|By Pat Romanski||
|December 10, 2012 07:00 AM EST||
Increasingly organizations are looking to tap the collective power of social, mobile and cloud technologies. We asked Ric Telford, IBM VP of Cloud Services, to share his perspective on the trend in light of IBM's new social business software including SmartCloud Docs, a cloud-based office productivity suite. University of Texas at El Paso is using the software to collaborate in the cloud using mobile devices.
Cloud Computing Journal: What's the connection between Social, Mobile and Cloud. Are they just three tech buzzwords?
Ric Telford: Social, mobile and cloud are inextricably linked as three facets of the same movement - a new era of computing. Some call it the "third platform," others "SoMoClo; let's just call it "new era" for now. Cloud is the delivery, mobile is the ubiquitous access, and social is the personal engagement. Cloud is scalable, flexible IT resources on-demand with the compute power to handle real-time analytics and Big Data; mobile is having simplified, user-friendly access anywhere. Social adds the power of collaboration. As one consolidated framework, this "new era" enables flexible delivery of services and expanding reach - bringing communication and productivity to whole new levels.
Cloud Computing Journal: Is the intersection of these a business opportunity, or a threat?
Telford: Another aspect of the "new era" is the consumerization of IT - where enterprise IT requirements are driven by what employees are using in their personal lives - smartphones to transact, social networks, and cloud-delivered apps. Employers need to recognize this and develop a consistent and systematic "new era" strategy across their business and IT governance. When adopted strategically, social, mobile and cloud can improve businesses' bottom line by increasing productivity, responsiveness and efficiency. Implementing a BYOD strategy, delivering an internal social networking solution and deploying internal apps in a cloud-delivered model are a few examples of steps to take.
Cloud Computing Journal: How is the BYOD movement related to Social, Mobile and Cloud?
Telford: The consumer world drives people to embrace the latest technologies. This creates a dilemma in the enterprise when the gap between corporate devices and consumer devices grows too large. BYOD is a way to bridge the gap - embrace and allow employees to use their own device to do work. The challenge is to ensure the device is secure and "does no harm" when brought into the work environment. This drives the requirements for a good BYOD solution. The advantage to the enterprise is that employees are now always connected and thus making highly collaborative activities that much easier. Cloud enters the picture as well, as it is the preferred delivery model for applications supporting many devices.
Cloud Computing Journal: If your cloud, which is already off-premise, can now be accessed from anywhere via mobile, isn't that a security issue?
Telford: Security, as always, remains top of mind. But instead of setting up roadblocks at every turn, intelligent security tools like data analytics can recognize and flag potentially unwelcome activity, such as correspondence to/from a country you don't do business in, an employee in one division downloading data from another, etc. However, while personal freedom and flexibility is important to employees, employers must understand that maintaining the integrity of confidential data is a corporate concern and responsibility. Corporate IT should assess social, mobile and cloud-based tools. Those that can't ensure the safety of proprietary data should be regulated.
Cloud Computing Journal: How can business leaders harness the explosion of Big Data, another aspect of this "new era," for competitive advantage?
Telford: With new data now exceeding 2.4 quintillion bytes per day, business leaders must differentiate from competitors by embracing technology-driven business models that better harness this explosion of real-time Big Data. An enterprise needs to turn this "data" into "insights" by leveraging analytics technology. This means analyzing the data on each of your customers to hone marketing down to the individual - and empowering your on-the-go sales force to execute that strategy via a tablet or smartphone. Further, by adopting the transformative power of social, mobile and cloud, companies are converging their physical and digital infrastructures and applying new intelligence capabilities. This is the key to empowering today's business leaders.
Cloud Computing Journal: What is IBM's play in the "new era?"
Telford: Organizations today are looking for help devising and integrating their social, mobile and cloud strategy. While most clients are using pieces of these technologies, IBM provides the technology, skills and business understanding to connect these together across complex operations and geographies. We help clients build or rent clouds. We offer a mobile development platform and social business services. We offer security intelligence software and services to protect your data - whether it's in the cloud or mobile environment. On top of that, we have the Big Data, analytics and social business offerings to drive new insight from cloud/mobile data.
In addition to all the benefits, IoT is also bringing new kind of customer experience challenges - cars that unlock themselves, thermostats turning houses into saunas and baby video monitors broadcasting over the internet. This list can only increase because while IoT services should be intuitive and simple to use, the delivery ecosystem is a myriad of potential problems as IoT explodes complexity. So finding a performance issue is like finding the proverbial needle in the haystack.
Jul. 28, 2016 05:45 AM EDT Reads: 2,313
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
Jul. 28, 2016 03:15 AM EDT Reads: 2,636
Large scale deployments present unique planning challenges, system commissioning hurdles between IT and OT and demand careful system hand-off orchestration. In his session at @ThingsExpo, Jeff Smith, Senior Director and a founding member of Incenergy, will discuss some of the key tactics to ensure delivery success based on his experience of the last two years deploying Industrial IoT systems across four continents.
Jul. 28, 2016 03:00 AM EDT Reads: 1,621
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and shared the must-have mindsets for removing complexity from the develo...
Jul. 28, 2016 02:30 AM EDT Reads: 1,544
SYS-CON Events announced today that MangoApps will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device.
Jul. 28, 2016 02:15 AM EDT Reads: 1,402
IoT is rapidly changing the way enterprises are using data to improve business decision-making. In order to derive business value, organizations must unlock insights from the data gathered and then act on these. In their session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, and Peter Shashkin, Head of Development Department at EastBanc Technologies, discussed how one organization leveraged IoT, cloud technology and data analysis to improve customer experiences and effi...
