Welcome!

Agile Computing Authors: Liz McMillan, Elizabeth White, Progress Blog, John Worthington, APM Blog

News Feed Item

Blue Cross Blue Shield of Michigan Kicks off Healthy Weight Week with Blues' Employee Pledge to Live a Healthy Lifestyle

The Pursuit of Healthiness begins January 22 on "rid the world of fad diets and gimmicks" day

DETROIT, Jan. 22, 2013 /PRNewswire/ -- Weight loss, health and wellness resolutions have become the top resolution year after year, with 38 percent of Americans making this commitment each January. As part of the Blues' Healthy Weight Week awareness effort and to demonstrate an attainable way to change behavior and live a healthy lifestyle, David Murray, BCBSM Social Media Manager, and new employee to the Blues, will live what the Blues encourage all Michigan residents to do daily: be an active participant in making Michigan healthier.

As an active member of the Detroit community, David founded the Social Media Club chapter of Detroit and is a member of a local food blog team, The Hungry Dudes. He's been quoted in Wall Street Journal, and has been featured in David Meerman Scott's blog, Web Ink Now; and his book, The New Rules of Marketing and PR.

Starting on January 22, Murray will engage in his own Pursuit of Healthiness by working with a dietitian to develop fitness and nutrition goals, and spend the year working to pursue those goals.

"I'm not necessarily the healthiest person, and I don't pretend to fully understand what healthy living requires, and this could be painful," said Murray. "However, I feel it is important as someone who manages a communication channel for our brand to experience what we are communicating with our members: to live a healthy lifestyle. I'm hopeful people will follow my journey, and maybe join me. If people see someone who works for the brand actually practice what we communicate everyday, people will have the opportunity to get to know us, and like what we do."

Murray will begin with setting a benchmark for his current health status by visiting his doctor for a physical. Next, Murray, in partnership with Registered Dietitian and BCBSM Health Coach Grace Derocha, will develop health and wellness goals for February, March and April. Derocha will determine areas of focus for Murray, and coach him throughout his journey. Murray will post video and blog progress reports on AHealthierMichigan.org throughout the duration of the first three months of the plan.

"It is so important to understand why you are motivated to live healthier," said Derocha. "Think about your motivation, weight loss for a special event or building up your stamina to play with your kids – this motivation should drive realistic, attainable goals. Goals should be set daily, weekly and monthly, and be "SMART" (specific, measurable, attainable, realistic and have a time-frame)."

David's journey will be captured on AHealthierMichigan.org/healthymurr, can be followed on BCBSM's Facebook page, as well as on Twitter (@bcbsm and @davemurr), and by following the hashtag #healthymurr. Throughout the campaign, the public will have an opportunity to vote on what meals David should eat, what exercises he will do, what kind of gym clothes he will wear, among other health and wellness related activities. The Blues encourage Michigan residents to share their own personal journey of pursuing healthiness on the aforementioned channels.

BCBSM has remained committed to the health and wellness of Michigan citizens, encouraging all residents to make good decisions, helping to lead Michigan to a healthier future. Yet we still have some work to do. According to the Centers for Disease Control (CDC), 66.1% of Michigan adults (age 18 and over) are overweight, with a body mass index of 25 or higher, and 30.9% of adults were obese, with a body mass index of 30 or greater.

The problem continues with Michigan's youth, as the CDC reports 14.2% of Michigan adolescents in grades nine through 12 being overweight, and 11.9% obese. In children ages two to five years, 16.3% were overweight and 13.3% were obese.

The CDC cites numerous health consequences, which are preventable with the right balance of healthy eating and exercise, as a result of obesity: Coronary heart disease; Type 2 diabetes; Cancers (endometrial, breast, and colon); Hypertension (high blood pressure); Dyslipidemia (for example, high total cholesterol or high levels of triglycerides); Stroke; Liver and Gallbladder disease; Sleep apnea and respiratory problems; Osteoarthritis (a degeneration of cartilage and its underlying bone within a joint); Gynecological problems (abnormal menses, infertility).

"Good nutrition and regular exercise are imperative to a healthy lifestyle and prevention of chronic conditions," Derocha added. "Even by decreasing your weight by 5%-10% can prevent certain chronic conditions, such as type 2 diabetes, heart disease and hypertension."

Blue Cross Blue Shield of Michigan and Blue Care Network are nonprofit corporations and independent licensees of the Blue Cross and Blue Shield Association. For more company information, visit bcbsm.com.

