|By PR Newswire||
|December 5, 2012 03:03 AM EST||
STOCKHOLM, December 5, 2012 /PRNewswire/ --
I september genomförde FundedByMe de första testerna av sin nya plattform och nu, 2 månader senare, är den nya plattformen på plats och officiellt lanserad. FundedByMe har med detta skiftat fokus från att enbart erbjuda klassisk crowdfunding till att nu istället fokusera på equity crowdfunding.
Crowdfunding, och equity crowdfunding, kompletterar, och utmanar, de traditionella kapitalanskaffningsmetoderna som varit förbehållna riskkapitalister, banker och affärsänglar. Nu kan vem som helst bli en "crowdangel" och investera i attraktiva verksamheter av en mängd olika anledningar, inte bara de rent ekonomiska.
Så här fungerar det i korthet. En entreprenör registrerar sitt projekt eller företag i en så kallad förrunda. Under förrundan får entreprenören möjlighet att testa sin idé, skaffa sig en känsla för marknadens intresse och också vilken värdering som kan vara aktuell. Under förrundan kan entreprenören justera och ändra sitt erbjudande med hjälp av den feedback han/hon får från crowden innan han/hon går in i den öppna rundan där människor faktiskt investerar i företaget. Idag har tre företag, inklusive FundedByMe själva, öppnat rundor på plattformen och nästan 3 miljoner kronor har redan anskaffats.
Utöver själva kapitalanskaffningen erbjuder plattformen också tjänster som hjälper entreprenören att på ett enkelt och effektivt sätt hantera och kommunicera med en väsentligt mycket större ägarkrets än vad företaget hade innan kapitalanskaffningen.
Med satsningen på equity crowdfunding vill FundedByMe engagera och stödja nya företag och driftiga entreprenörer och erbjuda dem ett verktyg för att kunna genomföra och lyckas med sin finansiering och framtida tillväxt.
Daniel Daboczy och Arno Smit, som grundade företaget 2010, drivs av att undanröja den frustration många entreprenörer känner när de tvingas lägga ner sin verksamhet, eller dra ner på sin ambitionsnivå, på grund av problem med finansieringen. De båda grundarna är övertygade om att den crowdfunding-revolution som pågår, som bara i Sverige engagerade över 7500 personer de senaste 18 månaderna, kommer att fortgå och växa sig ännu starkare.
- Vi är glada över den uppmärksamhet, och det intresse, som finns kring crowdfunding och FundedByMe. Det råder ingen brist på potentiella projekt, dock vill vi vara tydliga med att crowdfunding och framförallt equity crowdfunding, kräver engagemang och tid från både entreprenören och investeraren om det ska bli bra. De måste båda göra sin hemläxa och sin riskbedömning innan de väljer att antingen ta in kapital eller att investera, säger Daniel Daboczy, VD och grundare till FundedByMe.
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