|By PR Newswire||
|January 4, 2013 05:37 PM EST||
CHERRY HILL, N.J., Jan. 4, 2013 /PRNewswire/ -- Subaru of America, Inc. announced today that it will debut a new STARLINK in-car connectivity brand at the 2013 Consumer Electronics Show (CES). Subaru STARLINK cabin technology represents the automaker's new infotainment strategy. For the first time ever, Subaru will have a stand-alone presence at CES, demonstrating its driver-friendly Aha integration and Eyesight® driver-assist system on the all-new 2014 Forester.
STARLINK is the product of a new, cross-functional infotainment team created by Subaru parent company Fuji Heavy Industries. The global team of engineers, planners, and marketing strategists are working together to enhance connectivity & safety technology features in Subaru vehicles, while also simplifying and reducing overall cabin complexity.
"Subaru is proud to unveil STARLINK cabin technologies at the world's largest consumer electronics tradeshow," said Akio Takai, FHI Deputy General Manager, and leader of the infotainment cross-functional team (ICFT). "We understand that the driving experience is about much more than mobility, and we know that today's car shopper is looking for technologies that are value-added but also safe, helping them accomplish their daily errands without adding to driver distraction."
The STARLINK connectivity suite offerings begin with the trend-setting Aha service by long-time Subaru partner HARMAN International. With Aha, Subaru drivers can safely access tens of thousands of stations of Web-based content such as: NPR® podcasts and 900 NPR member radio stations available via streaming; on demand music services such as Slacker® MOG® and Rhapsody®; news, talk radio, and podcasts from around the world; CBS RADIO's Radio.com; free audio books; personalized hotel recommendations from TripAdvisor; customized weather, surf and local park information; Facebook® and Twitter® newsfeeds in audio; and personalized restaurant and cafe recommendations from Yelp®. The channels from Aha are constantly changing and growing, allowing customers to always be able to access their favorite content from the web.
"Subaru STARLINK is about enhancing the driver's experience," said David Sullivan, Cross-Car Planning Manager for Subaru of America. "Aha gives drivers an easy, inexpensive and safe way to interact with information from their smartphone device without touching it while driving - the simple to use interface is transferred to your vehicle navigation screen automatically. We research, talk, and interact with consumers regularly – and many are looking for a safe way to utilize their apps in-car. We think the Aha app integration is a great way to kickoff our STARLINK efforts, and has much of the content our customers are looking for."
STARLINK will continue to grow, adding content partners and connectivity capabilities over time. It will debut in the all-new 2014MY Subaru Forester in all navigation-equipped vehicles, and will also be introduced as a running change in 2013MY Subaru Legacy & Outback models equipped with factory navigation. 2014MY Subaru Impreza, BRZ, and XV Crosstrek models will all be adding STARLINK integration this summer as well.
Combining safety and convenience features, the Subaru EyeSight driver-assist system is one of the most affordable technologies of its type available in the United States market. EyeSight integrates adaptive cruise control, pre-collision braking, pre-collision throttle management, and vehicle lane departure and sway warning. Under certain circumstances, EyeSight is able to bring the car to a complete stop, thus avoiding a collision.
EyeSight uses two charge-coupled device (CCD) cameras developed by Subaru, and supplied by Hitachi. EyeSight is mounted inside the car on the upper edge of the windshield, thus reducing the potential for damage that could occur in bumper-mounted systems, such as radar. The EyeSight system processes stereo images to identify the vehicles traveling in front, as well as obstacles, traffic lanes and other items. The video information is relayed to the EyeSight module, which is also networked with the car's braking system and electronic throttle control, among others. Below closing speeds of approximately 19mph, EyeSight is capable of detecting pedestrians in the vehicle's path and can activate in order to mitigate or even avoid a collision.
"Our STARLINK connectivity strategy builds on the Subaru heritage of fun-to-drive vehicles that are recognized for best-in-class safety and durability," said Takai. "As technology evolves, so will our STARLINK offerings. We look forward to satisfying our customers more in the future with this new direction at Subaru."
- On Facebook at www.facebook.com/subaruofamerica
- Twitter at www.twitter.com/subaru_usa #SubaruCES
- Foursquare www.foursquare.com/subaru #SubaruCES
About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of more than 600 dealers across the United States. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. For additional information visit www.subaru.com.
