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Kaazing Powers Real-Time Mobile Crowdsourcing to Create Social Art

Kaazing, founders of HTML5 WebSocket and the leading live data communication platform for the Web and mobile, and France-based partner Ekito, an innovative IT and IS company serving all of Europe, today announced a mobile device driven art application that turned festival participants into moving paintbrushes by collecting their movements through their smartphones and transmitting it in real-time on a virtual canvas. The composition was made visible both on the website (see a video displaying the creation of the art piece here) and on a giant screen displayed at the Toulouse-Matabiau railway station, where viewers could follow the art project – live – as it was being dynamically created. Emmanuelle Mason, the artist behind the composition, relied on Kaazing and its French partner Ekito to make her vision a reality.

“We are living in an era where art and technology can combine to create something greater than the sum of its parts,” said Emmanuelle Mason. “On this project, Kaazing's real-time technology enabled us to explore the question of the private path in a common space, something that would not have been possible if the data wasn’t transferred in real-time.”

"Toulouse was very pleased to experiment with a beautiful immersive experience through the Artistic project of Emmanuelle Mason, based on Kaazing’s real-time technology,” said Erwane Monthubert Deputy Mayor of Toulouse, France. “The project lit up the Novela festival, and participants of the 4th annual festival were excited to be involved in a completely unique experience.”

In order to “draw” their movements on screen, attendees downloaded the Déambulations app – which was available for both iPhone and Android users. The Kaazing-powered app instantly sent attendees movements to the Déambulations website, weaving together hundreds of thousands of attendees movements simultaneously during the festival and creating a gigantic, live, crowdsourced art project.

“In order for real-time data applications over the Internet to work, you need technology that is scalable and reliable to receive and delivery data to and from hundreds of thousands of users’ browsers and devices at one time with instant results,” said John Donnelly III, Kaazing EVP “Real time device applications are the cusp of modern innovations, and this project would have not been possible using legacy Web HTTP technology. We have seen a huge demand for real-time data communication across a wide range of industries and applications such as real-time bidding for stocks and securities, multi-player interactive betting and gaming and truly innovative social marketing projects such as Toulouse.”

About Kaazing

Kaazing, founders of HTML5 Websocket, offers the leading, standards based live data communication platform to deliver the fastest, most secure and most reliable live data to and from the Web and mobile devices. The high performance platform enables solutions that require massively scaleable, instant data delivery—critical for real-time transactions, commerce, trading, voting, gaming and collaboration. Based in Mountain View, CA, Kaazing has offices in Europe, Asia, and Africa. Customers and partners include HSBC, JP Morgan, Informatica, TIBCO, and Global 1000 financial, ecommerce, transportation, healthcare and entertainment companies. Learn more at www.kaazing.com or blog.kaazing.com, and follow @Kaazing on Twitter.

About EKITO

Ekito is a French IT services company built and managed by highly experienced IT architects. A strong team of recognized experts within areas such as mobile solutions, agile methodologies, software and infrastructure architecture and development, with a shared passion to provide top notch solutions and training with a focus on customer satisfaction and technical quality. Ekito offers complete transparency, short iterations and true engagement. Customers include international industry leaders, software editors and startups. Ekito is partnering with Kaazing to offer enterprise grade Web Communications solutions to customers in France.

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