Agile Computing Authors: Liz McMillan, Dean Madison, Elizabeth White, Rene Buest, Stackify Blog

News Feed Item

World's Favorite Cookie (Ice)Caps off 100 Years with First-Ever Trip to Antarctica

One-Of-A-Kind Delivery Unlocks The Magic of OREO Cookies For Those On The Seventh Continent

DEERFIELD, Ill., Dec. 14, 2012 /PRNewswire/ -- Never before has OREO delivered the world's favorite chocolate sandwich cookie to all seven continents. Until now. As a final hoorah to end its 100th birthday celebration, today OREO surprised scientists living at Palmer Station in the Antarctic Peninsula with a first-of-its-kind delivery -- 5,000 OREO cookies, enough for everyone there to enjoy a twist, lick and dunk.

The timing couldn't be more perfect. This special cookie delivery comes on the heels of the 100th anniversary of the first time people set foot on the South Pole. Both OREO and Antarctica can celebrate through the playful and imaginative eyes of OREO as they cap off their centennial celebrations.

And it gets sweeter – the brand also made a donation that will give the world a chance to experience the wonders of the seventh continent for years to come. OREO donated Antarctica's first solar-powered Penguin Cam to the scientists and researchers at Palmer Station with the help of Abercrombie & Kent Philanthropy. Like the magic that's unlocked when you twist open an OREO, scientists hope the camera will unlock the Antarctic for kids of all ages who will soon be able to watch penguins live in their natural habitat. 

"This is the exclamation point that ends what's been an exciting year of celebration," said Cindy Chen, marketing director, OREO. "In March we set out to help everyone, everywhere celebrate the kid inside and with this special delivery we can say we've achieved that! Now people on every continent can experience the delight of an OREO twist, lick and dunk." 

Setting sail from South America, the cookies traveled on the expedition ship, 'Le Boreal' under the careful watch of luxury adventure travel leaders, Abercrombie & Kent. Dr. James McClintock, endowed professor of polar and marine biology at the University of Alabama-Birmingham has conducted research in Antarctica for 30 years and was on-hand to serve as an honorary Antarctic OREO explorer, taking the delivery from OREO Man on behalf of the "residents" of the continent.

"Having the chance to enjoy an OREO cookie and glass of milk is like having a little piece of home here in the station," said McClintock. "We can't thank OREO enough for being able to join the rest of the world in such a special celebration."

The Cookie with a Passport

OREO is no stranger to groundbreaking world travel.  Prior to its voyage to Antarctica, OREO has earned a place in the hearts of fans in six other continents. OREO remains the top-selling biscuit to this day and has expanded to include culturally relevant products including: TRIPLE DOUBLE OREO (U.S.) adapted from OREO x3 in Argentina, Green Tea Ice Cream OREO in China, OREO Orange Ice Cream from Indonesia and OREO Dulce de Leche flavor in Colombia.  

"The OREO cookie has been pivotal in giving kids of all ages moments of delight in the United States for 100 years," said Chen. "But nothing brings us more joy than being able to create new, unexpected moments across the world in fresh and exciting ways."

Celebrating With a Mission in Mind

In keeping with the OREO birthday mission, fans can visit Facebook (Facebook.com/OREO) to share a photo, story or video in OREO Moments Gallery showing how they've celebrated their inner kid. So far, OREO fans from around the world have shared more than one million moments this year.

To learn more about OREO and for additional ways to bring out the kid inside of you, including online games and OREO recipes for the upcoming holidays, visit OREO.com or Facebook.com/OREO.


Mondelez International, Inc. (NASDAQ: MDLZ) is a world leader in chocolate, biscuits, gum, candy, coffee and powdered beverages.  The company comprises the global snacking and food brands of the former Kraft Foods Inc. following the spin-off of its North American grocery operations in Oct. 2012.  Mondelez International's portfolio includes several billion-dollar brands such as Cadbury and Milka chocolate, Jacobs coffee, LU, Nabisco and Oreo biscuits, Tang powdered beverages and Trident gums. Mondelez International has annual revenue of approximately $36 billion and operations in more than 80 countries.  Visit www.mondelezinternational.com and www.facebook.com/mondelezinternational.


