Welcome!

Agile Computing Authors: JT Ripton, Dana Gardner, Liz McMillan, William Schmarzo, Janakiram MSV

News Feed Item

Mackenzie and Ayden? That's so April 2012: Start-Up Tracks Real-Time Baby Name Trends

Parents prefer real-time trends from social media over annual reports

AUSTIN, Texas, Dec. 5, 2012 /PRNewswire/ -- Popularity trends are a huge influence when it comes to naming a child.  For decades, parents have solely relied on the annual Social Security Administration report to see which baby names are truly the most popular in the U.S.  The problem though, is that by the time the data is published its already outdated.  That of course is all about to change. Lacey Moler, the cofounder of Belly Ballot, a social startup that combines social media with baby names, is going to start publishing live naming trends as users submit them (www.BabyNames.net).  "Today's social mom and dad want to know exactly what names are being used in their community, across the country, and around the world in real-time.  No one wants to wait around for an annual report," says Lacey.   "Just as live Twitter data has changed how we receive information, baby names trends are no exception."

(Logo: http://photos.prnewswire.com/prnh/20120808/SF51699LOGO)

Since it's formal launch in July of 2012, Belly Ballot has had tens of thousands of parents interacting with friends online.   Parents start by selecting their top name choices for their Belly Ballot, and then inviting friends and family to vote via Facebook, Twitter, and Instagram.  All of this activity on which names are being selected and supported from across the globe provides a huge opportunity for tracking popularity trends.  Belly Ballot has then come up with a proprietary method of gauging the live popularity using close to 15 factors from the social interactions. 

For the initial report, data was collected from over 1000 Ballots, 5000 selected names, and 10,000 votes.  A summary of the data is posted on their blog here, and a sample of trending names over a 16 week period from July to October:

Trending Upwards
Girls: Audrey/Aubrey, Riley, Aria, Brooklyn
Boys: Landon, Caleb, Jackson (Jaxton, Jaxon, or Jaxen), Ryder

Trending Downwards:
Girls: Olivia, Makenzie, Skylar, Sophia
Boys: Ethan, Elijah, Liam, Gage, Bentley

Consistently High:
Girls: Savannah, Ava
Boys: Michael, Noah, Owen

Bottomed Out:
Girls: Emma, Zoe
Boys: Brayden, Kaden, Jaden

"It's amazing to see how quickly popular names like Sophia, Makenzie, and Noah are moving downward. It happens quickly sometimes. Some of the most interesting insights include the influence of names in pop culture such as celebrities and TV show characters.  For example, you can definitely see an uptick trend when Megan Fox named her baby Noah."  The key though with names influenced form media are how long they stay popular, and if they truly 'stick'.  As one can see with the name 'Noah' from Megan Fox and Brian Austin Green, the name sparked some interest but quickly petered out.  It wasn't enough to keep the popularity going.    

Lacey says the current data is just the tip of the iceberg.  "We plan on releasing a dashboard with live data in the very near future.  It will offer far more interesting ways to view the data including popularity by geography (your state, country, etc.), trending spellings for a given name, by origins (i.e. 'Latino' or 'Persian') and important cultural inflection points.  There's a lot more to come."  In the meantime, the data will be released on the website blog at http://babynames.net/blog at weekly and monthly intervals to provide parents with a pulse of what's happening.  

Click here to see the full press release: http://babynames.net/press/mackenzie-and-ayden-thats-so-april-2012-start-up-tracks-real-time-baby-name-trends

About Belly Ballot

Belly Ballot makes naming your baby more fun.  In under 2 minutes, parents can choose their favorite names and invite friends and family to vote via Facebook and Twitter.  Launched in Summer of 2012, the new social website draws thousands of expecting parents every month who search for the perfect name and share their choices with friends online.  

