evolution of the company from inception to its recent acquisition by EMC – including personal insights, lessons learned (and some WTF moments) along the way. Learn how Virtustream’s unique approach of combining the economics and elasticity of the consumer cloud model with proper performance, application automation and security into a platform became a breakout success with enterprise customers and a natural fit for the EMC Federation.
Jul. 26, 2015 08:00 AM EDT Reads: 2,135
"Optimal Design is a technology integration and product development firm that specializes in connecting devices to the cloud," stated Joe Wascow, Co-Founder & CMO of Optimal Design, in this SYS-CON.tv interview at @ThingsExpo, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 25, 2015 02:00 PM EDT Reads: 377
SYS-CON Events announced today that CommVault has been named “Bronze Sponsor” of SYS-CON's 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. A singular vision – a belief in a better way to address current and future data management needs – guides CommVault in the development of Singular Information Management® solutions for high-performance data protection, universal availability and simplified management of data on complex storage networks. CommVault's exclusive single-platform architecture gives companies unp...
Jul. 25, 2015 01:00 PM EDT Reads: 1,935
Electric Cloud and Arynga have announced a product integration partnership that will bring Continuous Delivery solutions to the automotive Internet-of-Things (IoT) market. The joint solution will help automotive manufacturers, OEMs and system integrators adopt DevOps automation and Continuous Delivery practices that reduce software build and release cycle times within the complex and specific parameters of embedded and IoT software systems.
Jul. 25, 2015 12:15 PM EDT Reads: 441
"ciqada is a combined platform of hardware modules and server products that lets people take their existing devices or new devices and lets them be accessible over the Internet for their users," noted Geoff Engelstein of ciqada, a division of Mars International, in this SYS-CON.tv interview at @ThingsExpo, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 25, 2015 12:00 PM EDT Reads: 1,517
Internet of Things is moving from being a hype to a reality. Experts estimate that internet connected cars will grow to 152 million, while over 100 million internet connected wireless light bulbs and lamps will be operational by 2020. These and many other intriguing statistics highlight the importance of Internet powered devices and how market penetration is going to multiply many times over in the next few years.
Jul. 25, 2015 09:00 AM EDT Reads: 1,479
SYS-CON Events announced today that Dyn, the worldwide leader in Internet Performance, will exhibit at SYS-CON's 17th International Cloud Expo®, which will take place on November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Dyn is a cloud-based Internet Performance company. Dyn helps companies monitor, control, and optimize online infrastructure for an exceptional end-user experience. Through a world-class network and unrivaled, objective intelligence into Internet conditions, Dyn ensures traffic gets delivered faster, safer, and more reliably than ever.
Jul. 24, 2015 11:00 PM EDT Reads: 2,042