OREO is the world's favorite cookie, enjoyed by families and friends in more than 100 countries around the world. As one of Kraft Foods' 12 "billion-dollar" brands, OREO is the best-selling biscuit of the 21st century with more than $2 billion in global annual revenues.  The OREO cookie twist, lick and dunk ritual has become the signature way to enjoy this iconic cookie for many different cultures around the world. OREO has a Facebook community of more than 27 million OREO lovers around the globe, representing 200+ countries and dozens of different languages. OREO ranks among the top 10 brand Facebook pages in the world.  OREO celebrated its 100th birthday on March 6, 2012.


Abercrombie & Kent pioneered luxury adventure travel with our first African safaris in 1962, and today our award-winning travel services extend around the globe to more than one hundred countries on all seven continents. A&K's custom itineraries and small-group journeys offer one-of-a-kind inspiring experiences, while our 50 on-site offices ensure invitation-only access to the people and places that make every destination unique. A&K Philanthropy is dedicated to preserving natural habitats, protecting wildlife and promoting the welfare of indigenous communities throughout the world. Join the world of A&K by following us on Facebook and Twitter: @AKTravel_USA or visit www.abercrombiekent.com.

SOURCE Mondelez International, Inc.

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
DXWordEXPO New York 2018, colocated with CloudEXPO New York 2018 will be held November 11-13, 2018, in New York City and will bring together Cloud Computing, FinTech and Blockchain, Digital Transformation, Big Data, Internet of Things, DevOps, AI, Machine Learning and WebRTC to one location.
DXWorldEXPO | CloudEXPO are the world's most influential, independent events where Cloud Computing was coined and where technology buyers and vendors meet to experience and discuss the big picture of Digital Transformation and all of the strategies, tactics, and tools they need to realize their goals. Sponsors of DXWorldEXPO | CloudEXPO benefit from unmatched branding, profile building and lead generation opportunities.
DXWorldEXPO LLC announced today that ICOHOLDER named "Media Sponsor" of Miami Blockchain Event by FinTechEXPO. ICOHOLDER give you detailed information and help the community to invest in the trusty projects. Miami Blockchain Event by FinTechEXPO has opened its Call for Papers. The two-day event will present 20 top Blockchain experts. All speaking inquiries which covers the following information can be submitted by email to [email protected] Miami Blockchain Event by FinTechEXPO also offers s...
Dion Hinchcliffe is an internationally recognized digital expert, bestselling book author, frequent keynote speaker, analyst, futurist, and transformation expert based in Washington, DC. He is currently Chief Strategy Officer at the industry-leading digital strategy and online community solutions firm, 7Summits.
Digital Transformation and Disruption, Amazon Style - What You Can Learn. Chris Kocher is a co-founder of Grey Heron, a management and strategic marketing consulting firm. He has 25+ years in both strategic and hands-on operating experience helping executives and investors build revenues and shareholder value. He has consulted with over 130 companies on innovating with new business models, product strategies and monetization. Chris has held management positions at HP and Symantec in addition to ...
Cloud-enabled transformation has evolved from cost saving measure to business innovation strategy -- one that combines the cloud with cognitive capabilities to drive market disruption. Learn how you can achieve the insight and agility you need to gain a competitive advantage. Industry-acclaimed CTO and cloud expert, Shankar Kalyana presents. Only the most exceptional IBMers are appointed with the rare distinction of IBM Fellow, the highest technical honor in the company. Shankar has also receive...
Enterprises have taken advantage of IoT to achieve important revenue and cost advantages. What is less apparent is how incumbent enterprises operating at scale have, following success with IoT, built analytic, operations management and software development capabilities - ranging from autonomous vehicles to manageable robotics installations. They have embraced these capabilities as if they were Silicon Valley startups.
The standardization of container runtimes and images has sparked the creation of an almost overwhelming number of new open source projects that build on and otherwise work with these specifications. Of course, there's Kubernetes, which orchestrates and manages collections of containers. It was one of the first and best-known examples of projects that make containers truly useful for production use. However, more recently, the container ecosystem has truly exploded. A service mesh like Istio addr...
