Agile Computing Authors: Dean Madison, Pat Romanski, Elizabeth White, Rene Buest, Stackify Blog

News Feed Item

PrePlay, Inc. raises $4.7 million in Series B

Lead investor Trilogy Equity Partners LLC joined by Miami Dolphins owner's RSE Ventures fund growth of PrePlay's sports social game network for mobile

NEW YORK, April 12, 2013 /PRNewswire/ -- On the heels of PrePlay, Inc.'s (www.preplaysports.com) Opening Day re-launch of MLB PrePlay v2.0 for iOS and Android, the company is announcing the closing of a $4.7M Series B Financing. Lead investor Trilogy Equity Partners, LLC was joined by RSE Ventures, the venture capital fund founded by Miami Dolphins' owner Stephen Ross and Matt Higgins.

PrePlay is a New York based mobile games company that has found early success among sports fans and gamers with its baseball, hockey, and football titles. The company also has coveted commercial partnerships with Major League Baseball Advanced Media and the National Hockey League.

PrePlay's core competency is creating apps that enable fans to do what they already do  – make and share simple predictions for every play of every game they watch. Add the right mixture of game mechanics and social hooks, and you've got a winning suite of evergreen game titles. Through cross-marketing and PrePlay credentials supported platform-wide, the games are able to support and reinforce each other as a network in spite of the seasonality of sports.

The company measures its success based on how many predictions fans make each day on the platform. On Baseball's Opening Day (April 1st), users made over 200,000 play-by-play predictions on the platform, doubling the company's single-day record to that point.

PrePlay CEO Andrew Daines – recently named one of Forbes' 30 Under 30 - says, "We think the whole social TV, second-screen business is upside down. It's currently dominated by generic one-size-fits-all check-in apps and by TV programmers who want you to watch their shows, but have no feeling for games, no feeling for great mobile product. We fit into the category of 'second-screen', but we're tackling the problem of engagement from a mobile-first, gaming perspective. We care deeply about creating rich, high-quality game experiences, and believe TV tune-in and engagement with content and brands flow naturally from there."

The company will use the new funds to grow its Ruby on Rails and native iOS and Android teams in an effort to add more sports and grow its advertising, in-app purchase, and platform licensing businesses.

Methuselah Advisors acted as Financial Advisor and Sheppard Mullin Richter & Hampton represented the company in the transaction.


  • Founded in 2010 by undergraduate student at Cornell
  • Announced its' 100,000th registered user yesterday
  • Now receiving 1 Million fan predictions on the platform per week
  • 30,000 social media messages + chats made per day
  • 8 million predictions made on the platform all-time
  • Grown from 12 to 20 employees in past 6 months
  • Commercial partner of MLBAM and NHL
  • Offices in NYC & Paris, France
  • Top 25 on Apple App Store Sports, Top 25 on Google Play Sports
  • Industry-leading average engagement of 50 minutes per user session


Established by a team of Seattle wireless and technology entrepreneurs, including John Stanton, Trilogy Equity Partners, LLC invests private capital in areas where in-house expertise and market growth promise superior financial returns. The firm's partners have long been at the center of the global wireless revolution as founders of Voicestream (T-Mobile) and Western Wireless in addition to previously holding pivotal roles at McCaw Cellular (AT&T).


Stephen M. Ross and Matt Higgins co-founded RSE Ventures in 2012. The firm builds and invests directly in companies specializing in audience engagement, combining in-venue content, curated events, and strategic partnerships to build the best possible fan experience.

SOURCE PrePlay, Inc.

