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Are tags over-rated?

Jeff Atwood [twitter:codinghorror] , a founder of Stackoverflow and Discourse.org — two of my favorite sites — is on a tear about tags. Here are his two tweets that started the discussion:

I am deeply ambivalent about tags as a panacea based on my experience with them at Stack Overflow/Exchange. Example: pic.twitter.com/AA3Y1NNCV9

Here’s a detweetified version of the four-part tweet I posted in reply:

Jeff’s right that tags are not a panacea, but who said they were? They’re a tool (frequently most useful when combined with an old-fashioned taxonomy), and if a tool’s not doing the job, then drop it. Or, better, fix it. Because tags are an abstract idea that exists only in particular implementations.

After all, one could with some plausibility claim that online discussions are the most overrated concept in the social media world. But still they have value. That indicates an opportunity to build a better discussion service. … which is exactly what Jeff did by building Discourse.org.

Finally, I do think it’s important — even while trying to put tags into a less over-heated perspective [do perspectives overheat??] — to remember that when first introduced in the early 2000s, tags represented an important break with an old and long tradition that used the authority to classify as a form of power. Even if tagging isn’t always useful and isn’t as widely applicable as some of us thought it would be, tagging has done the important work of telling us that we as individuals and as a loose collective now have a share of that power in our hands. That’s no small thing.

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More Stories By David Weinberger

David is the author of JOHO the blog (www.hyperorg.com/blogger). He is an independent marketing consultant and a frequent speaker at various conferences. "All I can promise is that I will be honest with you and never write something I don't believe in because someone is paying me as part of a relationship you don't know about. Put differently: All I'll hide are the irrelevancies."