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Weltweite Werbeaktion mit Toshiba „TabletMan" sorgt bei erstem Stopp in Singapur für Staunen

TOKIO, 30. November 2012 /PRNewswire/ -- Die Toshiba Corporation (Firmensitz: Tokio, Japan) kündigte den Start der neuen globalen Kommunikationsfigur „TabletMan" an, mit der man den Bekanntheitsgrad und das Markenverständnis von Toshiba fördern und seine innovativen Tablets bewerben will. TabletMan hatte seinen ersten internationalen Auftritt in Singapur. Die globale Expansion ist bereist geplant.

Um sich die Multimedia-Inhalte dieser Veröffentlichung anzusehen, klicken Sie hier: http://www.multivu.com/mnr/59366-toshiba-tabletman-global-promotion-first-destination-singapore

TabletMan ist eine Fusion aus Menschlichkeit und Technologie. In lässigem Erscheinungsbild führt er die Menschheit mit LED-Sensoren und Tablet-Anwendungen in die Zukunft. Mit seinen Auftritten bei diversen Veranstaltungen soll TabletMan als Brücke dienen und die zwischenmenschliche Kommunikation erleichtern, damit Menschen ihre Ansichten über die Zukunft online und über das Facebook-Netzwerk mit anderen teilen können.

Während seines Auftritts bei der Digitalveranstaltung „SITEX" in der Singapore Expo Hall vom 22. bis 25. November erfreute sich TabletMan größter Beliebtheit und war Thema der Nachrichtenberichterstattung von Singapurs TV-Sender.

Seit dem Auftritt in Singapur hat TabletMans Facebook-Seite innerhalb von zwei Wochen über 50.000 Fans hinzugewonnen. Man geht davon aus, dass die Zahl der Fans weiter steigen wird.

In Zukunft wird TabletMan weiteren Ländern und Regionen einen Besuch abstatten und sich die Hoffnungen und Erzählungen von Menschen verschiedenster Hintergründe und Kulturen aus allen Teilen der Welt anhören, um der Frage nachzugehen, wie unsere gemeinsame Zukunft aussehen wird („What our future will be?"). Mit diesem Gedanken im Hinterkopf werden Technologien und Ideen aufeinandertreffen und eine Brücke der Kommunikation zwischen echter und virtueller Welt schlagen.

(Für Referenzen) Produktionsunternehmen GREAT WORKS (TOKYO&CHINA) + SUPER NATURE

Für nähere Informationen wenden Sie sich bitte an:
Toshiba Corporation, Werbeabteilung
Takafumi Arai / Aya Fukuzumi
[email protected]

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