"Subaru", all model names, and the Subaru logo are registered trademarks of the Subaru division of Fuji Heavy Industries, Ltd, Japan. Features and technical data apply to models offered in the USA. They may differ in other countries.
About Aha by HARMAN
Aha, a unit of HARMAN International Industries, is the interactive service that makes Web content as easy and safe to use as radio. Aha uses the Harman Cloud Platform to organize content from the Web into personalized radio stations that consumers can listen to from anywhere – at home, on the go, or safely from the driver's seat. By the end of 2013, more than ten automotive manufacturers will launch vehicles using Aha to enable safe access to Web content for drivers, including Acura, Chrysler, Ford, Honda, Porsche and Subaru. The Aha platform and service was started in 2008 in Silicon Valley by a group of Web and multimedia veterans with a shared passion for delivering an "always on" audio experience to connect drivers to the content they really want. HARMAN, the company that designs, manufactures and markets a wide range of audio and infotainment solutions for the automotive, consumer and professional markets, acquired Aha in September 2010. For more information, visit www.aharadio.com or find Aha on Facebook and Twitter.
"CBS RADIO" and "Radio.com" is a registered trademark of CBS Radio, Inc. "Facebook" is a registered trademark of Facebook Inc. The "Twitter" name is a trademark of Twitter, Inc. in the United States and other countries. "Slacker" is a registered trademark of Slacker, Inc. "Yelp" name is a registered trademark of Yelp!, Inc. "MOG" is a registered trademark of Mog, Inc. "SHOUTcast is a trademark of AOL LLC". "Rhapsody is a registered trademark of RI". "NPR" is a trademark of National Public Radio, Inc. Other trademarks and trade names are those of their respective owners.
Subaru of America, Inc.
Subaru Press Information
SOURCE Subaru of America, Inc.
Everyone knows that truly innovative companies learn as they go along, pushing boundaries in response to market changes and demands. What's more of a mystery is how to balance innovation on a fresh platform built from scratch with the legacy tech stack, product suite and customers that continue to serve as the business' foundation. In his General Session at 19th Cloud Expo, Michael Chambliss, Head of Engineering at ReadyTalk, discussed why and how ReadyTalk diverted from healthy revenue and mor...
Dec. 3, 2016 12:15 PM EST Reads: 1,481
We are always online. We access our data, our finances, work, and various services on the Internet. But we live in a congested world of information in which the roads were built two decades ago. The quest for better, faster Internet routing has been around for a decade, but nobody solved this problem. We’ve seen band-aid approaches like CDNs that attack a niche's slice of static content part of the Internet, but that’s it. It does not address the dynamic services-based Internet of today. It does...
Dec. 3, 2016 11:30 AM EST Reads: 820
The 20th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held June 6-8, 2017, at the Javits Center in New York City, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Containers, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal ...
Dec. 3, 2016 11:30 AM EST Reads: 2,064
You have great SaaS business app ideas. You want to turn your idea quickly into a functional and engaging proof of concept. You need to be able to modify it to meet customers' needs, and you need to deliver a complete and secure SaaS application. How could you achieve all the above and yet avoid unforeseen IT requirements that add unnecessary cost and complexity? You also want your app to be responsive in any device at any time. In his session at 19th Cloud Expo, Mark Allen, General Manager of...
Dec. 3, 2016 11:15 AM EST Reads: 1,624
Major trends and emerging technologies – from virtual reality and IoT, to Big Data and algorithms – are helping organizations innovate in the digital era. However, to create real business value, IT must think beyond the ‘what’ of digital transformation to the ‘how’ to harness emerging trends, innovation and disruption. Architecture is the key that underpins and ties all these efforts together. In the digital age, it’s important to invest in architecture, extend the enterprise footprint to the cl...
Dec. 3, 2016 10:45 AM EST Reads: 2,136
Bert Loomis was a visionary. This general session will highlight how Bert Loomis and people like him inspire us to build great things with small inventions. In their general session at 19th Cloud Expo, Harold Hannon, Architect at IBM Bluemix, and Michael O'Neill, Strategic Business Development at Nvidia, discussed the accelerating pace of AI development and how IBM Cloud and NVIDIA are partnering to bring AI capabilities to "every day," on-demand. They also reviewed two "free infrastructure" pr...
