Welcome!

Agile Computing Authors: Elizabeth White, Yeshim Deniz, Pat Romanski, Liz McMillan, Larry Alton

News Feed Item

Online Trust Alliance Releases 2013 Data Protection and Breach Readiness Guide -- 242.6 Million Records Breached Last Year

Public & Private Leaders Join OTA in Sharing Best Business Practices to Increase Privacy Controls, Secure Data and Enhance Online Trust

SEATTLE, WA -- (Marketwire) -- 01/28/13 -- Recognizing the importance of privacy and data protection, the Online Trust Alliance (OTA), a non-profit with the mission to enhance online trust, today announced a series of town hall meetings and the release of the OTA 2013 Data Protection & Breach Readiness Guide in recognition of Data Privacy Day (DPD).

OTA's analysis of more than 1,470 data loss incidents worldwide tracked by the Open Security Foundation reveals that an astounding 242.6 million records were exposed in 2012, yet more than 97% of the incidents could have been avoided by implementing simple steps and following best practices and internal controls. While businesses typically focus on external threats, 26% of the reported breaches were the result of employee threats or accidental disclosures, indicating a need for more internal controls and employee training.

"I believe Americans have a fundamental right to privacy: to know what information is being collected about them and to be able to control whether or not that information can be shared with third parties," said U.S. Sen. Al Franken. "As the chairman of the Senate subcommittee on Privacy, Technology, and the Law, it's my job to make sure that our nation's laws keep pace with technology. I'm proud to call the Online Trust Alliance a valuable ally, because I've seen how effectively they work within the business community to try to make sure consumers can trust the companies they interact with."

"For many businesses, data is an increasingly vital asset," said Federal Trade Commissioner Maureen K. Ohlhausen. "Companies need to protect their customers' personal information from theft that can hurt customers and harm the business's reputation. Because breaches may still occur even in the most security-conscious companies, however, it is also critical to have a plan for responding to data breaches before they happen. Putting together a response plan now may help reduce the impact of a data breach on a business and its customers later."

As society continues to become tethered to mobile devices which collect greater amounts of data including unique identifiers and location data, users are mostly unaware of what data is being collected, how it is being used and who has access to it. Increasingly data incidents and identity theft are occurring through accidental device loss and increased targeting by cybercriminals.

"As citizens increasingly rely on the Internet for their personal and business lives, businesses are looking to implement safeguards to enhance the protection of their data from abuse and potential identity theft," said Washington State Attorney General Bob Ferguson. "Working together, we can assist businesses and implement voluntary best practices to help protect consumers from harm while holding cybercriminals accountable. The efforts outlined by OTA are important steps towards reaching this goal."

The recovery costs to businesses as a result of a breach are staggering at more than $8 billion in 2012. The Town Hall meetings and Guide provide a framework that addresses issues that can help businesses protect their data and prepare for a data loss incident.

"Organizations of all sizes and in both the public and private sectors have an obligation to make privacy and data protection part of their value proposition. Being stewards of data and having a comprehensive data breach plan is the responsibility of every executive, who otherwise puts consumers, employees, companies and shareholders at an unacceptable risk," said Craig Spiezle, Executive Director and President, Online Trust Alliance.

The OTA 2013 Data Protection & Breach Readiness Guide is a comprehensive guide to help businesses understand the evolving privacy landscape, to enhance data security and to develop data loss incident plans. The guide is available at: https://otalliance.org/breach.html

The OTA's Data Privacy Day Town Hall meetings are being held on January 29 in New York City and on January 30 in Seattle, with a keynote by Washington State Attorney General Bob Ferguson. The Town Halls are sponsored in part by PricewaterhouseCoopers Inc., Pitney Bowes, Intersections Inc., and the Council of Better Business Bureaus. Speakers also include representatives from the FTC, FBI, U.S. Secret Service and the offices of both state's Attorneys General. To learn more about these events or to register, please visit: https://otalliance.org/dpd.html

About The Online Trust Alliance (OTA) https://otalliance.org
OTA is a non-profit with the mission to enhance online trust, while promoting innovation and the vitality of the Internet. OTA's goal is to help educate businesses, policy makers and stakeholders while developing and advancing best practices and tools to enhance the protection of users' security, privacy and identity. OTA supports collaborative public-private partnerships, benchmark reporting, meaningful self-regulation and data stewardship. Follow us on Twitter at: https://twitter.com/otalliance.

