Click here to close now.

Welcome!

Web 2.0 Authors: AppDynamics Blog, Liz McMillan, Adrian Bridgwater, Carmen Gonzalez, Dana Gardner

News Feed Item

Roger Federer siebzehnfacher Grand-Slam-Sieger wird neuer Markenbotschafter von Moët & Chandon

PARIS, November 30, 2012 /PRNewswire/ --

Die Zusammenarbeit ist perfekt: Moët & Chandon ist stolz darauf, Roger Federer als neuen Markenbotschafter des Hauses präsentieren zu dürfen. Mit dem vielfachen Turniersieger, der auf dem Platz für seine Eleganz berühmt ist, und dem Champagnerhaus als universellem Symbol für Erfolg und Stil haben zwei Legenden zueinandergefunden.

Klicken Sie hier für die deutsche Version der Pressemitteilung:

http://www.multivu.com/mnr/58654-roger-federer-joins-moet-chandon

MOËT UND FEDERER: DIE NATÜRLICHE VERKÖRPERUNG VON STIL UND ERFOLG

Wie Moët & Chandon verkörpert auch der internationale Kultsportler Kraft, Eleganz und Stil - ob auf dem Tennisplatz oder dem roten Teppich. Moët & Chandon als beliebteste Champagnermarke der Welt und Roger Federer haben etwas gemeinsam: Was sie tun, tun sie hervorragend. In seiner Rolle als Markenbotschafter wird das Tennis-Ass in der kommenden Werbekampagne eine zentrale Rolle spielen - und damit beim Start der Kampagne im März 2013 mit Sicherheit für viel Aufsehen sorgen.

"Es ist für mich mehr als eine Ehre, das Haus Moët & Chandon als Markenbotschafter zu vertreten - ich werde damit Teil einer großen Tradition", erklärte Federer. "Moët & Chandon war schon immer Trendsetter in der Champagnerwelt und ich bin stolz darauf, Teil einer Marke zu sein, die wie ich immer danach strebt, das Beste zu erreichen."

Dazu sagt Stéphane Baschiera, Präsident und CEO von Moët & Chandon: "Roger Federer verkörpert Leistung, Großzügigkeit und Stil - glanzvolle Werte, die auch unser Haus während seiner langen Geschichte geprägt haben. Als Champagnermarke der Sieger und als Förderer großer Tennisturniere in aller Welt sind wir sehr stolz darauf, Roger Federer begrüßen zu dürfen, und heißen ihn mit der berühmten Herzlichkeit von Moët & Chandon willkommen."

DREI LEGENDEN - EINE KAMPAGNE

Um die Zusammenarbeit zweier lebender Legenden für immer festzuhalten, kommt niemand anders infrage als eine weitere Legende: Der für seinen unverwechselbaren Stil weltbekannt gewordene Starfotograf Patrick Demarchelier porträtierte Roger Federer für Moët & Chandon in Paris. Virtuos fängt Demarchelier Federers maskuline und athletische Eleganz mit strahlenden Bildern ein. In ihnen kommen die Kraft und der Stil zum Tragen, für die auch Moët & Chandon berühmt geworden ist.

EIN TOAST AUF SPORTLICHE HÖCHSTLEISTUNG

Moët & Chandon und Roger Federer, Moët & Chandon und Tennis - ein perfektes Doppel, sowohl auf als auch außerhalb des Tennisplatzes. Roger Federer, einer der größten Sportler aller Zeiten und eine Persönlichkeit von eleganter, großzügiger, einnehmender Fairness, ist der ideale Markenbotschafter von Moët & Chandon. Das Haus hat sich seit jeher als aktiver Sponsor großer internationaler Turniere und Förderer von Spitzentennis einen Namen gemacht. So ist Moët & Chandon offizieller Champagner der ATP World Tour, der ATP World Tour Finals, der French Open, der Shanghai Masters und der US Open, um nur einige zu nennen.

Als Inbegriff der Sportlichkeit vereint Tennis Talent, Können und Ansehen mit enormer Spannung. Tennis verkörpert das ultimative Streben nach Erfolg und die Überwindung eines Gegners in Wettbewerben, die so aufregend sind wie in kaum einer anderen Disziplin. Gibt es eine stilvollere Art und Weise, den Sieger solcher sportlicher Auseinandersetzungen zu feiern, als mit Moët & Chandon? Das Haus ist stolz darauf, Teil dieser aufregenden Welt zu sein.