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
Poor data quality and analytics drive down business value. In fact, Gartner estimated that the average financial impact of poor data quality on organizations is $9.7 million per year. But bad data is much more than a cost center. By eroding trust in information, analytics and the business decisions based on these, it is a serious impediment to digital transformation.
The standardization of container runtimes and images has sparked the creation of an almost overwhelming number of new open source projects that build on and otherwise work with these specifications. Of course, there's Kubernetes, which orchestrates and manages collections of containers. It was one of the first and best-known examples of projects that make containers truly useful for production use. However, more recently, the container ecosystem has truly exploded. A service mesh like Istio addr...
Predicting the future has never been more challenging - not because of the lack of data but because of the flood of ungoverned and risk laden information. Microsoft states that 2.5 exabytes of data are created every day. Expectations and reliance on data are being pushed to the limits, as demands around hybrid options continue to grow.
Business professionals no longer wonder if they'll migrate to the cloud; it's now a matter of when. The cloud environment has proved to be a major force in transitioning to an agile business model that enables quick decisions and fast implementation that solidify customer relationships. And when the cloud is combined with the power of cognitive computing, it drives innovation and transformation that achieves astounding competitive advantage.
As IoT continues to increase momentum, so does the associated risk. Secure Device Lifecycle Management (DLM) is ranked as one of the most important technology areas of IoT. Driving this trend is the realization that secure support for IoT devices provides companies the ability to deliver high-quality, reliable, secure offerings faster, create new revenue streams, and reduce support costs, all while building a competitive advantage in their markets. In this session, we will use customer use cases...
Digital Transformation: Preparing Cloud & IoT Security for the Age of Artificial Intelligence. As automation and artificial intelligence (AI) power solution development and delivery, many businesses need to build backend cloud capabilities. Well-poised organizations, marketing smart devices with AI and BlockChain capabilities prepare to refine compliance and regulatory capabilities in 2018. Volumes of health, financial, technical and privacy data, along with tightening compliance requirements by...
The IoT Will Grow: In what might be the most obvious prediction of the decade, the IoT will continue to expand next year, with more and more devices coming online every single day. What isn’t so obvious about this prediction: where that growth will occur. The retail, healthcare, and industrial/supply chain industries will likely see the greatest growth. Forrester Research has predicted the IoT will become “the backbone” of customer value as it continues to grow. It is no surprise that retail is ...
Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settlement products to hedge funds and investment banks. After, he co-founded a revenue cycle management company where he learned about Bitcoin and eventually Ethereal. Andrew's role at ConsenSys Enterprise is a mul...
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
DevOpsSummit New York 2018, colocated with CloudEXPO | DXWorldEXPO New York 2018 will be held November 11-13, 2018, in New York City. Digital Transformation (DX) is a major focus with the introduction of DXWorldEXPO within the program. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of bus...
With 10 simultaneous tracks, keynotes, general sessions and targeted breakout classes, @CloudEXPO and DXWorldEXPO are two of the most important technology events of the year. Since its launch over eight years ago, @CloudEXPO and DXWorldEXPO have presented a rock star faculty as well as showcased hundreds of sponsors and exhibitors! In this blog post, we provide 7 tips on how, as part of our world-class faculty, you can deliver one of the most popular sessions at our events. But before reading...
DXWorldEXPO LLC announced today that "Miami Blockchain Event by FinTechEXPO" has announced that its Call for Papers is now open. The two-day event will present 20 top Blockchain experts. All speaking inquiries which covers the following information can be submitted by email to [email protected] Financial enterprises in New York City, London, Singapore, and other world financial capitals are embracing a new generation of smart, automated FinTech that eliminates many cumbersome, slow, and expe...
Cloud Expo | DXWorld Expo have announced the conference tracks for Cloud Expo 2018. Cloud Expo will be held June 5-7, 2018, at the Javits Center in New York City, and November 6-8, 2018, at the Santa Clara Convention Center, Santa Clara, CA. Digital Transformation (DX) is a major focus with the introduction of DX Expo within the program. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive ov...
DXWordEXPO New York 2018, colocated with CloudEXPO New York 2018 will be held November 11-13, 2018, in New York City and will bring together Cloud Computing, FinTech and Blockchain, Digital Transformation, Big Data, Internet of Things, DevOps, AI, Machine Learning and WebRTC to one location.
DXWorldEXPO | CloudEXPO are the world's most influential, independent events where Cloud Computing was coined and where technology buyers and vendors meet to experience and discuss the big picture of Digital Transformation and all of the strategies, tactics, and tools they need to realize their goals. Sponsors of DXWorldEXPO | CloudEXPO benefit from unmatched branding, profile building and lead generation opportunities.
DXWorldEXPO LLC announced today that ICOHOLDER named "Media Sponsor" of Miami Blockchain Event by FinTechEXPO. ICOHOLDER give you detailed information and help the community to invest in the trusty projects. Miami Blockchain Event by FinTechEXPO has opened its Call for Papers. The two-day event will present 20 top Blockchain experts. All speaking inquiries which covers the following information can be submitted by email to [email protected] Miami Blockchain Event by FinTechEXPO also offers s...
Dion Hinchcliffe is an internationally recognized digital expert, bestselling book author, frequent keynote speaker, analyst, futurist, and transformation expert based in Washington, DC. He is currently Chief Strategy Officer at the industry-leading digital strategy and online community solutions firm, 7Summits.
Widespread fragmentation is stalling the growth of the IIoT and making it difficult for partners to work together. The number of software platforms, apps, hardware and connectivity standards is creating paralysis among businesses that are afraid of being locked into a solution. EdgeX Foundry is unifying the community around a common IoT edge framework and an ecosystem of interoperable components.
Digital Transformation and Disruption, Amazon Style - What You Can Learn. Chris Kocher is a co-founder of Grey Heron, a management and strategic marketing consulting firm. He has 25+ years in both strategic and hands-on operating experience helping executives and investors build revenues and shareholder value. He has consulted with over 130 companies on innovating with new business models, product strategies and monetization. Chris has held management positions at HP and Symantec in addition to ...
Cloud-enabled transformation has evolved from cost saving measure to business innovation strategy -- one that combines the cloud with cognitive capabilities to drive market disruption. Learn how you can achieve the insight and agility you need to gain a competitive advantage. Industry-acclaimed CTO and cloud expert, Shankar Kalyana presents. Only the most exceptional IBMers are appointed with the rare distinction of IBM Fellow, the highest technical honor in the company. Shankar has also receive...