Click here to close now.


Agile Computing Authors: David Dodd, Liz McMillan, Harry Trott, Philippe Abdoulaye, Pat Romanski

News Feed Item

Blue Cross Blue Shield of Michigan Kicks off Healthy Weight Week with Blues' Employee Pledge to Live a Healthy Lifestyle

The Pursuit of Healthiness begins January 22 on "rid the world of fad diets and gimmicks" day

DETROIT, Jan. 22, 2013 /PRNewswire/ -- Weight loss, health and wellness resolutions have become the top resolution year after year, with 38 percent of Americans making this commitment each January. As part of the Blues' Healthy Weight Week awareness effort and to demonstrate an attainable way to change behavior and live a healthy lifestyle, David Murray, BCBSM Social Media Manager, and new employee to the Blues, will live what the Blues encourage all Michigan residents to do daily: be an active participant in making Michigan healthier.

As an active member of the Detroit community, David founded the Social Media Club chapter of Detroit and is a member of a local food blog team, The Hungry Dudes. He's been quoted in Wall Street Journal, and has been featured in David Meerman Scott's blog, Web Ink Now; and his book, The New Rules of Marketing and PR.

Starting on January 22, Murray will engage in his own Pursuit of Healthiness by working with a dietitian to develop fitness and nutrition goals, and spend the year working to pursue those goals.

"I'm not necessarily the healthiest person, and I don't pretend to fully understand what healthy living requires, and this could be painful," said Murray. "However, I feel it is important as someone who manages a communication channel for our brand to experience what we are communicating with our members: to live a healthy lifestyle. I'm hopeful people will follow my journey, and maybe join me. If people see someone who works for the brand actually practice what we communicate everyday, people will have the opportunity to get to know us, and like what we do."

Murray will begin with setting a benchmark for his current health status by visiting his doctor for a physical. Next, Murray, in partnership with Registered Dietitian and BCBSM Health Coach Grace Derocha, will develop health and wellness goals for February, March and April. Derocha will determine areas of focus for Murray, and coach him throughout his journey. Murray will post video and blog progress reports on throughout the duration of the first three months of the plan.

"It is so important to understand why you are motivated to live healthier," said Derocha. "Think about your motivation, weight loss for a special event or building up your stamina to play with your kids – this motivation should drive realistic, attainable goals. Goals should be set daily, weekly and monthly, and be "SMART" (specific, measurable, attainable, realistic and have a time-frame)."

David's journey will be captured on, can be followed on BCBSM's Facebook page, as well as on Twitter (@bcbsm and @davemurr), and by following the hashtag #healthymurr. Throughout the campaign, the public will have an opportunity to vote on what meals David should eat, what exercises he will do, what kind of gym clothes he will wear, among other health and wellness related activities. The Blues encourage Michigan residents to share their own personal journey of pursuing healthiness on the aforementioned channels.

BCBSM has remained committed to the health and wellness of Michigan citizens, encouraging all residents to make good decisions, helping to lead Michigan to a healthier future. Yet we still have some work to do. According to the Centers for Disease Control (CDC), 66.1% of Michigan adults (age 18 and over) are overweight, with a body mass index of 25 or higher, and 30.9% of adults were obese, with a body mass index of 30 or greater.

The problem continues with Michigan's youth, as the CDC reports 14.2% of Michigan adolescents in grades nine through 12 being overweight, and 11.9% obese. In children ages two to five years, 16.3% were overweight and 13.3% were obese.

The CDC cites numerous health consequences, which are preventable with the right balance of healthy eating and exercise, as a result of obesity: Coronary heart disease; Type 2 diabetes; Cancers (endometrial, breast, and colon); Hypertension (high blood pressure); Dyslipidemia (for example, high total cholesterol or high levels of triglycerides); Stroke; Liver and Gallbladder disease; Sleep apnea and respiratory problems; Osteoarthritis (a degeneration of cartilage and its underlying bone within a joint); Gynecological problems (abnormal menses, infertility).