Media Contact:
Joyce Carcaise
Email Contact
571 426-2422 (m)
425 455-7400

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
Enterprises have taken advantage of IoT to achieve important revenue and cost advantages. What is less apparent is how incumbent enterprises operating at scale have, following success with IoT, built analytic, operations management and software development capabilities – ranging from autonomous vehicles to manageable robotics installations. They have embraced these capabilities as if they were Silicon Valley startups. As a result, many firms employ new business models that place enormous impor...
SYS-CON Events announced today that SourceForge has been named “Media Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. SourceForge is the largest, most trusted destination for Open Source Software development, collaboration, discovery and download on the web serving over 32 million viewers, 150 million downloads and over 460,000 active development projects each and every month.
SYS-CON Events announced today that Dasher Technologies will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Dasher Technologies, Inc. ® is a premier IT solution provider that delivers expert technical resources along with trusted account executives to architect and deliver complete IT solutions and services to help our clients execute their goals, plans and objectives. Since 1999, we'v...
As popularity of the smart home is growing and continues to go mainstream, technological factors play a greater role. The IoT protocol houses the interoperability battery consumption, security, and configuration of a smart home device, and it can be difficult for companies to choose the right kind for their product. For both DIY and professionally installed smart homes, developers need to consider each of these elements for their product to be successful in the market and current smart homes.
SYS-CON Events announced today that MIRAI Inc. will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. MIRAI Inc. are IT consultants from the public sector whose mission is to solve social issues by technology and innovation and to create a meaningful future for people.
SYS-CON Events announced today that Massive Networks, that helps your business operate seamlessly with fast, reliable, and secure internet and network solutions, has been named "Exhibitor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. As a premier telecommunications provider, Massive Networks is headquartered out of Louisville, Colorado. With years of experience under their belt, their team of...
SYS-CON Events announced today that TidalScale, a leading provider of systems and services, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. TidalScale has been involved in shaping the computing landscape. They've designed, developed and deployed some of the most important and successful systems and services in the history of the computing industry - internet, Ethernet, operating s...
Coca-Cola’s Google powered digital signage system lays the groundwork for a more valuable connection between Coke and its customers. Digital signs pair software with high-resolution displays so that a message can be changed instantly based on what the operator wants to communicate or sell. In their Day 3 Keynote at 21st Cloud Expo, Greg Chambers, Global Group Director, Digital Innovation, Coca-Cola, and Vidya Nagarajan, a Senior Product Manager at Google, will discuss how from store operations...
Widespread fragmentation is stalling the growth of the IIoT and making it difficult for partners to work together. The number of software platforms, apps, hardware and connectivity standards is creating paralysis among businesses that are afraid of being locked into a solution. EdgeX Foundry is unifying the community around a common IoT edge framework and an ecosystem of interoperable components.
In a recent survey, Sumo Logic surveyed 1,500 customers who employ cloud services such as Amazon Web Services (AWS), Microsoft Azure, and Google Cloud Platform (GCP). According to the survey, a quarter of the respondents have already deployed Docker containers and nearly as many (23 percent) are employing the AWS Lambda serverless computing framework. It’s clear: serverless is here to stay. The adoption does come with some needed changes, within both application development and operations. Tha...
SYS-CON Events announced today that IBM has been named “Diamond Sponsor” of SYS-CON's 21st Cloud Expo, which will take place on October 31 through November 2nd 2017 at the Santa Clara Convention Center in Santa Clara, California.
In his Opening Keynote at 21st Cloud Expo, John Considine, General Manager of IBM Cloud Infrastructure, will lead you through the exciting evolution of the cloud. He'll look at this major disruption from the perspective of technology, business models, and what this means for enterprises of all sizes. John Considine is General Manager of Cloud Infrastructure Services at IBM. In that role he is responsible for leading IBM’s public cloud infrastructure including strategy, development, and offering ...
Infoblox delivers Actionable Network Intelligence to enterprise, government, and service provider customers around the world. They are the industry leader in DNS, DHCP, and IP address management, the category known as DDI. We empower thousands of organizations to control and secure their networks from the core-enabling them to increase efficiency and visibility, improve customer service, and meet compliance requirements.
Join IBM November 1 at 21st Cloud Expo at the Santa Clara Convention Center in Santa Clara, CA, and learn how IBM Watson can bring cognitive services and AI to intelligent, unmanned systems. Cognitive analysis impacts today’s systems with unparalleled ability that were previously available only to manned, back-end operations. Thanks to cloud processing, IBM Watson can bring cognitive services and AI to intelligent, unmanned systems. Imagine a robot vacuum that becomes your personal assistant tha...
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend 21st Cloud Expo October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
Recently, REAN Cloud built a digital concierge for a North Carolina hospital that had observed that most patient call button questions were repetitive. In addition, the paper-based process used to measure patient health metrics was laborious, not in real-time and sometimes error-prone. In their session at 21st Cloud Expo, Sean Finnerty, Executive Director, Practice Lead, Health Care & Life Science at REAN Cloud, and Dr. S.P.T. Krishnan, Principal Architect at REAN Cloud, will discuss how they b...
SYS-CON Events announced today that mruby Forum will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. mruby is the lightweight implementation of the Ruby language. We introduce mruby and the mruby IoT framework that enhances development productivity. For more information, visit http://forum.mruby.org/.
Digital transformation is changing the face of business. The IDC predicts that enterprises will commit to a massive new scale of digital transformation, to stake out leadership positions in the "digital transformation economy." Accordingly, attendees at the upcoming Cloud Expo | @ThingsExpo at the Santa Clara Convention Center in Santa Clara, CA, Oct 31-Nov 2, will find fresh new content in a new track called Enterprise Cloud & Digital Transformation.
SYS-CON Events announced today that NetApp has been named “Bronze Sponsor” of SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. NetApp is the data authority for hybrid cloud. NetApp provides a full range of hybrid cloud data services that simplify management of applications and data across cloud and on-premises environments to accelerate digital transformation. Together with their partners, NetApp emp...
SYS-CON Events announced today that Avere Systems, a leading provider of enterprise storage for the hybrid cloud, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Avere delivers a more modern architectural approach to storage that doesn't require the overprovisioning of storage capacity to achieve performance, overspending on expensive storage media for inactive data or the overbui...