Dec. 3, 2016 10:45 AM EST Reads: 790
Connected devices and the industrial internet are growing exponentially every year with Cisco expecting 50 billion devices to be in operation by 2020. In this period of growth, location-based insights are becoming invaluable to many businesses as they adopt new connected technologies. Knowing when and where these devices connect from is critical for a number of scenarios in supply chain management, disaster management, emergency response, M2M, location marketing and more. In his session at @Th...
Dec. 3, 2016 09:30 AM EST Reads: 3,925
"Dice has been around for the last 20 years. We have been helping tech professionals find new jobs and career opportunities," explained Manish Dixit, VP of Product and Engineering at Dice, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 3, 2016 09:30 AM EST Reads: 826
What happens when the different parts of a vehicle become smarter than the vehicle itself? As we move toward the era of smart everything, hundreds of entities in a vehicle that communicate with each other, the vehicle and external systems create a need for identity orchestration so that all entities work as a conglomerate. Much like an orchestra without a conductor, without the ability to secure, control, and connect the link between a vehicle’s head unit, devices, and systems and to manage the ...
Dec. 3, 2016 09:00 AM EST Reads: 451
"We're a cybersecurity firm that specializes in engineering security solutions both at the software and hardware level. Security cannot be an after-the-fact afterthought, which is what it's become," stated Richard Blech, Chief Executive Officer at Secure Channels, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 3, 2016 08:30 AM EST Reads: 490
In addition to all the benefits, IoT is also bringing new kind of customer experience challenges - cars that unlock themselves, thermostats turning houses into saunas and baby video monitors broadcasting over the internet. This list can only increase because while IoT services should be intuitive and simple to use, the delivery ecosystem is a myriad of potential problems as IoT explodes complexity. So finding a performance issue is like finding the proverbial needle in the haystack.
Dec. 3, 2016 06:30 AM EST Reads: 6,005
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life sett...
Dec. 3, 2016 05:45 AM EST Reads: 6,928
The WebRTC Summit New York, to be held June 6-8, 2017, at the Javits Center in New York City, NY, announces that its Call for Papers is now open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 20th International Cloud Expo and @ThingsExpo. WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web ...
Dec. 3, 2016 05:30 AM EST Reads: 1,203
20th Cloud Expo, taking place June 6-8, 2017, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy.
Dec. 3, 2016 04:15 AM EST Reads: 1,721
Internet-of-Things discussions can end up either going down the consumer gadget rabbit hole or focused on the sort of data logging that industrial manufacturers have been doing forever. However, in fact, companies today are already using IoT data both to optimize their operational technology and to improve the experience of customer interactions in novel ways. In his session at @ThingsExpo, Gordon Haff, Red Hat Technology Evangelist, will share examples from a wide range of industries – includin...
Dec. 3, 2016 02:30 AM EST Reads: 1,525
WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web communications world. The 6th WebRTC Summit continues our tradition of delivering the latest and greatest presentations within the world of WebRTC. Topics include voice calling, video chat, P2P file sharing, and use cases that have already leveraged the power and convenience of WebRTC.
Dec. 3, 2016 02:15 AM EST Reads: 1,502
"We build IoT infrastructure products - when you have to integrate different devices, different systems and cloud you have to build an application to do that but we eliminate the need to build an application. Our products can integrate any device, any system, any cloud regardless of protocol," explained Peter Jung, Chief Product Officer at Pulzze Systems, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 3, 2016 01:45 AM EST Reads: 793
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at 20th Cloud Expo, Ed Featherston, director/senior enterprise architect at Collaborative Consulting, will discuss the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
Dec. 3, 2016 12:30 AM EST Reads: 1,528
"Once customers get a year into their IoT deployments, they start to realize that they may have been shortsighted in the ways they built out their deployment and the key thing I see a lot of people looking at is - how can I take equipment data, pull it back in an IoT solution and show it in a dashboard," stated Dave McCarthy, Director of Products at Bsquare Corporation, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 2, 2016 11:15 PM EST Reads: 918
IoT is rapidly changing the way enterprises are using data to improve business decision-making. In order to derive business value, organizations must unlock insights from the data gathered and then act on these. In their session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, and Peter Shashkin, Head of Development Department at EastBanc Technologies, discussed how one organization leveraged IoT, cloud technology and data analysis to improve customer experiences and effici...
Dec. 2, 2016 08:30 PM EST Reads: 4,985