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State of Enterprise Mobility 2013 Survey Results | Part 1

MobileEnterpriseStrategies.com

I am working on the "State of Enterprise Mobility 2013" survey report this week and wanted to share some of the interesting results.  Here is the first question, "How important is B2E (business-to-employee) mobility to your company's success?"  Here are the answers:

  • End users - 30% stated it has a large to critical impact
  • Analysts -  69% stated it has a large to critical impact
  • Consultants - 40% stated is has a large to critical impact
  • Mobility Vendors - 51% stated it has a large to critical impact
  • Software/ERP Vendors - 46% stated is has a large to critical impact

Here is the second question, "How important is B2C (business-to-consumer) mobile apps to your company's success?"  Here are the answers:

  • End users - 40% stated it has a large to critical impact
  • Analysts - 23% stated it has a large to critical impact
  • Consultants - 33% stated it has a large to critical impact
  • Mobility Vendors - 35% stated it has a large to critical impact
  • Software/ERP Vendors - 29% stated it has a large to critical impact

It is very interesting that "end-users" value B2E less than the rest of the market, but value B2C more than the rest of the market participants.

It is also interesting that "analysts" place a much higher value on B2E mobility than the rest of the market participants, but value B2C less than the rest.

What are your interpretations of this data?

*************************************************************

Kevin Benedict, Head Analyst for Social, Mobile, Analytics and Cloud (SMAC) Cognizant

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Learn about mobile strategies at MobileEnterpriseStrategies.com Follow me on Twitter @krbenedict Join the Linkedin Group Strategic Enterprise Mobility ***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

More Stories By Kevin Benedict

Kevin Benedict is an opinionated Senior Analyst at Cognizant's Center for the Future of Work, SAP Mentor Alumnus, speaker, writer, and mobile and digital strategies expert. He is a popular keynote speaker, and in the past three years he has shared his insights into mobile and digital strategies with companies in 17 different countries. He has over 30 years of experience working with enterprise applications, and he is a veteran mobile industry executive. He wrote the Forward to SAP Press' bestselling book on enterprise mobility titled Mobilizing Your Enterprise with SAP, and he has written over 3,000 articles.

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