Jul. 28, 2016 02:00 AM EDT Reads: 2,057
The IETF draft standard for M2M certificates is a security solution specifically designed for the demanding needs of IoT/M2M applications. In his session at @ThingsExpo, Brian Romansky, VP of Strategic Technology at TrustPoint Innovation, explained how M2M certificates can efficiently enable confidentiality, integrity, and authenticity on highly constrained devices.
Jul. 28, 2016 01:45 AM EDT Reads: 1,109
In today's uber-connected, consumer-centric, cloud-enabled, insights-driven, multi-device, global world, the focus of solutions has shifted from the product that is sold to the person who is buying the product or service. Enterprises have rebranded their business around the consumers of their products. The buyer is the person and the focus is not on the offering. The person is connected through multiple devices, wearables, at home, on the road, and in multiple locations, sometimes simultaneously...
Jul. 28, 2016 01:15 AM EDT Reads: 855
“delaPlex Software provides software outsourcing services. We have a hybrid model where we have onshore developers and project managers that we can place anywhere in the U.S. or in Europe,” explained Manish Sachdeva, CEO at delaPlex Software, in this SYS-CON.tv interview at @ThingsExpo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 28, 2016 01:00 AM EDT Reads: 1,627
"We've discovered that after shows 80% if leads that people get, 80% of the conversations end up on the show floor, meaning people forget about it, people forget who they talk to, people forget that there are actual business opportunities to be had here so we try to help out and keep the conversations going," explained Jeff Mesnik, Founder and President of ContentMX, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 27, 2016 10:30 PM EDT Reads: 1,412
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 19th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo Silicon Valley Call for Papers is now open.
Jul. 27, 2016 10:00 PM EDT Reads: 2,676
The IoT is changing the way enterprises conduct business. In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discussed how businesses can gain an edge over competitors by empowering consumers to take control through IoT. He cited examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He also highlighted how IoT can revitalize and restore outdated business models, making them profitable ...
Jul. 27, 2016 09:45 PM EDT Reads: 2,012
"delaPlex is a software development company. We do team-based outsourcing development," explained Mark Rivers, COO and Co-founder of delaPlex Software, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 27, 2016 08:00 PM EDT Reads: 2,040
We all know the latest numbers: Gartner, Inc. forecasts that 6.4 billion connected things will be in use worldwide in 2016, up 30 percent from last year, and will reach 20.8 billion by 2020. We're rapidly approaching a data production of 40 zettabytes a day – more than we can every physically store, and exabytes and yottabytes are just around the corner. For many that’s a good sign, as data has been proven to equal money – IF it’s ingested, integrated, and analyzed fast enough. Without real-ti...
Jul. 27, 2016 07:30 PM EDT Reads: 1,120
"There's a growing demand from users for things to be faster. When you think about all the transactions or interactions users will have with your product and everything that is between those transactions and interactions - what drives us at Catchpoint Systems is the idea to measure that and to analyze it," explained Leo Vasiliou, Director of Web Performance Engineering at Catchpoint Systems, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York Ci...
Jul. 27, 2016 06:45 PM EDT Reads: 2,075
I wanted to gather all of my Internet of Things (IOT) blogs into a single blog (that I could later use with my University of San Francisco (USF) Big Data “MBA” course). However as I started to pull these blogs together, I realized that my IOT discussion lacked a vision; it lacked an end point towards which an organization could drive their IOT envisioning, proof of value, app dev, data engineering and data science efforts. And I think that the IOT end point is really quite simple…
Jul. 27, 2016 06:45 PM EDT Reads: 1,193
A critical component of any IoT project is what to do with all the data being generated. This data needs to be captured, processed, structured, and stored in a way to facilitate different kinds of queries. Traditional data warehouse and analytical systems are mature technologies that can be used to handle certain kinds of queries, but they are not always well suited to many problems, particularly when there is a need for real-time insights.
Jul. 27, 2016 04:30 PM EDT Reads: 1,886
Big Data, cloud, analytics, contextual information, wearable tech, sensors, mobility, and WebRTC: together, these advances have created a perfect storm of technologies that are disrupting and transforming classic communications models and ecosystems. In his session at @ThingsExpo, Erik Perotti, Senior Manager of New Ventures on Plantronics’ Innovation team, provided an overview of this technological shift, including associated business and consumer communications impacts, and opportunities it ...
Jul. 27, 2016 04:30 PM EDT Reads: 228
You think you know what’s in your data. But do you? Most organizations are now aware of the business intelligence represented by their data. Data science stands to take this to a level you never thought of – literally. The techniques of data science, when used with the capabilities of Big Data technologies, can make connections you had not yet imagined, helping you discover new insights and ask new questions of your data. In his session at @ThingsExpo, Sarbjit Sarkaria, data science team lead ...
Jul. 27, 2016 04:15 PM EDT Reads: 1,155
Extracting business value from Internet of Things (IoT) data doesn’t happen overnight. There are several requirements that must be satisfied, including IoT device enablement, data analysis, real-time detection of complex events and automated orchestration of actions. Unfortunately, too many companies fall short in achieving their business goals by implementing incomplete solutions or not focusing on tangible use cases. In his general session at @ThingsExpo, Dave McCarthy, Director of Products...
Jul. 27, 2016 04:00 PM EDT Reads: 1,747