Contact:
Lacey Moler
[email protected]

SOURCE Belly Ballot

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
Personalization has long been the holy grail of marketing. Simply stated, communicate the most relevant offer to the right person and you will increase sales. To achieve this, you must understand the individual. Consequently, digital marketers developed many ways to gather and leverage customer information to deliver targeted experiences. In his session at @ThingsExpo, Lou Casal, Founder and Principal Consultant at Practicala, discussed how the Internet of Things (IoT) has accelerated our abil...
With so much going on in this space you could be forgiven for thinking you were always working with yesterday’s technologies. So much change, so quickly. What do you do if you have to build a solution from the ground up that is expected to live in the field for at least 5-10 years? This is the challenge we faced when we looked to refresh our existing 10-year-old custom hardware stack to measure the fullness of trash cans and compactors.
The emerging Internet of Everything creates tremendous new opportunities for customer engagement and business model innovation. However, enterprises must overcome a number of critical challenges to bring these new solutions to market. In his session at @ThingsExpo, Michael Martin, CTO/CIO at nfrastructure, outlined these key challenges and recommended approaches for overcoming them to achieve speed and agility in the design, development and implementation of Internet of Everything solutions wi...
DevOps at Cloud Expo, taking place Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long dev...
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
I wanted to gather all of my Internet of Things (IOT) blogs into a single blog (that I could later use with my University of San Francisco (USF) Big Data “MBA” course). However as I started to pull these blogs together, I realized that my IOT discussion lacked a vision; it lacked an end point towards which an organization could drive their IOT envisioning, proof of value, app dev, data engineering and data science efforts. And I think that the IOT end point is really quite simple…
Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like “How is my application doing” but no id...
Identity is in everything and customers are looking to their providers to ensure the security of their identities, transactions and data. With the increased reliance on cloud-based services, service providers must build security and trust into their offerings, adding value to customers and improving the user experience. Making identity, security and privacy easy for customers provides a unique advantage over the competition.
Is the ongoing quest for agility in the data center forcing you to evaluate how to be a part of infrastructure automation efforts? As organizations evolve toward bimodal IT operations, they are embracing new service delivery models and leveraging virtualization to increase infrastructure agility. Therefore, the network must evolve in parallel to become equally agile. Read this essential piece of Gartner research for recommendations on achieving greater agility.
Smart Cities are here to stay, but for their promise to be delivered, the data they produce must not be put in new siloes. In his session at @ThingsExpo, Mathias Herberts, Co-founder and CTO of Cityzen Data, will deep dive into best practices that will ensure a successful smart city journey.
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - comp...
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
SYS-CON Events announced today that Venafi, the Immune System for the Internet™ and the leading provider of Next Generation Trust Protection, will exhibit at @DevOpsSummit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Venafi is the Immune System for the Internet™ that protects the foundation of all cybersecurity – cryptographic keys and digital certificates – so they can’t be misused by bad guys in attacks...
SYS-CON Events announced today Telecom Reseller has been named “Media Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
For basic one-to-one voice or video calling solutions, WebRTC has proven to be a very powerful technology. Although WebRTC’s core functionality is to provide secure, real-time p2p media streaming, leveraging native platform features and server-side components brings up new communication capabilities for web and native mobile applications, allowing for advanced multi-user use cases such as video broadcasting, conferencing, and media recording.
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, will discuss the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
Pulzze Systems was happy to participate in such a premier event and thankful to be receiving the winning investment and global network support from G-Startup Worldwide. It is an exciting time for Pulzze to showcase the effectiveness of innovative technologies and enable them to make the world smarter and better. The reputable contest is held to identify promising startups around the globe that are assured to change the world through their innovative products and disruptive technologies. There w...
Akana has announced the availability of version 8 of its API Management solution. The Akana Platform provides an end-to-end API Management solution for designing, implementing, securing, managing, monitoring, and publishing APIs. It is available as a SaaS platform, on-premises, and as a hybrid deployment. Version 8 introduces a lot of new functionality, all aimed at offering customers the richest API Management capabilities in a way that is easier than ever for API and app developers to use.
SYS-CON Events announced today that 910Telecom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and ...
19th Cloud Expo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterpri...