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Soundhawk Raises $5.7 Million to Help You Hear the World the Way You Want

True Ventures Leads Investment to Bring Enhanced Hearing to Everyone; New Wearable Product Set to Launch in the First Half of 2014

SAN FRANCISCO, CA -- (Marketwired) -- 12/18/13 -- Soundhawk officially introduced itself today and announced that it has secured a total investment of $5.7 million, led by True Ventures, to bring enhanced hearing to people everywhere.

Soundhawk's development leverages the light-speed innovation happening in mobile devices and wearable technologies. The company was founded by Dr. Rodney Perkins, an entrepreneur with more than 40 years experience founding and leading more than a dozen life sciences companies, and subsequently one of the pre-eminent hearing science experts in the world -- having also founded the California Ear Institute at Stanford. The new product, under development for several years, is expected to be available in the first half of 2014.

"Soundhawk was born out of a simple but fundamental market need: as our daily world gets noisier, everyone needs a smarter, better way to listen," said Michael Kisch, CEO of Soundhawk. "Dr. Perkins' experience developing life changing medical devices and new hearing science methods over the past forty years marries perfectly with today's consumer technology market, and has produced a beautiful, yet simple experience for anyone looking to hear more clearly and participate in life more fully."

The first Soundhawk product will combine a unique blend of intuitive consumer technology and patented hearing science to enhance one of our most important senses -- hearing. A small, elegantly designed wearable device will work with a simple but powerful smartphone app to instantly personalize Soundhawk to your unique hearing profile and environment.

"Soundhawk is an incredible example of how the hardware revolution is solving problems in everyday life," said Puneet Agarwal, Partner at True Ventures and a board member at Soundhawk. "As our world grows louder, a connected device focused on helping people listen better has tremendous potential. Dr. Perkins' history of building highly innovative and successful businesses, paired with CEO Michael Kisch and the team's deep background in crafting accessible, elegantly-designed consumer experiences, all add up to an incredibly exciting hardware company that is leading a new market category and movement."

Soundhawk has been in stealth development for several years to create an intuitive, affordable product that helps anyone hear better in virtually any situation. True Ventures has a strong track record of funding and advising some of the most interesting consumer brands on the market, such as Fitbit, Makerbot and littleBits.

"Soundhawk is the culmination of a lifetime of hard work in the hearing sciences to bring a life-changing device to the mass market," said Dr. Rodney Perkins, M.D., Founder and Chairman of Soundhawk. "Having founded several successful companies in the hearing health space, Soundhawk has the potential to fundamentally improve the lives of hundreds of millions of people."

About Soundhawk
Soundhawk empowers people to experience their world more clearly. Soundhawk is an expertly-crafted, beautifully-designed wireless device that users can instantly personalize to improve their hearing in any environment. Founded by one of the world's foremost hearing experts, Dr. Rodney Perkins (California Ear Institute, ReSound, EarLens), and built by former executives and engineers from Apple, HP, Amazon and Palm, Soundhawk is backed by True Ventures and many leading entrepreneurs. To learn more and keep in touch, please visit www.Soundhawk.com, or follow us @Soundhawk on Twitter and facebook.com/Soundhawk.

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Contact Information
LaunchSquad for Soundhawk
Tessa Greenwood or Alan Cooper
415.625.8555
Soundhawk [at] launchsquad [dot] com

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