Agile Computing Authors: Mehdi Daoudi, Liz McMillan, Pat Romanski, Elizabeth White, Zakia Bouachraoui

Related Topics: Agile Computing, Machine Learning

Agile Computing: Article

Ajit Jaokar's Mobile Web 2.0 Blog: Bitty Browser, A New Way to View Mobile Content

The product offers some interesting possibilities for Mobile Web 2.0

It seems strange to start the ‘Mobile Web 2.0 Spotlight’ with a company that does not have a ‘mobile’ version of its product, but that’s what I am going to do; because I believe that the product offers some interesting possibilities for Mobile Web 2.0.

Let me explain..

The first product is Bitty Browser. The best way to imagine ‘Bitty Browser’ is to think ‘picture in picture’ as shown above.

What does it mean for mobile content?

Essentially, a smaller screen within the main screen on the desktop can display content originally targeted towards the mobile device, or more importantly, originally created on a mobile device. You can view it as ‘widgetizing the mobile web’. The possibilities for such a product from a mobile perspective are very interesting, starting with the fact that you could widen the distribution channels for mobile content.

From their web site  ,

Philosophically, Bitty stands on two simple observations:
1. Browsing from page to page, clicking Forward and Back (i.e., typical Web navigation) is super-useful.
2. Web sites are increasingly composed of discrete blocks of content: an ad, a calendar, a list of links, and so on.

Bitty Browser joins these two ideas, enabling navigable blocks of content within Web pages and other documents, creating a type of 'mashup'.

Why Was Bitty Browser Chosen for the Mobile Web 2.0 Spotlight
I am biased towards the Web. In fact, to me, there is only one ‘Web’ and the closer we can bring the ‘Web’ and the ‘Mobile Web’ towards each other, the wider the usage of the Mobile Web and consequently the greater the knock on synergies to the Web itself.

The first principle of Mobile Web 2.0 is ‘User generated content will change the balance of power in the Mobile Data Industry’ (the seven principles of Mobile Web 2.0 is a separate blog , yet to come, but for now, lets just worry about the first principle). The mobile device is ideally poised to capture content at the point of inspiration. Hence, it is a major driver to Web 2.0. With the proliferation of rich mobile devices, content will be increasingly created on the small screen BUT consumed on the bigger screen(typically the PC). Anything that makes this process easier(i.e. the consumption of content originally created on mobile devices on the wider screen) is a boost to Mobile Web 2.0.

Hence, the first product in the spotlight is the ‘Bitty Browser’; even though it still is not pitched towards the Mobile Web yet.

Curious fact
Founder Scott Matthews's father is Mike Matthews, who runs Electro-Harmonix  ,home of cult classic guitar effects like the Big Muff Pi and Small Stone, used by artists like Jimi Hendrix, Kurt Cobain, The Red Hot Chili Peppers!

As usual, we seek new ideas
Many thanks for the amazing response to my first post. If you think you are working on a great Mobile web 2.0 idea or if you can recommend a product or a service that conforms to Mobile Web 2.0, please email me at ajit.jaokar at futuretext.com

More Stories By Ajit Jaokar

Ajit Jaokar is the author of the book 'Mobile Web 2.0' and is also a member of the Web2.0 workgroup. Currently, he plays an advisory role to a number of mobile start-ups in the UK and Scandinavia. He also works with the government and trade missions of a number of countries including South Korea and Ireland. He is a regular speaker at SYS-CON events including AJAXWorld Conference & Expo.

Comments (5)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.

IoT & Smart Cities Stories
While the focus and objectives of IoT initiatives are many and diverse, they all share a few common attributes, and one of those is the network. Commonly, that network includes the Internet, over which there isn't any real control for performance and availability. Or is there? The current state of the art for Big Data analytics, as applied to network telemetry, offers new opportunities for improving and assuring operational integrity. In his session at @ThingsExpo, Jim Frey, Vice President of S...
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settl...
@CloudEXPO and @ExpoDX, two of the most influential technology events in the world, have hosted hundreds of sponsors and exhibitors since our launch 10 years ago. @CloudEXPO and @ExpoDX New York and Silicon Valley provide a full year of face-to-face marketing opportunities for your company. Each sponsorship and exhibit package comes with pre and post-show marketing programs. By sponsoring and exhibiting in New York and Silicon Valley, you reach a full complement of decision makers and buyers in ...
The Internet of Things is clearly many things: data collection and analytics, wearables, Smart Grids and Smart Cities, the Industrial Internet, and more. Cool platforms like Arduino, Raspberry Pi, Intel's Galileo and Edison, and a diverse world of sensors are making the IoT a great toy box for developers in all these areas. In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists discussed what things are the most important, which will have the most profound e...
Two weeks ago (November 3-5), I attended the Cloud Expo Silicon Valley as a speaker, where I presented on the security and privacy due diligence requirements for cloud solutions. Cloud security is a topical issue for every CIO, CISO, and technology buyer. Decision-makers are always looking for insights on how to mitigate the security risks of implementing and using cloud solutions. Based on the presentation topics covered at the conference, as well as the general discussions heard between sessio...
The Jevons Paradox suggests that when technological advances increase efficiency of a resource, it results in an overall increase in consumption. Writing on the increased use of coal as a result of technological improvements, 19th-century economist William Stanley Jevons found that these improvements led to the development of new ways to utilize coal. In his session at 19th Cloud Expo, Mark Thiele, Chief Strategy Officer for Apcera, compared the Jevons Paradox to modern-day enterprise IT, examin...
Rodrigo Coutinho is part of OutSystems' founders' team and currently the Head of Product Design. He provides a cross-functional role where he supports Product Management in defining the positioning and direction of the Agile Platform, while at the same time promoting model-based development and new techniques to deliver applications in the cloud.
There are many examples of disruption in consumer space – Uber disrupting the cab industry, Airbnb disrupting the hospitality industry and so on; but have you wondered who is disrupting support and operations? AISERA helps make businesses and customers successful by offering consumer-like user experience for support and operations. We have built the world’s first AI-driven IT / HR / Cloud / Customer Support and Operations solution.
LogRocket helps product teams develop better experiences for users by recording videos of user sessions with logs and network data. It identifies UX problems and reveals the root cause of every bug. LogRocket presents impactful errors on a website, and how to reproduce it. With LogRocket, users can replay problems.
Data Theorem is a leading provider of modern application security. Its core mission is to analyze and secure any modern application anytime, anywhere. The Data Theorem Analyzer Engine continuously scans APIs and mobile applications in search of security flaws and data privacy gaps. Data Theorem products help organizations build safer applications that maximize data security and brand protection. The company has detected more than 300 million application eavesdropping incidents and currently secu...