Click here to close now.

Welcome!

Web 2.0 Authors: Plutora Blog, Carmen Gonzalez, Klaus Enzenhofer, Trevor Parsons, Cloud Best Practices Network

News Feed Item

SolarCure Connects Solar Powered SEO(TM) With Marketing

COLONIA, NJ -- (Marketwire) -- 01/16/13 -- Leave it to an inventor to design a brand new way to promote a company. This new way of marketing is called Solar Powered SEO™. Inventor Raymond Saluccio established himself a few years ago with one revolutionary patent allowed, along with several others that are still pending. While considering what makes an idea stand out from all others, Mr. Saluccio has developed a method for all companies to increase their awareness, online visibility and overall image that seemingly has never existed before. And this method can be utilized by any company or brand -- no matter what size.

SolarCure has brought together two powerful, yet diverse concepts: solar power and search engine marketing. Never before has solar power been used to enhance a company's bottom line in such a unique way. By participating in the Adopt-A-Solar-Panel program, companies simultaneously help a targeted non-profit organization and potentially increase their online visibility via search engine optimized press releases. The press release marketing component, otherwise known as Solar Powered SEO™, helps extend almost any brand's reach online quickly. By pledging to sponsor part of a solar installation for nationally recognized non-profits such as Veterans of Foreign Wars, American Legions, volunteer fire squads, as well as others, the donor receives a truly unique publicity package to help boost their company's corporate image.

SolarCure's Adopt-A-Solar-Panel program follows a simple yet effective process. Generous organizations sponsor an entire solar panel or a portion of one through SolarCure. The non-profit organization will use energy generated through solar panels, and benefits for all participants are plentiful. They include:

  • Reduced energy costs: Non-profits utilizing solar energy will ultimately save money on their energy bills. This money can be re-invested to further involvement in that organizations main cause. The savings can be put to better use towards the non-profit's mission.

  • Solar Renewable Energy Credits: Solar panel utilization can also result in solar renewable energy credits for the business, or SRECs. These are tradable commodities that represent the green attributes associated with energy generated from renewable energy resources, such as sunlight, wind, or water. One SREC is generated every time one megawatt-hour (MWh) of clean, renewable electricity is produced via solar panels.

  • Benefits to the environment: In addition to lower energy spending and being able to take advantage of SRECs, solar panel usage helps create a cleaner environment. Lessening the dependence on "dirty" fossil fuels purchased from foreign countries can only benefit our country as a whole. In fact, energy used from the sun is the ultimate Made in America statement; its resource is organic, will never permanently run out during one's lifetime, and will never have a detrimental effect to the atmosphere.

  • Extended publicity and online awareness for the sponsor: Participating sponsors will receive nationwide publicity of their sponsorship through SolarCure's expertly written online press releases. Each press release is enhanced with Solar Powered SEO™ for greater search engine visibility and also to help increase Internet traffic and improve search engine listings. Online press release distribution helps "spread the word" about both the sponsors and organizations effects to better the environment and reduce energy expenses.

  • The benefits of green branding: In addition to extending a brand's Internet reach, the distribution of online press releases also align the Adopt-A-Solar-Panel program's participants as a green brands. Green brands greatly appeal to consumers who are becoming more aware of the need to protect the environment. The overall concept of green branding adds a unique selling point to your product or service and can boost overall corporate image. Green branding is about a genuine commitment to the environment, and in return those that consider supporting green brands often illustrate loyalty to them.

  • Benefits for veterans: There is another important element to the Adopt-A-Solar-Panel program -- the ability to help veterans in need. For many veterans arriving home from duty, the transition from full-time military life to full-time civilian life can be difficult. Some may only be qualified for part-time work while attending college to help further their careers, and many others might be either unemployed or even under-employed. No matter what their situation, without a steady income, veterans from coast-to-coast could experience trouble bill collectors or having to borrow money to pay their rent in order to avoid eviction. SolarCure will be actively recruiting veterans to sell Adopt-A-Solar-Panel or install needed solar panels in their area.

Since its initial roll-out in October of 2012, SolarCure has worked with several New Jersey clients, including Cranford insurance provider O'Donnell Agency, patent attorney Ezra Sutton P.A., and Warren commercial landscape installation firm Peluso Landscaping. While the initial reach for SolarCure's Adopt-A-Solar-Panel program and Solar Powered SEO™ have initially connected with local businesses, their reach will soon expand to national levels.

"Connecting the power and natural benefits of the sun's energy with the ability to assist veterans in need creates a winning situation for all involved," comments SolarCure Solar Powered SEO™ Marketing Director Rick Mulholland. Previously the Marketing Director for a leading American bridal manufacturer, Mr. Mulholland has been hands-on with a wide variety of marketing processes and advertising campaigns throughout the years.

