|By Business Wire||
|November 28, 2012 11:39 AM EST||
Social/mobile game developer PlayScreen, LLC has partnered with Bass Pro Shops and Outdoor Partners Entertainment to teach Crickler users about fishing, hunting, camping, and everything else about the Great Outdoors. The second major partnership between PlayScreen and content providers, this announcement cements Crickler 2 as the ideal destination for the biggest brands on the planet.
Starting November 25, five puzzles based on Bass Pro Shops content will be added to Crickler 2. Those who successfully solve any of the five puzzles will be entered in a contest worth $50 in Bass Pro Shops gift cards. However, players who are not one of the five lucky winners still have a chance to win: they will be entered in a “second chance” round also worth a $50 Bass Pro Shops gift card. The contest will run through December 2 and participants must brag on Twitter after successfully solving a puzzle to be eligible to win.
“We are incredibly excited to share our extensive knowledge of the outdoors with Crickler users,” says Chip Pedersen, President and Creative Director, Outdoor Partners Entertainment. “Mobile is here to stay, and smart brands are paying attention. We’re confident that this partnership with PlayScreen will drive sales, increase brand loyalty, and maybe even convince some players that hiking can be as fun as Minecraft.”
In Crickler 2, clues and words sit side by side—and the challenge is “just right,” thanks to adaptive difficulty based on real-time player performance. The game not only keeps players entertained with fresh daily puzzles, but it allows them to keep up with current events through puzzles focusing on the news of the day. Crickler 2 puzzles teach effortlessly thanks to the straightforward gameplay and “knowledge-based” format of each puzzle. Competing games have also tried partnerships with major brands, but superficial gameplay and limited engagement opportunities can only go so far.
“Creating an app or game from scratch is difficult. Companies shouldn’t have to dive into development if they need to reach mobile users,” says William Volk, Chief Creative Officer, PlayScreen. “I strongly believe we have the silver bullet for brands looking to expand to mobile. Crickler 2 makes it easy for players to learn from your brand’s exclusive content, then share it with the world via social media.”
Prolific users began submitting puzzles soon after Crickler 2 was launched. Twitter favorite UberFacts has successfully done the same with funny factoids. The arrival of a major brand such as Bass Pro Shops demonstrates the viability of Crickler as the mobile platform of choice for companies looking to reach mobile users.
Crickler 2 can be downloaded for free from the App Store.
About PlayScreen, LLC
From the very first iPhone game, even before the App Store was an app store, PlayScreen, LLC has been committed to creating the best in mobile, casual, and social games. PlayScreen strives to stay ahead of the curve with a single focus: the players. The company consists of gamers and veteran developers who combine strong design and gameplay with the elusive “fun factor.” To learn more about PlayScreen, please visit http://playscreen.com
About Bass Pro Shops Group
Bass Pro Shops® currently operates 77 retail stores and Tracker Marine Centers across America and Canada visited by over 120 million people annually. Bass Pro Shops® also conducts an international catalog and Internet retailing operation—the American Rod & Gun® wholesale division—which sells to more than 7,000 independently, owned retail stores worldwide. Outdoor World® Incentives also sells Bass Pro Shops® gift cards through over 132,000 retail outlets across America. The Bass Pro Shops® restaurant division has 28 locations. The company’s Tracker Marine Group® (www.trackerboats.com) manufactures and sells Tracker®, Nitro®, SunTracker®, Tahoe®, Grizzly® and Mako® boats through Bass Pro Shops® retail stores and over 400 dealers worldwide. The Resort Group (www.bigcedar.com) includes Big Cedar Lodge® and other resort properties including restaurants and golf courses. For more information regarding Bass Pro Shops® store locations, products or special events, please visit www.basspro.com. To request a free catalog, call 1-800-BASS PRO. Follow Bass ProShops® on Facebook at http://www.facebook.com/bassproshops.
