|By Business Wire
|February 20, 2013 12:01 PM EST
Senator Bob Casey (D-PA) joined Cartoon Network President and COO Stuart
Snyder to launch the next initiative in the Stop Bullying: Speak Up
campaign today. As Senator Casey prepares to re-introduce the Safe
Schools Improvement Act, he partnered with Cartoon Network to announce a
national flag raising campaign to combat bullying.
Schools, community centers and businesses can now raise Stop
Bullying: Speak Up flags to show their commitment to empowering kids
to speak up against bullying. In an auditorium packed with Warren G.
Harding middle school students, teachers and education dignitaries,
Cartoon Network expanded its campaign that already includes an
ever-growing online social pledge app in partnership with Facebook and
Time Warner, Inc., a nationally broadcast, award-winning television
documentary that was introduced by President Barack Obama, a number of
original TV PSAs currently appearing on Cartoon Network, two CNN
specials hosted by Anderson Cooper exploring bullying issues and its
impact on young people, and an online portfolio of educational resources
available at no charge at www.StopBullyingSpeakUp.com.
The new flags represent the power active bystanders have to stop
bullying, as well as a visible demonstration by adults to take action
when they learn bullying is happening. To jumpstart this effort, Cartoon
Network is partnering with LG Electronics USA to deliver more than 2,000
bullying prevention toolkits and flags to schools across the nation
through the American Federation of Teachers (AFT).
In addition, anyone can download images of the flags, use a provided
template to create their own flag and/or take the pledge at www.facebook.com/stopbullyingspeakup
The AFT also will encourage its members to showcase how they’ve raised
their Stop Bullying: Speak Up flags by posting images and
testimonials on Facebook, where they also may sign the social pledge and
invite friends and colleagues to do the same. The public is invited to
share how they are speaking up about bullying issues on the Stop
Bullying: Speak Up Facebook site as well.
“Bullying and harassment affect millions of students every year,” said
Senator Casey. “I am re-introducing the Safe Schools Improvement Act to
help ensure that every child receives a quality education that builds
self-confidence. This bill is a crucial step towards ensuring that no
child is afraid to go to school for fear of bullying. I appreciate
Cartoon Network’s efforts to shine light on this important issue.”
“We’re very proud this year to join forces with Senator Casey in the
national effort to help bring an end to bullying,” said Snyder. “We’ve
visited other schools and cities to build awareness and enlist support
for the Stop Bullying: Speak Up mission, and have been greatly
encouraged by the overwhelming response students, teachers and parents
have shown once they realize there are proven tactics and methods that
can help bring a quick end to bullying situations. We hope wherever the Stop
Bullying: Speak Up flag might appear, young people will understand
that this is a safe place where bullying behaviors will not be
Connor Del Rio and Aimee Carrero, young stars of Cartoon Network’s Level
Up also made a special live appearance to rouse more than 400 middle
school students in the audience, encouraging all kids to take the pledge
and raise the flag to stop bullying. They presented two new PSAs that
have started airing on Cartoon Network, featuring the two actors and
other cast members from Level Up encouraging viewers to speak up
against bullying in schools and communities.
Stop Bullying: Speak Up was launched in 2010 as a direct response
to the concerns of Cartoon Network’s audience. Young people said that
bullying was among the biggest problems they faced, but one where they
believed they could make a difference. Cartoon Network mobilized and
recruited experts in bullying prevention from academia, government, and
community-based organizations to create the Stop Bullying: Speak Up
Today’s Philadelphia rally is the latest in a continuing series that
included youth-focused events with the Maryland Governor, HHS Secretary
and Mayor of Atlanta.
About Cartoon Network
Cartoon Network (CartoonNetwork.com) is the #1 U.S. television network
among boys 6-11. Currently seen in 99 million U.S. homes and 194
countries around the world, Cartoon Network is Turner Broadcasting
System, Inc.’s ad-supported cable service now available in HD offering
the best in original, acquired and classic entertainment for kids and
families. In addition to Emmy-winning original programming and
industry-leading digital apps and online games, Cartoon Network embraces
key social issues affecting families with solution-oriented initiatives
such as Stop Bullying: Speak Up and the Move It Movement.
Turner Broadcasting System, Inc., a Time Warner company, creates and
programs branded news, entertainment, animation and young adult media
environments on television and other platforms for consumers around the
About Stop Bullying: Speak Up
Cartoon Network’s Stop Bullying: Speak Up is an
award-winning, multi-platform pro-social campaign, created with experts
in the field to raise awareness, build partnerships and empower young
people to speak up against bullying safely and effectively. Campaign
resources include video, print and online content—including an
award-winning documentary introduced by President Barack Obama—available
at StopBullyingSpeakUp.com, available at no charge to schools, community
groups and parents to motivate bullying prevention activities or
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