"Good nutrition and regular exercise are imperative to a healthy lifestyle and prevention of chronic conditions," Derocha added. "Even by decreasing your weight by 5%-10% can prevent certain chronic conditions, such as type 2 diabetes, heart disease and hypertension."

Blue Cross Blue Shield of Michigan and Blue Care Network are nonprofit corporations and independent licensees of the Blue Cross and Blue Shield Association. For more company information, visit

SOURCE Blue Cross Blue Shield of Michigan

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
Continuous processes around the development and deployment of applications are both impacted by -- and a benefit to -- the Internet of Things trend. To help better understand the relationship between DevOps and a plethora of new end-devices and data please welcome Gary Gruver, consultant, author and a former IT executive who has led many large-scale IT transformation projects, and John Jeremiah, Technology Evangelist at Hewlett Packard Enterprise (HPE), on Twitter at @j_jeremiah. The discussion is moderated by me, Dana Gardner, Principal Analyst at Interarbor Solutions.
Too often with compelling new technologies market participants become overly enamored with that attractiveness of the technology and neglect underlying business drivers. This tendency, what some call the “newest shiny object syndrome” is understandable given that virtually all of us are heavily engaged in technology. But it is also mistaken. Without concrete business cases driving its deployment, IoT, like many other technologies before it, will fade into obscurity.
With all the incredible momentum behind the Internet of Things (IoT) industry, it is easy to forget that not a single CEO wakes up and wonders if “my IoT is broken.” What they wonder is if they are making the right decisions to do all they can to increase revenue, decrease costs, and improve customer experience – effectively the same challenges they have always had in growing their business. The exciting thing about the IoT industry is now these decisions can be better, faster, and smarter. Now all corporate assets – people, objects, and spaces – can share information about themselves and thei...
The Internet of Things is clearly many things: data collection and analytics, wearables, Smart Grids and Smart Cities, the Industrial Internet, and more. Cool platforms like Arduino, Raspberry Pi, Intel's Galileo and Edison, and a diverse world of sensors are making the IoT a great toy box for developers in all these areas. In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists discussed what things are the most important, which will have the most profound effect on the world, and what should we expect to see over the next couple of years.
Discussions of cloud computing have evolved in recent years from a focus on specific types of cloud, to a world of hybrid cloud, and to a world dominated by the APIs that make today's multi-cloud environments and hybrid clouds possible. In this Power Panel at 17th Cloud Expo, moderated by Conference Chair Roger Strukhoff, panelists addressed the importance of customers being able to use the specific technologies they need, through environments and ecosystems that expose their APIs to make true change and transformation possible.
Growth hacking is common for startups to make unheard-of progress in building their business. Career Hacks can help Geek Girls and those who support them (yes, that's you too, Dad!) to excel in this typically male-dominated world. Get ready to learn the facts: Is there a bias against women in the tech / developer communities? Why are women 50% of the workforce, but hold only 24% of the STEM or IT positions? Some beginnings of what to do about it! In her Day 2 Keynote at 17th Cloud Expo, Sandy Carter, IBM General Manager Cloud Ecosystem and Developers, and a Social Business Evangelist, wil...
PubNub has announced the release of BLOCKS, a set of customizable microservices that give developers a simple way to add code and deploy features for realtime apps.PubNub BLOCKS executes business logic directly on the data streaming through PubNub’s network without splitting it off to an intermediary server controlled by the customer. This revolutionary approach streamlines app development, reduces endpoint-to-endpoint latency, and allows apps to better leverage the enormous scalability of PubNub’s Data Stream Network.
Microservices are a very exciting architectural approach that many organizations are looking to as a way to accelerate innovation. Microservices promise to allow teams to move away from monolithic "ball of mud" systems, but the reality is that, in the vast majority of organizations, different projects and technologies will continue to be developed at different speeds. How to handle the dependencies between these disparate systems with different iteration cycles? Consider the "canoncial problem" in this scenario: microservice A (releases daily) depends on a couple of additions to backend B (re...
