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| January 31, 2013 07:48 PM EST |
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Please replace the release with the following corrected version due to
multiple revisions.
The corrected release reads:
IN SUPPORT OF DATA PRIVACY DAY, AVG MAKES NEW STUDENT EDITION OF WIDE
OPEN PRIVACY: STRATEGIES FOR THE DIGITAL LIFE AVAILABLE FOR FREE
Penned by JR Smith and Siobhan MacDermott, groundbreaking book shows
individuals how to play offense with their online identity, reputation,
and personal brand
AVG Technologies N.V. (NYSE: AVG), the provider of Internet and mobile
security to 143 million active users, today announced that in honor of
Data Privacy Day, they have released Wide Open Privacy Student
Edition, available for free as a PDF
or Amazon
e-book. Published by IT-Harvest Press (2012) and written by AVG CEO
JR Smith and Chief Policy Officer Siobhan MacDermott, the book reveals
how individuals can take proactive control of their online identity,
reputation and personal brand.
“The strategies contained in Wide Open Privacy are especially
useful to students as they negotiate the transition between their
academic and/or adolescent personas into adult and professional ones,”
said Smith. “From social media to retail, and given today’s cluttered,
volatile and wiki-speed information environment, young people face a
specific set of challenges in managing their everyday lives. Wide
Open Privacy provides clear methods to enrich the online experience
across all connected devices – and confidence that the decisions
students make today will not haunt their digital existence in the years
to come.”
Neither “idiot’s guide” nor academic treatise, Wide Open Privacy
responds to urgent public demand for better and easier tools and
resources to understand and navigate the powerful but potentially
treacherous seas of e-commerce, online banking, social media, and cloud
content sharing.
“Especially as they adopt and settle on the habits that will define
their lives, students cannot afford to put their fate in the hands of
government or big business – or even in the hands of the photo-happy
friends they partied with last night,” said MacDermott. “Individuals
need to take personal control of their digital destinies. Wide Open
Privacy offers clear strategies and tech-savvy tactics to achieve
the necessary control to live safer, more productive lives online.”
AVG believes everyone needs a reliable toolkit to best manage their
identity and reputation in the digital world. Especially when it comes
to policymakers and corporations, consumers are not always empowered by
or provided with policies that acknowledge their right to make their own
decisions when it comes to online reputations, privacy and peace of
mind. Until governments and companies deliver that acknowledgment,
Internet users need to take and keep control of their digital lives,
personal brand and privacy. Wide Open Privacy helps them do this.
Learn more about Wide
Open Privacy
About AVG Technologies (NYSE: AVG)
AVG's mission is to simplify, optimize and secure the Internet
experience, providing peace of mind to a connected world. AVG's powerful
yet easy-to-use software and online services put users in control of
their Internet experience. By choosing AVG's software and services,
users become part of a trusted global community that benefits from
inherent network effects, mutual protection and support. AVG has grown
its user base to 143 million active users as of September 30, 2012 and
offers a product portfolio that targets the consumer and small business
markets and includes Internet security, PC performance optimization,
online backup, mobile security, identity protection and family safety
software.
www.avg.com
http://mediacenter.avg.com
facebook.com/wideopenprivacy
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