Welcome!

Agile Computing Authors: Carmen Gonzalez, Elizabeth White, Liz McMillan, Zakia Bouachraoui, Yeshim Deniz

Related Topics: Agile Computing

Agile Computing: Article

Web 2.0 – Revolution or Mere Rebellion?

Is Web 2.0 the Advent of the Post-Modern Internet?

A question was recently asked by a young observer of the Web 2.0 scene, Skinner Layne. "Is this the advent of the Post-Modern Internet?" Layne contends that the key thing to determine about Web 2.0 is whether it is best characterized as a revolution in Web development or as a rebellion against Web 1.0 – two quite different things.

His chosen analogy is the French vs. the American revolution:

“Web 2.0 can take two distinct directions … [it] can be the French Revolution of Technology or it can be the American Revolution of Technology.”
His sense appears to be that Web 2.0 is more of a rebellion, a corrective to Web 1.0 which he calls “a destination-driven experience, one created not by users, but for users, and with little input or insight from them at all.”

There is a reason that this interpretation is bad news for Web 2.0 fanboys. As Layne puts it:

“The problem with successful rebellions is that rebels rarely know how to govern or else they take up the mantle of those against whom they rebelled, and like Orwell’s pigs in Animal Farm, they begin to sleep in the old rulers’ beds.”
Indeed Layne’s not altogether comfortable with the version number approach in and of itself:
“Web 2.0, Search 2.0, Life 2.0, World 2.0. The metaphor of software versions to describe technological and social phenomena once upon a time was clever. But, as with all clever sayings, it became overused and is now cliché. The draw toward terms like 'Web 2.0' is of course that it makes a strong implication that what it represents is a ‘next generation’ of something good enough to have gotten a second run. The trouble with such monikers, though, is their post-modern tendency to merely be what came after.”
Having introduced the notion of post-modernity into his essay, Layne then drops another word-bomb by referring to “the advent of the Post-Modern Internet embodied in the Web 2.0 movement.” Thus begging the question: Is Web 2.0 the Advent of the Post-Modern Internet? [My emphasis.]

There’s ten times more disagreement about what “post-modern” connotes than about what “Web 2.0” means simply because the former term has been around a lot longer than the latter. But even so, it is intriguing to contemplate that a phenomenon as young as the Internet might have already moved into its second era.

Are we entering a new historical period of the Internet and the Web, or merely an extension of the existing one?

More Stories By Jeremy Geelan

Jeremy Geelan is Chairman & CEO of the 21st Century Internet Group, Inc. and an Executive Academy Member of the International Academy of Digital Arts & Sciences. Formerly he was President & COO at Cloud Expo, Inc. and Conference Chair of the worldwide Cloud Expo series. He appears regularly at conferences and trade shows, speaking to technology audiences across six continents. You can follow him on twitter: @jg21.

Comments (8)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


IoT & Smart Cities Stories
The Japan External Trade Organization (JETRO) is a non-profit organization that provides business support services to companies expanding to Japan. With the support of JETRO's dedicated staff, clients can incorporate their business; receive visa, immigration, and HR support; find dedicated office space; identify local government subsidies; get tailored market studies; and more.
At CloudEXPO Silicon Valley, June 24-26, 2019, Digital Transformation (DX) is a major focus with expanded DevOpsSUMMIT and FinTechEXPO programs within the DXWorldEXPO agenda. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of business. Only 12% still survive. Similar percentages are found throug...
AI and machine learning disruption for Enterprises started happening in the areas such as IT operations management (ITOPs) and Cloud management and SaaS apps. In 2019 CIOs will see disruptive solutions for Cloud & Devops, AI/ML driven IT Ops and Cloud Ops. Customers want AI-driven multi-cloud operations for monitoring, detection, prevention of disruptions. Disruptions cause revenue loss, unhappy users, impacts brand reputation etc.
At CloudEXPO Silicon Valley, June 24-26, 2019, Digital Transformation (DX) is a major focus with expanded DevOpsSUMMIT and FinTechEXPO programs within the DXWorldEXPO agenda. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of business. Only 12% still survive. Similar percentages are found throug...
Atmosera delivers modern cloud services that maximize the advantages of cloud-based infrastructures. Offering private, hybrid, and public cloud solutions, Atmosera works closely with customers to engineer, deploy, and operate cloud architectures with advanced services that deliver strategic business outcomes. Atmosera's expertise simplifies the process of cloud transformation and our 20+ years of experience managing complex IT environments provides our customers with the confidence and trust tha...
At CloudEXPO Silicon Valley, June 24-26, 2019, Digital Transformation (DX) is a major focus with expanded DevOpsSUMMIT and FinTechEXPO programs within the DXWorldEXPO agenda. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of business. Only 12% still survive. Similar percentages are found throug...
As you know, enterprise IT conversation over the past year have often centered upon the open-source Kubernetes container orchestration system. In fact, Kubernetes has emerged as the key technology -- and even primary platform -- of cloud migrations for a wide variety of organizations. Kubernetes is critical to forward-looking enterprises that continue to push their IT infrastructures toward maximum functionality, scalability, and flexibility. As they do so, IT professionals are also embr...
In his general session at 19th Cloud Expo, Manish Dixit, VP of Product and Engineering at Dice, discussed how Dice leverages data insights and tools to help both tech professionals and recruiters better understand how skills relate to each other and which skills are in high demand using interactive visualizations and salary indicator tools to maximize earning potential. Manish Dixit is VP of Product and Engineering at Dice. As the leader of the Product, Engineering and Data Sciences team at D...
As you know, enterprise IT conversation over the past year have often centered upon the open-source Kubernetes container orchestration system. In fact, Kubernetes has emerged as the key technology -- and even primary platform -- of cloud migrations for a wide variety of organizations. Kubernetes is critical to forward-looking enterprises that continue to push their IT infrastructures toward maximum functionality, scalability, and flexibility.
Today's workforce is trading their cubicles and corporate desktops in favor of an any-location, any-device work style. And as digital natives make up more and more of the modern workforce, the appetite for user-friendly, cloud-based services grows. The center of work is shifting to the user and to the cloud. But managing a proliferation of SaaS, web, and mobile apps running on any number of clouds and devices is unwieldy and increases security risks. Steve Wilson, Citrix Vice President of Cloud,...