About Outdoor Partners, LLC
Based in Chaska, MN Outdoor Partners LLC is a leading developer of interactive entertainment software for the outdoor enthusiast and video game player. The company develops its games for the leading console systems and PC, as well as fast-growing, emerging platforms such as iOS, Android and Facebook. Backed by a best-selling portfolio of licensed hunting and fishing games, the company’s next offerings include Bass Pro Shops® The Hunt: King of Bucks, Bass Pro Shops® MyGuide: Hunt and Bass Pro Shops® The Strike: Pro Angler. More information can be found online at www.outdoorpartners.net.
WebRTC sits at the intersection between VoIP and the Web. As such, it poses some interesting challenges for those developing services on top of it, but also for those who need to test and monitor these services. In his session at WebRTC Summit, Tsahi Levent-Levi, co-founder of testRTC, reviewed the various challenges posed by WebRTC when it comes to testing and monitoring and on ways to overcome them.
Jan. 19, 2017 09:30 AM EST Reads: 6,004
Internet of @ThingsExpo, taking place June 6-8, 2017 at the Javits Center in New York City, New York, is co-located with the 20th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. @ThingsExpo New York Call for Papers is now open.
Jan. 19, 2017 07:30 AM EST Reads: 3,625
Smart Cities are here to stay, but for their promise to be delivered, the data they produce must not be put in new siloes. In his session at @ThingsExpo, Mathias Herberts, Co-founder and CTO of Cityzen Data, discussed the best practices that will ensure a successful smart city journey.
Jan. 19, 2017 07:00 AM EST Reads: 2,001
Every successful software product evolves from an idea to an enterprise system. Notably, the same way is passed by the product owner's company. In his session at 20th Cloud Expo, Oleg Lola, CEO of MobiDev, will provide a generalized overview of the evolution of a software product, the product owner, the needs that arise at various stages of this process, and the value brought by a software development partner to the product owner as a response to these needs.
Jan. 19, 2017 07:00 AM EST Reads: 1,207
In 2014, Amazon announced a new form of compute called Lambda. We didn't know it at the time, but this represented a fundamental shift in what we expect from cloud computing. Now, all of the major cloud computing vendors want to take part in this disruptive technology. In his session at 20th Cloud Expo, John Jelinek IV, a web developer at Linux Academy, will discuss why major players like AWS, Microsoft Azure, IBM Bluemix, and Google Cloud Platform are all trying to sidestep VMs and containers...
Jan. 19, 2017 06:00 AM EST Reads: 834
@ThingsExpo has been named the ‘Top WebRTC Influencer' by iTrend. iTrend processes millions of conversations, tweets, interactions, news articles, press releases, blog posts - and extract meaning form them and analyzes mobile and desktop software platforms used to communicate, various metadata (such as geo location), and automation tools. In overall placement, @ThingsExpo ranked as the number one ‘WebRTC Influencer' followed by @DevOpsSummit at 55th.
Jan. 19, 2017 06:00 AM EST Reads: 4,755
SYS-CON Events announced today that MobiDev, a client-oriented software development company, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex softw...
Jan. 19, 2017 05:30 AM EST Reads: 1,897
The cloud market growth today is largely in public clouds. While there is a lot of spend in IT departments in virtualization, these aren’t yet translating into a true “cloud” experience within the enterprise. What is stopping the growth of the “private cloud” market? In his general session at 18th Cloud Expo, Nara Rajagopalan, CEO of Accelerite, explored the challenges in deploying, managing, and getting adoption for a private cloud within an enterprise. What are the key differences between wh...
Jan. 19, 2017 01:15 AM EST Reads: 6,110
"Tintri was started in 2008 with the express purpose of building a storage appliance that is ideal for virtualized environments. We support a lot of different hypervisor platforms from VMware to OpenStack to Hyper-V," explained Dan Florea, Director of Product Management at Tintri, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jan. 19, 2017 12:45 AM EST Reads: 4,724
The security needs of IoT environments require a strong, proven approach to maintain security, trust and privacy in their ecosystem. Assurance and protection of device identity, secure data encryption and authentication are the key security challenges organizations are trying to address when integrating IoT devices. This holds true for IoT applications in a wide range of industries, for example, healthcare, consumer devices, and manufacturing. In his session at @ThingsExpo, Lancen LaChance, vic...