"In a crowded marketing and advertising landscape, the key aspect for a business looking to find success is to break through the clutter. There are a lot of companies trying to get attention for themselves in order to increase their business. Anyone can buy a series of print ads or pay to promote themselves on Facebook, but how many can declare that they also supported their local environment and Americans in need? All of the components of the Adopt-a-Solar-Panel program create a powerful three-pronged message, and it's one that has never been associated before with tradition promotional efforts. If you want to stand out from your competition in addition to giving back to society, adopting a solar panel is the way to go."

More about SolarCure
Founded by EarthSure CEO and Ernst & Young Entrepreneur Of The Year® 2011 New Jersey Award finalist Raymond Saluccio, SolarCure specializes in helping clients combine powerful messaging and promotion with legitimate, sustainable, renewable green energy practices. When this combination is achieved, green branding and localized marketing practices can help to transform a business' public perception and open up new markets of loyal customers. For more information about how your company can grow its business with SolarCure's assistance, please visit www.solarcure.us or email your questions to [email protected].

SolarCure
Raymond Saluccio
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
Cloud data governance was previously an avoided function when cloud deployments were relatively small. With the rapid adoption in public cloud – both rogue and sanctioned, it’s not uncommon to find regulated data dumped into public cloud and unprotected. This is why enterprises and cloud providers alike need to embrace a cloud data governance function and map policies, processes and technology controls accordingly. In her session at 15th Cloud Expo, Evelyn de Souza, Data Privacy and Compliance Strategy Leader at Cisco Systems, will focus on how to set up a cloud data governance program and s...
Containers and microservices have become topics of intense interest throughout the cloud developer and enterprise IT communities. Accordingly, attendees at the upcoming 16th Cloud Expo at the Javits Center in New York June 9-11 will find fresh new content in a new track called PaaS | Containers & Microservices Containers are not being considered for the first time by the cloud community, but a current era of re-consideration has pushed them to the top of the cloud agenda. With the launch of Docker's initial release in March of 2013, interest was revved up several notches. Then late last...
Roberto Medrano, Executive Vice President at SOA Software, had reached 30,000 page views on his home page - http://RobertoMedrano.SYS-CON.com/ - on the SYS-CON family of online magazines, which includes Cloud Computing Journal, Internet of Things Journal, Big Data Journal, and SOA World Magazine. He is a recognized executive in the information technology fields of SOA, internet security, governance, and compliance. He has extensive experience with both start-ups and large companies, having been involved at the beginning of four IT industries: EDA, Open Systems, Computer Security and now SOA.
HP and Aruba Networks on Monday announced a definitive agreement for HP to acquire Aruba, a provider of next-generation network access solutions for the mobile enterprise, for $24.67 per share in cash. The equity value of the transaction is approximately $3.0 billion, and net of cash and debt approximately $2.7 billion. Both companies' boards of directors have approved the deal. "Enterprises are facing a mobile-first world and are looking for solutions that help them transition legacy investments to the new style of IT," said Meg Whitman, Chairman, President and Chief Executive Officer of HP...
The industrial software market has treated data with the mentality of “collect everything now, worry about how to use it later.” We now find ourselves buried in data, with the pervasive connectivity of the (Industrial) Internet of Things only piling on more numbers. There’s too much data and not enough information. In his session at @ThingsExpo, Bob Gates, Global Marketing Director, GE’s Intelligent Platforms business, to discuss how realizing the power of IoT, software developers are now focused on understanding how industrial data can create intelligence for industrial operations. Imagine ...
Operational Hadoop and the Lambda Architecture for Streaming Data Apache Hadoop is emerging as a distributed platform for handling large and fast incoming streams of data. Predictive maintenance, supply chain optimization, and Internet-of-Things analysis are examples where Hadoop provides the scalable storage, processing, and analytics platform to gain meaningful insights from granular data that is typically only valuable from a large-scale, aggregate view. One architecture useful for capturing and analyzing streaming data is the Lambda Architecture, representing a model of how to analyze rea...
SYS-CON Events announced today that Vitria Technology, Inc. will exhibit at SYS-CON’s @ThingsExpo, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Vitria will showcase the company’s new IoT Analytics Platform through live demonstrations at booth #330. Vitria’s IoT Analytics Platform, fully integrated and powered by an operational intelligence engine, enables customers to rapidly build and operationalize advanced analytics to deliver timely business outcomes for use cases across the industrial, enterprise, and consumer segments.
The explosion of connected devices / sensors is creating an ever-expanding set of new and valuable data. In parallel the emerging capability of Big Data technologies to store, access, analyze, and react to this data is producing changes in business models under the umbrella of the Internet of Things (IoT). In particular within the Insurance industry, IoT appears positioned to enable deep changes by altering relationships between insurers, distributors, and the insured. In his session at @ThingsExpo, Michael Sick, a Senior Manager and Big Data Architect within Ernst and Young's Financial Servi...
SYS-CON Events announced today that Open Data Centers (ODC), a carrier-neutral colocation provider, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. Open Data Centers is a carrier-neutral data center operator in New Jersey and New York City offering alternative connectivity options for carriers, service providers and enterprise customers.
