ChannelAdvisor, a leading provider of cloud-based e-commerce solutions that enable retailers and manufacturers to increase global sales, today announced its partnership with SHOP.COM, a third-party marketplace offering a comprehensive shopping experience online. ChannelAdvisor’s Marketplaces solution supports multiple marketplaces including SHOP.COM, Amazon, eBay and more, offering online retailers simplified access to additional sources of demand and revenue.

“Our ultimate goal is to help retailers grow, and the addition of SHOP.COM to our marketplaces roster is a new way for sellers to reach new customers,” said ChannelAdvisor COO David Spitz. “This partnership allows our retailers to use the existing product feed they’re already sending us to quickly integrate with SHOP.COM, saving them time and money.”

ChannelAdvisor’s Marketplaces solution enables retailers to automatically create and manage product listings across multiple marketplaces, eliminating the need to send duplicate product data when scaling their online presence while minimizing overselling situations.

“ChannelAdvisor provides us the opportunity to expand beyond our existing marketplaces, and most recently we launched SHOP.COM,” said Christmas Central CIO Nathan Gordon. “It only took us a few hours to get set up on SHOP.COM, allowing us to quickly increase our online exposure and potential.”

“We’ve taken our site to the next level by creating the most revolutionary marketplace that puts retailers’ products exactly where consumers are shopping,” said SHOP.COM EVP Marc Ashley. “ChannelAdvisor is one of the industry’s most complete e-commerce platforms, and this partnership will simplify the selling process for retailers on SHOP.COM.”

SHOP.COM provides retailers the opportunity to grow their online sales through its online platform, mobile app, social media tools and direct marketing.

SHOP.COM’s leading categories include:

• Apparel
• Home & Housewares
• Electronics
• Travel
• Office
• Consumables (Grocery, Drug, CPG)
• Entertainment
• Beauty

ChannelAdvisor and SHOP.COM will host a joint webinar on Thursday, January 31, 2013 at 2:00 p.m. ET to educate retailers further on the benefits of selling on this new marketplace. To learn more and to register for this webinar, please visit http://www.channeladvisor.com/shop.com-webinar.

For more information about ChannelAdvisor’s Marketplaces solution, please visit http://www.channeladvisor.com/solutions/the-platform/marketplaces/.

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About ChannelAdvisor

ChannelAdvisor is a leading provider of cloud-based e-commerce solutions that enable retailers and manufacturers to integrate, manage and optimize their merchandise sales across hundreds of online channels including Amazon, Google, eBay, Facebook and more. Through automation, analytics and optimization, ChannelAdvisor customers can leverage a single inventory feed to more efficiently list and advertise products online, and connect with shoppers to increase sales. Billions of dollars in merchandise value are driven through ChannelAdvisor’s platform every year, and thousands of customers use ChannelAdvisor’s solutions to help grow their businesses. For more information, visit www.channeladvisor.com.

ABOUT MARKET AMERICA, INC. & SHOP.COM

Market America, Inc. is a product brokerage and Internet marketing company that specializes in One-to-One Marketing. Its mission is to provide a robust business system for entrepreneurs, while providing consumers a better way to shop. Headquartered in Greensboro, NC, the company was founded in 1992 by President and CEO JR Ridinger and has generated $4.3 billion in accumulated sales. Market America employs over 700 people globally with operations in the United States, Canada, Taiwan, Hong Kong, Australia, United Kingdom and Mexico. Through the company’s shopping website, SHOP.COM, consumers have access to over 40 million products, including Market America exclusive brands and thousands of top retail brands. By combining Market America’s entrepreneurial business model with SHOP.COM’s powerful comparative shopping engine, Cashback program, Hot Deals, social shopping integration and countless other features, the company has become the ultimate online shopping destination. For more information:

United States: http://www.marketamerica.com or http://www.SHOP.COM