Jan. 18, 2017 09:45 PM EST Reads: 6,531
WebRTC has had a real tough three or four years, and so have those working with it. Only a few short years ago, the development world were excited about WebRTC and proclaiming how awesome it was. You might have played with the technology a couple of years ago, only to find the extra infrastructure requirements were painful to implement and poorly documented. This probably left a bitter taste in your mouth, especially when things went wrong.
Jan. 18, 2017 09:30 PM EST Reads: 7,645
Big Data, cloud, analytics, contextual information, wearable tech, sensors, mobility, and WebRTC: together, these advances have created a perfect storm of technologies that are disrupting and transforming classic communications models and ecosystems. In his session at @ThingsExpo, Erik Perotti, Senior Manager of New Ventures on Plantronics’ Innovation team, provided an overview of this technological shift, including associated business and consumer communications impacts, and opportunities it m...
Jan. 18, 2017 09:30 PM EST Reads: 5,752
You have great SaaS business app ideas. You want to turn your idea quickly into a functional and engaging proof of concept. You need to be able to modify it to meet customers' needs, and you need to deliver a complete and secure SaaS application. How could you achieve all the above and yet avoid unforeseen IT requirements that add unnecessary cost and complexity? You also want your app to be responsive in any device at any time. In his session at 19th Cloud Expo, Mark Allen, General Manager of...
Jan. 18, 2017 07:30 PM EST Reads: 3,159
WebRTC is bringing significant change to the communications landscape that will bridge the worlds of web and telephony, making the Internet the new standard for communications. Cloud9 took the road less traveled and used WebRTC to create a downloadable enterprise-grade communications platform that is changing the communication dynamic in the financial sector. In his session at @ThingsExpo, Leo Papadopoulos, CTO of Cloud9, discussed the importance of WebRTC and how it enables companies to focus o...
Jan. 18, 2017 06:15 PM EST Reads: 4,211
Big Data engines are powering a lot of service businesses right now. Data is collected from users from wearable technologies, web behaviors, purchase behavior as well as several arbitrary data points we’d never think of. The demand for faster and bigger engines to crunch and serve up the data to services is growing exponentially. You see a LOT of correlation between “Cloud” and “Big Data” but on Big Data and “Hybrid,” where hybrid hosting is the sanest approach to the Big Data Infrastructure pro...
Jan. 18, 2017 05:30 PM EST Reads: 4,899
In his General Session at 16th Cloud Expo, David Shacochis, host of The Hybrid IT Files podcast and Vice President at CenturyLink, investigated three key trends of the “gigabit economy" though the story of a Fortune 500 communications company in transformation. Narrating how multi-modal hybrid IT, service automation, and agile delivery all intersect, he will cover the role of storytelling and empathy in achieving strategic alignment between the enterprise and its information technology.
Jan. 18, 2017 04:45 PM EST Reads: 4,617
Buzzword alert: Microservices and IoT at a DevOps conference? What could possibly go wrong? In this Power Panel at DevOps Summit, moderated by Jason Bloomberg, the leading expert on architecting agility for the enterprise and president of Intellyx, panelists peeled away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud enviro...
Jan. 18, 2017 04:30 PM EST Reads: 4,836
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo 2016 in New York. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place June 6-8, 2017, at the Javits Center in New York City, New York, is co-located with 20th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry p...
Jan. 18, 2017 03:30 PM EST Reads: 3,712
"LinearHub provides smart video conferencing, which is the Roundee service, and we archive all the video conferences and we also provide the transcript," stated Sunghyuk Kim, CEO of LinearHub, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Jan. 18, 2017 02:45 PM EST Reads: 1,605
Things are changing so quickly in IoT that it would take a wizard to predict which ecosystem will gain the most traction. In order for IoT to reach its potential, smart devices must be able to work together. Today, there are a slew of interoperability standards being promoted by big names to make this happen: HomeKit, Brillo and Alljoyn. In his session at @ThingsExpo, Adam Justice, vice president and general manager of Grid Connect, will review what happens when smart devices don’t work togethe...
Jan. 18, 2017 02:00 PM EST Reads: 438