The explosion of connected devices / sensors is creating an ever-expanding set of new and valuable data. In parallel the emerging capability of Big Data technologies to store, access, analyze, and react to this data is producing changes in business models under the umbrella of the Internet of Things (IoT). In particular within the Insurance industry, IoT appears positioned to enable deep changes by altering relationships between insurers, distributors, and the insured. In his session at @ThingsExpo, Michael Sick, a Senior Manager and Big Data Architect within Ernst and Young's Financial Servi...
PubNub on Monday has announced that it is partnering with IBM to bring its sophisticated real-time data streaming and messaging capabilities to Bluemix, IBM’s cloud development platform. “Today’s app and connected devices require an always-on connection, but building a secure, scalable solution from the ground up is time consuming, resource intensive, and error-prone,” said Todd Greene, CEO of PubNub. “PubNub enables web, mobile and IoT developers building apps on IBM Bluemix to quickly add scalable realtime functionality with minimal effort and cost.”
Sensor-enabled things are becoming more commonplace, precursors to a larger and more complex framework that most consider the ultimate promise of the IoT: things connecting, interacting, sharing, storing, and over time perhaps learning and predicting based on habits, behaviors, location, preferences, purchases and more. In his session at @ThingsExpo, Tom Wesselman, Director of Communications Ecosystem Architecture at Plantronics, will examine the still nascent IoT as it is coalescing, including what it is today, what it might ultimately be, the role of wearable tech, and technology gaps stil...
With several hundred implementations of IoT-enabled solutions in the past 12 months alone, this session will focus on experience over the art of the possible. Many can only imagine the most advanced telematics platform ever deployed, supporting millions of customers, producing tens of thousands events or GBs per trip, and hundreds of TBs per month. With the ability to support a billion sensor events per second, over 30PB of warm data for analytics, and hundreds of PBs for an data analytics archive, in his session at @ThingsExpo, Jim Kaskade, Vice President and General Manager, Big Data & Ana...
In the consumer IoT, everything is new, and the IT world of bits and bytes holds sway. But industrial and commercial realms encompass operational technology (OT) that has been around for 25 or 50 years. This grittier, pre-IP, more hands-on world has much to gain from Industrial IoT (IIoT) applications and principles. But adding sensors and wireless connectivity won’t work in environments that demand unwavering reliability and performance. In his session at @ThingsExpo, Ron Sege, CEO of Echelon, will discuss how as enterprise IT embraces other IoT-related technology trends, enterprises with i...
When it comes to the Internet of Things, hooking up will get you only so far. If you want customers to commit, you need to go beyond simply connecting products. You need to use the devices themselves to transform how you engage with every customer and how you manage the entire product lifecycle. In his session at @ThingsExpo, Sean Lorenz, Technical Product Manager for Xively at LogMeIn, will show how “product relationship management” can help you leverage your connected devices and the data they generate about customer usage and product performance to deliver extremely compelling and reliabl...
The Internet of Things (IoT) is causing data centers to become radically decentralized and atomized within a new paradigm known as “fog computing.” To support IoT applications, such as connected cars and smart grids, data centers' core functions will be decentralized out to the network's edges and endpoints (aka “fogs”). As this trend takes hold, Big Data analytics platforms will focus on high-volume log analysis (aka “logs”) and rely heavily on cognitive-computing algorithms (aka “cogs”) to make sense of it all.
One of the biggest impacts of the Internet of Things is and will continue to be on data; specifically data volume, management and usage. Companies are scrambling to adapt to this new and unpredictable data reality with legacy infrastructure that cannot handle the speed and volume of data. In his session at @ThingsExpo, Don DeLoach, CEO and president of Infobright, will discuss how companies need to rethink their data infrastructure to participate in the IoT, including: Data storage: Understanding the kinds of data: structured, unstructured, big/small? Analytics: What kinds and how responsiv...
Since 2008 and for the first time in history, more than half of humans live in urban areas, urging cities to become “smart.” Today, cities can leverage the wide availability of smartphones combined with new technologies such as Beacons or NFC to connect their urban furniture and environment to create citizen-first services that improve transportation, way-finding and information delivery. In her session at @ThingsExpo, Laetitia Gazel-Anthoine, CEO of Connecthings, will focus on successful use cases.
Sensor-enabled things are becoming more commonplace, precursors to a larger and more complex framework that most consider the ultimate promise of the IoT: things connecting, interacting, sharing, storing, and over time perhaps learning and predicting based on habits, behaviors, location, preferences, purchases and more. In his session at @ThingsExpo, Tom Wesselman, Director of Communications Ecosystem Architecture at Plantronics, will examine the still nascent IoT as it is coalescing, including what it is today, what it might ultimately be, the role of wearable tech, and technology gaps stil...
The true value of the Internet of Things (IoT) lies not just in the data, but through the services that protect the data, perform the analysis and present findings in a usable way. With many IoT elements rooted in traditional IT components, Big Data and IoT isn’t just a play for enterprise. In fact, the IoT presents SMBs with the prospect of launching entirely new activities and exploring innovative areas. CompTIA research identifies several areas where IoT is expected to have the greatest impact.