| By PR Newswire | Article Rating: |
|
| January 3, 2013 11:49 AM EST | Reads: |
294 |
ATLANTA, Jan. 3, 2013 /PRNewswire/ -- Porsche Cars North America, Inc. (PCNA), importer and distributor of Porsche sports cars, Cayenne SUVs and the Panamera four-door sports sedan line-up in the United States, today announced it has achieved an all-time record for U.S. sales, with 35,043 cars sold in the U.S. in 2012. This compares to 29,023 cars sold in the U.S. in 2011, an increase of 21 percent. The previous record year for Porsche in the U.S. was 2007 when PCNA sold 34,693 cars. For December, PCNA sold 2,952 cars, an increase of 61 percent.
(Logo: http://photos.prnewswire.com/prnh/20120628/CL32476LOGO )
While final figures for Porsche AG global sales are not yet available, the company already surpassed its previous record of 118,868 in November, after selling 128,978 new vehicles to customers around the world by the end of that month.
Strong demand for the new 911 Carrera and Carrera S Coupe and Cabriolet models, which went on sale 2012, contributed to the successful year. PCNA sold 8,528 911s in 2012, compared to 6,016 in 2011, an increase of 42 percent. In 2013, Porsche will continue to roll out additional new models of the 7th generation 911, including the new Carrera 4 and Carrera 4S, which go on sale this month and will be joined in March by the new Carrera 4 and Carrera 4S Cabriolet.
Cayenne sales also continued to be extremely strong, heading into the fifth year for the Cayenne model line. Porsche sold 15,545 Cayenne SUVs in 2012 compared to 12,978 in 2011, an increase of 20 percent. Ten percent of the Cayenne models sold in 2012 were Diesel models, even though it just went on sale in September. The Cayenne continues to be a cornerstone of the Porsche lineup; in addition to the Diesel and GTS models added in 2012, the lineup will continue to grow in 2013 with the addition of the range-topping Turbo S, which will be shown for the first time at the North American International Auto Show in Detroit on January 14, 2013 and will go on sale this Spring.
Certified Pre-Owned Sales finished 2012 at 9,512 units, up 14 percent over 2011. The Porsche Certified Pre-Owned program continues to offer the opportunity for customers to experience a Porsche at many different price points.
"2012 was truly a momentous year for Porsche in the U.S.," said Detlev von Platen, President and CEO, Porsche Cars North America. "Not only did we launch the all-new, seventh-generation 911, the completely redesigned Boxster and our first diesel model, we set records in nearly all aspects of our business, achieving top-tier results in many high-ranking industry quality and customer satisfaction studies while growing our share in the luxury market. Given that we achieved this with only a half-year of sales of the new Boxster and without any Cayman production, we are optimistic about the prospect of another successful year in 2013. We hope to solidify our position as the world's strongest Porsche market and we look forward to the introduction of several new products in 2013, including the Cayenne Turbo S and Cayman this spring."
|
Model |
December 2012 |
Year-to-Date | ||
|
Current Year |
Prior Year |
Current Year |
Prior Year | |
|
ALL BOXSTER/CAYMAN |
385 |
105 |
3,356 |
3,150 |
|
ALL 911 |
519 |
423 |
8,528 |
6,016 |
|
ALL CAYENNE |
1,565 |
830 |
15,545 |
12,978 |
|
ALL PANAMERA |
483 |
476 |
7,614 |
6,879 |
|
GRAND TOTALS |
2,952 |
1,834 |
35,043 |
29,023 |
About Porsche Cars North America
Porsche Cars North America, Inc. (PCNA), based in Atlanta, Ga. is the exclusive U.S. importer of Porsche sports cars, the Cayenne SUV and Panamera sports sedan. Established in 1984, it is a wholly-owned subsidiary of Porsche AG, which is headquartered in Stuttgart, Germany, and employs approximately 220 people who provide parts, service, marketing and training for 191 dealers. They, in turn, work to provide Porsche customers with a best-in-class experience that is in keeping with the brand's 63-year history and leadership in the advancement of vehicle performance, safety and efficiency.
At the core of this success is Porsche's proud racing heritage that boasts some 30,000 motorsport wins to date.
Follow us: www.twitter.com/Porsche and www.facebook.com/Porsche and drive.porsche.com/us
For Porsche apps: http://www.porsche.com/usa/entertainment/apps/
SOURCE Porsche Cars North America, Inc.
Published January 3, 2013 Reads 294
Copyright © 2013 SYS-CON Media, Inc. — All Rights Reserved.
Syndicated stories and blog feeds, all rights reserved by the author.
More Stories By PR Newswire
Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.
- Cloud People: A Who's Who of Cloud Computing
- Cloud Expo New York Speaker Profile: Dave Linthicum – Cloud Technology Partners
- Windows Azure IaaS Reaches General Availability
- Enterasys Spotlights SDN's Impact on Traditional Networking in Upcoming Webinar
- New Relic Q1 2013 Blazes Past Growth Targets and Reaches 40,000 Active Customer Accounts
- NASA's Twitter Account Wins Back-To-Back Shorty Awards
- Big Data Isn’t About the Database, It’s About the Application
- BEA Updates WebLogic SOA Portal for Web 2.0 Era
- Cloud Expo New York | Danger Ahead: Why File Sync Is NOT Endpoint Backup
- Upcoming Bloomberg BNA Webinar Focuses on COPPA Compliance
- Symphony EYC Appoints New Account Manager to Drive Global Opportunities
- Cloud Expo New York: Basics of SSD Technology and Its Use in Cloud
- Cloud People: A Who's Who of Cloud Computing
- Cloud Expo New York Speaker Profile: Dave Linthicum – Cloud Technology Partners
- Cloud Expo New York: How to Use Google Apps Script
- Windows Azure IaaS Reaches General Availability
- Enterasys Spotlights SDN's Impact on Traditional Networking in Upcoming Webinar
- Upcoming Domino's Pizza Investor Events
- New Relic Q1 2013 Blazes Past Growth Targets and Reaches 40,000 Active Customer Accounts
- Scripps Networks Interactive’s Popular Lifestyle Shows from HGTV, DIY Network, Food Network, Cooking Channel and Travel Channel Coming to Prime Instant Video and Amazon Instant Video
- Rackspace Hosting Named “Platinum Plus Sponsor” of Cloud Expo New York
- RetailMeNot Shoppers Trend Report: While Over 8 in 10 U.S. Residents Cite Affordability as Their Top Vacation Priority, a Majority (58%) Could Waste Hundreds of Dollars by Booking Travel a la Carte
- Small Cancers, Big Data, and a Life Examined
- NASA's Twitter Account Wins Back-To-Back Shorty Awards
- The Top 150 Players in Cloud Computing
- Who Are The All-Time Heroes of i-Technology?
- Where Are RIA Technologies Headed in 2008?
- Success, Arrogance, Rise and Fall
- AJAX World RIA Conference & Expo Kicks Off in New York City
- Personal Branding Checklist
- The Top 250 Players in the Cloud Computing Ecosystem
- i-Technology Viewpoint: Attack of the Blogs
- Exclusive Q&A with Jeff Haynie, Co-Founder & CEO, Appcelerator
- Web 2.0 News and Wrapping Up "Real-World AJAX" Seminar
- Passing Parameters to Flex That Works
- i-Technology Viewpoint: It's Time to Take the Quotation Marks Off "Web 2.0"
