Entdecken Sie das Video mit Roger Federer als neuem Markenbotschafter von    Moët & Chandon unter http://www.youtube.com/moet. Der Soundtrack dazu wurde eigens vom weltberühmten DJ und Plattenproduzenten Bob Sinclar komponiert.

Ein Interview mit Roger Federer zur neuen Zusammenarbeit mit Moët & Chandon finden Sie unter http://www.moet.com.

Über Moët & Chandon

Moët & Chandon ist seit 1743 die Marke des Erfolgs. Das Haus brachte der Welt den Champagner und steht heute zugleich für ehrwürdige Tradition und modernen Genuss. Seine Errungenschaften und sein Pioniergeist sind legendär. Seit nahezu 270 Jahren verleiht Moët & Chandon den größten Triumphen des Lebens Grandezza und Glamour.

Moët & Chandon wird immer mit der Kunst des stilvollen Feierns, dem Streben nach Erfolg und Qualität sowie der Freude an Herausforderungen verbunden bleiben. Ob bei der Würdigung einzelner sportlicher Höhepunkte oder der Unterstützung strahlender Wettbewerbe in der Welt des Sports, Moët & Chandon ist zum Symbol für Höchstleistungen geworden.

http://www.moet.com

http://www.youtube.com/moet

http://www.facebook.com/moet

 