SOURCE Blue Cross Blue Shield of Michigan

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, whic...
Coca-Cola’s Google powered digital signage system lays the groundwork for a more valuable connection between Coke and its customers. Digital signs pair software with high-resolution displays so that a message can be changed instantly based on what the operator wants to communicate or sell. In their Day 3 Keynote at 21st Cloud Expo, Greg Chambers, Global Group Director, Digital Innovation, Coca-Cola, and Vidya Nagarajan, a Senior Product Manager at Google, discussed how from store operations and ...
In his session at 21st Cloud Expo, Carl J. Levine, Senior Technical Evangelist for NS1, will objectively discuss how DNS is used to solve Digital Transformation challenges in large SaaS applications, CDNs, AdTech platforms, and other demanding use cases. Carl J. Levine is the Senior Technical Evangelist for NS1. A veteran of the Internet Infrastructure space, he has over a decade of experience with startups, networking protocols and Internet infrastructure, combined with the unique ability to it...
It is of utmost importance for the future success of WebRTC to ensure that interoperability is operational between web browsers and any WebRTC-compliant client. To be guaranteed as operational and effective, interoperability must be tested extensively by establishing WebRTC data and media connections between different web browsers running on different devices and operating systems. In his session at WebRTC Summit at @ThingsExpo, Dr. Alex Gouaillard, CEO and Founder of CoSMo Software, presented ...
Gemini is Yahoo’s native and search advertising platform. To ensure the quality of a complex distributed system that spans multiple products and components and across various desktop websites and mobile app and web experiences – both Yahoo owned and operated and third-party syndication (supply), with complex interaction with more than a billion users and numerous advertisers globally (demand) – it becomes imperative to automate a set of end-to-end tests 24x7 to detect bugs and regression. In th...
"Space Monkey by Vivent Smart Home is a product that is a distributed cloud-based edge storage network. Vivent Smart Home, our parent company, is a smart home provider that places a lot of hard drives across homes in North America," explained JT Olds, Director of Engineering, and Brandon Crowfeather, Product Manager, at Vivint Smart Home, in this SYS-CON.tv interview at @ThingsExpo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"Cloud Academy is an enterprise training platform for the cloud, specifically public clouds. We offer guided learning experiences on AWS, Azure, Google Cloud and all the surrounding methodologies and technologies that you need to know and your teams need to know in order to leverage the full benefits of the cloud," explained Alex Brower, VP of Marketing at Cloud Academy, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clar...
"MobiDev is a software development company and we do complex, custom software development for everybody from entrepreneurs to large enterprises," explained Alan Winters, U.S. Head of Business Development at MobiDev, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that CrowdReviews.com has been named “Media Sponsor” of SYS-CON's 22nd International Cloud Expo, which will take place on June 5–7, 2018, at the Javits Center in New York City, NY. CrowdReviews.com is a transparent online platform for determining which products and services are the best based on the opinion of the crowd. The crowd consists of Internet users that have experienced products and services first-hand and have an interest in letting other potential buye...
"There's plenty of bandwidth out there but it's never in the right place. So what Cedexis does is uses data to work out the best pathways to get data from the origin to the person who wants to get it," explained Simon Jones, Evangelist and Head of Marketing at Cedexis, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"IBM is really all in on blockchain. We take a look at sort of the history of blockchain ledger technologies. It started out with bitcoin, Ethereum, and IBM evaluated these particular blockchain technologies and found they were anonymous and permissionless and that many companies were looking for permissioned blockchain," stated René Bostic, Technical VP of the IBM Cloud Unit in North America, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Conventi...
WebRTC is great technology to build your own communication tools. It will be even more exciting experience it with advanced devices, such as a 360 Camera, 360 microphone, and a depth sensor camera. In his session at @ThingsExpo, Masashi Ganeko, a manager at INFOCOM Corporation, introduced two experimental projects from his team and what they learned from them. "Shotoku Tamago" uses the robot audition software HARK to track speakers in 360 video of a remote party. "Virtual Teleport" uses a multip...
SYS-CON Events announced today that Telecom Reseller has been named “Media Sponsor” of SYS-CON's 22nd International Cloud Expo, which will take place on June 5-7, 2018, at the Javits Center in New York, NY. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
SYS-CON Events announced today that Evatronix will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Evatronix SA offers comprehensive solutions in the design and implementation of electronic systems, in CAD / CAM deployment, and also is a designer and manufacturer of advanced 3D scanners for professional applications.
Leading companies, from the Global Fortune 500 to the smallest companies, are adopting hybrid cloud as the path to business advantage. Hybrid cloud depends on cloud services and on-premises infrastructure working in unison. Successful implementations require new levels of data mobility, enabled by an automated and seamless flow across on-premises and cloud resources. In his general session at 21st Cloud Expo, Greg Tevis, an IBM Storage Software Technical Strategist and Customer Solution Architec...
To get the most out of their data, successful companies are not focusing on queries and data lakes, they are actively integrating analytics into their operations with a data-first application development approach. Real-time adjustments to improve revenues, reduce costs, or mitigate risk rely on applications that minimize latency on a variety of data sources. In his session at @BigDataExpo, Jack Norris, Senior Vice President, Data and Applications at MapR Technologies, reviewed best practices to ...
An increasing number of companies are creating products that combine data with analytical capabilities. Running interactive queries on Big Data requires complex architectures to store and query data effectively, typically involving data streams, an choosing efficient file format/database and multiple independent systems that are tied together through custom-engineered pipelines. In his session at @BigDataExpo at @ThingsExpo, Tomer Levi, a senior software engineer at Intel’s Advanced Analytics gr...
When talking IoT we often focus on the devices, the sensors, the hardware itself. The new smart appliances, the new smart or self-driving cars (which are amalgamations of many ‘things’). When we are looking at the world of IoT, we should take a step back, look at the big picture. What value are these devices providing? IoT is not about the devices, it’s about the data consumed and generated. The devices are tools, mechanisms, conduits. In his session at Internet of Things at Cloud Expo | DXWor...
Everything run by electricity will eventually be connected to the Internet. Get ahead of the Internet of Things revolution. In his session at @ThingsExpo, Akvelon expert and IoT industry leader Sergey Grebnov provided an educational dive into the world of managing your home, workplace and all the devices they contain with the power of machine-based AI and intelligent Bot services for a completely streamlined experience.
SYS-CON Events announced today that Synametrics Technologies will exhibit at SYS-CON's 22nd International Cloud Expo®, which will take place on June 5-7, 2018, at the Javits Center in New York, NY. Synametrics Technologies is a privately held company based in Plainsboro, New Jersey that has been providing solutions for the developer community since 1997. Based on the success of its initial product offerings such as WinSQL, Xeams, SynaMan and Syncrify, Synametrics continues to create and hone inn...