Poor data quality and analytics drive down business value. In fact, Gartner estimated that the average financial impact of poor data quality on organizations is $9.7 million per year. But bad data is much more than a cost center. By eroding trust in information, analytics and the business decisions based on these, it is a serious impediment to digital transformation.
Predicting the future has never been more challenging - not because of the lack of data but because of the flood of ungoverned and risk laden information. Microsoft states that 2.5 exabytes of data are created every day. Expectations and reliance on data are being pushed to the limits, as demands around hybrid options continue to grow.
Business professionals no longer wonder if they'll migrate to the cloud; it's now a matter of when. The cloud environment has proved to be a major force in transitioning to an agile business model that enables quick decisions and fast implementation that solidify customer relationships. And when the cloud is combined with the power of cognitive computing, it drives innovation and transformation that achieves astounding competitive advantage.
As IoT continues to increase momentum, so does the associated risk. Secure Device Lifecycle Management (DLM) is ranked as one of the most important technology areas of IoT. Driving this trend is the realization that secure support for IoT devices provides companies the ability to deliver high-quality, reliable, secure offerings faster, create new revenue streams, and reduce support costs, all while building a competitive advantage in their markets. In this session, we will use customer use cases...
Digital Transformation: Preparing Cloud & IoT Security for the Age of Artificial Intelligence. As automation and artificial intelligence (AI) power solution development and delivery, many businesses need to build backend cloud capabilities. Well-poised organizations, marketing smart devices with AI and BlockChain capabilities prepare to refine compliance and regulatory capabilities in 2018. Volumes of health, financial, technical and privacy data, along with tightening compliance requirements by...
The IoT Will Grow: In what might be the most obvious prediction of the decade, the IoT will continue to expand next year, with more and more devices coming online every single day. What isn’t so obvious about this prediction: where that growth will occur. The retail, healthcare, and industrial/supply chain industries will likely see the greatest growth. Forrester Research has predicted the IoT will become “the backbone” of customer value as it continues to grow. It is no surprise that retail is ...
Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settlement products to hedge funds and investment banks. After, he co-founded a revenue cycle management company where he learned about Bitcoin and eventually Ethereal. Andrew's role at ConsenSys Enterprise is a mul...
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
DevOpsSummit New York 2018, colocated with CloudEXPO | DXWorldEXPO New York 2018 will be held November 11-13, 2018, in New York City. Digital Transformation (DX) is a major focus with the introduction of DXWorldEXPO within the program. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of bus...
With 10 simultaneous tracks, keynotes, general sessions and targeted breakout classes, @CloudEXPO and DXWorldEXPO are two of the most important technology events of the year. Since its launch over eight years ago, @CloudEXPO and DXWorldEXPO have presented a rock star faculty as well as showcased hundreds of sponsors and exhibitors! In this blog post, we provide 7 tips on how, as part of our world-class faculty, you can deliver one of the most popular sessions at our events. But before reading...
DXWorldEXPO LLC announced today that "Miami Blockchain Event by FinTechEXPO" has announced that its Call for Papers is now open. The two-day event will present 20 top Blockchain experts. All speaking inquiries which covers the following information can be submitted by email to [email protected] Financial enterprises in New York City, London, Singapore, and other world financial capitals are embracing a new generation of smart, automated FinTech that eliminates many cumbersome, slow, and expe...
Cloud Expo | DXWorld Expo have announced the conference tracks for Cloud Expo 2018. Cloud Expo will be held June 5-7, 2018, at the Javits Center in New York City, and November 6-8, 2018, at the Santa Clara Convention Center, Santa Clara, CA. Digital Transformation (DX) is a major focus with the introduction of DX Expo within the program. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive ov...