Video: http://www.multivu.com/mnr/58654-roger-federer-joins-moet-chandon


More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
The true value of the Internet of Things (IoT) lies not just in the data, but through the services that protect the data, perform the analysis and present findings in a usable way. With many IoT elements rooted in traditional IT components, Big Data and IoT isn’t just a play for enterprise. In fact, the IoT presents SMBs with the prospect of launching entirely new activities and exploring innovative areas. CompTIA research identifies several areas where IoT is expected to have the greatest impact.
The 4th International Internet of @ThingsExpo, co-located with the 17th International Cloud Expo - to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA - announces that its Call for Papers is open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
The Industrial Internet revolution is now underway, enabled by connected machines and billions of devices that communicate and collaborate. The massive amounts of Big Data requiring real-time analysis is flooding legacy IT systems and giving way to cloud environments that can handle the unpredictable workloads. Yet many barriers remain until we can fully realize the opportunities and benefits from the convergence of machines and devices with Big Data and the cloud, including interoperability, data security and privacy.
The Internet of Things is tied together with a thin strand that is known as time. Coincidentally, at the core of nearly all data analytics is a timestamp. When working with time series data there are a few core principles that everyone should consider, especially across datasets where time is the common boundary. In his session at Internet of @ThingsExpo, Jim Scott, Director of Enterprise Strategy & Architecture at MapR Technologies, discussed single-value, geo-spatial, and log time series data. By focusing on enterprise applications and the data center, he will use OpenTSDB as an example t...
The Internet of Things is not only adding billions of sensors and billions of terabytes to the Internet. It is also forcing a fundamental change in the way we envision Information Technology. For the first time, more data is being created by devices at the edge of the Internet rather than from centralized systems. What does this mean for today's IT professional? In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists will addresses this very serious issue of profound change in the industry.
Scott Jenson leads a project called The Physical Web within the Chrome team at Google. Project members are working to take the scalability and openness of the web and use it to talk to the exponentially exploding range of smart devices. Nearly every company today working on the IoT comes up with the same basic solution: use my server and you'll be fine. But if we really believe there will be trillions of these devices, that just can't scale. We need a system that is open a scalable and by using the URL as a basic building block, we open this up and get the same resilience that the web enjoys.
We are reaching the end of the beginning with WebRTC, and real systems using this technology have begun to appear. One challenge that faces every WebRTC deployment (in some form or another) is identity management. For example, if you have an existing service – possibly built on a variety of different PaaS/SaaS offerings – and you want to add real-time communications you are faced with a challenge relating to user management, authentication, authorization, and validation. Service providers will want to use their existing identities, but these will have credentials already that are (hopefully) i...
All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades. With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo, June 9-11, 2015, at the Javits Center in New York City. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be
Container frameworks, such as Docker, provide a variety of benefits, including density of deployment across infrastructure, convenience for application developers to push updates with low operational hand-holding, and a fairly well-defined deployment workflow that can be orchestrated. Container frameworks also enable a DevOps approach to application development by cleanly separating concerns between operations and development teams. But running multi-container, multi-server apps with containers is very hard. You have to learn five new and different technologies and best practices (libswarm, sy...
SYS-CON Events announced today that DragonGlass, an enterprise search platform, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. After eleven years of designing and building custom applications, OpenCrowd has launched DragonGlass, a cloud-based platform that enables the development of search-based applications. These are a new breed of applications that utilize a search index as their backbone for data retrieval. They can easily adapt to new data sets and provide access to both structured and unstruc...
The Internet of Things is a misnomer. That implies that everything is on the Internet, and that simply should not be - especially for things that are blurring the line between medical devices that stimulate like a pacemaker and quantified self-sensors like a pedometer or pulse tracker. The mesh of things that we manage must be segmented into zones of trust for sensing data, transmitting data, receiving command and control administrative changes, and peer-to-peer mesh messaging. In his session at @ThingsExpo, Ryan Bagnulo, Solution Architect / Software Engineer at SOA Software, focused on desi...
An entirely new security model is needed for the Internet of Things, or is it? Can we save some old and tested controls for this new and different environment? In his session at @ThingsExpo, New York's at the Javits Center, Davi Ottenheimer, EMC Senior Director of Trust, reviewed hands-on lessons with IoT devices and reveal a new risk balance you might not expect. Davi Ottenheimer, EMC Senior Director of Trust, has more than nineteen years' experience managing global security operations and assessments, including a decade of leading incident response and digital forensics. He is co-author of t...
SYS-CON Events announced today that MetraTech, now part of Ericsson, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Ericsson is the driving force behind the Networked Society- a world leader in communications infrastructure, software and services. Some 40% of the world’s mobile traffic runs through networks Ericsson has supplied, serving more than 2.5 billion subscribers.
While great strides have been made relative to the video aspects of remote collaboration, audio technology has basically stagnated. Typically all audio is mixed to a single monaural stream and emanates from a single point, such as a speakerphone or a speaker associated with a video monitor. This leads to confusion and lack of understanding among participants especially regarding who is actually speaking. Spatial teleconferencing introduces the concept of acoustic spatial separation between conference participants in three dimensional space. This has been shown to significantly improve comprehe...
Buzzword alert: Microservices and IoT at a DevOps conference? What could possibly go wrong? In this Power Panel at DevOps Summit, moderated by Jason Bloomberg, the leading expert on architecting agility for the enterprise and president of Intellyx, panelists will peel away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud environment, and we must architect and code accordingly. At the very least, you'll have no problem fil...
The Domain Name Service (DNS) is one of the most important components in networking infrastructure, enabling users and services to access applications by translating URLs (names) into IP addresses (numbers). Because every icon and URL and all embedded content on a website requires a DNS lookup loading complex sites necessitates hundreds of DNS queries. In addition, as more internet-enabled ‘Things' get connected, people will rely on DNS to name and find their fridges, toasters and toilets. According to a recent IDG Research Services Survey this rate of traffic will only grow. What's driving t...
Today’s enterprise is being driven by disruptive competitive and human capital requirements to provide enterprise application access through not only desktops, but also mobile devices. To retrofit existing programs across all these devices using traditional programming methods is very costly and time consuming – often prohibitively so. In his session at @ThingsExpo, Jesse Shiah, CEO, President, and Co-Founder of AgilePoint Inc., discussed how you can create applications that run on all mobile devices as well as laptops and desktops using a visual drag-and-drop application – and eForms-buildi...
The Internet of Things promises to transform businesses (and lives), but navigating the business and technical path to success can be difficult to understand. In his session at @ThingsExpo, Sean Lorenz, Technical Product Manager for Xively at LogMeIn, demonstrated how to approach creating broadly successful connected customer solutions using real world business transformation studies including New England BioLabs and more.
The recent trends like cloud computing, social, mobile and Internet of Things are forcing enterprises to modernize in order to compete in the competitive globalized markets. However, enterprises are approaching newer technologies with a more silo-ed way, gaining only sub optimal benefits. The Modern Enterprise model is presented as a newer way to think of enterprise IT, which takes a more holistic approach to embracing modern technologies.
Every day we read jaw-dropping stats on the explosion of data. We allocate significant resources to harness and better understand it. We build businesses around it. But we’ve only just begun. For big payoffs in Big Data, CIOs are turning to cognitive computing. Cognitive computing’s ability to securely extract insights, understand natural language, and get smarter each time it’s used is the next, logical step for Big Data.