Welcome!

Agile Computing Authors: Yeshim Deniz, Elizabeth White, Liz McMillan, Zakia Bouachraoui, Pat Romanski

News Feed Item

Finesse Solutions Turns to HiveMind Marketing to Revitalize Website

A Digital Brand Transformation For A Leader In Biotech Products And Services

SAN JOSE, Calif., Dec. 4, 2012 /PRNewswire-iReach/ --  Tom Lauck, CEO of HiveMind Marketing, Inc., a Silicon Valley-based digital marketing firm, announced today that the company has been retained by Finesse Solutions, Inc., a Santa Clara company focused on providing novel sensor, hardware, and software solutions for process control in the biotechnology and pharmaceutical industries, to provide a revamped website. HiveMind Marketing will create a new website designed to support the company's planned market growth in Asia Pacific, Europe, the United States and Canada.

(Photo: http://photos.prnewswire.com/prnh/20121204/CG24089)

"Finesse Solutions' strong presence in the biotech industry and its focus on unique sensorhardware, and software solutions gives the company a clear advantage over its competition," stated Jean-Luc Beulay, Director of Marketing, Finesse Solutions. "With so many different products and solutions, it is vitally important that our internet-based marketing efforts be both strong as well as consistent in order to communicate the company's differentiators and secure its top position in the market."

Research for the new website, which has a planned launch in 2013, will include in-depth interviews with customers, partners and staff, and brainstorming sessions, as well as traditional market and competitor research.  All of HiveMind Marketing's core competencies — market & brand research, information management, website design and developmentlead generation and nurturing, and email marketing — will be utilized to create, develop and deploy a new and robust website that welcomes end-users, partners, analysts, and media.

"We're always pleased to collaborate with leaders in their industries. Over the past few years we have seen tremendous opportunity in the biotech sector, and have added clients like AB Sciex, Molecular Devices, and Fluxion BioSciences, so Finesse Solutions is a perfect fit for our growing presence in this sector," said Tom Lauck, president and chief creative officer, HiveMind Marketing.

"We're confident that HiveMind Marketing will be able to ensure that our website finally provides the user experience our target audiences value," added Jean-Luc Beulay.

About Finesse Solutions, Inc

California-based Finesse Solutions, Inc., has established a proven record in providing turn-key, scalable solutions for single-use upstream bio-processing. The Finesse product platform includes an extensive portfolio of novel disposable sensors, modular configure-to-order automation hardware, and intelligent software that can harmonize global bio-process information and technology transfer. Finesse also offers a complete set of services including startup, commissioning, and validation for rapid and reliable deployment of single-use equipment into cGMP manufacturing applications.

About HiveMind Marketing, Inc.

HiveMind Marketing is a San Jose-based digital marketing agency with special experience and expertise working with high tech and biotech organizations. The agency's unique inbound marketing approach is gaining traction among B2B Fortune 1000 businesses.

Rather than coming into prospective clients with a cookie-cutter plan that applies traditional marketing techniques and isolated tactics, HiveMind Marketing develops a strategic marketing plan for each client identifying and executing the specific tactics needed to deliver measurable results for their business. Tactics include inbound marketing, content marketing, social media, web design, email, and search, all backed by comprehensive analytics.

HiveMind Marketing headquarters are located at 111 N. Market St., San Jose, California, in the heart of Silicon Valley. Clients include such companies as AB Sciex, Symmetricom, Amulet Technologies, Guava Technology, Trend Micro, Pathlore, SFL Data, Molecular Devices and Johnson & Johnson. For more information, please visit www.hivemindinc.com.

Media Contact: Ellen Strzalkowski, 408-418-4620

Media Contact: Tom Lauck HiveMind Marketing, 408-418-4620, [email protected]

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

SOURCE HiveMind Marketing, Inc.

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

IoT & Smart Cities Stories
@DevOpsSummit at Cloud Expo, taking place November 12-13 in New York City, NY, is co-located with 22nd international CloudEXPO | first international DXWorldEXPO and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time t...
Headquartered in Plainsboro, NJ, Synametrics Technologies has provided IT professionals and computer systems developers since 1997. Based on the success of their initial product offerings (WinSQL and DeltaCopy), the company continues to create and hone innovative products that help its customers get more from their computer applications, databases and infrastructure. To date, over one million users around the world have chosen Synametrics solutions to help power their accelerated business or per...
DXWordEXPO New York 2018, colocated with CloudEXPO New York 2018 will be held November 11-13, 2018, in New York City and will bring together Cloud Computing, FinTech and Blockchain, Digital Transformation, Big Data, Internet of Things, DevOps, AI, Machine Learning and WebRTC to one location.
When talking IoT we often focus on the devices, the sensors, the hardware itself. The new smart appliances, the new smart or self-driving cars (which are amalgamations of many ‘things'). When we are looking at the world of IoT, we should take a step back, look at the big picture. What value are these devices providing. IoT is not about the devices, its about the data consumed and generated. The devices are tools, mechanisms, conduits. This paper discusses the considerations when dealing with the...
Charles Araujo is an industry analyst, internationally recognized authority on the Digital Enterprise and author of The Quantum Age of IT: Why Everything You Know About IT is About to Change. As Principal Analyst with Intellyx, he writes, speaks and advises organizations on how to navigate through this time of disruption. He is also the founder of The Institute for Digital Transformation and a sought after keynote speaker. He has been a regular contributor to both InformationWeek and CIO Insight...
IoT is rapidly becoming mainstream as more and more investments are made into the platforms and technology. As this movement continues to expand and gain momentum it creates a massive wall of noise that can be difficult to sift through. Unfortunately, this inevitably makes IoT less approachable for people to get started with and can hamper efforts to integrate this key technology into your own portfolio. There are so many connected products already in place today with many hundreds more on the h...
SYS-CON Events announced today that IoT Global Network has been named “Media Sponsor” of SYS-CON's @ThingsExpo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. The IoT Global Network is a platform where you can connect with industry experts and network across the IoT community to build the successful IoT business of the future.
CloudEXPO New York 2018, colocated with DXWorldEXPO New York 2018 will be held November 11-13, 2018, in New York City and will bring together Cloud Computing, FinTech and Blockchain, Digital Transformation, Big Data, Internet of Things, DevOps, AI, Machine Learning and WebRTC to one location.
Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settlement products to hedge funds and investment banks. After, he co-founded a revenue cycle management company where he learned about Bitcoin and eventually Ethereal. Andrew's role at ConsenSys Enterprise is a mul...
DXWorldEXPO | CloudEXPO are the world's most influential, independent events where Cloud Computing was coined and where technology buyers and vendors meet to experience and discuss the big picture of Digital Transformation and all of the strategies, tactics, and tools they need to realize their goals. Sponsors of DXWorldEXPO | CloudEXPO benefit from unmatched branding, profile building and lead generation opportunities.