I recently attended and was a speaker at the 4th International Internet of @ThingsExpo at the Santa Clara Convention Center. I also had the opportunity to attend this event last year and I wrote a blog from that show talking about how the “Enterprise Impact of IoT” was a key theme of last year’s show. I was curious to see if the same theme would still resonate 365 days later and what, if any, changes I would see in the content presented.
Apps and devices shouldn't stop working when there's limited or no network connectivity. Learn how to bring data stored in a cloud database to the edge of the network (and back again) whenever an Internet connection is available. In his session at 17th Cloud Expo, Ben Perlmutter, a Sales Engineer with IBM Cloudant, demonstrated techniques for replicating cloud databases with devices in order to build offline-first mobile or Internet of Things (IoT) apps that can provide a better, faster user experience, both offline and online. The focus of this talk was on IBM Cloudant, Apache CouchDB, and ...
Container technology is shaping the future of DevOps and it’s also changing the way organizations think about application development. With the rise of mobile applications in the enterprise, businesses are abandoning year-long development cycles and embracing technologies that enable rapid development and continuous deployment of apps. In his session at DevOps Summit, Kurt Collins, Developer Evangelist at, examined how Docker has evolved into a highly effective tool for application delivery by allowing increasingly popular Mobile Backend-as-a-Service (mBaaS) platforms to quickly crea...
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo 2016 in New York and Silicon Valley. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound cha...
Internet of @ThingsExpo, taking place June 7-9, 2016 at Javits Center, New York City and Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 18th International @CloudExpo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo New York Call for Papers is now open.
The cloud. Like a comic book superhero, there seems to be no problem it can’t fix or cost it can’t slash. Yet making the transition is not always easy and production environments are still largely on premise. Taking some practical and sensible steps to reduce risk can also help provide a basis for a successful cloud transition. A plethora of surveys from the likes of IDG and Gartner show that more than 70 percent of enterprises have deployed at least one or more cloud application or workload. Yet a closer inspection at the data reveals less than half of these cloud projects involve production...
Cloud computing delivers on-demand resources that provide businesses with flexibility and cost-savings. The challenge in moving workloads to the cloud has been the cost and complexity of ensuring the initial and ongoing security and regulatory (PCI, HIPAA, FFIEC) compliance across private and public clouds. Manual security compliance is slow, prone to human error, and represents over 50% of the cost of managing cloud applications. Determining how to automate cloud security compliance is critical to maintaining positive ROI. Raxak Protect is an automated security compliance SaaS platform and ma...
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu’s platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
There are over 120 breakout sessions in all, with Keynotes, General Sessions, and Power Panels adding to three days of incredibly rich presentations and content. Join @ThingsExpo conference chair Roger Strukhoff (@IoT2040), June 7-9, 2016 in New York City, for three days of intense 'Internet of Things' discussion and focus, including Big Data's indespensable role in IoT, Smart Grids and Industrial Internet of Things, Wearables and Consumer IoT, as well as (new) IoT's use in Vertical Markets.
Today air travel is a minefield of delays, hassles and customer disappointment. Airlines struggle to revitalize the experience. GE and M2Mi will demonstrate practical examples of how IoT solutions are helping airlines bring back personalization, reduce trip time and improve reliability. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Dr. Sarah Cooper, M2Mi’s VP Business Development and Engineering, explored the IoT cloud-based platform technologies driving this change including privacy controls, data transparency and integration of real time context with p...
The Internet of Things (IoT) is growing rapidly by extending current technologies, products and networks. By 2020, Cisco estimates there will be 50 billion connected devices. Gartner has forecast revenues of over $300 billion, just to IoT suppliers. Now is the time to figure out how you’ll make money – not just create innovative products. With hundreds of new products and companies jumping into the IoT fray every month, there’s no shortage of innovation. Despite this, McKinsey/VisionMobile data shows "less than 10 percent of IoT developers are making enough to support a reasonably sized team....
We all know that data growth is exploding and storage budgets are shrinking. Instead of showing you charts on about how much data there is, in his General Session at 17th Cloud Expo, Scott Cleland, Senior Director of Product Marketing at HGST, showed how to capture all of your data in one place. After you have your data under control, you can then analyze it in one place, saving time and resources.